NGNY
NGNY (Ngakkan Nyaagu) is a 100% Aboriginal-owned Australian digital services agency delivering web development, design, hosting, and cloud solutions primarily to government, corporate, and Indigenous-organisation clients through project-based professional services engagements.
- Company typePrivate
- Founded2014
- HeadquartersRedfern, Australia
- Headcount1–10
- GTM typeB2B
- OfferingServices
What NGNY does
NGNY (Ngakkan Nyaagu Pty Limited) is a 100% Aboriginal-owned Australian digital services agency founded in mid-2014 by co-founders Liam Ridgeway (Gumbaynggirr and Wakka Wakka) and John Saulo (Gunditjmara and Wemba Wemba). Headquartered in Ultimo, Sydney, the firm delivers web development, mobile application development, graphic design, branding, e-commerce, hosting, and cloud solutions primarily to Australian federal and state government departments, Indigenous organisations, corporate Australia, and selected not-for-profit, education, and healthcare clients. NGNY holds Supply Nation certification (since 2015), B Corporation certification (since 2018), and NSWICC Assured Business status (since 2018), positioning the company as one of a small number of Indigenous-owned Certified B Corporations in Australia and as a qualified supplier under the federal Indigenous Procurement Policy (IPP).
The service portfolio spans core digital agency offerings plus dedicated hosting infrastructure (NGNY Hosting sub-brand) and cloud solutions delivered through a 2020 partnership with iland, a long-established global cloud services provider. The technology stack relies on standard web development frameworks rather than proprietary platforms; product differentiation is anchored in cultural capability, Indigenous data sovereignty awareness, and domain specialisation rather than technical novelty. The broader NGNY ecosystem extends to First Nations Apparel (custom apparel manufacturing), Buledya (an advocacy and economic participation partnership), and the Buy-Indigenous initiative, broadening the company's surface area beyond pure digital services.
NGNY operates a professional services revenue model with project-based, quote-driven pricing. Publicly observable hiring signals indicate day rates of AUD $350-$500 for contract Client Partner roles and full-time Producer compensation of AUD $85,000-$95,000 inclusive of superannuation, consistent with a small team executing discrete engagements. Go-to-market is sales-led and enterprise-focused, relying on direct engagement through Supply Nation's Indigenous Business Direct, the NSW Aboriginal Business Portal, and industry events such as Supply Nation Connect, supplemented by content marketing and a published case-study portfolio. The firm is bootstrapped with no disclosed external funding or institutional investors; the company's founding capital was a single AUD $300 contract, and there are no known acquisitions, subsidiaries, or parent-company relationships.
NGNY firmographics
Firmographics- Name
- NGNY
- Legal name
- Ngakkan Nyaagu Pty Limited
- Website
- https://ngny.com.au
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- NGNY (Ngakkan Nyaagu) is a 100% Aboriginal-owned Australian digital services agency delivering web development, design, hosting, and cloud solutions primarily to government, corporate, and Indigenous-organisation clients through project-based professional services engagements.
- Ownership category
- akta.pro rank
Where NGNY is headquartered
LocationHeadquarters
- HQ city
- Redfern
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
NGNY business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Digital Agency Services: Web development, mobile app development, graphic design, and related digital services for government, community, health, education, not-for-profit and corporate sectors.
- Web Hosting Services: Technology hosting services including cloud solutions through partnership with iland.
- Custom Apparel Manufacturing: Custom apparel and manufacturing solutions through First Nations Apparel (fnapparel.au).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Client Partner Contract Role |
| Subscription | Monthly | Producer (Project Delivery) Role |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
NGNY product offering
Product offeringCore offering
NGNY (Ngakkan Nyaagu) is a 100% Aboriginal owned digital services agency delivering tailored web development, digital design, mobile app development, e-commerce, hosting, and cloud solutions. It serves government, corporate, Indigenous community, health, education, and not-for-profit clients across Australia with a focus on solutions that enhance the Indigenous Digital Economy. Service delivery is complemented by an ecosystem that includes managed web hosting under the NGNY Hosting brand and custom apparel manufacturing under First Nations Apparel.
