La Villarena

What La Villarena does

La Villareña Meat & Pork, operating as La Villarena, is a Miami-based meat, pork, and poultry distributor and retailer founded in 1974. The company operates from a single storefront at 6455 NE 3rd Avenue in Miami, Florida, and serves the South Florida market through two parallel channels: wholesale distribution to commercial food-service clients (supermarkets, restaurants, and cafeterias) and direct-to-consumer retail sales. Historically the company operated as a B2B-only distributor with daily deliveries; in 2020 it transitioned to also serving retail consumers through its physical storefront, adding a consumer-facing dimension to a five-decade-old wholesale business.

The company's core product offering is fresh protein: beef cuts (Ribeye, Ground Beef, Tenderloin, Churrasco, Picanha, New York Strip), poultry (Chicken Breast, Chicken Wings), and pork (Pork Chops), supplemented by a proprietary branded seasoning line comprising Total Seasoning, Soul Food Seasoning, Seafood Seasoning, and Turkey Seasoning, sold individually or as a discounted Four-Pack Bundle. There is no proprietary technology platform; the business runs as a traditional brick-and-mortar distributor with light digital marketing support via Instagram and a weekly email promotional flyer. The company has no API, no disclosed software systems, and no AI capabilities.

La Villarena generates revenue through physical-product sales across both B2B and consumer channels. Seasoning products carry publicly listed prices ($6.50 per bottle; $20.00 for the Four-Pack Bundle versus a $26.00 regular price), while meat and poultry pricing is handled via in-store inquiry or direct contact. The company is privately held, family-owned, with no disclosed institutional backing, no funding rounds, no headcount figures, and no reported revenue, and its operational footprint remains concentrated in South Florida.

Name

La Villarena

Legal name

La Villareña Meat & Pork

Website

https://lavillarena.com

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

1–10 employees

Short description

La Villareña Meat & Pork (La Villarena) is a Miami-based family-owned meat and poultry distributor and retailer founded in 1974, serving both wholesale commercial clients (restaurants, cafeterias, supermarkets) and retail consumers across South Florida.

Ownership category

akta.pro rank

Product category

Specialty Meat and Poultry Retail

NAICS

Meat Retailers (445240), Poultry and Poultry Product Merchant Wholesalers (424440)

SIC

Food And Kindred Products (2000)

akta.pro primary industry

Butcher Shops & Meat Markets (CRAHAHAB)

akta.pro secondary industry

Refrigerated Meat & Seafood (Processed/Packaged) (CRADACAK)

Keywords

• Meat distribution
• Poultry wholesale
• Specialty beef cuts
• Foodservice supply
• Seasoning products

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Meat, Pork, and Poultry Products: Revenue generated from wholesale and retail sales of meat, pork, and poultry products. Historically served B2B clients (supermarkets, restaurants, cafeterias) and now also serves retail consumers directly.
2. Seasonings and Condiments: Sale of proprietary seasoning products including Total Seasoning, Soul Food Seasoning, Seafood Seasoning, and Turkey Seasoning. Products sold individually or as bundles.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

La Villarena distributes and retails fresh meat, pork, and poultry products — including various beef cuts (Ribeye, Ground Beef, Tenderloin, Churrasco, Picanha, New York Strip), chicken products (Chicken Breast, Chicken Wings), and Pork Chops — to wholesale food-service clients and retail consumers in South Florida. The company also sells a line of proprietary branded seasonings (Total Seasoning, Soul Food Seasoning, Seafood Seasoning, Turkey Seasoning), available individually or as a Four-Pack Bundle.

Product overview

La Villarena (operating as La Villareña Meat & Pork) is a traditional meat, pork, and poultry distributor established in 1974, now serving both wholesale and retail customers in South Florida. The company offers a portfolio of fresh meat products including various beef cuts (Ribeye, Ground Beef, Tenderloin, Churrasco, Picanha, New York Strip), poultry (Chicken Breast, Chicken Wings), and Pork Chops. Complementing its meat offerings, La Villarena has launched a line of proprietary seasoning products including Total Seasoning, Turkey Seasoning, Soul Food Seasoning, and Seafood Seasoning, available individually or as a Four-Pack Bundle. The product ecosystem combines core protein offerings with value-added seasoning products for both foodservice and consumer markets.

