Bisa Seguros y Reaseguros

What Bisa Seguros y Reaseguros does

BISA Seguros y Reaseguros S.A. is a Bolivian insurance carrier founded in 1991 as the first subsidiary of Grupo Financiero BISA, a diversified financial conglomerate with assets exceeding US$400 million. The company provides a full-stack insurance portfolio serving individuals, families, and enterprises across Bolivia, including health insurance (national plans up to Bs. 700,000 and international plans up to US$6.5 million per person), automotive coverage (ISA Autoplus, Autoplus, BISA 100%, Esencial), motorcycle and truck plans, homeowners' multirisk, personal accident, and a corporate suite covering all-risk property, machinery breakdown, electronic equipment, business interruption, cargo transport, civil liability, and employee accident coverage. BISA distributes through regional offices in five Bolivian cities (La Paz, Santa Cruz, Cochabamba, Tarija, Sucre/Potosí), a network of 500+ agents and brokers, bank partnerships (Banco Bisa, BCP), pharmacy payment points, and digital self-service channels including a mobile app, web portal, online quote tools, and WhatsApp-based service channels powered by third-party chatbot Luka.\n\nThe underlying technology stack is a conventional digital insurance platform rather than an AI-native architecture: a client-facing app (app.bisaseguros.com), a real-time digital claims tracking system, an online quote tool, and dedicated portals for agents/brokers. The company does not disclose proprietary AI/ML models; its automation is concentrated in service channels, payment processing, and digital policy management. Reinsurance is sourced from a network of 20 international partners including Swiss Re, Hannover Re, Lloyd's of London, AIG, AXA, Mapfre, and Tokio Marine, intermediated by Guy Carpenter, Marsh, Willis, Aon, and Gallagher — providing capacity for large claims across personal and commercial lines.\n\nRevenue is generated primarily through recurring annual insurance premiums, with pricing largely quote-based and varying by risk profile, vehicle/asset characteristics, age, and geography. Plans are sold through a hybrid segmentation approach covering individuals/families, corporate/enterprise (mining, agroindustry, petroleum, cement), international/expatriate customers, transport and logistics, women-focused retail (ISA Autoplus), and mass/microinsurance. BISA serves 58,000+ policyholders, employs 375+ professionals (55% women, 65% millennial), and is regulated by Bolivia's Autoridad de Fiscalización y Control de Pensiones y Seguros (APS). The company holds three international risk ratings (AAA from Equilibrium/Moody's, AA+ from AESA/Fitch, and PCR from Pacific Credit Rating), and in 2024 completed the acquisition of BUPA Bolivia to expand its international health franchise.

Name

Bisa Seguros y Reaseguros

Legal name

BISA Seguros y Reaseguros S.A.

Website

https://bisaseguros.com

Company type

Private

Founded year

1991

Operating status

Operating

Short description

BISA Seguros y Reaseguros is a Bolivian insurance carrier founded in 1991, part of Grupo Financiero BISA, offering health, automotive, home, personal accident, and commercial insurance to individuals, families, and enterprises across Bolivia through regional offices, agents, brokers, and digital self-service channels.

Ownership category

akta.pro rank

Product category

Multi-line Insurance

NAICS

Insurance Carriers (5241), Direct Insurance (except Life, Health, and Medical) Carriers (52412), Direct Health and Medical Insurance Carriers (524114)

SIC

Insurance Carriers, Nec (6399), Accident & Health Insurance (6321)

akta.pro primary industry

Mid-Market Commercial Package (Package Policies) (FSAJAFAB)

akta.pro secondary industry

Commercial Property Insurance (FSAJACAE)

Keywords

• Insurance services
• Health insurance
• Auto insurance
• Commercial insurance
• Reinsurance

