Boxwood Realty + Design

What Boxwood Realty + Design does

Boxwood Realty + Design is a privately held, founder-owned real estate brokerage and interior design firm headquartered at 144 Burnt Meadow Road in Gardiner, New York, serving the Mid-Hudson Valley region. The company was established in 2023 when founder and Principal Broker Anita Cunniff transitioned from Steffens Realty after 17 years, bringing 25+ years of real estate experience that began with her first property purchase and renovation in 1999. The business operates with a small team of 1-10 employees, including licensed real estate agents and design consultants, and serves residential clients across the Hudson Valley Catskill area.

The company's core offerings integrate two service lines: (1) traditional real estate brokerage — buyer representation, seller representation, and property listing services distributed through the Hudson Valley Catskill MLS (via flexmls) and Zillow; and (2) a tiered portfolio of home staging and interior design services, including Complete Home Staging (furnishings, installation, and removal for main living areas, dining, kitchen, and primary bedroom), Refresh + Renew (pre-listing refresh using existing items supplemented by a design library), Same-Day Home Styling (pre-photo shoot decluttering and styling), Design Strategy Session (hands-on DIY guidance), and Design Doulas Style Therapy (space revitalization and redesign). Pricing is custom and project-based, with no standardized tiers disclosed.

Revenue is generated through two streams: real estate transaction commissions on residential sales and project-based professional services fees for staging and design engagements. The go-to-market motion is sales-led and direct-to-consumer, relying on word-of-mouth referrals, client testimonials, and deep local community roots in New Paltz and Gardiner rather than paid marketing. The company is bootstrapped with no external funding, no parent company, and no subsidiaries.

Name

Boxwood Realty + Design

Legal name

Boxwood Realty + Design

Website

https://boxwoodrealtyanddesign.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Boxwood Realty + Design is a founder-owned real estate brokerage and interior design firm in Gardiner, NY, serving residential clients in the Mid-Hudson Valley with integrated home buying, selling, staging, and design services delivered by a small in-house team.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (53121), Interior Design Services (541410)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Buyer Representation Services (BPAJAAAJ)

akta.pro secondary industry

Specialty Space Organizing (Laundry, Mudroom, Entryway) (HSAFAKAJ)

Keywords

• Residential real estate brokerage
• Home staging services
• Interior design services
• Property listing services
• Buyer representation services

Headquarters

HQ city

Gardiner

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Real Estate Sales Commissions: Traditional real estate agent commissions from buying and selling residential properties in the Mid-Hudson Valley region.
2. Home Staging Services: Professional home staging services including full staging of living areas, dining, kitchen, and primary bedroom; refresh and renew services; same-day styling; and design strategy sessions. Pricing varies per property.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Boxwood Realty + Design is a residential real estate brokerage that also delivers professional home staging and interior design services. Its core services include property buying and seller representation in the Mid-Hudson Valley, full-service home staging with furniture and installation, and ancillary design offerings such as refresh/renew styling, same-day photo styling, design strategy sessions, and space/style therapy.

Product overview

Boxwood Realty + Design offers an integrated real estate and home staging service platform. The core offerings consist of Home Staging Services for property sales, Real Estate Listing Services for buying and selling properties, and Property Search Tools connecting to external listing platforms. These are supplemented by a suite of design services including Refresh + Renew, Same-Day Home Styling, Design Strategy Session, and Design Doulas Style Therapy. The Home Staging Services form the primary differentiator, combining furniture rental, styling, and installation with the real estate brokerage business.