Product overview
NGNY (Ngakkan Nyaagu) is a 100% Aboriginal owned digital services agency offering a unified suite of digital solutions. The core service portfolio includes Web Development, Design, Hosting Services, E-commerce, and Mobile Apps, all delivered through their integrated digital agency model. The ecosystem extends to Cloud Solutions (via iland partnership), the NGNY Hosting sub-brand, First Nations Apparel (custom apparel manufacturing), and the strategic partnership Buledya. Services are designed to enhance the Indigenous Digital Economy while serving government, community, health, education, not-for-profit and corporate sectors.
Differentiator
Problem solved
Functional benefit
Brands
- First Nations Apparel: Indigenous owned Custom Apparel & Manufacture Solutions business operated as part of NGNY ecosystem
- NGNY Hosting
- Buledya
- Buy-Indigenous
Products and services
- Web Development Professional web development services creating websites and digital solutions tailored to client needs, including e-commerce and mobile platforms.
- Design Digital design services including branding and visual design for websites and applications.
- Hosting Services Managed web hosting solutions delivered under the NGNY Hosting brand to support ongoing technology needs of clients.
- E-commerce Development of e-commerce solutions enabling online retail and digital commerce capabilities for client organisations.
- Mobile Apps Development of mobile applications for iOS and Android platforms as part of NGNY's digital offering.
- Cloud Solutions Cloud services enabling data storage in the cloud with secure access from anywhere with an internet connection, delivered in partnership with iland.
- Custom Apparel Manufacturing Indigenous owned custom apparel and manufacture solutions business operated as part of the NGNY ecosystem through the First Nations Apparel brand.
Quantifiable outcome
- Supply Nation Certified since 2015 with growing client portfolio including federal government departments
Companies that use NGNY
Customer profileNamed customers10 records
Segments6 records
Ideal customer profiles4 records
NGNY technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
NGNY partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and strategic.
- ilandcoreGlobal cloud services provider (26 years old) partnered with NGNY to extend technology services footprint. NGNY can now offer cloud solutions alongside their existing development, design and hosting services. Partnership enables shared services-based relationship allowing NGNY to continue operating independently while extending offerings.
- First Nations ApparelcorePart of NGNY Ecosystem. Indigenous owned Custom Apparel & Manufacture Solutions business operating at fnapparel.au.
- BuledyastrategicStrategic partnership advocating for Indigenous participation and representation in economic, social and strategic domains. Guided by Indigenous principles of living, being, doing, knowing, and belonging.
- B Corporation NetworkcorePart of Certified B Corporation movement globally. NGNY is one of only a handful of Indigenous owned Certified B Corporations in Australia. Required to meet high standards of social and environmental performance.
- NSW Indigenous Chamber of CommercecoreNSWICC is the peak body for Aboriginal business in NSW. Provides access to business directory, networking opportunities, and government connections. NGNY leadership attends meetings and shares learnings.
- Supply NationcoreCertified Supplier bringing together Indigenous businesses with procurement teams of Australia's leading organisations. NGNY has been certified since 2015 and presents at annual Connect events.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
NGNY competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
NGNY social profiles
Digital presenceNGNY compliance and trust
Trust signalCompliance3 records
NGNY financial estimates
Financial estimateRevenue estimate
Valuation estimate
NGNY leadership team
Management profileNumber of profiles
Profiles2 records
NGNY funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NGNY M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NGNY
What does NGNY do?
NGNY (Ngakkan Nyaagu) is a 100% Aboriginal owned digital services agency delivering tailored web development, digital design, mobile app development, e-commerce, hosting, and cloud solutions. It serves government, corporate, Indigenous community, health, education, and not-for-profit clients across Australia with a focus on solutions that enhance the Indigenous Digital Economy. Service delivery is complemented by an ecosystem that includes managed web hosting under the NGNY Hosting brand and custom apparel manufacturing under First Nations Apparel.
Is NGNY a public or private company?
NGNY is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was NGNY founded?
NGNY was founded in 2014. It employs 1 to 10 people.
Where is NGNY based?
NGNY is headquartered in Redfern, Australia, in the Oceania region.
How does NGNY make money?
Three revenue lines are on record. Digital Agency Services are the primary driver. The others are web Hosting Services and custom Apparel Manufacturing.
Does NGNY have an API?
No public API is recorded for NGNY.