Bidasoa Atletiko Taldea

What Bidasoa Atletiko Taldea does

Bidasoa Atletiko Taldea (BAT, operating as Super Amara BAT) is a Spanish non-profit athletics club founded in 1986 through the merger of Unión Deportiva Uranzu and Club Atletiko Telesport, headquartered in Irun, Gipuzkoa. It serves approximately 1,300 social members across the Bidasoa region (Irun and Hondarribia) with a comprehensive athletics portfolio: an athletics school (300 participants), a federated-athlete program (225 members, the largest such contingent in the Basque Country), running groups, adapted athletics for athletes with disabilities, a women's training group, physical-activity programs, Biziki personal training, and seasonal camps (Udalekuak summer, Aste Santuan Easter). Operations are run from two municipal athletics tracks — Pista de Playaundi in Irun and Pista de Hondartza in Hondarribia — with administrative offices at Centro Cívico de Palmera Montero.

The business model combines four revenue streams: recurring membership fees (€20/year), activity-program fees, transaction fees from roughly 7–8 self-organized annual competitions (Super Amara Gabonetako Krosa, Millas de Irun 5K, Subida a Guadalupe, Subida a San Marcial, Txingudi Korrika 10K, Cross Popular de Santiago, Cross Ciudad de Irun, and the Media Maratón + 10K de Irun), and merchandise sales. Supplementary income comes from local sponsorships led by Super Amara (main sponsor) with Salto Systems (technical sponsor), Laboral Kutxa (financial institution), Diario Vasco (media), and an industrial-partners program, plus public support from the ayuntamientos of Irun and Hondarribia and Gipuzkoako Kirolak. The club operates under a professionalized 'Modelo de Gestión Avanzada' (MGA) framework, certified by Euskalit in 2023, and is governed by a 9-member board with an organizational structure of approximately 61 paid staff across administrative, instructional, and coaching roles.

Competitive positioning is built on regional density (largest federated roster in Euskadi), an integrated grassroots-to-elite pipeline, and modern dual-municipality facilities, with athlete outputs that include Alaine Aguerralde's two silver medals at the 2026 Ibero-American U20 Championship in Lima, Iker Piñeira's 100m gold and championship record (10.66s) at the 2026 Spanish Communities Championship, and Jon Urtizberea and Sandra Piera's Subida a San Marcial victories.

Name

Bidasoa Atletiko Taldea

Legal name

BIDASOA ATLETIKO TALDEA

Website

https://atletismobat.com

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

11–50 employees

Short description

Bidasoa Atletiko Taldea is a non-profit athletics club serving the Bidasoa region (Irun and Hondarribia, Spain) with a comprehensive program spanning children's athletics school, 225 federated competitive athletes, running groups, adapted athletics, and women's training, financed primarily through €20 annual memberships, program fees, and regional sponsorships.

Ownership category

akta.pro rank

Product category

Athletics Club Services

NAICS

Sports Teams and Clubs (711211), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro industry

PRIMARYMPAKACAE

Local Amateur Clubs & Community Sports Organizations

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Collegiate & Amateur Sports Organizations (NCAA, Federations, Clubs)

SECONDARYMPAKABAD

Individual-Sport Clubs & Teams (Cycling Teams, Athletics/Track Clubs, Swimming Clubs, etc.)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Professional Sports Teams & Clubs

Keywords

• Athletics club services
• Youth sports training
• Track and field
• Community athletics
• Sports event management

Headquarters

HQ city

Irún

HQ country

Spain

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Membership fees: Annual membership fees from approximately 1300 social members including federated athletes, school members, and general members. Fee is 20 euros annually for club membership.
2. Activity fees: Fees collected for various programs including athletics school (300 participants), running groups (180), Kirol Hastapena (120), and other specialized programs.
3. Event registration fees: Revenue from organizing 7 annual events including Super Amara Gabonetako Krosa, Millas de Irun 5K, Subida a Guadalupe, Subida a San Marcial, Txingudi korrika 10Km, Cross Popular de Santiago, and Cross Ciudad de Irun. Registration fees typically 12-16 euros per event.
4. Merchandise sales: Sales of official club clothing and competition gear through the club store. Members receive 5% discount.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Bidasoa Atletiko Taldea (BAT) is a non-profit athletics club operating a comprehensive athletics and physical activity program across the Bidasoa region. Its core offering spans an Athletics School for children (300 participants), competitive training for 225 federated athletes, recreational running groups, adapted athletics for people with disabilities, women's training groups, and seasonal athletics camps (udalekuak, Aste Santuan). The club also organizes 7+ major annual race events including the Super Amara Gabonetako Krosa, Subida a San Marcial, and Media Maratón de Irun.

