Orthopedic and Balance Therapy Specialists
Orthopedic and Balance Therapy Specialists (OBTS) is a founder-owned outpatient physical therapy practice operating eight clinic locations across Northwest Indiana, treating musculoskeletal, balance, vestibular, neurological, and post-surgical conditions for individual patients in the Lake, Porter, and LaPorte county region.
- Company typePrivate
- Founded2003
- HeadquartersValparaiso, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Orthopedic and Balance Therapy Specialists does
Orthopedic and Balance Therapy Specialists (OBTS) is a private, founder-owned outpatient physical therapy practice founded in 2003 by Dr. Arlan Alburo, PT, DPT, MTC, headquartered in Valparaiso, Indiana, and operating eight clinic locations across Lake, Porter, and LaPorte counties in Northwest Indiana (Highland, LaPorte, Crown Point, Valparaiso, Hobart, Chesterton, St John, Lowell). The practice treats a wide range of musculoskeletal, neurological, and balance-related conditions, including back and neck pain, sciatica, arthritis, post-surgical rehabilitation, sports injuries, motor vehicle and work injuries, vestibular disorders, and Parkinson's disease. It has cumulatively served over 7,500 patients since inception and has been voted Best Physical Therapy Clinic in Northwest Indiana by Times of Northwest Indiana readers three consecutive years (2020-2022), with additional Best of 2024 and Best of the Region 2025 recognitions.
The clinic's service offering is built on a combination of manual therapy, structured therapeutic exercise, and specialized modalities — including Class IV Deep Tissue Laser Therapy, Dry Needling, Vestibular Rehabilitation, Graston Technique, Pelvic Floor Rehab, LSVT BIG for Parkinson's disease, and the Alter-G Anti-Gravity Treadmill — anchored by the SMART Balance Master system for balance assessment and fall prevention. Treatment is delivered in-person at clinic locations, with 45-60 minute sessions and up to 75-minute initial evaluations. Revenue is generated through professional services billed primarily to major commercial insurance plans under a per-visit reimbursement model, supplemented by private-pay options and cash-paying specialized therapy packages. Direct Access under Indiana law allows patients to self-refer without a physician prescription, and the practice acquires customers through community workshops, health fairs, physician referrals, patient testimonials, a referral program, and a content marketing engine spanning blog, ebooks, email newsletter, and social media.
The business operates as a privately held, self-funded regional clinic group with no disclosed outside investment, no parent company, and no corporate suffix identified in the available data. Strategic direction is founder-led, with Jane Alburo, PT, MTC (spouse of the founder) also serving as a treating therapist and workshop presenter. The company has expanded its footprint from 3 clinics in 2018 to 8 clinics by 2024, more than doubling its patient base over the same period, with continued growth signaling further consolidation of the Northwest Indiana outpatient PT market.
Orthopedic and Balance Therapy Specialists firmographics
Firmographics- Name
- Orthopedic and Balance Therapy Specialists
- Legal name
- Orthopedic & Balance Therapy Specialists
- Website
- https://orthopedicandbalancetherapy.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Orthopedic and Balance Therapy Specialists (OBTS) is a founder-owned outpatient physical therapy practice operating eight clinic locations across Northwest Indiana, treating musculoskeletal, balance, vestibular, neurological, and post-surgical conditions for individual patients in the Lake, Porter, and LaPorte county region.
- Ownership category
- akta.pro rank
Orthopedic and Balance Therapy Specialists industry classification
Industry- Product category
- Outpatient Physical Therapy Services
- NAICS
- Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134)
- SIC
- Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro primary industry
- Outpatient Rehabilitation & Physical/Occupational/Speech Therapy Centers (HLAFABAB)
- akta.pro secondary industries
- Orthopedic & Sports Rehabilitation Centers (HLAFAFAI), Orthopedic & Post-Surgical Rehabilitation Centers (HLADAJAI)
Keywords
Where Orthopedic and Balance Therapy Specialists is headquartered
LocationHeadquarters
- HQ city
- Valparaiso
- HQ country
- United States
- HQ region
- North America
Offices8 records
Markets served
Orthopedic and Balance Therapy Specialists business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Physical Therapy Sessions: Billable physical therapy treatment sessions covered by health insurance or paid via private pay. Sessions typically last 45-60 minutes with initial evaluations lasting up to 75 minutes. The practice accepts most major insurance plans and offers private pay options for uninsured patients or those who have maxed out benefits.
- Specialized Therapy Packages: Additional revenue from specialized treatments such as dry needling and deep tissue laser therapy packages that qualify patients for discount coupons and promotional offers
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Per visit | Insurance-Based Physical Therapy |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels8 records
Orthopedic and Balance Therapy Specialists product offering
Product offeringCore offering
Orthopedic and Balance Therapy Specialists is an outpatient physical therapy practice delivering manual hands-on therapy, scientific therapeutic exercise programs, and specialized rehabilitation services (including dry needling, deep tissue laser therapy, vestibular rehabilitation, LSVT BIG for Parkinson's, pelvic floor rehab, and balance/fall prevention) across eight clinic locations in Northwest Indiana. Treatment is delivered by licensed physical therapists using advanced equipment such as the SMART Balance Master, Alter-G Anti-Gravity Treadmill, and Class IV laser, and is offered under Indiana Direct Access law so patients can begin therapy without a physician referral.
