What Eat Love Live does

Eat Love Live is a Melbourne-based, multidisciplinary healthcare clinic founded in 2009 by Jo Money, specialising in weight-inclusive, trauma-informed, Health at Every Size (HAES) informed care for people with eating disorders, disordered eating, chronic illness, neurodivergence, and gender-diverse health needs. The clinical team spans credentialed eating disorder dietitians (CEDC), psychologists, physiotherapists, massage therapists, and family therapists operating from a single Collingwood clinic, with telehealth appointments extending service reach nationwide across Australia.

The clinic generates revenue primarily through fee-for-service clinical consultations, with patients accessing care via direct booking or referral from GPs, psychiatrists, and allied health professionals, and via Medicare rebates under the Eating Disorder Plan (up to 20 dietetic and 40 psychological sessions per 365-day period) and Chronic Disease Management Plan, NDIS plan-managed and self-managed funding, and private health insurance extras. An integrated online booking system (Cliniko) and a pre-assessment questionnaire support self-serve scheduling and clinician matching.

A wholly-owned subsidiary, Eat Love Live Education, extends the practice's intellectual property into a continuing professional development business for health professionals, offering on-demand webinars, short courses, in-person workshops, digital downloads, the proprietary Radical Client Centred Framework, bespoke organisational training, and team supervision. The two arms form a reinforcing ecosystem in which clinical expertise generates content and referral credibility, while the education platform monetises the methodology at scale. The business is privately held, founder-led, with no institutional capital disclosed.

Name

Eat Love Live

Legal name

Eat Love Live

Website

https://eatlovelive.com.au

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Eat Love Live is a Melbourne-based multidisciplinary clinic providing weight-inclusive, trauma-informed dietetics, psychology, physiotherapy, and allied health services for people with eating disorders, chronic illness, and neurodivergent needs, with Medicare and NDIS funding access and a sister education arm delivering health-professional CPD.

Ownership category

akta.pro rank

Product category

Allied Health Services (Eating Disorder Treatment)

NAICS

Other Individual and Family Services (624190)

SIC

Services-Health Services (8000)

akta.pro primary industry

Eating Disorder Treatment Programs (HLAFACAK)

akta.pro secondary industries

Eating Disorder Recovery Nutrition Support (HSADAFAM), General Nutrition Coaching (HSADAFAA), Nutrition & Diet Education (Meal Planning, Macros, Healthy Cooking) (EDAAAHAA)

Keywords

• Eating disorder treatment
• Weight inclusive dietetics
• Allied health services
• Clinical psychology services
• Health professional education

Headquarters

HQ city

Collingwood

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Clinical Services Revenue: Fee-for-service healthcare consultations across multiple disciplines including dietetics, psychology, physiotherapy, massage, family therapy, and clinical supervision. Revenue generated through individual session fees with partial rebates available through Medicare (Eating Disorder Plan, Chronic Disease Management Plan), NDIS funding, and private health insurance extras.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Eat Love Live is a multidisciplinary healthcare clinic that delivers eating disorder treatment, paediatric and general dietetics, psychology, physiotherapy, massage, and carer support through a weight-inclusive, trauma-informed, non-diet framework. Its sister platform, Eat Love Live Education, sells continuing professional development for health professionals via on-demand webinars, short courses, in-person workshops, digital downloads, bespoke training, and team supervision. Services are accessed via self-booking, GP/psychiatrist referrals, Medicare rebateable plans (Eating Disorder Plan, Chronic Disease Management Plan), NDIS funding, and private health insurance, with face-to-face appointments in Collingwood, Victoria, and telehealth across Australia.

Product overview

Eat Love Live is a Melbourne-based multidisciplinary healthcare clinic offering a comprehensive suite of services for eating disorders, disordered eating, and general wellbeing. The core clinical services include General Nutrition, Eating Disorder Dietetics, Paediatric Dietetics, Psychology, Carer Support, Physiotherapy, Massage and Dry Needling, and Clinical Supervision—all delivered through a weight-inclusive, trauma-informed, and socially just lens. The company also operates Eat Love Live Education (ELL Education), a sister platform providing continuing professional development for health professionals through On-Demand Webinars, Short Courses, In-Person Workshops, Digital Downloads, the Radical Client Centred Framework, Bespoke Training, and Team Supervision. The two divisions—clinical services and professional education—complement each other, with the education arm enabling the clinic to extend its expertise to the broader healthcare community while the clinic serves as the primary client-facing service delivery channel.

