What IMPART does

IMPART is a privately held Korean company headquartered in Seoul's Songpa-gu (26, Beobwon-ro 9-gil, H Business Park) that operates as the exclusive Korean distributor of BEZZERA espresso machines, the Italian manufacturer founded in Milan in 1901 by Luigi Bezzera, who patented the world's first steam-pressure espresso extraction system. The company was established circa 2017 per company records and website copyright. Its product portfolio centers on BEZZERA's professional espresso machine lines (VICTORIA, ARCADIA, B2016, ELLISSE, EAGLE, GALATEA, C2009) and the BEZZERA BTB series, supplemented by the Bezzera Home Caffe line (BZ07, BZ02) for home consumers. Beyond espresso equipment, IMPART distributes CEADO professional grinders (E37 series, E7 manual), PUQ Press automatic tampers (DISKO, Q1/Q2, M1-M5, mini), Roller Grill convection ovens (FC-60, FC-60TQ), VITAMIX commercial blenders (Touch & Go 2, Quiet One, BarBoss Advance), and supporting food-service equipment including Kaiser ice machines, hot water dispensers, ice shavers, and 5KSC CREA gelato machines.

The business operates on a sales-led go-to-market model with three channels: a nationwide dealer network (전국 대리점) serving local customers, a direct enterprise sales team handling large-scale commercial projects with full design, installation, and construction support, and an own-website e-commerce storefront (impart.co.kr). Revenue is generated across three streams: (1) hardware sales of distributed equipment — the dominant stream — (2) after-sales service and spare parts through an AS Center, and (3) coffee education and open consulting services. Pricing is not publicly disclosed; customers are directed to contact the company or authorized dealers for quotes, indicating a relationship-based, non-standardized pricing model.

IMPART targets three customer segments: coffee shops and cafés as the primary professional segment requiring commercial-grade espresso and grinding equipment, bakeries and broader food-service businesses as a secondary B2B segment, and home baristas as a consumer segment served through the Home Caffe line. Marketing activities have included annual participation in the Seoul Cafe Show from 2007 to 2016, hosting of the Student Barista Championship (SBC) 1st and 2nd editions, official sponsorship of the 3rd World Coffee Battle (WCB) in 2018 supplying BEZZERA/CEADO/PUQ equipment, and product placement in MBC's 'Coffee Prince' drama and sponsorship of the film 'Taste of Money.' The company has no disclosed venture capital, private equity, or institutional investment, and ownership appears to be founder/management-controlled, operating independently with no parent entity or subsidiaries.

Name

IMPART

Legal name

IMPART

Website

https://impart.co.kr

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

IMPART is a privately held Seoul-based exclusive Korean distributor of Italian BEZZERA espresso machines, complementary coffee equipment (CEADO, PUQ Press), and commercial food-service machinery, serving Korean cafés, bakeries, and home baristas through a nationwide dealer network.

Ownership category

akta.pro rank

Product category

Commercial Coffee Equipment Distribution

NAICS

Refrigeration Equipment and Supplies Merchant Wholesalers (423740)

SIC

Refrigeration & Service Industry Machinery (3580)

akta.pro primary industry

Coffee, Espresso & Tea Appliances Retail (CRACADAC)

Keywords

• Espresso equipment distribution
• Commercial coffee machines
• Imported kitchen machinery
• Food service equipment
• Confectionery machinery

Headquarters

HQ city

Songpadong

HQ country

South Korea

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. Equipment Sales: Sale of imported professional kitchen equipment and coffee machines including Bezzera espresso machines, grinders, auto tampers, ice machines, ovens, and other food/beverage industry equipment.
2. After-Sales Service: Post-sale management, maintenance, and repair services for all distributed equipment. AS Center provides technical support and spare parts.
3. Coffee Education and Consulting: Coffee education and open consulting services as part of their comprehensive solution offering.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

IMPART is the exclusive Korean distributor of BEZZERA, the Italian manufacturer that invented the espresso machine in 1901. The company imports and sells professional espresso machines, automatic coffee machines, commercial grinders, automatic tampers, ice machines, convection ovens, blender mixers, ice shavers, gelato machines, and hot water dispensers. IMPART also provides coffee education, open consulting, design/installation support, and after-sales service through a nationwide dealer network and AS Center.

Product overview

IMPART is the exclusive Korean distributor for Italian manufacturer BEZZERA, the company that invented the espresso machine in 1901. The product portfolio is a multi-brand distribution business offering professional coffee equipment and food service machinery. Core offerings include BEZZERA espresso machines (professional and home lines), CEADO and TCM professional coffee grinders, PUQ press automatic tampers, and Vitamix blenders. Supporting equipment includes ice machines, hot water dispensers, convection ovens, gelato machines, and ice shavers. The company also provides coffee education, open consulting, design installation, and after-sales service throughout Korea.

