Instore
Instore is a Chile-based architecture and interior design firm, founded in 2000, specializing in retail and corporate spaces across Latin America with offices in Chile, Colombia, and Peru. It delivers turnkey design, furniture manufacturing, and implementation services to enterprise retail and corporate clients.
- Company typePrivate
- Founded2000
- HeadquartersVitacura, Chile
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Instore does
Instore Diseño Ltda. (operating as Instore) is a privately held architecture and interior design firm founded in 2000 and headquartered in Vitacura, Santiago, Chile. The firm specializes in commercial retail environments and corporate office spaces, delivering integrated design services that span concept development, architecture, custom furniture manufacture, engineering supervision, construction management, implementation, and after-sales support. Its core technology is professional design expertise combined with in-house furniture production capacity — not a software or AI platform.
Instore operates a direct B2B enterprise sales model, winning projects through established client relationships with retail brands and corporate clients. Revenue is generated through project-based professional services fees that are quote-based and project-specific, with no public pricing disclosure. The firm operates owned regional offices in Santiago (Chile), Bogotá (Colombia), and Lima (Peru), and has executed projects in additional markets including Costa Rica and Guatemala. Its primary customer segments are retail brands (department stores, standalone stores, shop-in-shops), corporate offices, hospitality and F&B, and international brands entering Latin America.
The firm's customer roster includes more than 50 named enterprise brands across fashion (Nike, H&M, Lacoste, Calvin Klein, Mango, POLO Ralph Lauren, Sandro, Superdry, Bimba y Lola), jewelry (Pandora, Tous, BVLGARI), eyewear (Essilor Luxottica, Ray-Ban, Sunglass Hut), department stores (Falabella, Almacenes Siman), technology (Samsung, Huawei, Dyson), telecommunications (Movistar, Telefónica, Nextel), beverages (Starbucks, Coca-Cola, Juan Valdez), and real estate (Parque Arauco, CBRE, Open Plaza). The company is privately held with no disclosed external funding, parent company, or institutional investor involvement, and is described as operating with 11-50 employees.
Instore firmographics
Firmographics- Name
- Instore
- Legal name
- Instore Diseño Ltda.
- Website
- https://instore.cl
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Instore is a Chile-based architecture and interior design firm, founded in 2000, specializing in retail and corporate spaces across Latin America with offices in Chile, Colombia, and Peru. It delivers turnkey design, furniture manufacturing, and implementation services to enterprise retail and corporate clients.
- Ownership category
- akta.pro rank
Where Instore is headquartered
LocationHeadquarters
- HQ city
- Vitacura
- HQ country
- Chile
- HQ region
- Latin America
Offices3 records
Markets served
Instore business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Others
Revenue model
- Architecture and Design Services: Project-based professional services revenue model. Services include space search, project enablement, construction management, engineering supervision, furniture manufacture, implementation, and after-sales service. The firm delivers turnkey solutions from concept to implementation for retail and corporate spaces.
Go-to-market motion1 record
Distribution channels1 record
Instore product offering
Product offeringCore offering
Instore is an architecture and interior design firm that provides turnkey design and build services for retail and corporate spaces across Latin America. Its core offerings include concept development, architecture, interior design, custom furniture manufacturing, construction management, engineering supervision, implementation, and after-sales service. The firm serves enterprise brands and corporate clients from offices in Chile, Colombia, and Peru, with global project capability.
Product overview
Instore is an architecture and interior design firm offering a comprehensive suite of services for retail and corporate spaces. The company's offerings include three core design service lines: Retail Design Services (department stores, stores, shop-in-shops, stands, modules), Corporate Architecture Services (offices, cowork spaces, space utilization studies), and Interior/Exterior Design Services (leisure areas, restaurants, cafes, renovations). Supporting these design services, Instore provides end-to-end project support including space search assistance, construction enablement, engineering supervision, construction management, custom furniture manufacturing, implementation and start-up, and after-sales service. The company operates from offices in Chile, Colombia, and Peru with global project reach.
Differentiator
Problem solved
Functional benefit
Products and services
- Retail Design Services Interior design and architecture services for commercial retail spaces, including department stores, standalone stores, shop-in-shops, stands, and modules. Targeted at retail brand clients seeking turnkey design solutions.
