FrontDoor

What FrontDoor does

FrontDoor, LLC is a privately held property management company founded in 1997 and headquartered at 4240 Manchester Avenue in St. Louis, Missouri. The company specializes in acquiring and restoring historic buildings and converting them into modern, amenitized rental apartments. Its portfolio spans more than 25 properties across two Midwestern clusters: roughly 24 properties in the St. Louis metro and seven in the Davenport and Sioux City, Iowa markets, including distinctive assets such as Hotel Saint Louis (operated under the Marriott Autograph Collection), The Warrior Hotel, East Bank Lofts, and City Square.

The company's operating platform is built on AppFolio Property Manager, which powers its online tenant portal for rent collection, maintenance requests, and account management across web, iOS, and Android. FrontDoor markets to prospects through a multi-language website (18+ translations), an online availability search tool with filtering, and dedicated Missouri and Iowa inquiry channels. Its go-to-market is direct-to-consumer with no intermediaries; prospective tenants self-serve search and apply through frontdoorstl.com.

FrontDoer's revenue is generated through three streams: recurring residential rental income from apartments ranging from studios to four-bedroom units, recurring commercial leasing at City Square in downtown Davenport, and managed property services bundled into rents. Select properties offer all-inclusive rent covering utilities, internet, and cable. The company also operates a hybrid hospitality-residential model through its Marriott partnership and serves an institutional-adjacent tenant base including students from nearby universities and urban professionals seeking centrally located housing.

Name

FrontDoor

Legal name

FrontDoor, LLC

Website

https://frontdoorstl.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

FrontDoor, LLC is a privately held property management company founded in 1997 that restores historic buildings into modern rental apartments across St. Louis, Missouri and Davenport/Sioux City, Iowa, serving urban professionals, students, and families via a direct-to-consumer model.

Ownership category

akta.pro rank

Product category

Residential Property Management

NAICS

Residential Property Managers (531311), Services to Buildings and Dwellings (5617), Lessors of Nonresidential Buildings (except Miniwarehouses) (531120)

SIC

Operators Of Apartment Buildings (6513), Services-Facilities Support Management Services (8744), Operators Of Nonresidential Buildings (6512)

akta.pro primary industry

Space & Occupancy Services (Move/Add/Change, Seating, Wayfinding) (IMAIALAF)

Keywords

• Residential property management
• Historic building restoration
• Luxury apartment rentals
• Commercial leasing
• Multi-family housing

Headquarters

HQ city

Saint Louis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain, Others

Revenue model

1. Residential Rental Income: Primary revenue stream from renting residential apartments in historic buildings across St. Louis, Missouri and Davenport/Sioux City, Iowa. Properties include studios, 1-bedroom, 2-bedroom, 3-bedroom, and 4-bedroom units with varying square footage.
2. Commercial Leasing: Revenue from commercial property leasing including office spaces at properties like City Square in downtown Davenport with amenities for startups and small businesses.
3. Property Management Services: Comprehensive property management services including maintenance, security, and tenant services for their owned and managed properties.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

FrontDoor is a property management company that restores historic buildings and operates them as modern residential apartment rentals across St. Louis, Missouri and Davenport/Sioux City, Iowa. The company also leases commercial office space (notably at City Square in downtown Davenport) and provides tenant services through an online resident portal for rent payment, maintenance requests, and account management.

Product overview

FrontDoor is a property management company operating in St. Louis, Missouri and Davenport/Sioux City, Iowa. The company specializes in restoring historic buildings into modern apartment rentals with contemporary amenities. Their portfolio consists of residential rental properties across both markets (Missouri: 24+ properties including Willow, White Pine, East Bank Lofts, Hotel Saint Louis, etc.; Iowa: 7+ properties including The Warrior Hotel, City Square, Hotel Blackhawk), commercial leasing spaces at City Square in downtown Davenport, and digital tenant services including an online resident portal powered by AppFolio for rent payment, maintenance requests, and communication. The company also provides downloadable resident forms for lease agreements, pet policies, and other administrative functions.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Rental Properties - Missouri

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Four partnerships are on record, tiered minor, major and core.

• Wells FargominorOthersWells Fargo bank is located in the main commercial area of City Square property in downtown Davenport, Iowa. This is a tenant relationship where Wells Fargo occupies commercial space in FrontDoor's managed property.
• Marriott InternationalmajorStrategic or Co-development PartnerHotel Saint Louis is a Marriott Autograph Collection property managed in partnership with FrontDoor. This property offers 15 luxury apartments with full hotel services including valet parking, concierge services, room service, housekeeping, fitness center, rooftop pool, and spa - representing a unique hybrid hospitality-residential model.
• AppFoliocoreTechnology or IntegrationFrontDoor uses AppFolio Property Manager software as their property management platform. This includes their online tenant portal for rent payments, maintenance requests, account management, available on iOS and Android mobile apps.
• ADP Workforce NowminorOthersCompany uses ADP Workforce Now for recruitment and hiring processes, as evidenced by their 'Join Our Team' careers link directing to ADP's recruitment platform.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Equity Residential: Large publicly traded residential REIT focused on urban and high-density apartment communities. Overlaps with FrontDoor in the urban professional rental segment but operates at vastly greater scale and capital base.
• Camden Property Trust: Multifamily REIT operating ~170+ apartment communities across the Sun Belt and Midwest. Comparable as a large-scale apartment operator serving similar renter personas (urban professionals, families).
• Mid-America Apartment Communities (MAA): Large multifamily REIT concentrated in the Sun Belt. Comparable as an owner-operator of garden-style and urban apartments; structurally different geography from FrontDoor but the same business model.

Direct peers

• Lincoln Property Company: Diversified national residential property manager with a large third-party management book. Comparable because it competes for the same urban professional/family renter segment and offers similar amenitized urban apartment product.
• Bozzuto Group: Regional residential property manager and developer active across the Mid-Atlantic and Midwest, focused on luxury and urban apartment communities. Comparable business model: own/operate/manage premium urban rental product for professionals and families.
• Greystar Real Estate Partners: Largest U.S. residential property manager with ~80,000+ units under management across student, conventional, and luxury apartments. Directly comparable as a multi-segment residential operating platform; FrontDoor is a much smaller, regionally focused analog with the same property-management core.
• Asset Living: Large U.S. third-party residential property manager serving owners of multifamily housing. Comparable as a multi-market fee-management operator; FrontDoor represents the smaller, owner-operator analog.

Emerging players

• McCormack Baron Companies: St. Louis-based urban revitalization firm focused on restoring historic and distressed buildings into mixed-income housing. Highly comparable mission (historic restoration, neighborhood revitalization in St. Louis) though at larger scale and with institutional backing.
• Concord Hospitality Enterprises: Hotel management and development company operating Marriott and other branded hotels. Comparable to FrontDoor via the Hotel Saint Louis Marriott Autograph partnership; both demonstrate branded hospitality operating capability.
• Pyramid Hotel Group: Hotel management company operating branded full-service and lifestyle hotels including Marriott Autograph properties. Adjacent peer through FrontDoor's hospitality-residential hybrid model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/frontdoorstl
• Facebookfacebook.com/FrontDoorSTL
• LinkedInlinkedin.com/company/frontdoor-stl

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FrontDoor