Headquarters

HQ city

La Paz

HQ country

Bolivia

HQ region

Latin America

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others, Infrastructure

Revenue model

1. Insurance Premiums – Health: Recurring annual health insurance premiums from individual and family plans (Advance, RED MAX, Infinity Green, Naranja Plus) and international health plans (BISA Premier, BISA Select, BISA Flex Premium, Mundial Blue). Premiums are fixed per person with options for annual or multi-installment billing.
2. Insurance Premiums – Automotive: Annual vehicle insurance premiums for cars, motorcycles, and trucks. Plans include ISA Autoplus, Autoplus, Autoplus 200, BISA 100%, Esencial, and truck plans (C1, C2, C3) and motorcycle plans (M1, M2, M3). Pricing varies by vehicle type, year, model, and city.
3. Insurance Premiums – Homeowners and Personal Accident: Premiums for multirisk home insurance and individual personal accident coverage. Homeowners insurance covers fire, natural phenomena, robbery, civil liability, and pets. Personal accident covers death, permanent disability, and medical expenses.
4. Insurance Premiums – Corporate/Enterprise: Commercial insurance premiums covering enterprise risks including Todo Riesgo (all-risk property), Rotura de Maquinaria (machinery breakdown), Seguro de Equipo Electrónico, Pérdida de Beneficios (business interruption), Transporte de Mercaderías (cargo transit), Responsabilidad Civil (liability), and Accidentes Personales for employees.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels7 records

Core offering

BISA Seguros y Reaseguros S.A. is a Bolivian insurance company selling a full range of personal, family, and commercial insurance products, including national and international health plans, automotive insurance for cars, trucks and motorcycles, multi-risk home coverage, personal accident, and corporate lines such as all-risk property, machinery breakdown, electronic equipment, business interruption, cargo transport, and civil liability. The company distributes through its own regional offices, hundreds of agents and brokers, a mobile app and self-service portal, bank channels within Grupo Financiero BISA, and reinsures risk with 20 international reinsurers.

Product overview

Bisa Seguros y Reaseguros is a comprehensive insurance company offering a broad portfolio of products across personal, family, and commercial segments. The personal/family offerings include health insurance plans (Advance, RED MAX, Infinity Green, Naranja Plus, Mundial Blue) ranging from basic national coverage to international plans with up to US$5 million coverage, plus specialized international health plans (BISA Premier, BISA Select, BISA Flex Premium). Vehicle insurance includes ISA Autoplus (women-focused), Autoplus, Autoplus 200, BISA 100%, and Esencial for cars, plus truck and motorcycle insurance. Home protection is provided through Multirriesgo Hogar, and individual accident coverage is available. Commercial insurance encompasses Todo Riesgo (all-risk property), Rotura de Maquinaria, Equipo Electrónico, Pérdida de Beneficios, Transporte de Mercaderías, Responsabilidad Civil, and Accidentes Personales for businesses. The company operates primarily in Bolivia and leverages its parent company Grupo Financiero BISA's infrastructure, with digital platforms including a customer app for policy management and payments.

Differentiator

Problem solved

Functional benefit

Brands

• BISA Premier: International health insurance with up to US$ 6.5 million coverage per person, global medical network access, preventive benefits and robust maternity coverage.
• BISA Select
• BISA Flex Premium
• Mundial Blue
• Infinity Green
• RED MAX
• Advance
• Naranja Plus
• ISA Autoplus
• Autoplus
• Autoplus 200
• BISA 100%
• Esencial
• BISA Truck Insurance
• BISA Moto Insurance
• BISA Hogar Multirriesgo
• BISA Accidentes Personales
• Todo Riesgo
• Rotura de Maquinaria
• Seguro de Equipo Electrónico
• Pérdida de Beneficios
• Transporte de Mercaderías
• Responsabilidad Civil
• Accidentes Personales Empresarial

