OmniHealth

What OmniHealth does

OmniHealth is a privately-held New Zealand primary care network operator that invests in and partners with general practice clinics to improve operational sustainability, technology adoption, and clinical quality. Headquartered at 51 Shortland Street, Auckland, the company operates 17 medical centres across 16 towns spanning Northland, Auckland, Bay of Plenty, Hawke's Bay, Manawatū-Whanganui, Canterbury, Taranaki, and Wellington, serving approximately 85,000 enrolled patients with more than 1,000 daily appointments and a reported Net Promoter Score above 70. The company employs 400+ staff across the network under CEO and Managing Director Mark Wills.

The company delivers an integrated practice management product suite designed to address the administrative, financial, and workforce pain points of independent NZ GPs. Core offerings include a Digital Health App enabling same-day patient access without a scheduled appointment, Revenue Reconciliation for timely debtor reporting, a Paperless Administration system, Patient Surveys for satisfaction tracking, OmniPay — a 6-month interest-free patient financing product for high-value services — and a Locums staffing service providing temporary practitioners to member practices. These products function as the operational backbone for member practices, centralizing back-office and patient-facing functions that standalone clinics struggle to support.

Commercially, OmniHealth runs a sales-led, direct partnership go-to-market motion, actively recruiting GPs and clinics through a dedicated careers page, downloadable information packs, and direct outreach by its Human Resources Manager. Revenue mechanics are not publicly disclosed but are understood to combine partnership stakes with recurring management and service fees, with pricing set through bespoke consultation rather than public rate cards. The customer base consists entirely of New Zealand general practice providers, with twelve named member practices and five additional listed centres identifiable from public materials.

Name

OmniHealth

Legal name

OmniHealth

Website

https://omnihealth.co.nz

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

101–250 employees

Short description

OmniHealth is a New Zealand private primary care network that invests in and partners with 17 GP medical centres across 16 towns, serving 85,000+ enrolled patients through integrated practice management technology, patient financing, and staffing services.

Ownership category

akta.pro rank

Headquarters

HQ city

Auckland

HQ country

New Zealand

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Revenue model

1. Practice Partnership and Network Management: OmniHealth invests in and partners with medical practices, providing operational support, technology solutions, and practice management services in exchange for partnership stakes or management fees

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

OmniHealth operates a network of 17 general medical centers across New Zealand serving over 85,000 enrolled patients, partnering with general practices to deliver technology-enabled services. Its offerings include a Digital Health App, revenue reconciliation, paperless administration, patient surveys, OmniPay patient payment plans, and locum staffing support for partner practices.

Product overview

OmniHealth operates as a healthcare network platform offering a suite of integrated products and services designed to support general practices across New Zealand. The portfolio centers on a Digital Health App for patient self-service, combined with operational tools including Revenue Reconciliation, Paperless Administration, and Patient Surveys. Additional offerings include OmniPay for patient financing and Locums for staffing support. These products work together as a unified practice management ecosystem that addresses patient access, financial management, administrative efficiency, and staffing needs for the network's 17 medical centers serving 85,000+ enrolled patients.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Health App Patient-facing digital health application for the 85,000+ enrolled patients across the OmniHealth medical center network, supporting patient engagement and access to care.
• Revenue Reconciliation Back-office revenue cycle service that reconciles billing and payments for partner general practices within the OmniHealth network.
• Paperless Administration Digital administration solution that replaces paper-based workflows for general practice operations within the OmniHealth network.
• Patient Surveys Patient experience and feedback survey service offered to partner general practices to capture satisfaction and outcomes data.
• OmniPay Patient payment plan product that allows enrolled patients to pay for healthcare services through structured payment arrangements.
• Locums Locum medical staffing service that supplies temporary clinical cover to partner general practices across the OmniHealth network.
• General Medical Center Network Network of 17 general medical centers across New Zealand, operated in partnership with general practices and serving over 85,000 enrolled patients.

Quantifiable outcome

• 1,000+ daily appointments across the network
• +1 more outcomes

Named customers12 records

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Regional players

• Centric Health: Ireland/UK-based primary care group operator with a rollup model of GP practices. Highly comparable business model (acquire and operate independent practices under a corporate umbrella) but operates in different geographies.
• Healthia (now ASX-listed): Australian allied health and eye care network operator using a rollup playbook. Comparable as a multi-site healthcare services consolidator in the Australasian region, though focused on allied rather than GP services.
• ForHealth (Australia): Australia's largest GP operator with a large network of medical centres. Comparable primary care rollup model, but focused exclusively on the Australian market.

Broad incumbents

• Bupa NZ: Global healthcare group with significant NZ operations across insurance, dental, and care homes. Overlaps with OmniHealth in primary care-adjacent services and is a credible broader incumbent.

Direct peers

• Compass Health: Wellington-region PHO providing networked primary care services to member practices. Comparable network model and primary care focus, overlapping with OmniHealth in the lower North Island.
• Green Cross Health: NZ-listed operator of medical centres and pharmacies. Directly comparable to OmniHealth as a multi-site NZ primary care network delivering GP services at scale, with a similar partnership/acquisition growth model.
• Tamaki Health: NZ-owned multi-site primary care and urgent care operator with clinics across Auckland. Directly competes with OmniHealth for GP recruitment and enrolled patients in the same Auckland geography.
• East Health Trust (Tāmaki Oranga): Auckland PHO supporting general practices in the eastern suburbs. Overlaps with OmniHealth in Auckland primary care and shares the PHO/partnership structure.
• ProCare Health: Auckland-based Primary Health Organisation (PHO) supporting a large network of general practices. Highly comparable to OmniHealth in target market, customer base, and service offering across the Auckland metro area.
• Pinnacle Group (Pinnacle Midlands Health Network): NZ PHO operating across the Midlands/Waikato region with a network of GP practices. Similar primary care network structure to OmniHealth, focused on independent practice sustainability and digital enablement.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/omnihealthnz
• LinkedInlinkedin.com/company/omnihealthnz

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OmniHealth