Mind in Somerset

What Mind in Somerset does

Mind in Somerset is a UK-registered mental health charity (Charity No. 1109626; Company No. 5148414) and an affiliate of the national Mind network, operating continuously since 1983 from its headquarters at 21 Canon Street, Taunton. It delivers community-based mental health support to residents of Somerset through five physical Wellbeing Hubs distributed across the county and a 24/7 Mindline telephone helpline, which alone consumes approximately £3,600 per day to operate (implying an annual run-rate cost of roughly £1.3M). A Mindline Live Chat channel, launched in April 2022, extends the helpline into asynchronous digital access.

The charity's service portfolio spans free-at-point-of-use crisis and wellbeing support (Mindline, hubs, peer groups), specialist lines for underserved communities (Mindline Trans+ launched April 2025; the 'Welcome to All' service for displaced people), paid counselling-style provision through the Employer-Assisted Support Programme (EASP) priced at £55 per session, corporate workplace wellbeing training, charity retail, and community fundraising initiatives such as the 'Mindful Moment' self-care boxes distributed at Glastonbury Festival 2025. Andrew Pritchard serves as Chief Operating Officer and Simon Shepherd was appointed Patron in August 2022.

Revenue is generated through a hybrid charity model: statutory commissioning from NHS Somerset CCG and Public Health Somerset (embedded in the Open Mental Health alliance), grants including from the National Lottery, recurring lottery income (notably the Rainbow Lottery partnership underwriting Mindline Trans+), individual donations, charity shop sales, EASP fee income, and corporate training contracts. The combination of grant dependency and the absence of disclosed financial statements means income concentration and trend visibility are limited. The organisation operates with 51-100 employees and is governed as a non-profit company limited by guarantee.

Name

Mind in Somerset

Legal name

Mind in Somerset

Website

https://mindinsomerset.org.uk

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

51–100 employees

Short description

Mind in Somerset is a county-wide mental health charity, affiliated with the national Mind network, operating five Wellbeing Hubs and a 24/7 Mindline helpline for Somerset residents, funded via NHS commissioning, grants, donations, lottery partnerships, and paid EASP and corporate training services.

Ownership category

akta.pro rank

Product category

Mental Health Services

NAICS

Offices of Mental Health Practitioners (except Physicians) (621330), Health Care and Social Assistance (62)

SIC

Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Outpatient Mental Health Clinics & Counseling Centers (HLAFACAA)

akta.pro secondary industries

Outpatient Mental Health & Counseling Clinics (HLAFABAC), Mindfulness, Meditation & Stress Management Education (EDAAAHAD), Mindfulness-Based Coaching & Training (MBSR/MBCT-style) (HSADAJAB)

Keywords

• Mental health services
• Community mental health support
• Mental health helpline
• Corporate mental health training
• Peer support groups

Headquarters

HQ city

Taunton

HQ country

United Kingdom

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Donations and Fundraising: The charity relies on public donations, corporate donations, fundraising events (skydives, marathons, walks), and charitable giving including wills and legacies.
2. Shop Sales: Physical charity shop at 12 North Street, Taunton selling donated clothing, books, records, DVDs, CDs, homeware and more. Online shop selling appreciation boxes, counselling sessions, and advent calendars.
3. Employee Assistance Support Programme: Early intervention mental health support for employees delivered by experienced Mental Health Practitioners and Workplace Coaches at £55 per session.
4. Corporate Training: Mental health training services to businesses including MHFA, ASIST, workplace wellbeing courses, and bespoke corporate packages.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels10 records

Core offering

Mind in Somerset is a registered mental health charity that delivers community-based mental health services to individuals across Somerset via a 24/7 Mindline helpline, live webchat, peer support groups, counselling, art and gardening therapy, crisis support, youth services, and suicide bereavement support. The charity also sells fee-based corporate training including Mental Health First Aid (MHFA), ASIST suicide intervention, Orange Button community awareness, and an Employee Assistance Support Programme, and operates a charity shop and online shop with appreciation boxes and seasonal products.

Product overview

Mind in Somerset is a mental health charity offering a comprehensive portfolio of community-based support services and training programmes. The core services include Mindline (24/7 helpline), Mindline Trans+ (specialist support line), Mindline Live Chat (online chat), Peer Support Groups (art, gardening, community groups), Counselling, Crisis Safe Space, Youth Matters, and Suicide Bereavement Support. Training services include accredited Mental Health First Aid (MHFA), ASIST suicide intervention training, MHFA Champions, Orange Button scheme, and corporate workplace wellbeing training. The charity also operates a retail shop and sells self-care products including appreciation boxes and advent calendars. All services are delivered through multiple hub locations across Somerset including Taunton, Yeovil, Bridgwater, Minehead, Shepton Mallet, and Weston-super-Mare.