Products and services

• BISA Premier International health insurance with global coverage up to US$6.5 million per person, featuring full freedom to choose doctors and hospitals worldwide, no waiting period, comprehensive maternity (normal delivery up to US$7,000, pregnancy complications up to US$500,000 lifetime), full dental, hearing aids, lenses, oncology and renal dialysis coverage. Targeted at high-net-worth individuals, executives, and families with international lifestyles.
• BISA Select International health insurance with annual limit up to US$3.5 million per person, providing global coverage, access to hospitals in the USA and worldwide, open network in Latin America, no waiting period, oncology, renal dialysis, preventive care, mental health, vaccination, and wellness programs, plus evacuation and repatriation. Designed for those seeking practical global coverage.
• BISA Flex Premium International health insurance with annual coverage up to US$1 million per person, featuring premium hospital network in the USA, Brazil, and Spain, flexible deductibles, direct access to first-tier healthcare centers without reimbursement, traveler assistance up to US$50,000, transplant coverage up to US$400,000, air ambulance, repatriation, and included maternity.
• Mundial Blue International medical coverage with annual coverage up to US$5 million per person with three options (US$1M, US$2M, US$5M), offering open or closed network, 100% coverage after meeting the annual cumulative deductible, deductibles from US$1,000 to US$20,000, pandemics covered, and traveler assistance up to US$50,000 for 60 days. Targeted at internationally-mobile customers.
• Advance National health insurance with coverage up to Bs.140,000 per person, featuring private national coverage, included maternity, fixed premium per person, special coverage for Dengue, Zika, Chikungunya, and COVID-19 up to Bs.14,000, with Bs.35 per pharmacy/imaging/lab service and co-pay deductible.
• RED MAX Health insurance with coverage up to Bs.700,000 per year, offering three coverage options (Bs.700,000, Bs.140,000, or Bs.70,000), access within and outside BISA medical network, with national coverage, fixed fees per consultation (Bs.100 medical, Bs.70 other outpatient, Bs.700 hospitalization), and optional maternity up to Bs.35,000.
• Infinity Green Health insurance with national and international coverage up to US$250,000 per person, featuring medical attention within a first-level network in Bolivia and abroad, with structured co-pays (Bs.100 medical consultation in Bolivia, US$10 other outpatient, US$100 hospitalization) and 70% medication coverage by insurer, 30% by policyholder.
• Naranja Plus Critical illness protection covering 9 high-risk diseases including cancer, kidney failure, transplants, and heart disease, with national and international coverage, sums insured from US$150,000 to US$1,000,000, deductible options of US$5,000 or US$100,000, COVID-19 coverage up to US$50,000, plus emergency medications and dental. Targeted at individuals seeking protection against major illnesses.
• ISA Autoplus Vehicle insurance designed by women for women, offering comprehensive coverage with services including designated driver, 24/7 mechanical assistance, ISA community access, and digital accident tracking. Built in partnership with the 'Mujeres al Volante' collective and aligned with UN SDG 5 on Gender Equality.
• Autoplus Full coverage auto insurance with extensive protection against total and partial accidents, authorized dealer and workshop repairs, exclusive benefits including replacement car, free diagnostic, designated driver, 24/7 assistance, and online repair tracking. Co-insurance 10% minimum Bs.1,000; third-party damages Bs.210,000.
• Autoplus 200 Full coverage auto insurance offering the same protection as Autoplus but with a lower premium through higher co-insurance (10% minimum Bs.1,500), third-party damages Bs.210,000, total loss coverage, partial damages, and authorized workshop service with quality standards.
• BISA 100% Premium auto insurance with total coverage against theft, accidents, third-party damages and injuries, using only BISA-authorized parts and workshops, priority service, agile management, and specialized support. Co-insurance 10% minimum Bs.1,000.
• Esencial Basic auto insurance covering total loss from accident or theft, third-party damages and personal injuries, legal and vehicular assistance, with the lowest premium and highest deductible. Does not cover minor damages. Price determined by vehicle type, brand, and city of residence.
• BISA Truck Insurance Truck insurance with three plan levels (C1, C2, C3) offering coverage from basic civil liability to full protection including international coverage. C1 covers civil liability up to Bs.210,000 and partial theft 80%; C2 adds death/disability up to Bs.70,000; C3 adds medical expenses up to Bs.28,000 and international coverage via Póliza Conosur. Covers vehicles up to 3.5 TN.
• BISA Motorcycle Insurance Motorcycle insurance with three plans (M1, M2, M3) starting from Bs.500. M1 is for motorcycles used as work tools with daily hospitalization income benefit; M2 covers daily transport including third-party damages, total/partial loss, and driver/passenger injuries; M3 covers high-end motorcycles with full coverage in Bolivia and abroad plus breakdown and assistance services.
• BISA Multirriesgo Hogar Multi-risk home insurance protecting against fire, water damage, electrical damage, natural phenomena, political risks, vandalism, robbery, third-party civil liability, and pet coverage for up to two dogs or cats. Targeted at homeowners and families.
• BISA Accidentes Personales (Individual) Individual personal accident insurance covering accidental death, permanent disability, medical expenses, and funeral expenses, available 24/7 worldwide. Targeted at individuals seeking accident protection.
• Todo Riesgo (All-Risk Property) All-risk commercial property insurance covering unexpected accidental damage to business assets from fire, natural phenomena, civil unrest, theft, and other covered perils. Served industries include mining, agriculture, oil, and retail. Targeted at corporate and enterprise customers.
• Rotura de Maquinaria (Machinery Breakdown) Machinery breakdown insurance protecting mobile and stationary equipment against unexpected damage including human error, malicious acts, electrical damage, and component failures. Targeted at industrial and corporate customers.
• Seguro de Equipo Electrónico Electronic equipment insurance covering computers, servers, data centers, peripheral equipment, telecommunications, and industrial electronics against accidental damage. Targeted at corporate customers with technology infrastructure.
• Pérdida de Beneficios (Business Interruption) Business interruption insurance compensating for loss of income and increased operating costs due to business activity paralysis following a covered loss. Targeted at corporate customers requiring operational continuity protection.
• Transporte de Mercaderías (Cargo) Cargo transportation insurance covering goods damage or loss during transport, loading, or unloading via land, sea, air, or multimodal shipping. Targeted at importers, exporters, and companies shipping goods.
• Responsabilidad Civil (Civil Liability) Civil liability insurance protecting corporate assets against third-party claims for property damage, bodily injury, legal defense costs, and contractual, employer, product, and operational liability. Targeted at corporations across industries.
• Accidentes Personales (Corporate) Corporate personal accident insurance covering employees against accidents with immediate coverage including accidental death, total or partial permanent disability, and medical expenses. Targeted at employers providing employee welfare benefits.