- Corporate Architecture Services Architecture and interior design services for corporate office spaces, including offices, cowork spaces, and space utilization studies. Targeted at corporate clients seeking functional, inspiring workspaces.
- Interior/Exterior Design Services Ambiance and interior/exterior design services for leisure areas, restaurants, cafes, and various renovation projects. Targeted at hospitality and food & beverage clients.
- Project Space Search Assistance in identifying and selecting suitable commercial or corporate spaces for client projects.
- Construction and Project Enablement Enablement and construction of corporate and commercial projects from concept to completion.
- Engineering Supervision Supervision and coordination of engineering aspects across construction projects.
- Construction Management Comprehensive construction management and engineering supervision services for design projects.
- Furniture Manufacture Custom furniture production and manufacturing for retail and corporate environments.
- Implementation and Start-up Project implementation and operational start-up services for completed retail and corporate spaces.
- After-sales Service and Updates Ongoing after-sales support, maintenance, and update services for completed projects.
Companies that use Instore
Customer profileNamed customers81 records
Segments4 records
Ideal customer profiles3 records
Instore technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Instore partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights4 records
Instore competitors and assessment
Company assessmentRegional players
- HASSELL: Australia-headquartered architecture and interior design practice with a strong retail and workplace portfolio across Asia-Pacific. Comparable to Instore in offering integrated retail design and workplace interiors for international brands.
Direct peers
- CallisonRTKL: International architecture and design practice with a strong retail and consumer-experience focus. Directly competes with Instore on retail store design, brand environment, and corporate workplace projects for global brands.
- Benoy: Design firm specializing in retail, commercial, and mixed-use architecture with strong presence in EMEA and Asia. Comparable to Instore in retail design for international brands and in offering concept-through-implementation services.
- Fitch (Fitch Design): Retail-focused brand experience and store design consultancy serving global retail and hospitality clients. Highly comparable to Instore's retail store-design practice, particularly the brand-environment and localization work.
- Landini Associates: Retail and brand-environment design studio with deep experience designing stores, flagships, and food halls for global brands. Directly comparable to Instore in retail store-design services for luxury, fashion, and F&B clients.
Broad incumbents
- HOK (Populous/HOK): Global design, architecture, and engineering firm with retail and workplace practices. Comparable to Instore in delivering corporate workplace and retail environment design for enterprise clients, though at much larger scale.
- Gensler: Global architecture and design firm with a dedicated retail practice serving international brands on flagship stores and rollouts. Highly comparable to Instore in retail/corporate interior design services, but at vastly larger scale and broader geographic footprint.
- Perkins&Will: International architecture and design firm with strong workplace and commercial interior practices. Comparable to Instore on corporate office and commercial-retail design engagements for global enterprise brands.
Emerging players
- MVRDV: Dutch architecture and design studio recognized for retail and mixed-use projects. Comparable to Instore on retail store design for global brands, though more often operating at landmark-building scale.
- Landor & Fitch: Brand consulting and design firm with retail-environment capabilities, formed from the merger of Landor and Fitch. Overlaps with Instore on brand-driven retail space design and rollout execution for international brands.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights5 records
Customer concentration
Instore social profiles
Digital presenceInstore financial estimates
Financial estimateRevenue estimate
Valuation estimate
Instore leadership team
Management profileNumber of profiles
Profiles1 record
Instore funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Instore M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Instore
What does Instore do?
Instore is an architecture and interior design firm that provides turnkey design and build services for retail and corporate spaces across Latin America. Its core offerings include concept development, architecture, interior design, custom furniture manufacturing, construction management, engineering supervision, implementation, and after-sales service. The firm serves enterprise brands and corporate clients from offices in Chile, Colombia, and Peru, with global project capability.
Is Instore a public or private company?
Instore is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Instore founded?
Instore was founded in 2000. It employs 11 to 50 people.
Where is Instore based?
Instore is headquartered in Vitacura, Chile, in the Latin America region.
How does Instore make money?
One revenue line is on record: architecture and Design Services.
Who are Instore's main competitors?
HASSELL is listed as a regional player. Direct peers are CallisonRTKL, Benoy, Fitch (Fitch Design) and Landini Associates. Broad incumbents are HOK (Populous/HOK), Gensler and Perkins&Will. Emerging players are MVRDV and Landor & Fitch.
Does Instore have an API?
No public API is recorded for Instore.