Differentiator

Problem solved

Functional benefit

Brands

• Total Seasoning: All-purpose seasoning blend - ingredients include Salt, Garlic, Onion, Black Pepper, Mustard, Celery Seed.
• Soul Food Seasoning
• Seafood Seasoning
• Turkey Seasoning
• Four-Pack Bundle

Products and services

• Fresh Beef Cuts Premium beef cuts including Ribeye, Ground Beef, Tenderloin, Churrasco, Picanha, and New York Strip, available for retail and wholesale customers.
• Fresh Poultry Products Fresh chicken products including Chicken Breast and Chicken Wings, available for retail and foodservice customers.
• Fresh Pork Products Fresh pork cuts including Pork Chops, available as part of the meat product offerings for retail and wholesale customers.
• Total Seasoning All-purpose seasoning blend containing Salt, Garlic, Onion, Black Pepper, Mustard, and Celery Seed. Priced at $6.50 per bottle.
• Soul Food Seasoning Seasoning providing Southern-style flavor, primarily used on grilled chicken but suitable as a dry rub for brisket and BBQ. Contains salt, garlic, onion, chili, paprika, celery seed, parsley, and cayenne.
• Seafood Seasoning Florida Keys-inspired spice blend for fish, shrimp, and lobster. Ingredients include salt, garlic, onion, black pepper, mustard, and celery seed.
• Turkey Seasoning All-purpose poultry seasoning also used on chicken. Features all-natural, low-calorie, low-salt, keto, paleo, no MSG, no soy ingredients with a 36-month shelf life.
• Four-Pack Seasoning Bundle Bundle containing all four seasoning varieties (Total, Soul Food, Seafood, Turkey) at a discounted price of $20.00, regular price $26.00, with a 36-month shelf life.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• The Fresh Market: Specialty grocer emphasizing fresh meats, produce, and prepared foods; directly comparable in-store format to La Villarena's curated fresh-meat retail experience but with multi-state scale.
• Publix: Dominant regional supermarket chain in the Southeastern U.S. with strong in-store butcher counters; competes directly with La Villarena for South Florida fresh-meat shoppers but across a much broader grocery assortment.
• Whole Foods Market: National premium grocer with full-service meat counters and prepared offerings; overlaps with La Villarena on premium fresh meat and seasoning-adjacent items, but as part of a much larger specialty grocery portfolio.

Direct peers

• Rastelli's: Specialty online retailer of fresh meats and seafood serving both consumer and foodservice customers; comparable to La Villarena's hybrid retail/wholesale protein model with national shipping capability.
• D'Artagnan: Specialty meat purveyor focused on high-end and hard-to-find cuts sold DTC and to restaurants; comparable to La Villarena in its specialty-cut assortment and dual retail/foodservice orientation.
• Snake River Farms: Premium American Wagyu and specialty beef producer selling direct to consumers and chefs; comparable in emphasizing premium cuts and curated specialty assortment versus commodity beef.
• ButcherBox: Subscription-based DTC meat company delivering fresh beef, pork, and poultry directly to consumers; highly comparable to La Villarena's fresh-meat, direct-to-consumer positioning, with a much larger national scale.
• Lobel's: Multi-generation specialty butcher with both a physical storefront and a strong DTC mail-order business for premium steaks and cuts; mirrors La Villarena's specialty-butcher identity while operating at a larger multi-channel scale.
• Porter Road: Online butcher offering curated pasture-raised beef, pork, and poultry shipped nationwide; comparable to La Villarena in offering premium fresh cuts directly to consumers, with a stronger e-commerce channel.

Regional players

• Cheney Brothers: Florida-based broadline foodservice distributor supplying restaurants and institutions across the Southeast; mirrors La Villarena's historical wholesale distribution model to restaurants and cafeterias, but at substantially greater scale and breadth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/lavillarena
• Facebookfacebook.com/Lavillarena

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about La Villarena