Gumz Farms

What Gumz Farms does

Gumz Farms LLC is a privately held, family-owned agricultural business headquartered in Endeavor, Wisconsin, operating as an integrated grower, packer, and shipper of fresh produce. The company cultivates red and yellow potatoes, onions, carrots, and mint on several thousand acres situated in the nutrient-rich "Muck Soils" of South Central Wisconsin, supplemented by commodity rotations of corn and soybeans. Its core products are the fresh produce items themselves plus associated packing and shipping services, supported by state-of-the-art post-harvest equipment and an expanding packing facility. The business traces its family roots to 1892 and formalized commercial wholesale and retail produce operations in 1998 under fourth-generation brothers Richard A. and Roderick Gumz, with fifth-generation family members now integrated into agronomy, procurement, and marketing roles.

Gumz Farms generates revenue through the one-time sale of produce to wholesale produce buyers and retail grocery markets on a regional basis, with a small direct order pickup channel available to consumers via an online form. Its go-to-market motion is sales-led, relying on wholesale and retail distribution relationships rather than direct consumer channels as the primary revenue source. The company is positioned as one of the top Potato & Onion produce facilities in the Midwest, an outcome attributed to its unique soil base, generational farming expertise, and integrated packing-and-shipping infrastructure. The company employs between 51 and 100 people and is independently owned by the Gumz family with no evidence of institutional investors, parent company ownership, or external capital raises.

The business operates from a single geographic base in Endeavor, Wisconsin, with no disclosed additional office or farm locations. Its competitive positioning rests on a specialized natural asset (Muck Soils), multi-generational operational know-how, and vertical integration across the produce value chain. There are no disclosed patents, certifications, partnerships, or external funding rounds in the source data, and the company maintains no AI/ML capabilities, software products, or technology platform offerings beyond its internal farming and post-harvest operations.

Name

Gumz Farms

Legal name

Gumz Farms LLC

Website

https://gumzfarmswi.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

51–100 employees

Short description

Gumz Farms LLC is a fourth-generation, family-owned grower, packer, and shipper in Endeavor, Wisconsin, producing potatoes, onions, carrots, and mint on several thousand acres of Muck Soils for wholesale and retail produce markets.

Ownership category

akta.pro rank

Product category

Fresh Produce Farming and Packing

NAICS

Vegetable and Melon Farming (1112)

SIC

Agricultural Production-Crops (100)

akta.pro primary industry

Root & Tuber Vegetable Farming (Carrots, Beets, Radish, Turnip, Sweet Potato) (AFAGADAC)

akta.pro secondary industry

Specialty Seed & Flavoring Crop Farming (Vanilla, Sesame, Mustard) (AFAGAGAN)

Keywords

• Fresh produce farming
• Potato onion cultivation
• Vegetable packing shipping
• Wholesale produce supply
• Muck soil agriculture

Headquarters

HQ city

Endeavor

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure

Revenue model

1. Produce Sales: Growing, packing, and shipping produce (potatoes, onions, carrots, mint, corn, soybeans) to wholesale and retail markets. Revenue generated from selling produce through wholesale and retail distribution channels.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels1 record

Core offering

Gumz Farms is a generational family-owned grower, packer, and shipper that cultivates potatoes (red and yellow), onions, carrots, and mint, alongside commodity crops corn and soybeans, in the rich 'Muck Soils' of South Central Wisconsin. The produce is packed and shipped to wholesale and retail markets through a state-of-the-art packing facility, with a direct cash-sale order pickup option for individual customers.

Product overview

Gumz Farms is a generational family-owned agricultural business operating as a grower, packer, and shipper of fresh produce. The company cultivates potatoes (red and yellow), onions, carrots, and mint in Wisconsin's nutrient-rich 'Muck Soils', along with commodity crops corn and soybeans. Operations span farming, packing with state-of-the-art equipment, and distribution to wholesale and retail markets. The product portfolio centers on the core produce offerings supplemented by packing and shipping services, with a focus on quality, consistency, and sustainability.

Differentiator

Problem solved

Functional benefit

Products and services

• Potatoes (Red and Yellow) Red and yellow potatoes grown in Wisconsin's rich 'Muck Soils', representing a core product in the company's produce portfolio for wholesale and retail buyers.
• Onions Onions grown and packed as a core product alongside potatoes in the company's Wisconsin farm operations, supplied to wholesale and retail markets.
• Carrots Carrots grown in Wisconsin's nutrient-rich 'Muck Soils' as part of the core produce offerings for wholesale and retail buyers.
• Mint Mint grown as a specialty crop utilizing innovative farming and post-harvest procedures, supplied to wholesale and retail markets.
• Corn Corn grown as a commodity crop alongside specialty vegetables on the Wisconsin farm.
• Soybeans Soybeans grown as a commodity crop alongside specialty vegetables on the Wisconsin farm.
• Packing Services State-of-the-art packing and packaging services for produce, including bagging and quality control operations at the Wisconsin facility.
• Shipping Services Wholesale and retail distribution and shipping of produce into wholesale and retail markets.

Quantifiable outcome

• One of the top Potato & Onion produce facilities in the Midwest

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves9 records

Expansion highlights4 records

Broad incumbents

• Grimmway Farms: World's largest carrot producer and a major player across organic and conventional vegetables. Comparable in grower-packer-shipper model across vegetables, though much larger and broader in crop and geographic reach.
• Bolthouse Farms: Vertically integrated carrot and vegetable producer with national distribution and brand presence. Comparable in core carrot growing and packing capabilities, though much larger and broader in branded product portfolio.
• Driscoll's: Leading specialty produce grower and shipper with national retailer relationships. Comparable in grower-packer-shipper model with a focus on premium fresh produce, though operating in berries and unrelated specialty crops.

Emerging players

• Christopher Ranch: California-based grower and packer of fresh garlic and related allium vegetables. Comparable in grower-packer-shipper model and vertical integration for one core vegetable category, though operating in a different region and crop.

Direct peers

• Black Gold Farms: One of the largest potato growers in North America, operating across multiple states. Directly comparable as a multi-state, vertically integrated potato producer with grower-packer-shipper operations.
• MountainKing Potatoes: Specialty potato grower, packer, and shipper focused on retail and foodservice customers. Comparable as a vertically integrated potato supplier with branded product lines and scale comparable to Gumz's operations.
• Walther Farms: Multi-generational Michigan-based potato grower with packing operations. Comparable as a family-run, vertically integrated Midwest potato producer with similar customer and crop profile.

Regional players

• Sterman Masser: Pennsylvania-based potato grower and packer with vertically integrated fresh and processor potato offerings. Comparable in business model and value-chain positioning, though operating in an Eastern US region rather than the Midwest.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/GumzFarmsWI
• Facebookfacebook.com/gumzfarmswi
• LinkedInlinkedin.com/company/gumz-farms

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gumz Farms