Princeton Allergy and Asthma Associates

What Princeton Allergy and Asthma Associates does

Princeton Allergy and Asthma Associates is a private, physician-owned medical practice specializing in allergy, asthma, and immunology care for adults and children across four office locations in Central New Jersey (Skillman, Plainsboro, Hamilton, and Flemington). The practice is staffed by six board-certified physicians and one advanced practice provider (APN-C), with sub-specialty expertise spanning pediatric food allergies and oral immunotherapy (Dr. Adam Pearlstein), allergic contact dermatitis and patch testing (Dr. Kristen Sikorski), and food allergy diagnosis and food challenges (Dr. Helen Skolnick). The clinical service platform encompasses core allergy/asthma/immunology care plus advanced offerings including subcutaneous and sublingual immunotherapy, a full suite of biologic therapies (Xolair, Dupixent, Fasenra, Nucala, Tezspire, Adbry), and a newer Immunology service line for primary immunodeficiencies and immunoglobulin replacement.

The underlying technology stack consists of standard allergy/immunology diagnostic modalities (skin prick, IgE blood, patch, pulmonary function, oral food challenge, venom testing) and conventional pharmaceutical treatments — there are no proprietary technology platforms or AI/ML systems. The practice is affiliated with the Align ENT + Allergy Partner network and operates a 'community of practices' model; it is independently owned by its physicians with no venture capital, private equity, or public ownership. Patient-facing digital infrastructure includes an eClinicalWeb patient portal, HealowPay online bill payment, downloadable patient forms, and limited telemedicine capability.

Revenue is generated through insurance-based billing for office visits, diagnostic testing, immunotherapy injections, and biologic infusions, with copays collected at time of service. The practice accepts all major payors (Aetna, Amerihealth, Cigna, Horizon BCBS, Medicare, Oscar, Oxford, Tricare, United Healthcare) and offers CareCredit financing for self-pay patients. The go-to-market motion is a hybrid: a traditional physician-referral channel (phone/fax) augmented by direct-to-consumer acquisition via website booking and SEO-optimized location and condition pages. Long-tenured patient relationships and multi-year immunotherapy programs (3-5 years) provide revenue durability.

Name

Princeton Allergy and Asthma Associates

Legal name

Princeton Allergy & Asthma Associates

Website

https://princetonallergy.com

Company type

Private

Founded year

1906

Operating status

Operating

Headcount range

11–50 employees

Short description

Princeton Allergy and Asthma Associates is a private, physician-owned allergy, asthma, and immunology practice serving adults and children across four New Jersey locations with six board-certified physicians and one advanced practice provider.

Ownership category

akta.pro rank

Product category

Allergy and Immunology Medical Practice

NAICS

Offices of Other Health Practitioners (6213), Ambulatory Health Care Services (621)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Allergy & Immunology Clinics (HLAKAAAA)

akta.pro secondary industries

Asthma & Airway Disease Specialty Care (HLAKAAAC), Food Allergy Evaluation & Management (HLAKAAAD), Allergy & Immunology Diagnostic Testing Centers (Skin/Challenge/PFT) (HLAKAAAL), Asthma & Allergy-Related Pulmonary Care (HLAKANAD)

Keywords

• Allergy testing
• Asthma treatment
• Immunology services
• Allergy immunotherapy
• Food allergy care

Headquarters

HQ city

Flemington

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Others, Marketing or Sales, Supply Chain

Revenue model

1. Patient Office Visits and Medical Services: Revenue generated from office consultations, diagnostic testing, and medical procedures billed to insurance or patients directly. The practice accepts major insurance plans and collects copayments at time of service.
2. Allergy Immunotherapy Injections: Ongoing immunotherapy (allergy shots) administered in office with associated injection fees
3. Sublingual Immunotherapy (Allergy Drops): At-home daily allergy drop treatment with prescribed formulations

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Princeton Allergy and Asthma Associates is a private medical practice providing comprehensive allergy, asthma, and immunology care to adults and children across four Central New Jersey offices. The practice delivers diagnostic testing (skin prick, blood IgE, patch, pulmonary function, oral food challenges), allergen-specific immunotherapy (subcutaneous shots and sublingual drops), oral immunotherapy, and biologic therapies for severe allergic and asthma conditions, with in-office administration and at-home treatment protocols.

Product overview

Princeton Allergy & Asthma Associates is a medical practice providing comprehensive allergy, asthma, and immunology care across four New Jersey locations. The practice offers a unified care platform comprising core clinical services (Allergy, Asthma, Immunology) along with specialized sub-services including allergy immunotherapy (shots and sublingual drops), oral immunotherapy (OIT), biologic therapy, food allergy care, patch testing for contact dermatitis, and sinus/congestion treatment. Patient-facing digital services include an eClinicalWeb-based patient portal, HealowPay for online bill payment, and downloadable patient forms. The practice is part of the Align ENT + Allergy Partner network and is staffed by six board-certified physicians and one advanced practice provider.