Differentiator

Problem solved

Functional benefit

Brands

• BEZZERA: Italian espresso machine brand manufactured by Luigi Bezzera S.r.l. IMPART serves as the exclusive Korean distributor. Products include VICTORIA, ARCADIA, B2016, EAGLE, ELLISSE, GALATEA, and C2009 espresso machine lines.

Products and services

• Bezzera Professional Espresso Machines

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Seven partnerships are on record, tiered core, minor and major.

• BEZZERAcoreChannel Partner/ Reseller/ DistributorIMPART is the exclusive distributor of Bezzera espresso machines in Korea. Bezzera is an Italian manufacturer founded in 1901 in Milan by Luigi Bezzera, who developed the world's first steam-pressure espresso extraction system. The company is now in its 4th generation and manufactures over 90% of products in-house. Bezzera has focused on export since 1945.
• CEADOcoreChannel Partner/ Reseller/ DistributorIMPART distributes CEADO professional grinders from Italy. CEADO products include E37 series grinders (E37K, E37T, E37S, E37J) and E7 manual grinder, representing high-end professional coffee grinding equipment.
• PUQ PresscoreChannel Partner/ Reseller/ DistributorIMPART distributes PUQ Press automatic tampers, including DISKO, Q1, Q2, M1-M5, and mini models. PUQ Press provides automated espresso tamping solutions for consistent extraction.
• Roller Grill (France)minorChannel Partner/ Reseller/ DistributorIMPART distributes Roller Grill convection ovens from France, including FC-60 and FC-60TQ models for professional baking and food preparation.
• VITAMIXminorChannel Partner/ Reseller/ DistributorIMPART distributes VITAMIX blender mixers including Touch & Go 2, Quiet One, and Vias ADVANCE models for professional food service applications.
• WCB (World Coffee Battle)majorGTM or Marketing PartnerIMPART was the official equipment sponsor for the 3rd WCB (World Coffee Battle) competition. Provided official machines (BEZZERA), grinders (CEADO), and auto tampers (PUQ Press) for the competition.
• SBC (Student Barista Championship)majorStrategic or Co-development PartnerIMPART hosted and organized the 1st and 2nd SBC (Student Barista Championship), a barista competition for students to promote professional coffee skills.

Scale indicators1 record

Recent moves7 records

Expansion highlights4 records

Broad incumbents

• Ali Group: Italian-owned global leader in commercial foodservice equipment manufacturing with dozens of brands. A broad incumbent whose brands compete with several of IMPART's distributed product lines.
• Welbilt: Global commercial foodservice equipment manufacturer (now part of Middleby) with broad kitchen equipment portfolio. Overlaps with IMPART's bakery and food service equipment distribution business.
• Middleby Corporation: Large US-listed incumbent owning multiple commercial foodservice and coffee equipment brands (La Cimbali, Vitamix, among others). Competes with IMPART in commercial kitchen equipment distribution with far greater scale and brand portfolio breadth.
• Hoshizaki: Major Japanese manufacturer of commercial ice machines and refrigeration equipment with strong Korean presence. Competes with IMPART's Kaiser ice machine line for Korean foodservice customers.

Direct peers

• La Marzocco: Italian premium espresso machine manufacturer founded in 1927. Distributed in Korea through a competing local distributor, La Marzocco competes directly with Bezzera/IMPART for premium Korean café accounts, with strong brand pull among specialty coffee operators.
• Nuova Simonelli: Italian espresso machine manufacturer (part of Simonelli Group) with strong presence in Korean specialty coffee. Competes head-to-head with Bezzera for professional espresso equipment sales in Korea.
• Sanremo Coffee Machines: Italian manufacturer of professional espresso machines targeting specialty coffee shops. Has Korean distribution and competes with Bezzera/IMPART in the premium tier of the Korean market.
• La Cimbali: Historic Italian espresso machine manufacturer (part of Gruppo Cimbali/Middleby). Has established Korean distribution and competes with Bezzera/IMPART across the professional and prosumer segments.
• Rocket Espresso: Italian premium espresso machine brand (affiliated with Gruppo Cimbali). Has Korean distribution presence and competes with Bezzera for design-conscious specialty café customers.
• ECM (Espresso Company of Milan): German-Italian espresso machine manufacturer known for precision engineering. Has Korean distribution and competes with Bezzera/IMPART for premium specialty coffee equipment sales.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCJwRmBtnYh_7Xs9oXUrLhZg

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IMPART