What Abrapsa does

Abrapsa (legal name: Associação Brasileira de Provedores de Serviço de Apoio Administrativo) is a non-profit industry association founded in 2006 and headquartered in São Paulo, Brazil, that represents and develops the consultive Business Process Outsourcing (BPO) segment in the country. It serves approximately 50 member companies — collectively covering around 15,000 BPO professionals — that provide outsourced services in accounting, payroll, tax compliance, financial management, HR, and administrative support. The association does not develop proprietary technology products; instead, it operates a portfolio centered on the Conexão Abrapsa B2B marketplace (launched 2024), the annual Abrapsa Summit, a structured webinar program, the Panorama Econômico do BPO research publication, a Clube de Benefícios member benefits program, and a set of specialized committees covering Tax, Legal, HR, Communication & Marketing, Technical, and ESG topics.

The association generates revenue primarily through recurring membership dues from BPO companies, supplemented by sponsorships and event-related income. Its go-to-market is community-led: it attracts and retains members through events, webinars, committee participation, the Conexão Abrapsa marketplace, and multi-channel digital marketing (website, LinkedIn, Instagram, Facebook, YouTube). Distribution is single-country and focused on Southeast Brazil, and Abrapsa explicitly positions itself as the representative voice of the consultive BPO category, offering members industry representation, regulatory guidance (notably on tax reform and digital transformation), legal support, and professional development.

Strategically, Abrapsa is in an active growth phase: member volume grew 20% in 2024 with a further 30% projected for 2025, digital reach grew 74% year-over-year to over 3 million people, and the association has institutionalized new commercial surfaces (marketplace, Summit) and new governance functions (ESG, Continuing Education directorates). It is governed by an executive board of nine members plus state, advisory, and fiscal councils, with President Manoel Fernando do Valle, Vice President Eduardo Luque, and Expansion Director Carmem Granja among the named leaders.

Name

Abrapsa

Legal name

Associação Brasileira de Provedores de Serviço de Apoio Administrativo

Website

https://abrapsa.org.br

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Abrapsa is a Brazilian non-profit industry association founded in 2006 that represents approximately 50 consultive BPO companies and 15,000 professionals, providing membership, advocacy, committees, a marketplace (Conexão Abrapsa), webinars, research, and the Abrapsa Summit.

Ownership category

akta.pro rank

Headquarters

HQ city

Bela Vista

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership fees: As a non-profit association, Abrapsa generates revenue through membership fees from BPO companies that join the association to access networking, knowledge sharing, committees, and industry representation.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Abrapsa is a non-profit industry association that represents, develops, and adds value to the consultive Business Process Outsourcing (BPO) segment in Brazil. It offers BPO companies a membership program providing industry representation, specialized committees, educational webinars, networking events, economic research reports, and access to the Conexão Abrapsa marketplace platform where members can promote services and generate business opportunities.

Product overview

Abrapsa (Associação Brasileira de Provedores de Serviço de Apoio Administrativo) is a non-profit association representing and developing the BPO (Business Process Outsourcing) sector in Brazil. Founded in 2006, the organization offers a platform-based portfolio centered around its Conexão Abrapsa marketplace, supplemented by educational content through webinars and committee activities, economic research via Panorama Econômico do BPO, and annual events including the Abrapsa Summit. The association provides member benefits through its Clube de Benefícios and facilitates industry collaboration through various specialized committees focused on ESG, HR, Tax, Marketing, and Technical topics.

Differentiator

Problem solved

Functional benefit

Brands

• Conexão Abrapsa: A marketplace platform launched by Abrapsa for BPO companies to promote products and services, generate business opportunities, and facilitate networking.

Products and services

• Conexão Abrapsa Marketplace Platform A BPO marketplace platform designed for product and service promotion among members, facilitating networking, generating business opportunities, and enabling interaction between BPO providers.
• Panorama Econômico do BPO Economic panorama reports on the BPO sector providing market insights and data for members.
• Educational Webinars Educational online sessions covering topics such as Technology, Artificial Intelligence, Transparency, Salary Equality, IFRS Challenges, Cybersecurity, Transfer Price, and ESG topics for BPO member companies.
• Abrapsa Summit Annual summit event for networking, partnerships, knowledge sharing, and innovation showcase for BPO professionals and partners.
• Clube de Benefícios (Benefits Club) Exclusive benefits program offering products and services with special conditions for members and their companies.

Quantifiable outcome

• 3 million+ people reached through digital channels in 2024
• +2 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Protera Marketing InteligenteminorOthersProtera Marketing Inteligente developed the association's website, providing technical support for its digital presence.

Scale indicators4 records

Recent moves8 records

Expansion highlights5 records

Regional players

• ABPMP Brasil: Brazilian chapter of the Association of Business Process Management Professionals. Comparable as a Brazilian association serving the BPM/BPO professional community, with similar knowledge-sharing, certification, and chapter-based governance model.
• ANEFAC: Brazilian association of finance, accounting, and tax executives. Comparable in Brazil-based trade association model and adjacent professional membership base — Abrapsa's Tax/Juridical committee overlaps with ANEFAC's domain.
• FENATEC: Brazilian federation representing technology and outsourcing service companies. Comparable as a Brazilian trade association in the technology/BPO space, with similar member profile and policy advocacy role.
• IBCPF (Instituto Brasileiro de Contadores, Profissionais Financeiros e de RH): Brazilian institute for accounting, finance, and HR professionals. Comparable as a Brazilian professional association overlapping Abrapsa's accounting, payroll, tax compliance, and HR member segments.
• ABES (Associação Brasileira das Empresas de Software): Brazilian software industry trade association representing software vendors and IT service providers. Comparable in operating geography and association model, with overlapping BPO technology and digital transformation agenda.
• ABRH-Brasil: Brazilian HR industry association providing education, events, and certification for HR professionals. Comparable in operating geography (Brazil) and association model, and overlaps with Abrapsa's HR Management committee focus.

Broad incumbents

• NASSCOM: India's premier trade body for the IT-BPM industry, representing thousands of BPO/IT services firms. Directly comparable as an industry association model with membership, events (NASSCOM Technology & Leadership Forum), research, and policy advocacy — though at vastly larger scale and in a different geography.

Direct peers

• FEACO: European Federation of Management Consultancies Associations. Comparable as a regional umbrella body representing business services associations — adjacent to Abrapsa's BPO advocacy mission though at a multi-country level.
• ABT (Associação Brasileira de Telesserviços): Brazilian association representing call center and teleservices companies. Closest comparable as a Brazilian trade association for the BPO/customer services segment — overlapping member profile (BPO service providers) and value proposition around industry representation and events.
• IAOP (International Association of Outsourcing Professionals): Global association dedicated to outsourcing and BPO professionals. Comparable as a trade body representing outsourcing service providers, with similar value props around knowledge sharing, standards, and networking — though internationally focused.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCh3i3VLY9m9dAQ94lkgWyLQ
• Facebookfacebook.com/abrapsa.org
• LinkedInlinkedin.com/company/abrapsa
• Instagraminstagram.com/abrapsa

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Abrapsa