Differentiator

Problem solved

Functional benefit

Brands

• Mindline: 24/7 emotional support and mental health helpline offering confidential listening services to people in distress.
• Mindline Trans+
• Crisis Safe Space
• Youth Matters
• Wellbeing Hubs
• Orange Button

Products and services

• Mindline 24/7 Helpline Round-the-clock emotional support and mental health helpline providing confidential listening service to adults in Somerset, available 24 hours a day, 7 days a week on 0800 138 1692 or 01823 276 892.
• Mindline Trans+ Confidential emotional and mental health support helpline and signposting service specifically for people who identify as Trans, A Gender, Gender Fluid or Non-binary, available on 0300 330 5468.
• Mindline Live Chat Online webchat emotional support and mental health service available daily 8pm–11pm, providing a confidential text-based alternative to the phone helpline.
• Peer Support Groups Community-based peer support groups including art groups, gardening, community days, walking groups and various wellbeing groups across Somerset locations for adults experiencing mental health difficulties.
• Gardening Groups Therapeutic peer support groups focused on gardening including Shepton Mallet Well-Grounded Group and Vanessa Gardening Project Yeovil, providing outdoor mental health and wellbeing support.
• Art Groups Creative peer support groups offering art therapy in Bridgwater, Wellington, Minehead and Taunton locations for adults experiencing mental health difficulties.
• Counselling Service One-to-one professional counselling services for individuals experiencing mental health difficulties, available through paid sessions booked via the online shop.
• Mental Health First Aid (MHFA) Training Accredited two-day Mental Health First Aid training course teaching participants to recognise signs of mental ill health and provide first aid support; available free to eligible frontline workers via Public Health Somerset funding or as a paid corporate course.
• Applied Suicide Intervention Skills Training (ASIST) Accredited two-day face-to-face workshop in suicide intervention skills preparing caregivers to provide suicide first aid; Public Health funded for eligible Somerset frontline workers or available as paid corporate training.
• MHFA Champions Training One-day mental health awareness training course developing champions to promote mental wellbeing and support others in workplace or community settings; available publicly health funded.
• Orange Button Scheme Community awareness and suicide prevention scheme training individuals to recognise signs of distress, listen and signpost people to appropriate support, signalled by wearing an orange badge.
• Workplace Wellbeing Training Corporate mental health training including managers' guides, men's mental health awareness, menopause awareness, stress management and neurodiversity training for UK employers.
• Employee Assistance Support Programme (EASP) Early intervention mental health support service for employees delivered by experienced Mental Health Practitioners and Workplace Coaches, offering up to 8 coaching sessions at £55 per session plus optional CBT counselling at £65 per session.
• Pauses for the Mind Bitesize Training Short 45-minute to 1-hour wellbeing sessions covering mindfulness, stress management, men's mental health, menopause, nutrition and happiness, designed for workplaces and community groups.
• Youth Matters Peer support and listening services for young people including Youth Safe Space, Schools Programme and Youth Matters Listening Service with one-to-one and group support.
• Crisis Safe Space Crisis support service available 7 days a week, 6pm–10pm, in Yeovil and Taunton offices for individuals experiencing mental health emergencies.
• Somerset Suicide Bereavement Support Service Specialist support service for those bereaved by suicide, including peer support groups, specialist counselling, early responses and a memorial quilt.
• Mind in Somerset Shop Charity retail operation with a physical shop at 12 North Street, Taunton selling donated goods and an online shop selling appreciation boxes, counselling sessions and seasonal products.
• 12 Days of Christmas Advent Calendar Limited edition advent calendar featuring 12 days of gifts from local artisans, priced at £40 with RRP over £75, with 100% of proceeds supporting Mind in Somerset services.
• Mind in Somerset Appreciation Box Gift box containing self-care items including candles, soaps and products from local artisans, priced at £15 with stated retail value over £55.
• Open Mental Health Collaborative partnership programme providing integrated mental health support including Recovery and Wellbeing Workers, recovery groups, Crisis Safe Space and Time to Connect.
• Welcome To All Support service for displaced people and migrant workers providing mental health and wellbeing assistance to refugees and migrants in Somerset.

Quantifiable outcome

• 1 in 4 people will experience poor mental health in their lifetime, indicating high ongoing demand for services
• +2 more outcomes

Named customers3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

14 partnerships are on record, tiered minor and core.

