BOHEMME
BOHEMME is a Spanish handcrafted jewelry brand designing sterling silver and 18K gold-plated pieces across 12 collections, selling direct-to-consumer online and through retail/franchise networks in 25+ countries.
- Company typePrivate
- Founded2010
- HeadquartersCórdoba, Spain
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What BOHEMME does
BOHEMME is a privately held Spanish jewelry brand founded in 2010 and headquartered in Córdoba, Spain. The company designs and manufactures handcrafted jewelry primarily in 925 sterling silver with 18K gold plating and natural or lab-grown gemstones, organized across 12 proprietary collections (including DIAMOND LAND, AMAZONIA, SAMBA, SPLASH, CIELO, PÚA, SPIRIT BOHEMME, NEW DREAMS, BASICS, and ALPHABET) and four product categories: rings, necklaces/pendants, earrings, and bracelets. Production is 100% handcrafted in Spain, with designs inspired by nature, bohemian aesthetics, Mediterranean and Brazilian cultural motifs, and an iconic 8-point mandala symbol that anchors the brand identity. The brand's creative direction is led by founder Antonio Espaliú, a third-generation jeweler with nearly 30 years of industry experience.
The company sells directly to consumers through its e-commerce storefront (bohemme.com), which supports Spanish and English languages and prices in US dollars, as well as through a network of physical retail points of sale across Spain and franchise-operated stores internationally. Distribution spans more than 25 countries, with marketing driven primarily through organic social channels (Instagram, Pinterest, Facebook, YouTube), email campaigns, and seasonal discount promotions (e.g., MAMABOHEMME Mother's Day voucher). Pricing is one-time purchase per piece, with product tiers ranging from approximately US$80 for basic bracelets to US$2,330+ for premium NEW DREAMS and DIAMOND LAND items.
BOHEMME operates as a founder-controlled, bootstrapped business with no disclosed institutional investors, parent company, subsidiaries, or external funding rounds. Its revenue model is entirely transactional jewelry sales (one-time purchase), with no subscription, licensing, or recurring revenue streams disclosed. The customer base is consumer-direct, targeting women seeking distinctive, non-mass-market jewelry for special occasions (engagement, weddings, gifting) and everyday wear, with no enterprise or B2B customers identified in the source material.
BOHEMME firmographics
Firmographics- Name
- BOHEMME
- Legal name
- BOHEMME
- Website
- https://bohemme.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- BOHEMME is a Spanish handcrafted jewelry brand designing sterling silver and 18K gold-plated pieces across 12 collections, selling direct-to-consumer online and through retail/franchise networks in 25+ countries.
- Ownership category
- akta.pro rank
BOHEMME industry classification
Industry- Product category
- Fashion Jewelry
- NAICS
- Jewelry and Silverware Manufacturing (33991), Jewelry Retailers (45831), Jewelry Retailers (458310)
- SIC
- Jewelry, Silverware & Plated Ware (3910), Jewelry, Precious Metal (3911), Retail-Jewelry Stores (5944)
- akta.pro primary industry
- Precious Metal Jewelry (Gold/Platinum/Silver) (CRAKAAAD)
- akta.pro secondary industries
- Diamond Jewelry (CRAKAAAA), Bridal Diamond Jewelry (Earrings, Necklaces, Bracelets) (CRAKACAD), Colored Gemstone Jewelry (CRAKAAAB)
Keywords
Where BOHEMME is headquartered
LocationHeadquarters
- HQ city
- Córdoba
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
BOHEMME business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations
Revenue model
- Jewelry Sales: Direct-to-consumer sales of handcrafted silver and gold jewelry through e-commerce and physical retail partners. Products range from US$80 to US$2,330+ per piece. Single one-time purchase model for individual jewelry pieces.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard jewelry pricing by collection and material |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
BOHEMME product offering
Product offeringCore offering
BOHEMME designs, produces, and sells handcrafted sterling silver (925) jewelry with 18K gold plating and natural gemstones, organized into multiple proprietary collections (DIAMOND LAND, AMAZONIA, SAMBA, SPLASH, CIELO, PÚA, SPIRIT BOHEMME, NEW DREAMS, BASICS, ALPHABET, OCEAN, SPIRA) and product categories (rings, necklaces, earrings, bracelets). The company sells directly to consumers via its own e-commerce platform and through a network of authorized physical retailers across Spain and 25+ international markets.