Differentiator

Problem solved

Functional benefit

Products and services

• Home Staging Services Complete staging of main living areas, dining areas, kitchen, and primary bedroom suite, including all furnishings, artwork, textiles, decorative elements, professional delivery, installation, and removal. Designed for home sellers, short-term rental owners, and homeowners wanting a refresh in the Mid-Hudson Valley.
• Refresh + Renew Pre-listing refresh service that creatively reimagines spaces using existing furnishings supplemented with elements from the design library, providing a mini makeover before property listing. Targeted at homeowners and sellers wanting cost-effective presentation improvements.
• Same-Day Home Styling Pre-photo shoot styling service in which the team arrives to declutter and reimagine rooms, adding design elements, fresh florals, and seasonal touches to ensure listing photography looks magazine-worthy. Targeted at sellers needing quick-turnaround photography prep.
• Design Strategy Session Hands-on DIY design consultation providing professional design tips and insider styling techniques to help homeowners transform their own spaces. Targeted at DIY-oriented homeowners seeking guidance rather than full-service installation.
• Design Doulas Style Therapy Space revitalization service combining strategic styling with energy cleansing, including reimagining spaces, curating existing pieces with fresh elements, and creating harmony between function and beauty. Targeted at homeowners wanting a deeper transformation of their personal spaces.
• Real Estate Brokerage Services Full-service residential real estate brokerage providing buyer representation, seller listing representation, and transaction management for properties in the Mid-Hudson Valley region, supported by syndication to Hudson Valley Catskill MLS and Zillow.

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Two partnerships are on record, tiered core and minor.

• Hudson Valley Catskill MLS (UCBR)coreChannel Partner/ Reseller/ DistributorThe company uses the Hudson Valley Catskill MLS platform to list and distribute property listings. Links to the MLS search are featured directly on the company's real estate page, allowing clients to access current active listings.
• ZillowminorChannel Partner/ Reseller/ DistributorZillow logo and link featured on the real estate page, indicating listings are distributed through the Zillow platform as part of the company's marketing strategy.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Coldwell Banker: Established national residential brokerage with regional affiliates covering the Hudson Valley. Directly comparable to Boxwood as a competing listing agent for residential sellers and buyers in the same geography, with broader brand reach but less integrated in-house design.
• Douglas Elliman: Large residential brokerage with deep presence in the New York metro and Hudson Valley regions, offering both sales and design/staging-adjacent services through affiliate brands. Directly comparable as a competing residential brokerage competing for the same home seller and buyer pool in Boxwood's Mid-Hudson Valley catchment.
• Berkshire Hathaway HomeServices: National franchise residential brokerage with affiliated offices across New York State including the Hudson Valley. Directly comparable to Boxwood as a competing full-service real estate brokerage competing for the same buyer and seller pool.
• RE/MAX: Globally franchised residential brokerage with local affiliates covering Boxwood's Mid-Hudson Valley market. Comparable as a competing agent network competing on listings, agent reputation, and brand recognition.
• Sotheby's International Realty: Luxury-leaning international residential brokerage with affiliated staging, interior design, and home presentation services. Comparable to Boxwood because both emphasize presentation/staging as a listing differentiator and serve premium home sellers in lifestyle destinations like the Hudson Valley.

Broad incumbents

• Compass: National technology-driven residential brokerage with a strong agent-concierge model and design-adjacent services (Compass Concierge, staging partnerships). Comparable to Boxwood as a competing residential brokerage operating in luxury and mid-tier segments, though at vastly greater scale and with a tech platform layer Boxwood lacks.

Emerging players

• Havenly: Online interior design service offering room-by-room design packages at accessible price points. Comparable to Boxwood's Design Strategy Session and Style Therapy offerings as an affordable, project-based interior design service, though Havenly delivers virtually rather than on-site.
• Curbio: Tech-enabled pre-sale home improvement and staging company that partners with listing agents to ready properties for market. Comparable to Boxwood because both sell pre-listing preparation services to home sellers, though Curbio scales via contractor networks while Boxwood delivers staging in-house.
• Modsy: Virtual interior design service producing 3D room renderings and furniture recommendations for homeowners. Comparable to Boxwood's design offerings as an alternative path for homeowners seeking design guidance without full-service staging, though with a fully virtual delivery model.

Regional players

• Howard Hanna Real Estate Services: Large privately held residential brokerage with a strong presence in the Northeast US, including the Hudson Valley. Comparable as a regional competitor for listings in Boxwood's service area, with similar agent-led service models and complementary home-services offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Boxwood Realty + Design