JKR & Company

What JKR & Company does

JKR & Company, Inc. is a privately held, full-service securities brokerage firm and state-registered investment adviser incorporated in California in November 1979 by J. Kemp Richardson. The firm operates from a single headquarters at 7145 Woodley Avenue in Van Nuys, California, with a small staff of 11-50 employees. JKR is registered as a broker-dealer with the SEC and is a member of FINRA and SIPC, and operates as an investment adviser registered with the State of California. Operations are built on third-party institutional infrastructure: Pershing LLC handles trade execution and clearing (executing 10% of all NYSE trades), and Charles Schwab provides custody and clearing for investment advisory accounts.

The firm's core products include brokerage in stocks, bonds, mutual funds, annuities, and options; investment advisory accounts with continuous supervision and customized asset allocation; fee-for-service financial planning charging up to 1.5% of managed assets annually; employer-sponsored retirement plan services covering 401(k), 403(b), SEP IRA, and SIMPLE IRA; and a proprietary Timing Model that tracks moving averages and trading volumes to identify sector-level buy and sell opportunities. Services are delivered through licensed financial representatives under both brokerage and advisory relationships, with compliance under Regulation Best Interest.

Revenue is generated across five streams: transaction-based brokerage commissions, asset-based investment advisory fees (1.5% or less, charged quarterly), trail compensation from mutual funds and annuities, pass-through account and service fees collected by Pershing (IRA maintenance, wire transfers, paper statement surcharges), and fixed or hourly financial planning fees. Target customers include individual investors and families seeking retirement and wealth planning, employers seeking qualified plans with fiduciary support, plan participants, and families planning for education costs, with a geographic concentration in California.

Name

JKR & Company

Legal name

JKR & Company, Inc.

Website

https://jkrco.com

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

11–50 employees

Short description

JKR & Company is a privately held, full-service securities brokerage and California-registered investment advisory firm serving individual investors, families, and employers with brokerage, managed advisory, retirement planning, and employer-sponsored plans.

Ownership category

akta.pro rank

Product category

Investment Advisory & Brokerage Services

NAICS

Portfolio Management and Investment Advice (52394), Trust, Fiduciary, and Custody Activities (523991), Insurance and Employee Benefit Funds (5251)

SIC

Security Brokers, Dealers & Flotation Companies (6211), Investment Advice (6282)

akta.pro primary industry

Private Client/High-Net-Worth Advisory (FSAEAAAN)

akta.pro secondary industries

Private Client Custody & Brokerage (Execution, Reporting, Safekeeping) (FSAAABAN), Business Owner & Executive Financial Planning (FSAEAAAO)

Keywords

• Securities brokerage
• Investment advisory
• Retirement planning
• Financial planning
• Wealth management

Headquarters

HQ city

Van Nuys

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Brokerage Commissions: Transaction-based commissions charged on securities trades including stocks, ETFs, and options. Fees are based on specific transactions rather than account value. This is the primary revenue stream for brokerage services.
2. Investment Advisory Fees: Fees based on a percentage of assets under management (1.5% or less annually, charged quarterly). This fee structure aligns advisor interests with client interests by eliminating commission-based conflicts.
3. Trail Compensation: Ongoing compensation received from investment products such as mutual funds and annuities (commonly known as trails, 12b-1 fees, or service fees). JKR retains a portion and pays remainder to financial representatives.
4. Account and Service Fees: Various account maintenance fees including IRA maintenance fees ($43.50 annual), Procash management fees ($25-$150 annual), wire transfers ($10), and other transactional fees. These are charged by the clearing firm Pershing.
5. Financial Planning Fees: Fixed fees or hourly charges for financial consulting and planning services. Can be provided as standalone service or as part of overall wealth management services.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

JKR & Company is a full-service securities brokerage firm clearing transactions through Pershing, LLC and an investment adviser registered with the State of California working through Charles Schwab. Its offering spans brokerage transactions in stocks, bonds, mutual funds, annuities, and options; managed accounts with continuous supervision and customized asset allocation; retirement planning and written financial plans covering investment, tax, cash flow, estate, and insurance planning; employer-sponsored qualified plans (401(k), 403(b), SEP IRA, SIMPLE IRA, profit sharing, pension, deferred compensation); fee-for-service planning; and a proprietary Timing Model used to identify sector-level buy and sell opportunities.

