Tank
Tank is a UK-based digital marketing and PR agency serving enterprise B2B clients across the UK, EMEA, America and APAC with integrated digital PR, SEO (including AI search), content marketing, and brand communications delivered on a project and retainer basis.
- Company typePrivate
- Founded2001
- HeadquartersNottingham, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Tank does
Tank is a digital marketing and public relations agency headquartered in Nottingham, United Kingdom, with a second office in Manchester. The firm operates an integrated service model spanning digital PR, brand PR, search engine optimization (including GEO and AI-search capabilities), content marketing, and strategic communications, delivered on project and retainer bases to enterprise B2B clients. Its client base includes Affinity (part of Canva), SAS, Access Group, DART Tool Group, Motorfinity, and UK Debt Expert — a roster weighted toward enterprise technology, B2B software, and consumer-facing brands needing specialist communications support.
The agency's technology stack is services-oriented rather than product-oriented: Tank builds campaigns, content, and SEO/GEO deliverables for clients and operates an internal ThinkTank publication that doubles as thought leadership and demand-generation for its own pipeline. The business monetizes professional services fees per engagement or retainer; pricing is not publicly disclosed and is structured around client scope. Its go-to-market is sales-led, relying on industry reputation, case studies, and business-development outreach, including appointed engagements such as the 2026 win with international managed hosting provider 20i to lead its US market expansion.
Tank is a subsidiary of The Boda Group, a marketing agency collective, which provides shared back-office and capital structure. The firm has been operating for approximately 25 years, employs between 11 and 50 people, and reports no external equity investment or public listing. Operating geographies span the UK, EMEA, America and APAC, with named US engagements confirming transatlantic delivery capability.
Tank firmographics
Firmographics- Name
- Tank
- Legal name
- Tank
- Website
- https://tankpr.co.uk
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Tank is a UK-based digital marketing and PR agency serving enterprise B2B clients across the UK, EMEA, America and APAC with integrated digital PR, SEO (including AI search), content marketing, and brand communications delivered on a project and retainer basis.
- Ownership category
- akta.pro rank
Where Tank is headquartered
LocationHeadquarters
- HQ city
- Nottingham
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Tank business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Agency Services Revenue: Professional services revenue generated through digital marketing and PR engagements with clients. Services include digital PR, SEO, content marketing, and brand communications delivered on project and retainer basis.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Tank product offering
Product offeringCore offering
Tank is a digital marketing and PR agency delivering integrated services including search engine optimization (SEO, technical SEO, GEO and AI search optimization), digital PR, brand PR, and content marketing to enterprise B2B clients. The agency operates from offices in Nottingham and Manchester, serving clients across the UK, EMEA, America, and APAC on both project and retainer bases. Engagements span multi-channel global launches, brand awareness campaigns, and revenue-generating content programs for technology, software, and consumer-facing brands.
Product overview
Tank is a digital marketing and PR agency offering a unified suite of services rather than a software platform. The agency provides integrated digital marketing, SEO (including AI search and GEO optimization), digital PR, and brand PR services. Operating from Nottingham and Manchester offices for 25 years, Tank serves clients across UK, EMEA, America, and APAC. The services work together as a coordinated offering to deliver digital impact through commercial acumen and dynamic content strategies.
Differentiator
Problem solved
Functional benefit
Products and services
- Digital Marketing Services Full-service digital marketing offering combining SEO, digital PR, brand PR, content marketing, and strategic communications delivered to enterprise B2B clients across the UK, EMEA, America and APAC.
- SEO Services
- Digital PR
- Brand PR
Companies that use Tank
Customer profileNamed customers6 records
Segments1 record
Ideal customer profiles1 record
Tank technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Tank partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- 20icoreTank has been appointed by cloud hosting provider 20i to support its expansion into the US market. Tank will deliver a digital PR and communications strategy designed to increase brand awareness and strengthen 20i's profile in the competitive international technology sector. Founded in 2016, 20i has grown into an international managed hosting business with data centres across three continents.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
Tank competitors and assessment
Company assessmentDirect peers
- Journey Further: UK digital PR, content and SEO agency serving enterprise B2B clients with multi-channel performance campaigns — closely comparable to Tank on services, geography, and customer segment.
- Croud: UK-based digital marketing agency offering SEO, content, PR-adjacent services and digital media to enterprise brands — directly comparable headcount scale and service mix to Tank.
- Rise at Seven: UK-based digital PR, SEO, and content agency focused on search-led PR for enterprise brands — direct overlap with Tank's core digital PR + SEO offering and similar UK/enterprise client profile.
- Propeller Group: Mid-sized UK PR and integrated marketing agency serving B2B and consumer brands — comparable services (PR, content, digital) and similar client tier to Tank.
- Manifest London: London-based PR and integrated communications agency for ambitious global brands — directly comparable on digital PR, content and enterprise client work.
Broad incumbents
- Edelman: Global communications and PR firm with extensive digital, content and SEO capabilities — broader portfolio and scale than Tank, but overlaps in enterprise B2B and tech PR engagements.
- FleishmanHillard: International PR and integrated communications agency overlapping with Tank in enterprise technology, B2B and consumer brand mandates, with much broader service breadth.
- Finsbury Glover Hering: Global strategic communications and public affairs firm that competes for enterprise-level brand and corporate PR mandates similar to Tank's Affinity/Canva and SAS work.
- Weber Shandwick: Global PR and integrated marketing network competing for the same enterprise tech and B2B mandates as Tank, with significantly larger scale and geographic reach.
Emerging players
- B2B Marketing (B2BM): Specialist B2B marketing agency focused on content, demand generation and brand work — partial overlap with Tank's enterprise B2B segment (e.g. Access Group-style clients) though more narrowly B2B focused.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Tank social profiles
Digital presenceTank financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tank leadership team
Management profileNumber of profiles
Profiles8 records
Tank funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tank M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tank
What does Tank do?
Tank is a digital marketing and PR agency delivering integrated services including search engine optimization (SEO, technical SEO, GEO and AI search optimization), digital PR, brand PR, and content marketing to enterprise B2B clients. The agency operates from offices in Nottingham and Manchester, serving clients across the UK, EMEA, America, and APAC on both project and retainer bases. Engagements span multi-channel global launches, brand awareness campaigns, and revenue-generating content programs for technology, software, and consumer-facing brands.
Is Tank a public or private company?
Tank is a private company. It is classified as corporate owned and is currently operating.
When was Tank founded?
Tank was founded in 2001. It employs 11 to 50 people.
Where is Tank based?
Tank is headquartered in Nottingham, United Kingdom, in the Europe region.
How does Tank make money?
One revenue line is on record: agency Services Revenue.
Who are Tank's main competitors?
Direct peers on record are Journey Further, Croud, Rise at Seven, Propeller Group and Manifest London. Broad incumbents are Edelman, FleishmanHillard, Finsbury Glover Hering and Weber Shandwick. B2B Marketing (B2BM) is listed as an emerging player.
Does Tank have an API?
No public API is recorded for Tank.