Psoriasis Australia
Psoriasis Australia is a not-for-profit founded in 1986 that provides education, peer support, and awareness services for the 1.6 million Australians living with psoriatic disease. Funded by donations and pharmaceutical sponsors, it runs the Let's Talk peer support network and Get Psorted program.
- Company typePrivate
- Founded1986
- HeadquartersCarlton, Australia
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Psoriasis Australia does
Psoriasis Australia is a not-for-profit patient advocacy organization founded in 1986 and headquartered in Moonee Ponds, Victoria. The organization provides education, peer support, and awareness services for the estimated 1.6 million Australians affected by psoriatic disease, encompassing psoriasis and psoriatic arthritis. It serves three principal segments: patients living with the condition (primary), their family members and carers, and medical/allied health professionals. Programs include the "Let's Talk" peer support network, "Get Psorted" educational resources, an online wpForo community forum, family support programs, clinical trial information, and a "Let Us Tell Your Story" patient storytelling initiative launched in 2024.
The organization does not operate any commercial technology product, mobile application, or SaaS platform. Its technical footprint is limited to a WordPress website (psoriasisaustralia.org.au), a wpForo-based community forum, and a Facebook presence. All services are provided free of charge to end users; there are no paid products, no subscription pricing, and no advertising revenue model.
Revenue is generated through two streams: individual donations from the public, and financial support from five named pharmaceutical sponsors — AbbVie, Bristol-Myers Squibb, Boehringer Ingelheim, Janssen, and Novartis. The organization maintains a lean operating model of 1–10 employees, relies on volunteer support, and serves the Australian market exclusively. No parent company, venture capital, or private equity involvement is indicated; ownership and governance sit within the independent not-for-profit structure.
Psoriasis Australia firmographics
Firmographics- Name
- Psoriasis Australia
- Legal name
- Psoriasis Australia
- Website
- https://psoriasisaustralia.org.au
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Psoriasis Australia is a not-for-profit founded in 1986 that provides education, peer support, and awareness services for the 1.6 million Australians living with psoriatic disease. Funded by donations and pharmaceutical sponsors, it runs the Let's Talk peer support network and Get Psorted program.
- Ownership category
- akta.pro rank
Psoriasis Australia industry classification
Industry- Product category
- Patient Advocacy and Disease Support Services
- NAICS
- Other Individual and Family Services (624190)
- SIC
- Services-Social Services (8300), Services-Misc Health & Allied Services, Nec (8090)
- akta.pro primary industry
- Psoriasis & Eczema Specialty Care (HLAKACAL)
- akta.pro secondary industry
- Rare Disease & Special Needs Support Organizations (BPAGACAM)
Keywords
Where Psoriasis Australia is headquartered
LocationHeadquarters
- HQ city
- Carlton
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Psoriasis Australia business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Donations: Individual donations from the public to support the organization's work in providing support to Australians living with psoriatic disease. The website encourages donations of any size to amplify patient voice, promote lived experience, build safe peer support communities and raise awareness.
- Pharmaceutical Support: Support from pharmaceutical companies including AbbVie, Bristol-Myers Squibb, Boehringer Ingelheim, Janssen, and Novartis who support the organization's mission and activities.
Distribution channels4 records
Marketing channels5 records
Psoriasis Australia product offering
Product offeringCore offering
Psoriasis Australia is a not-for-profit patient support organization that provides education, peer support, and awareness programs for Australians living with psoriatic disease. The organization delivers its mission through programs including Online Support, Family Support, Get Psorted, and the Let's Talk peer support network, complemented by educational content on psoriasis and psoriatic arthritis, clinical trial information, and mental health resources.
Product overview
Psoriasis Australia is a non-profit health advocacy organization that provides support, education, and awareness for Australians living with psoriatic disease. Their services include information resources about psoriasis and psoriatic arthritis, a peer support network called "Let's Talk", clinical trial information, and various support programs (Online Support, Family Support, Get Psorted, Additional Resources). The organization operates primarily through a WordPress-based website and does not offer a commercial tech product or SaaS platform.