Differentiator

Problem solved

Functional benefit

Products and services

• General Nutrition Services Nutrition counselling for chronic illness and general wellbeing using a non-diet, weight-inclusive approach, delivered by Eat Love Live clinicians.
• Eating Disorder Dietetics Specialised dietetic treatment for eating disorders including anorexia, bulimia, binge eating disorder, OSFED, and ARFID, delivered by Credentialed Eating Disorder Clinicians.
• Paediatric Dietetics Nutrition support for children and adolescents, including feeding differences for neurodivergent people and ARFID, delivered through a weight-inclusive framework.
• Psychology Services Mental health support including therapy for eating disorders, body image distress, trauma, and neurodivergence, provided by registered psychologists.
• Carer Support Support services for families and carers of people with eating disorders, including single-session consultations and family-based support.
• Physiotherapy Physiotherapy for hypermobility, chronic illness, and eating disorder recovery including pain management and movement re-education.
• Massage and Dry Needling Therapeutic massage and dry needling services to support eating disorder recovery and manage tension and stress.
• Clinical Supervision Supervision services for individual health professionals seeking professional development and reflective practice in eating disorders and weight-inclusive care.
• Eat Love Live Education Platform Sister platform offering continuing professional development for health professionals through webinars, short courses, workshops, digital downloads, frameworks, bespoke training, and team supervision on eating disorders, body image, and weight-inclusive care.
• On-Demand Webinars Recorded professional development webinars for health practitioners covering eating disorders and related clinical areas.
• Short Courses Structured short courses for professional development in eating disorder care and weight-inclusive practice.
• In-Person Workshops Face-to-face training workshops for healthcare teams and organisations on inclusive care practices.
• Digital Downloads Downloadable resources and educational materials for health professionals and consumers on eating disorders and inclusive care.
• Radical Client Centred Framework A framework developed by Eat Love Live Education for client-centred, inclusive healthcare practice.
• Bespoke Training Customised training solutions tailored to the specific needs of healthcare organisations and teams.
• Team Supervision Supervision services for healthcare teams focusing on reflective practice and organisational culture.

Quantifiable outcome

• Sustainable health outcomes achieved through addressing full picture of person's life rather than prescribing restriction

Named customers6 records

Segments7 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• Butter DigitalminorOthersWebsite design and development partner responsible for Eat Love Live website design and development.
• Gemma Carr PhotographyminorOthersBrand photography partner providing professional brand photos for Eat Love Live website and marketing materials.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Monte Nido: Established US eating disorder treatment operator with residential and outpatient programmes rooted in HAES and weight-inclusive philosophy. Direct methodology-level peer to Eat Love Live, though at much larger scale.
• The Emily Program: US-based multidisciplinary eating disorder treatment provider offering outpatient, virtual, and residential programmes for all eating disorder presentations. Comparable in specialty focus and multidisciplinary (dietitian, therapist, medical) model.
• Body Brave: Australian non-profit providing eating disorder treatment and support services including dietetics and psychology. Closest Australian direct peer to Eat Love Live in multidisciplinary, weight-inclusive eating disorder care.
• Center for Discovery: US operator of eating disorder treatment centres across multiple levels of care, with a stated commitment to weight-inclusive, HAES-aligned care. Comparable specialty focus and multidisciplinary clinical model, though at significantly larger scale.
• Alsana: US eating disorder recovery provider offering residential, partial hospitalisation, intensive outpatient, and outpatient services with a weight-inclusive, Health at Every Size approach. Comparable clinical philosophy and multidisciplinary team structure.
• Within Health: Telehealth-first eating disorder treatment provider in the US offering virtual PHP, IOP, and outpatient programmes. Direct peer on clinical scope and target population; useful benchmark for the telehealth scaling path available to Eat Love Live.

Emerging players

• Equip Health: US telehealth provider of family-based treatment for eating disorders, with strong referral flywheel and digital-first delivery. Comparable on eating disorder specialty and telehealth distribution, though focused on the family-based modality.

Regional players

• The Butterfly Foundation: Australia's national eating disorder advocacy and support organisation operating a helpline and nationwide referral directory. Not a direct clinical competitor, but a primary Australian referral ecosystem that channels patients toward services like Eat Love Live.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/eatloveliveclinic
• Instagraminstagram.com/eatlovelive
• Xx.com/eatlovelive
• LinkedInlinkedin.com/company/eat-love-live

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eat Love Live