Product overview

JKR & Company is a full-service securities brokerage and state-registered investment adviser offering a comprehensive suite of financial services. The firm operates two primary service models: traditional brokerage services (clearing through Pershing, LLC) and investment advisory services (working through Charles Schwab). The core product portfolio includes managed accounts with continuous supervision and customized asset allocation, fee-for-service financial planning, and employer-sponsored retirement plans (401k, 403b, SEP IRA, Simple IRA). Additional offerings encompass financial planning and consulting, profit sharing and pension plans, Exchange Traded Funds, and a proprietary Timing Model for market sector selection. Services are delivered through financial representatives who provide investment education and recommendations tailored to individual client objectives.

Differentiator

Problem solved

Functional benefit

Products and services

• Brokerage Services Full-service securities brokerage facilitating transactions in stocks, bonds, mutual funds, annuities, and options, with clearing, custody, and trade execution processed through Pershing, LLC. Designed for clients seeking personal, transaction-based execution support from a registered broker-dealer.
• Investment Advisory Services State-registered investment advisory services delivered through Charles Schwab, offering both discretionary and nondiscretionary portfolio management, retirement plan consulting, and ongoing monitoring for advisory clients.
• Managed Accounts Continuously supervised accounts for personal and retirement portfolios featuring customized asset allocation based on each client's risk tolerance, time horizon, and financial goals.
• Financial Planning and Consulting Formal written financial plans and consulting services covering investment planning, retirement planning, income tax planning, cash flow management, estate planning, and insurance planning for individuals and families.
• Fee For Service Planning Fee-based financial planning model charging up to 1.5% of managed assets annually (billed quarterly), designed to eliminate conflicts of interest associated with commission-based recommendations.
• Employer Retirement Plan Services Services for 401(k), 403(b), Simplified Employee Pension Plans (SEP IRA), and Simple IRA plans including fiduciary guidance, investment policy statement development, plan design support, and ongoing monitoring for employer plan sponsors.
• Profit Sharing, Pension, and Deferred Compensation Plans Business retirement planning offerings including profit sharing plans, pension plans, and deferred compensation arrangements established and serviced for employers.
• Timing Model Proprietary market timing system that tracks certain moving averages and trading volumes to help identify favorable times to buy and sell securities within specific market sectors.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core.

• Pershing LLCcoreTechnology or IntegrationPrimary clearing firm that executes and settles securities transactions. Pershing executes 10% of all NYSE trades. JKR clears all transactions through Pershing, which provides custody, execution, and administrative services for client accounts.
• Charles SchwabcoreTechnology or IntegrationCustodian for investment advisory accounts. JKR works through Schwab for investment advisory services, providing clearing, custody, and brokerage services for advisory client accounts.
• FINRA (Financial Industry Regulatory Authority)coreOthersSelf-regulatory organization of which JKR is a member. FINRA regulates broker-dealers and their associated financial professionals, requiring compliance with rules governing fair dealing and customer protection.
• SIPC (Securities Investor Protection Corporation)coreOthersMember of SIPC, which provides protection to customers if the brokerage firm fails. SIPC is the first line of defense for protecting customer cash and securities.

Scale indicators4 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Cambridge Investment Research: Large independent broker-dealer providing custodial, clearing, and RIA support to independent financial advisors. Comparable hybrid broker/advisor model serving individual investors and employer plans, similar to JKR's offering.
• Cetera Financial Group: Independent broker-dealer network offering brokerage, investment advisory, and retirement plan services through independent financial professionals. Same dual broker/RIA structure as JKR.
• Commonwealth Financial Network: Independent broker-dealer supporting hybrid financial advisors with both commission and fee-based advisory services. Directly comparable to JKR in business model, dual registration, and advisor-focused distribution, though significantly larger in scale.
• Edelman Financial Services: Registered investment adviser focused on financial planning, retirement income, and wealth management for individuals. Comparable fee-based advisory and financial planning focus to JKR's fee-for-service offering.
• Purshe Kaplan Sterling Investments: Independent broker-dealer and RIA offering brokerage, investment advisory, retirement planning, and financial planning through a small national network of advisors. Closely mirrors JKR's scale, dual registration, and service mix.

Broad incumbents

• Fisher Investments: Large private investment adviser serving high-net-worth individuals and institutions with discretionary portfolio management. Comparable RIA function but with substantially larger AUM and broader reach.
• Raymond James Financial: Traditional full-service broker-dealer and registered investment adviser offering retail brokerage, investment advisory, retirement planning, and employer plan services. Same comprehensive service mix as JKR but at national scale.
• LPL Financial: Largest independent broker-dealer in the U.S., serving thousands of financial advisors with brokerage and advisory infrastructure. Overlaps broadly with JKR's hybrid advisor model but at massive scale.

Market position

Strengths5 records

Weaknesses3 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about JKR & Company