Product overview
BOHEMME is a Spanish jewelry brand based in Córdoba that designs and manufactures high-end jewelry in 925 sterling silver with 18K gold-plated details. The company operates a portfolio of 12 distinct collections including DIAMOND LAND (contemporary wedding/engagement jewelry), AMAZONIA (nature-inspired with natural gems), SAMBA (Brazilian-inspired colorful pieces), SPLASH (water ripple-inspired pavé designs), CIELO (Mediterranean-inspired with Hemimorphite), PÚA (sharp nature forms), SPIRIT BOHEMME (iconic mandala collection), NEW DREAMS (logo-inspired elegance), BASICS (everyday luxury), ALPHABET (personalized letter jewelry), OCEAN, and SPIRA. Products are organized into four main categories: Rings (Anillos), Necklaces/Pendants (Colgantes), Earrings (Pendientes), and Bracelets (Pulseras). The brand emphasizes craftsmanship, innovative design, and accessible luxury, with products distributed through over 25 countries via authorized retailers.
Differentiator
Problem solved
Functional benefit
Products and services
- DIAMOND LAND Contemporary jewelry collection redefining luxury through innovation, design, and consciousness. Designed for modern wedding bands and engagement rings for conscious couples, featuring diamonds and black spinels in silver with 18K gold details.
- AMAZONIA Nature-inspired collection celebrating organic forms, soft volumes, and natural beauty. Features Crisocola Malaquita, Escolecitas rosas, and natural gems in silver with 18K gold details.
- SAMBA Brazilian-inspired colorful collection celebrating life with vibrant stones like morganite, smoky topaz, and aquamarine. Made in sterling silver with black rhodium finish.
- SPLASH Water ripple-inspired collection featuring fluid curves and pavé cubic zirconias in chocolate, champagne, black, and white tones. Crafted in sterling silver with high-quality finishes.
- CIELO Mediterranean-inspired collection featuring Hemimorphite stones in soft blue, emerald quartz doublets, and black spinels. Made in 925 sterling silver with 18K gold details.
- PÚA Sharp nature-inspired collection featuring clean, contemporary lines with rhodium-plated silver and 18K gold details. Includes amethyst, topacio, and black spinel cubic zirconias.
- SPIRIT BOHEMME Iconic collection featuring the 8-point mandala symbol representing light, energy, and authenticity. Crafted in sterling silver with rhodium finish and dark backgrounds that enhance the BOHEMME logo.
- NEW DREAMS Aspirational collection combining the BOHEMME logo in 18K gold with timeless rhodium-plated silver sophistication. Features chocolate and champagne cubic zirconias.
- BASICS Everyday jewelry collection featuring octagonal central stones with vibrant halos and elegant black spinel frames. Combines accessible luxury with distinctive design.
- ALPHABET Personalized letter jewelry collection in black and white rhodium with 18K gold handles and brilliant-cut diamonds. Each letter becomes an exclusive piece celebrating identity.
- OCEAN Ocean-themed jewelry collection featured on the English website.
- SPIRA Spiral-themed jewelry collection featured on the English website.
- Anillos (Rings) Ring category including engagement rings, wedding bands, and fashion rings across all collections.
- Colgantes (Necklaces/Pendants) Necklace and pendant category featuring letter pendants, statement pieces, and chain necklaces.
- Pendientes (Earrings) Earring category including studs, drop earrings, long earrings, and statement pieces.
- Pulseras (Bracelets) Bracelet category including macramé bracelets, chain bracelets, and statement cuffs.
Companies that use BOHEMME
Customer profileSegments1 record
Ideal customer profiles1 record
BOHEMME technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
BOHEMME partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights4 records
BOHEMME competitors and assessment
Company assessmentDirect peers
- Mejuri: Mejuri is a leading direct-to-consumer fine and demi-fine jewelry brand targeting millennial and Gen Z women with original designs and accessible pricing. Highly comparable to BOHEMME on customer persona, price band ($80–$2,000+), D2C-first go-to-market, and social-media-led demand generation.