Differentiator

Problem solved

Functional benefit

Products and services

• Allergy Services Comprehensive allergy evaluation, diagnosis, and treatment including seasonal and perennial allergies, food allergies, insect sting allergies, drug allergies, and skin-related allergies. Includes skin prick testing, blood testing (IgE), patch testing, oral food challenges, venom testing, and drug allergy testing. Intended for adults and children in Central New Jersey.
• Asthma Services Comprehensive asthma care including diagnosis, treatment, and management for allergic, exercise-induced, viral-induced, cough-variant, occupational, and nighttime asthma. Includes pulmonary function testing, exercise challenge testing, inhaled medications, environmental control counseling, and personalized asthma action plans.
• Immunology Services Diagnosis and treatment of immune system disorders including primary immunodeficiencies (IgA deficiency, IgG subclass deficiency, CVID), immune dysregulation (mast cell disorders), and associated conditions. Includes quantitative immunoglobulin levels, vaccine response testing, antibody function testing, lymphocyte subset panels, and immunoglobulin replacement therapy.
• Allergy Immunotherapy Long-term allergy treatment using subcutaneous immunotherapy (allergy shots/SCIT) or sublingual immunotherapy (allergy drops/SLIT) to build immune tolerance to allergens over 3-5 years. Includes build-up and maintenance phases administered in-office or at home.
• Allergy Management & Treatment Comprehensive treatment modalities for allergic conditions including epinephrine auto-injectors, allergy immunotherapy (shots and sublingual tablets), oral immunotherapy (OIT), biologic therapy, and allergen avoidance counseling.
• Sinus Care Services Medical-based sinus care for sinus pain, pressure, headache, post-nasal drip, and acute and chronic sinusitis evaluation, treatment, and prevention.
• Nasal Congestion & Stuffy Nose Treatment Diagnosis and treatment of chronic nasal congestion including nasal endoscopy, throat culture, decongestants, antihistamines, and nasal sprays.
• Biologic Therapy Biologic medications for severe allergy and asthma cases, including treatments such as Dupixent, Xolair, Fasenra, Nucala, Tezspire, and Adbry, with associated patient consent forms.
• Telemedicine Appointments Telemedicine appointments offered in unique circumstances for patient convenience alongside in-person visits.
• Patient Portal Online patient portal for accessing medical records and health information, hosted on the eClinicalWeb platform.
• Online Bill Payment Secure online bill payment through the HealowPay platform for patients to manage billing.

Quantifiable outcome

• Same-day appointment availability
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Align ENT + Allergy PartnercoreStrategic or Co-development PartnerPrinceton Allergy & Asthma Associates is part of the Align ENT + Allergy Partner network of ENT and Allergy practices. The alignment provides opportunities for professional collaboration and support within a larger healthcare network. The practice operates under the Align brand and values of Teamwork, Recognition, Integrity, and Care.
• AetnacoreOthersMajor insurance provider accepted at Princeton Allergy & Asthma Associates
• Cigna HealthcarecoreOthersMajor insurance provider accepted at Princeton Allergy & Asthma Associates
• Horizon Blue Cross Blue ShieldcoreOthersMajor insurance provider accepted at Princeton Allergy & Asthma Associates
• United HealthcarecoreOthersMajor insurance provider accepted at Princeton Allergy & Asthma Associates
• MedicarecoreOthersFederal health insurance program accepted at Princeton Allergy & Asthma Associates
• American Academy of Allergy, Asthma & Immunology (AAAAI)coreOthersProfessional membership organization. Board-certified physicians are members of AAAAI.
• American College of Allergy, Asthma & Immunology (ACAAI)coreOthersProfessional membership organization. Board-certified physicians are members of ACAAI.
• New Jersey Allergy Society (NJAAIS)coreOthersState professional society. Several physicians have held leadership positions including President.
• American Contact Dermatitis SocietyminorOthersProfessional membership organization. Dr. Kristen Sikorski is a member and specializes in allergic contact dermatitis.
• University Medical Center of Princeton at PlainsborocoreOthersHospital affiliation. Several physicians serve as attending physicians at this medical center.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Family Allergy & Asthma: Multi-location allergy, asthma, and immunology practice group offering similar diagnostic testing, immunotherapy (shots and drops), and biologic therapies to adult and pediatric patients in a comparable specialty-clinic model.
• Allergy Partners: Largest U.S. allergy, asthma, and immunology practice network with multiple board-certified physicians across many regional clinics; directly comparable business model of physician-delivered allergy care, immunotherapy, and biologic therapies in a multi-site group practice structure.
• Align ENT + Allergy Partner: The specialty practice network that Princeton Allergy & Asthma Associates is affiliated with; a direct peer operating ENT and allergy clinics with shared branding, operational support, and physician collaboration across multiple U.S. markets.
• Atlanta Allergy & Asthma: Large multi-physician allergy and asthma practice offering a comparable suite of services (skin/blood testing, immunotherapy, biologic therapy, food allergy evaluation) with a regional group-practice structure similar to Princeton Allergy.

Broad incumbents

• ENT and Allergy Associates (ENTA): Largest single-specialty ENT and allergy practice group in the U.S., with overlapping allergy/immunology service lines and a multi-office Northeast presence; serves as a broad incumbent benchmark for specialty scale and physician productivity.

Others

• Asthma and Allergy Foundation of America (AAFA): National patient advocacy and education nonprofit focused on asthma and allergies; thematically adjacent as the leading consumer-facing voice for the same patient population Princeton Allergy serves.
• Allergy & Asthma Network: National patient education and advocacy organization for asthma, allergies, and related conditions; relevant ecosystem player that influences patient awareness and referral patterns for specialty practices like Princeton Allergy.

Regional players

• Asthma & Allergy Specialists: Regional allergy and immunology practice operating in a defined U.S. geography with similar physician-delivered specialty services, immunotherapy programs, and patient-facing testing; a useful comparator for regional scale and service mix benchmarking.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Prallergy
• Facebookfacebook.com/princetonallergy

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Princeton Allergy and Asthma Associates