Product overview

Bidasoa Atletiko Taldea (BAT) is a non-profit athletics club offering a unified, integrated portfolio of sports programs and services for the Bidasoa region (Irún and Hondarribia). The core offering consists of the Athletics School (Escuela de atletismo) as the foundational youth development program, which feeds into the Federated Athletes program for competitive athletes. Supporting programs include Biziki training sessions, a running group, women's training group, and adapted athletics for inclusive participation. Seasonal offerings include summer camps (udalekuak) and Easter athletics programs. The club also organizes 7 major competitive race events annually, including the Super Amara Gabonetako Krosa, Subida a San Marcial, and Media maratón de Irun. The integrated structure provides a pathway from grassroots participation to competitive athletics, with specialized programs addressing different demographics and skill levels.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 225 federated athletes - most in Basque Country
• +2 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered primary, core and minor.

• Super AmaraprimaryGTM or Marketing PartnerMain sponsor of the club, identified as 'Sponsor principal'. Super Amara is a supermarket chain in the Basque Country. The sponsorship arrangement includes naming rights (Super Amara BAT) and appears on official club clothing and event branding.
• Salto SystemsprimaryGTM or Marketing PartnerTechnical sponsor providing electronic access control solutions company sponsorship. Founded in 2001, Salto Systems is a global leader in electronic access control headquartered in Gipuzkoa. The partnership supports the club's mission to bring athletics to the Bidasoa region.
• Laboral KutxacoreGTM or Marketing PartnerFinancial institution referenced as 'Entidad financiera referente' (referencing financial entity). A Basque cooperative banking institution that provides sponsorship support to the club.
• Diario VascocoreGTM or Marketing PartnerCommunication agency partner referenced as 'Agencia de comunicación referente'. Regional newspaper and media outlet providing communication and media support.
• Inmobiliaria ServosminorGTM or Marketing PartnerReal estate company participating in the industrial partners program, offering promotions to club members.
• Aranibar AsesoresminorGTM or Marketing PartnerBusiness consultancy firm in the industrial partners program offering promotions to club members.
• AB Soluciones IndustrialesminorGTM or Marketing PartnerIndustrial solutions company participating in the industrial partners program with promotional offers.
• Boga TécnicaminorGTM or Marketing PartnerTechnical services company in the industrial partners program.
• Moyua HomesminorGTM or Marketing PartnerReal estate developer in the industrial partners program offering promotions to club members.
• Ayuntamiento de IruncoreOthersIrun municipal government - provides support for club operations and events, collaborating on event organization and facility access.
• Ayuntamiento de HondarribiaminorOthersHondarribia municipal government - supports local athletics school and training activities in the municipality.
• Orain Kirola / Gipuzkoako KirolakcoreOthersProvincial sports institution in Gipuzkoa supporting sports development programs.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Parkrun: Global, volunteer-led community running organisation offering free weekly timed events. Closely comparable to BAT on community-athletics, volunteer-driven, low-fee engagement model, though at a far larger international scale.

Regional players

• Athletic Club: Major Basque multi-sport club headquartered in Bilbao with sections across multiple sports. Comparable as a regional Basque sports institution with deep community roots, member-based governance, and multi-sport programming — though at much larger scale.
• SD Eibar: Gipuzkoa-based sports club anchored in the same province as BAT. Comparable as a regional Basque sports organisation drawing on overlapping municipal and provincial sponsorship pools (e.g., Gipuzkoako Kirolak).
• Real Sociedad: Gipuzkoa-based Basque sports club with multi-sport programming and a similarly strong regional identity and member base. Comparable as a geographically adjacent Basque club competing for the same local sports community and sponsors.

Broad incumbents

• Real Federación Española de Atletismo (RFEA): Spanish national athletics federation that governs federation licensing, competition rules, and athlete development. Directly relevant as the governing body under whose framework BAT registers its 225 federated athletes and competes nationally and internationally.

Others

• World Athletics: International governing body for the sport. Relevant ecosystem reference for the elite-competition pathway (e.g., Ibero-American U20 Championship) that BAT athletes access.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/atletismobat
• YouTubeyoutube.com/user/atletismobat
• Facebookfacebook.com/superamarabat
• Instagraminstagram.com/bidasoaatletikotaldea

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bidasoa Atletiko Taldea