Tally Ho Theater

What Tally Ho Theater does

Tally Ho Theater, operated by Tally Ho Productions LLC, is a live entertainment venue located at 19 W Market Street in downtown Leesburg, Virginia. The 350-seat (600 cocktail-capacity) theater hosts 40+ events per month spanning original-artist concerts, tribute band performances, comedy shows, themed dance parties, and country acts; it also rents the space for weddings, corporate events, and private functions with catering supplied by the adjacent Super Smash Burgers restaurant and on-site service from three bars plus two balcony VIP sections.

The business runs on an event-driven go-to-market model. Tickets are sold through Ticketmaster and Ticketweb online and at an on-site box office (which avoids Ticketmaster fees), with consumer acquisition driven by organic social media (Facebook, Twitter, Instagram, YouTube), an email newsletter, and partner-driven referral traffic. Revenue is generated across six streams: ticket sales, venue rentals, food and beverage concessions, VIP experiences, gift cards (egift via Square and physical), and a $5 coat check service. Pricing is per-event with examples ranging roughly $21-$52 for VIP tiers and group discounts available for parties of 10 or more.

The company is privately held as a Virginia LLC with no institutional funding, no parent company, and no public listing. Strategic partnerships anchor operations: The DC Improv supplies comedy programming, Super Smash Burgers supplies catering, Ticketmaster/Ticketweb provide ticketing distribution, and Clarion Inn Historic Leesburg and Lansdowne Resort and Spa serve as accommodation referral partners. The theater received a "Best of 2022" designation from the Loudoun Times-Mirror and continues to operate actively with events scheduled through November 2026.

Name

Tally Ho Theater

Legal name

Tally Ho Productions LLC

Website

https://tallyhotheater.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Tally Ho Theater is a privately held live entertainment venue in Leesburg, Virginia (350-seat/600-cocktail capacity) that hosts concerts, comedy, tribute bands, and private events, selling tickets via Ticketmaster and Ticketweb to DC metro consumers.

Ownership category

akta.pro rank

Product category

Live Entertainment Venue

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310), Musical Groups and Artists (711130), Musical Groups and Artists (71113), Performing Arts Companies (7111), Other Performing Arts Companies (711190)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Concert Halls & Music Venue Operations (Symphony Halls, Recital Venues) (MPAGALAC)

akta.pro secondary industries

Live Music Venues & Concert Bars (THAFAEAD), Event Operations & Venue Services (Box Office, FOH/BOH, Concessions) (MPAIAFAL), Venue & Banquet Hall Catering (THAFAIAC)

Keywords

• Live music venue
• Concert and comedy shows
• Private event rentals
• Wedding venue services
• Food and beverage concessions

Headquarters

HQ city

Leesburg

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Ticket Sales: Revenue from ticket sales through Ticketmaster and Ticketweb platforms for concerts, comedy shows, and special events
2. Venue Rentals: Rental of venue for weddings, corporate events, and private functions. Capacity of 350 for seated dinner and up to 600 for cocktails. Includes catering from Super Smash Burgers and wait staff/bartenders
3. Food and Beverage Sales: Concessions revenue from adjacent restaurant Super Smash Burgers and three bars serving beer, wine, and spirits inside the venue
4. VIP Experiences: Premium seating and service in VIP sections with guaranteed seats, separate entrance, and access to VIP-only bar
5. Gift Cards: Sale of egift cards through Square and hard plastic gift cards at the venue box office
6. Coat Check: $5 coat check service for patrons during events

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Tally Ho Theater is a live entertainment venue in Leesburg, Virginia that hosts 40+ events per month including concerts, comedy shows, tribute band performances, and themed dance parties. The venue operates as both a ticketed concert hall for general audiences and a rentable event space for weddings, corporate functions, and private parties, with on-site food and beverage service through three bars and catering from the adjacent Super Smash Burgers restaurant.