Quantifiable outcome

• 34+ years of continuous operation as a leading Bolivian insurer with 58,000+ policyholders
• +2 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

28 partnerships are on record, tiered core and minor.

• BUPA BoliviacoreStrategic or Co-development Partner · 1 January 2024In 2024, BISA Seguros acquired the entire shareholding portfolio of multinational insurer BUPA in Bolivia. This acquisition allowed BISA to incorporate BUPA Global's international health know-how and expand its presence across all insurance market segments, adding significant international health expertise and customer base.
• UNICRUZ Seguros y Reaseguros S.A.coreStrategic or Co-development Partner · 1 January 2000In 2000, BISA Seguros acquired UNICRUZ Seguros y Reaseguros S.A., consolidating its leadership position in general insurance and suretyship (fianzas) in Bolivia.
• EverestOthersInternational reinsurer providing reinsurance capacity and financial backing to BISA Seguros, strengthening the company's ability to honor large claims and maintain solvency.
• Swiss ReOthersGlobal reinsurance leader providing risk transfer and financial protection services to BISA Seguros.
• ScorOthersInternational reinsurance group providing risk capacity and expertise to support BISA Seguros' product portfolio.
• QBE InsuranceOthersGlobal insurer and reinsurer providing risk capacity to BISA Seguros across multiple lines of business.
• Hannover ReOthersOne of the world's largest reinsurers providing financial backing and risk diversification for BISA Seguros.
• Lloyd's of LondonOthersGlobal insurance market (Lloyd's) providing specialized reinsurance capacity to BISA Seguros through its syndicate network.
• Navigators (The Hartford)OthersSpecialty insurance and reinsurance provider offering marine, property, and casualty reinsurance support to BISA Seguros.
• Odyssey ReOthersGlobal reinsurer providing property, casualty, and specialty reinsurance capacity to BISA Seguros.
• AIGOthersAmerican International Group providing global reinsurance capacity and risk expertise to BISA Seguros.
• RedbridgeOthersInternational reinsurance and insurance broker providing risk analysis and reinsurance placement services for BISA Seguros.
• FM GlobalOthersCommercial and industrial property insurer and reinsurer providing specialized coverage for commercial property risks.
• AXAOthersGlobal insurance group providing reinsurance capacity and risk management expertise to BISA Seguros.
• MapfreOthersSpanish insurance group with Latin American presence providing reinsurance capacity to BISA Seguros.
• Tokio MarineOthersJapanese global insurance and reinsurance group providing risk capacity across multiple lines of business.
• PatriareOthersSpecialized reinsurance provider offering capacity and expertise in select lines of insurance.
• Guy CarpenterOthersGlobal reinsurance broker providing risk advisory, reinsurance placement, and capital management services.
• Marsh McLennanOthersGlobal professional services firm providing reinsurance brokerage and risk consulting services.
• Willis Towers WatsonOthersGlobal advisory, broking, and solutions company providing reinsurance brokerage and risk management services.
• AonOthersGlobal professional services firm providing reinsurance brokerage, risk consulting, and human resources solutions.
• Gallagher (AJG)OthersGlobal insurance brokerage and risk management firm providing reinsurance placement and advisory services.
• Mujeres al VolantecoreGTM or Marketing PartnerStrategic partnership with the 'Mujeres al Volante' collective in La Paz to promote ISA Autoplus, the women-designed automotive insurance. Includes technical training on vehicle maintenance, roadside assistance support, and community-building activities for women drivers. Aligned with UN SDG 5 (Gender Equality).
• Comunidad Inti Wara Yassi (CIWY)minorOthersEnvironmental partnership through the 'Navidad Verde' (Green Christmas) initiative supporting wildlife protection and rehabilitation, particularly of animals affected by forest fires. The company sponsors hundreds of rescued animals and has raised environmental awareness among more than 800,000 people.
• Banco Bisa (Grupo Financiero BISA)coreChannel Partner/ Reseller/ DistributorAs part of Grupo Financiero BISA, BISA Seguros benefits from distribution through Banco Bisa branches and eBisa+ digital banking app for premium collection and policy distribution.
• Banco de Crédito (BCP)minorChannel Partner/ Reseller/ DistributorPartnership with Banco de Crédito BCP for premium payment collection through its mobile app and branch network.
• FarmacorpminorChannel Partner/ Reseller/ DistributorPartnership with Farmacorp pharmacy chain for in-store premium payment collection across Bolivia.
• Farmacia ChavezminorChannel Partner/ Reseller/ DistributorPartnership with Farmacia Chavez pharmacy chain for in-store premium payment collection.