Differentiator
Problem solved
Functional benefit
Brands
- Let's Talk: A peer support network for people impacted by psoriatic disease - a place to ask questions, share experiences or support others living with psoriasis or psoriatic arthritis.
- Get Psorted
Products and services
- Let's Talk Peer Support Network
Quantifiable outcome
- Support provided to over 1.2 million Australians living with psoriatic disease
- +2 more outcomes
Companies that use Psoriasis Australia
Customer profileSegments3 records
Ideal customer profiles3 records
Psoriasis Australia technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Psoriasis Australia partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights3 records
Psoriasis Australia competitors and assessment
Company assessmentDirect peers
- Canadian Psoriasis Network: Canadian non-profit providing education, advocacy, and community support for people affected by psoriasis and psoriatic arthritis. Directly comparable structure and mission.
- National Psoriasis Foundation: The leading US patient advocacy organization for psoriasis and psoriatic arthritis, providing peer support, education, advocacy, and research funding. Most comparable non-profit peer given the same disease focus and patient support mission.
- The Psoriasis Association: UK-based charity dedicated to supporting people with psoriasis and psoriatic arthritis through information, research funding, and peer networks. A directly comparable national patient advocacy organization.
Emerging players
- Arthritis Australia: National arthritis patient advocacy organization in Australia covering related musculoskeletal conditions including psoriatic arthritis. Partial overlap given that 30% of psoriasis patients develop psoriatic arthritis.
- Skin Health Institute: Australian clinical and research organization running dermatology clinical trials (including the 2024 Chronic Plaque Psoriasis trial featured on Psoriasis Australia's site). Acts as a research partner rather than direct patient advocacy competitor.
Others
- Australasian College of Dermatologists: Professional body for dermatologists in Australia. Adjacent ecosystem participant that influences clinical guidelines and patient referral pathways relevant to Psoriasis Australia's constituency.
Broad incumbents
- International Federation of Psoriasis Associations (IFPA): Umbrella global organization coordinating national psoriasis patient associations across more than 60 countries. Provides governance, advocacy frameworks, and World Psoriasis Day coordination that member organizations like Psoriasis Australia leverage.
Regional players
- Psoriasis New Zealand: New Zealand patient support organization for those affected by psoriasis. Comparable regional peer serving a trans-Tasman population with similar scope.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Psoriasis Australia social profiles
Digital presencePsoriasis Australia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Psoriasis Australia leadership team
Management profileNumber of profiles
Psoriasis Australia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Psoriasis Australia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Psoriasis Australia
What does Psoriasis Australia do?
Psoriasis Australia is a not-for-profit patient support organization that provides education, peer support, and awareness programs for Australians living with psoriatic disease. The organization delivers its mission through programs including Online Support, Family Support, Get Psorted, and the Let's Talk peer support network, complemented by educational content on psoriasis and psoriatic arthritis, clinical trial information, and mental health resources.
Is Psoriasis Australia a public or private company?
Psoriasis Australia is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Psoriasis Australia founded?
Psoriasis Australia was founded in 1986. It employs 1 to 10 people.
Where is Psoriasis Australia based?
Psoriasis Australia is headquartered in Carlton, Australia, in the Oceania region.
How does Psoriasis Australia make money?
Two revenue lines are on record. Donations are the primary driver. The others are pharmaceutical Support.
Who are Psoriasis Australia's main competitors?
Direct peers on record are Canadian Psoriasis Network, National Psoriasis Foundation and The Psoriasis Association. Emerging players are Arthritis Australia and Skin Health Institute. Australasian College of Dermatologists is listed as an others. International Federation of Psoriasis Associations (IFPA) is listed as a broad incumbent. Psoriasis New Zealand is listed as a regional player.
Does Psoriasis Australia have an API?
No public API is recorded for Psoriasis Australia.
What industry is Psoriasis Australia in?
Psoriasis Australia's product category is Patient Advocacy and Disease Support Services. Its primary akta.pro industry code is HLAKACAL, Psoriasis & Eczema Specialty Care, with a secondary code of BPAGACAM, Rare Disease & Special Needs Support Organizations. Its NAICS code is 624190 and its SIC code is 8300.