Product overview
Orthopedic and Balance Therapy Specialists is a physical therapy practice offering a comprehensive suite of treatment services delivered across eight clinic locations in Northwest Indiana. The core offering consists of manual therapy, therapeutic exercise programs, and specialized treatments including Deep Tissue Laser Therapy, Dry Needling, Vestibular Rehab, LSVT BIG for Parkinson's patients, Balance & Fall Prevention, Pelvic Floor Rehab, and various complementary modalities. The practice utilizes specialized equipment including the SMART Balance Master system and Alter-G Anti-Gravity Treadmill to deliver advanced rehabilitation. Treatment addresses conditions including musculoskeletal pain (back, neck, shoulder, hip, knee), balance disorders, vertigo, sports injuries, and post-surgical rehabilitation.
Differentiator
Problem solved
Functional benefit
Products and services
- Manual Hands-On Therapy Hands-on physical therapy using direct manual manipulation of tissues and joints to treat pain from injury, illness, or surgical procedures, delivered by licensed physical therapists.
- Scientific Therapeutic Exercise Programs Structured exercise programs based on scientific principles designed to restore strength, mobility, and function for physical therapy patients.
- Myofascial Release Manual therapy technique targeting the fascia to release tension and improve mobility for physical therapy patients.
- Deep Tissue Laser Therapy Non-invasive Class IV laser treatment that uses light energy to stimulate cell regeneration and increase blood circulation for pain relief and accelerated healing.
- Dry Needling Specialized treatment using fine needles to reduce pain and muscle tension while improving mobility, available as standalone sessions and discounted treatment packages.
- Vestibular Rehabilitation Therapy program designed to treat balance disorders, dizziness, and vertigo through specialized exercises and techniques.
- LSVT BIG Therapy Specialized treatment protocol specifically designed for Parkinson's disease patients to improve movement amplitude, posture, arm swing, and functional confidence through amplified exercises.
- Balance and Fall Prevention Programs focused on improving balance, reducing fall risk, and enhancing stability through targeted exercises and training for at-risk and older adult patients.
- Pelvic Floor Rehabilitation Treatment for pelvic floor dysfunction including urinary incontinence, pelvic pain, and post-surgical rehabilitation needs.
- SMART Balance Master Assessment and Training Advanced balance assessment and training system used for evaluating and improving balance and gait disorders in patients with fall risk or vestibular dysfunction.
- Graston Technique Instrument-assisted soft tissue mobilization technique used to treat soft tissue injuries and improve range of motion in physical therapy patients.
- Alter-G Anti-Gravity Treadmill Rehabilitation NASA-derived anti-gravity treadmill service that allows patients to walk or run with reduced bodyweight impact for safe gait and orthopedic rehabilitation.
- Custom Orthotics Custom-fitted orthotic devices prescribed and dispensed to support, align, or improve the function of the foot and ankle for physical therapy patients.
- Kinesio Taping Specialized elastic therapeutic taping technique used to support muscles and joints while allowing full range of motion during physical therapy treatment.
Quantifiable outcome
- Over 7500 patients treated successfully since founding
- +1 more outcomes
Companies that use Orthopedic and Balance Therapy Specialists
Customer profileNamed customers6 records
Segments7 records
Ideal customer profiles3 records
Orthopedic and Balance Therapy Specialists technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Orthopedic and Balance Therapy Specialists partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- Indiana Wesleyan UniversityminorHost venue partner for Natural Healing Health Fair event at Merrillville Education and Conference Center, 8415 Georgia Street, Merrillville, IN 46410
- Dr. Edward Beyer, D.C.minorGuest presenter at Natural Healing Health Fair, presenting on Stem Cell Therapy
- Baum's Natural FoodsminorVendor partner presenting on CBD Oil at health fair events. Co-sponsored health fair activities with product demonstrations.
- Vitamin ShoppeminorVendor partner presenting on natural vitamins and supplements for pain relief at health fair
- Jane Alburo, PT, MTCcoreFamily member and physical therapist presenting at health fairs on joint replacement recovery and core strengthening. Co-founder Dr. Arlan Alburo's spouse.
- Dr. Michael Pfeifer, PT, DPT, OCS, ATCminorExternal presenter at health fairs presenting on balance and fall prevention, aging and exercise topics
- Valparaiso YMCAminorCo-location partner at Valparaiso office - OBTS clinic located next to Valparaiso YMCA facility
Scale indicators5 records
Recent moves8 records
Expansion highlights5 records
Orthopedic and Balance Therapy Specialists competitors and assessment
Company assessmentBroad incumbents
- Select Medical / NovaCare Rehabilitation: Large diversified rehabilitation services provider operating outpatient PT clinics alongside inpatient rehab hospitals. Comparable outpatient PT offerings but as part of a much broader portfolio.