Scale indicators9 records

Recent moves12 records

Expansion highlights6 records

Emerging players

• BUPA Global: International health insurance specialist whose Bolivian portfolio was acquired by BISA in 2024. Remains comparable through its global health network and product design that BISA now leverages.

Broad incumbents

• Grupo Sura (Sura Seguros): Major Latin American financial group with insurance operations across multiple countries. Broader regional incumbent offering P&C, life, and health insurance, comparable in multi-line breadth but at much larger scale than BISA.

Direct peers

• Alianza Seguros S.A. Bolivian insurer providing general insurance lines including auto, health, home, and commercial coverage. Competes directly with BISA in the domestic multi-line insurance market.
• Nacional Seguros Vida y Salud S.A. One of Bolivia's largest general insurers offering personal and commercial lines including health, auto, and life. Directly competes with BISA Seguros across multiple product categories in the Bolivian market.
• Crediseguro Seguros del Estado S.A. Bolivian insurer (subsidiary of Seguros del Estado of Colombia) offering personal and commercial lines. Operates as a multi-line carrier with international backing, similar to BISA's profile.
• Zurich Bolivia Seguros Generales S.A. Bolivian subsidiary of global insurer Zurich Insurance Group offering commercial and personal lines including auto, home, and health. Competes in the same multi-line insurance space as BISA with international capital backing.
• Seguros Fénix S.A. Bolivian insurer offering property, casualty, life, and health insurance products. Direct competitor in the same multi-line carrier category serving individuals and businesses in Bolivia.
• Mapfre Bolivia S.A. Bolivian subsidiary of Spanish global insurer Mapfre offering personal and commercial insurance lines. Direct competitor with international reinsurance relationships similar to BISA's network.

Regional players

• Patria Seguros (Grupo Patria): Bolivian insurer part of regional financial groups. Competes in Bolivian general insurance market with multi-line product offerings similar to BISA.
• Latinoamericana de Seguros S.A. Bolivian insurer offering general insurance products. Regional player in the domestic insurance market with comparable multi-line product structure to BISA Seguros.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/BisaSeguros_SA
• YouTubeyoutube.com/@BisaSeguros
• Facebookfacebook.com/BisaSegurosBolivia
• LinkedInbo.linkedin.com/company/bisa-seguros-y-reaseguros-s-a
• Instagraminstagram.com/bisa_seguros

Revenue estimate

Valuation estimate

Number of profiles

Profiles22 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bisa Seguros y Reaseguros