- Tous: Tous is a Spanish heritage jewelry brand with similar silver-and-gold-plated product mix, signature design language, and multi-channel DTC plus wholesale distribution across Europe and LATAM. Closest cultural and product peer given shared Spanish origin and accessible-luxury positioning.
- Monica Vinader: Monica Vinader is a contemporary demi-fine jewelry brand offering original designs in sterling silver and gold vermeil with natural gemstones, sold DTC and through select retailers. Directly comparable to BOHEMME on materials, design philosophy, accessible-luxury pricing, and target customer.
- APM Monaco: APM Monaco is a contemporary silver and gold jewelry brand with original, trend-led designs sold through DTC e-commerce and a fast-growing global retail footprint. Comparable to BOHEMME on price band, design-led differentiation, and aggressive multi-market retail expansion.
- Gorjana: Gorjana is a California-based demi-fine jewelry brand selling gold-layered and sterling silver pieces at accessible price points through DTC and wholesale channels. Comparable to BOHEMME on price band, everyday-luxury positioning, and multi-channel distribution.
- UNOde50: UNOde50 is a Spanish contemporary jewelry brand selling original, handcrafted designs in silver and other metals at accessible price points through own stores and wholesale. Closely comparable to BOHEMME on Spanish heritage, handcrafted positioning, original designs, and global multi-channel expansion.
Broad incumbents
- Swarovski: Swarovski is a global accessible-luxury jewelry and crystal brand with extensive own-retail and wholesale distribution. Comparable to BOHEMME on accessible-luxury positioning and breadth of collections, but operates at much larger scale and broader product range.
- Pandora: Pandora is the dominant global silver and charm jewelry brand with extensive multi-brand retail distribution and DTC e-commerce. Comparable to BOHEMME in core material (sterling silver), price band, and reliance on multi-brand jewelers plus owned retail — but at vastly greater scale and brand recognition.
Regional players
- Majorica: Majorica is a Spanish heritage jewelry brand known for organic pearl jewelry, distributed across Europe and select international markets. Comparable to BOHEMME on Spanish origin, heritage brand positioning, and multi-channel distribution, though focused on a different product category.
Emerging players
- Ana Luisa: Ana Luisa is a digitally native jewelry brand focused on recycled silver and gold at accessible price points with strong DTC operations. Comparable to BOHEMME on customer segment, materials, and digital-first go-to-market, though smaller and more US-focused.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
BOHEMME social profiles
Digital presenceBOHEMME financial estimates
Financial estimateRevenue estimate
Valuation estimate
BOHEMME leadership team
Management profileNumber of profiles
Profiles1 record
BOHEMME funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BOHEMME M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BOHEMME
What does BOHEMME do?
BOHEMME designs, produces, and sells handcrafted sterling silver (925) jewelry with 18K gold plating and natural gemstones, organized into multiple proprietary collections (DIAMOND LAND, AMAZONIA, SAMBA, SPLASH, CIELO, PÚA, SPIRIT BOHEMME, NEW DREAMS, BASICS, ALPHABET, OCEAN, SPIRA) and product categories (rings, necklaces, earrings, bracelets). The company sells directly to consumers via its own e-commerce platform and through a network of authorized physical retailers across Spain and 25+ international markets.
Is BOHEMME a public or private company?
BOHEMME is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BOHEMME founded?
BOHEMME was founded in 2010. It employs 1 to 10 people.
Where is BOHEMME based?
BOHEMME is headquartered in Córdoba, Spain, in the Europe region.
How does BOHEMME make money?
One revenue line is on record: jewelry Sales.
Who are BOHEMME's main competitors?
Direct peers on record are Mejuri, Tous, Monica Vinader, APM Monaco, Gorjana and UNOde50. Broad incumbents are Swarovski and Pandora. Majorica is listed as a regional player. Ana Luisa is listed as an emerging player.
Does BOHEMME have an API?
No public API is recorded for BOHEMME.
What industry is BOHEMME in?
BOHEMME's product category is Fashion Jewelry. Its primary akta.pro industry code is CRAKAAAD, Precious Metal Jewelry (Gold/Platinum/Silver), with a secondary code of CRAKAAAA, Diamond Jewelry. Its NAICS code is 33991 and its SIC code is 3910.