- U.S. Physical Therapy (USPH): Public operator of ~600 outpatient PT clinics across the U.S., typically via majority-stake partnerships with local clinicians. Closest publicly traded comparable for a multi-clinic PT roll-up thesis.
Direct peers
- CORA Physical Therapy: Outpatient rehabilitation network offering orthopedic, sports, balance/vestibular, and post-surgical PT. Highly comparable service mix including specialized balance programs akin to OBTS.
- ATI Physical Therapy: One of the largest outpatient physical therapy providers in the U.S., offering orthopedic, sports, and workers' comp rehab across multiple states. Comparable to OBTS in core service lines (orthopedic PT, manual therapy, post-surgical rehab) but at vastly greater scale.
- Drayer Physical Therapy Institute: Outpatient orthopedic PT brand within the Upstream Rehabilitation network. Comparable specialty programs (vestibular, sports, manual therapy) and community-based clinic model.
- Ivy Rehab Network: Fast-growing outpatient PT and occupational therapy platform with pediatric and orthopedic specialty programs. Comparable in service breadth and multi-site clinic model.
- Athletico Physical Therapy (OPG): Multi-state outpatient orthopedic PT chain offering manual therapy, vestibular rehab, and workers' comp services. Directly comparable service mix and patient base to OBTS, with overlapping treatment categories.
- Results Physiotherapy (OPG): Outpatient orthopedic PT chain with manual therapy-led treatment philosophy. Directly comparable treatment modalities and patient demographics.
Regional players
- Rush Physical Therapy: Outpatient PT network affiliated with Rush University Medical Center serving the greater Chicago/Northern Illinois market. Comparable in service mix and patient demographic to OBTS, with geographic proximity creating potential referral overlap into NWI.
- Benchmark Physical Therapy: Southeast-focused outpatient PT chain offering orthopedic, manual therapy, and specialty services. Comparable in clinic-based service delivery and specialty programs, though primarily operating in a different geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Orthopedic and Balance Therapy Specialists social profiles
Digital presenceOrthopedic and Balance Therapy Specialists financial estimates
Financial estimateRevenue estimate
Valuation estimate
Orthopedic and Balance Therapy Specialists leadership team
Management profileNumber of profiles
Profiles2 records
Orthopedic and Balance Therapy Specialists funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Orthopedic and Balance Therapy Specialists M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Orthopedic and Balance Therapy Specialists
What does Orthopedic and Balance Therapy Specialists do?
Orthopedic and Balance Therapy Specialists is an outpatient physical therapy practice delivering manual hands-on therapy, scientific therapeutic exercise programs, and specialized rehabilitation services (including dry needling, deep tissue laser therapy, vestibular rehabilitation, LSVT BIG for Parkinson's, pelvic floor rehab, and balance/fall prevention) across eight clinic locations in Northwest Indiana. Treatment is delivered by licensed physical therapists using advanced equipment such as the SMART Balance Master, Alter-G Anti-Gravity Treadmill, and Class IV laser, and is offered under Indiana Direct Access law so patients can begin therapy without a physician referral.
Is Orthopedic and Balance Therapy Specialists a public or private company?
Orthopedic and Balance Therapy Specialists is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Orthopedic and Balance Therapy Specialists founded?
Orthopedic and Balance Therapy Specialists was founded in 2003. It employs 11 to 50 people.
Where is Orthopedic and Balance Therapy Specialists based?
Orthopedic and Balance Therapy Specialists is headquartered in Valparaiso, United States, in the North America region.
How does Orthopedic and Balance Therapy Specialists make money?
Two revenue lines are on record. Physical Therapy Sessions are the primary driver. The others are specialized Therapy Packages.
Who are Orthopedic and Balance Therapy Specialists's main competitors?
Broad incumbents on record are Select Medical / NovaCare Rehabilitation and U.S. Physical Therapy (USPH). Direct peers are CORA Physical Therapy, ATI Physical Therapy, Drayer Physical Therapy Institute, Ivy Rehab Network, Athletico Physical Therapy (OPG) and Results Physiotherapy (OPG). Regional players are Rush Physical Therapy and Benchmark Physical Therapy.
Does Orthopedic and Balance Therapy Specialists have an API?
No public API is recorded for Orthopedic and Balance Therapy Specialists.
What industry is Orthopedic and Balance Therapy Specialists in?
Orthopedic and Balance Therapy Specialists's product category is Outpatient Physical Therapy Services. Its primary akta.pro industry code is HLAFABAB, Outpatient Rehabilitation & Physical/Occupational/Speech Therapy Centers, with a secondary code of HLAFAFAI, Orthopedic & Sports Rehabilitation Centers. Its NAICS code is 62134 and its SIC code is 8093.