• National LotteryminorOthersMajor funder of Mind in Somerset, mentioned as part of the organization's grateful acknowledgments for support received. National Lottery funding supports community mental health initiatives across the UK.
• NHScoreOthersKey healthcare partner providing operational support and funding. NHS Somerset CCG specifically funds mental health services and partnerships with Mind in Somerset for community mental health delivery.
• Public Health SomersetcoreStrategic or Co-development PartnerPrimary funder of mental health training courses including MHFA, ASIST, and Mental Health Awareness. Provides funding to deliver free courses for frontline workers in Somerset. Partnership enables free access to suicide prevention and mental health first aid training.
• Somerset Skills and Learning (SS&L)coreStrategic or Co-development PartnerEducational partner delivering free mental health courses in partnership with Mind in Somerset. Joint delivery of L2 Youth Mental Health First Aid and other accredited courses. Partnership enables public health funded training across Somerset.
• Barford Park Racing ClubminorGTM or Marketing PartnerJoint initiative introducing BROAD DAYLIGHT racehorse into the Barford Park Racing Club in collaboration with Mind in Somerset. Partnership offers £300 per annum membership supporting mental health charity while engaging horse racing enthusiasts.
• Cherise Woods (Local Artist)minorGTM or Marketing PartnerLocal events artist and designer based in Taunton supporting Mind in Somerset through creative work. £5 from every order donated to Mind in Somerset. Partnership driven by lived experience and passion for supporting inclusion and accessible mental health care.
• Battens SolicitorsminorGTM or Marketing PartnerYeovil-based solicitors supporting Mind in Somerset business breakfast event. Contributed to corporate engagement and mental health awareness raising in the business community.
• Rotary Club of YeovilminorGTM or Marketing PartnerLocal service organization supporting Mind in Somerset business breakfast. Partnership for corporate mental health awareness events and community engagement.
• Rainbow LotterycoreGTM or Marketing PartnerOfficial lottery partnership supporting Mindline Trans+ service. Every £1 ticket (50p to Mindline Trans+) provides vital funding for trans, non-binary, and gender-diverse community support. Partnership offers £25,000 weekly prize potential.
• Women's AidminorOthersTaunton Women's Aid partnership providing support for survivors of domestic abuse experiencing mental health challenges. Part of the organization's grateful acknowledgments for support.
• DWP (Department for Work and Pensions)minorOthersGovernment partner acknowledged for support. DWP involvement relates to employment support and work and wellbeing initiatives.
• Lions Club InternationalminorOthersLions Clubs acknowledged for charitable support to Mind in Somerset community mental health initiatives.
• St James PlaceminorOthersWealth management firm acknowledged as supporter of Mind in Somerset mental health charity.
• Somerset Community FoundationminorOthersLocal charitable foundation providing funding support to Mind in Somerset community mental health projects.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Mental Health Foundation: UK-wide mental health charity focused on research, public education, and policy advocacy. Overlaps with Mind in Somerset on workplace wellbeing training and public-facing mental health awareness content.
• Mind (National Association for Mental Health): National umbrella organization to which Mind in Somerset is affiliated. Operates the same brand, methodologies, and information resources at a UK-wide scale, providing both federation support and competitive overlap for fundraising and service delivery.

Direct peers

• Rethink Mental Illness: UK mental health charity offering peer support groups, helplines, counselling, and corporate training across multiple regions. Directly comparable operating model, service portfolio, and beneficiary mix to Mind in Somerset.
• Mind in Camden: Another local Mind charity operating a similar hub-based service model in a specific London borough. Closest direct peer for benchmarking the local-Mind operating model, scale, and service portfolio.
• Samaritans: UK-wide emotional support charity operating a 24/7 helpline and regional branches. Highly comparable crisis-line service model to Mindline and serves an overlapping beneficiary population.
• Young Minds: National charity focused on young people's mental health, offering helplines, peer support, and schools programmes. Directly overlaps with Mind in Somerset's Youth Matters service and schools-based programmes.
• CALM (Campaign Against Living Miserably): UK charity providing a male-focused mental health helpline and webchat service. Comparable to Mindline in service delivery model and crisis-line operation, with similar reliance on donations and corporate partnerships.

Emerging players

• Kooth: Digital mental health platform commissioned by NHS and local authorities to provide anonymous online counselling and wellbeing support for young people. Competes with Mind in Somerset's Youth Matters and live chat services via a more scalable digital model.
• Papyrus (Prevention of Young Suicide): UK charity operating HOPELineUK and suicide prevention training. Comparable to Mind in Somerset's Suicide Bereavement Support Service and ASIST training, with overlapping beneficiary and training markets.

Others

• Somerset NHS Foundation Trust: NHS provider in Somerset delivering Talking Therapies (IAPT), mental health inpatient services, and community mental health. A key commissioning partner for Mind in Somerset and a partial competitor for service-user referrals.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/MindinSomerset
• YouTubeyoutube.com/channel/UCqcxM1qiLmkMBW7u6vPze4w/featured
• Facebookfacebook.com/MindinSomerset
• Instagraminstagram.com/mindinsomerset/?hl=en

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mind in Somerset