Product overview

Tally Ho Theater is a live music venue and event space located in Leesburg, Virginia. The venue hosts concerts featuring various musical genres (rock, tribute bands, comedy, country), offers private event rentals for corporate functions and weddings with catering from Super Smash Burgers, provides VIP seating sections, and operates food and beverage services including three bars. Capacity is 350 for seated dinner and up to 600 for cocktail events. The venue features modern audio-visual equipment and recording capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Live Concert Productions Ticketed live music performances including rock concerts, tribute band shows, country artists, and themed dance parties held on weeknights and weekends for adult audiences seeking local live entertainment in the Loudoun County area.
• Comedy Show Nights Stand-up comedy performances presented through a partnership with The DC Improv, featuring regional and nationally recognized comedians at the Leesburg venue.
• Private Venue Rentals Full-service venue rental for corporate events, weddings, birthday celebrations, rehearsal dinners, and private parties, including in-house catering, bar service, and modern audio-visual equipment for events up to 600 guests.
• Venue Gift Cards Gift cards redeemable for venue purchases, available in digital form via Square e-gift cards and as physical plastic cards at the on-site box office.
• Food and Beverage Concessions On-site bar service operating three bars during events serving beer, wine, and spirits, with food concessions from the adjacent Super Smash Burgers restaurant available to patrons.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• The DC ImprovcoreStrategic or Co-development PartnerThe DC Improv partners with Tally Ho Theater to present Comedy Night in Leesburg, bringing established comedy talent and brand recognition to the venue. Shows feature regional and nationally recognized comedians including Phil Mike, Randy Syphax, Matt Bergman, Liz Barlow, and Jack Coleman.
• Super Smash BurgerscoreStrategic or Co-development PartnerAdjacent restaurant provides catering for venue rentals and events. The restaurant supplies food directly to the venue for private events, with wait staff and bartenders provided for event service.
• TicketmastercoreChannel Partner/ Reseller/ DistributorPrimary ticketing platform for concerts and major events. Tally Ho Theater is powered by Ticketmaster for online ticket sales.
• TicketwebcoreChannel Partner/ Reseller/ DistributorSecondary ticketing platform for additional events, providing alternative ticket distribution channels.
• Clarion Inn Historic LeesburgminorGTM or Marketing PartnerRecommended hotel partner offering discounts for venue patrons. Located at 1500 East Market Street, Leesburg, VA 20176. Reservations: 703-771-9200.
• Lansdowne Resort and SpaminorGTM or Marketing PartnerRecommended hotel partner for venue patrons. Located at 44050 Woodridge Parkway, Leesburg, VA 20176. Reservations: 877-458-1065.
• US State Department American Music AbroadminorStrategic or Co-development PartnerBurn The Ballroom, a performing artist at the venue, was the first rock band to partner with the US State Department's American Music Abroad program, representing American rock music globally.
• Loudoun First Responders FoundationminorStrategic or Co-development PartnerNon-profit 501(c)(3) organization providing financial support to Loudoun First Responders. Tally Ho hosted Winslow Eagles Tribute event to honor 25 years since 9/11 with proceeds supporting LFRF.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Jammin Java: Intimate Northern Virginia music club and cafe in Vienna, VA hosting concerts, comedy, and open mics. Comparable smaller-capacity music venue (200+) in close geographic proximity with similar genre diversity and F&B integration.
• The Birchmere: Iconic Alexandria, VA music venue with seated concert hall and on-site restaurant serving food during shows. Most analogous peer to Tally Ho in scale (capacity ~500-600), live music focus, and integrated F&B model in the DC metro area.
• City Winery DC: Intimate seated concert venue and winery/restaurant in Washington DC combining live music with full food and beverage service. Closest comparable in the F&B-integrated concert venue format serving the DC market.
• The Hamilton: Washington DC live music venue and restaurant combining concerts with full dining service. Direct comparable in the DC metro live entertainment market featuring integrated F&B and tiered seating/VIP options at similar scale.
• The State Theatre: Historic restored theater in Falls Church, VA hosting concerts, comedy, and private events at similar 350-800 capacity. Directly comparable Northern Virginia venue targeting the same DC metro live entertainment market with comparable programming mix and rental business.
• Lincoln Theatre: Restored 1920s theater on U Street in Washington DC hosting concerts, comedy, and private events at similar capacity. Directly comparable historic venue format in the DC market with comparable rental and live programming business.

Others

• The DC Improv: Established comedy club in Washington DC partnering with Tally Ho to produce Comedy Night programming. Not a direct competitor but a content/programming partner bringing nationally recognized comedians to Tally Ho's stage.

Broad incumbents

• 9:30 Club: Iconic 1,200-capacity live music club in Washington DC, operated by I.M.P. Larger established DC market incumbent offering similar concert programming but at meaningfully higher capacity and brand scale.
• The Fillmore Silver Spring: Live Nation-operated music venue (~1,500 capacity) in suburban Maryland. Larger DC metro peer with comparable concert programming and Ticketmaster integration, but operated by a national promoter at greater scale.

Regional players

• Rams Head On Stage: Seated dinner-theater style music venue in Annapolis, MD pairing ticketed concerts with full table service. Comparable intimate concert hall with bundled dining model, though operating in a different geography within the broader Mid-Atlantic.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/tallyhotheater
• YouTubeyoutube.com/channel/UCJSKNJCraY9efNStp22mShw
• Facebookfacebook.com/TallyHoProductions
• Instagraminstagram.com/tallyhotheatre

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tally Ho Theater