Autohaus

What Autohaus does

Autohaus (legal entity PHOBOS spol. s r.o.) is a Slovak e-commerce and specialty retailer of automotive exterior transport accessories, founded in 1992 and headquartered at Južná trieda 78, Košice. The company sells premium roof racks, roof boxes, bicycle carriers (roof-, hitch-, and rear-mounted), towing equipment, camping and caravan gear (rooftop tents, awnings, showers, chemical toilets), and water/ski sports carriers. Its portfolio is anchored on authorized distribution of international brands Yakima and Thule, supplemented by BuzzRack and Envio, with a fitment catalog covering 50+ automotive brands.

The technology platform is a Shoptet-powered online store with Slovak, German, and English language support, vehicle-specific product search, customer accounts, and order tracking, paired with a single physical showroom in Košice that provides expert consultation, professional towbar installation, and a rental (Požičovňa) service for bicycle carriers, roof boxes, and tents. The site integrates Heureka for verified customer reviews and offers free delivery on orders above €99.

Revenue is generated through one-time product sales across price tiers (premium Thule/Yakima €89–€1,649; mid-tier BuzzRack €249–€649; accessories from €12), a monthly rental stream, wholesale distribution to other retailers, and professional installation services. The customer base is fragmented B2C — individual cyclists, campers, water sports users, pickup owners, and pet owners — across Slovakia and DACH-region markets reachable via the multi-language storefront. The company has 1-10 employees and no external funding, M&A, or institutional investor base disclosed.

Name

Autohaus

Legal name

PHOBOS spol. s r.o.

Website

https://autohaus.sk

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

1–10 employees

Short description

Autohaus (PHOBOS spol. s r.o.) is a Slovak e-commerce and showroom retailer in Košice selling premium Yakima, Thule, BuzzRack, and Envio roof racks, bicycle carriers, roof boxes, and camping equipment to individual outdoor enthusiasts across Slovakia and German-speaking markets.

Ownership category

akta.pro rank

Product category

Automotive Exterior Transport Accessories

NAICS

Automotive Parts and Accessories Retailers (44133), Automotive Parts and Accessories Retailers (441330), Motor Vehicle and Motor Vehicle Parts and Supplies Merchant Wholesalers (4231), Motor Vehicle and Parts Dealers (441)

SIC

Retail-Auto & Home Supply Stores (5531), Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010), Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

Automotive Parts & Accessories Online Retailers (CRAFADAK)

akta.pro secondary industries

Automotive Parts, Tires & Workshop Supplies Marketplaces (CRAFAHAD), Automotive Parts, Tools & Accessories Marketplaces (CRAFABAJ)

Keywords

• Automotive roof racks
• Bicycle carriers
• Roof cargo boxes
• Camping accessories
• Towbar equipment

Headquarters

HQ city

Kosice

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Product Sales: One-time sales of roof racks, bicycle carriers, roof boxes, camping equipment, and related accessories through e-commerce platform. Products range from premium brands (Thule, Yakima) to mid-range options (BuzzRack, Envio).
2. Rental Service (Požičovňa): Rental of bicycle carriers, roof boxes, and tents from Košice location, providing recurring revenue from temporary use.
3. Wholesale: Wholesale distribution of products to other retailers through dedicated wholesale section.
4. Professional Installation Services: Expert assembly and installation services for towbars (ťažné zariadenia) and other products at showroom.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Autohaus sells premium automotive exterior transport accessories through its e-commerce store and Košice showroom, including roof racks, roof boxes, bicycle carriers (roof-, hitch-, and rear-mounted), camping and caravan equipment (rooftop tents, awnings, chemical toilets, furniture), towbars with professional installation, and sports-specific carriers. The portfolio features premium international brands (Yakima, Thule, BuzzRack, Envio, Northline, Packline) supported by a vehicle-specific product matching system covering 50+ car makes.

Product overview

Autohaus.sk is a Slovak e-commerce company (operated by PHOBOS spol. s r.o., Košice) operating on the Shoptet e-commerce platform that sells and rents premium car exterior transport accessories. The portfolio centers on roof racks (Yakima, Thule, Envio) and roof boxes (Northline, Packline, Thule, Envio) for expanded cargo capacity; a comprehensive bicycle carrier range (Yakima, Thule, BuzzRack, Envio) across roof-mount, hitch-mount, and rear-mount formats with e-bike optimization up to 30kg per bike; and camping/caravan equipment (rooftop tents, awnings, portable showers, chemical toilets, Eurotrail furniture sets). Supporting categories include towing equipment with professional installation, sports-specific carriers (water sports, skiing), off-road/pickup platforms, spare parts, and a rental service in Košice. The offering integrates premium international brands with vehicle-specific fitment guides covering over 60 automotive brands, supplemented by a showroom and technical consultation.

Differentiator

Problem solved

Functional benefit

Products and services

• Roof Racks (Strešné nosiče) Vehicle-specific roof rack sets (Alfa Romeo through Zeekr) and individual components (Yakima AeroLine/StreamLine; Thule feet, bars, kits; Envio) for secure attachment to vehicle roof rails.
• Roof Boxes (Strešné boxy) Roof-mounted cargo boxes from Northline (ECOspace, Tirol), Envio (Neox B), Packline (NX 215), and Thule (Touring Alpine) in lengths from 130 cm to 232 cm, with mounting accessories.
• Bicycle Carriers (Nosiče bicyklov) Comprehensive bicycle carrier range across roof-mounted (Thule UPRIDE/PRORIDE/FASTRIDE/TOPRIDE; Yakima Frontloader/HighRoad/Forkchop/Highspeed), hitch-mounted (Yakima JustClick EVO/FoldClick EVO, BuzzRack Scorpion Pro/Lite/Eazzzy/E-Hornet, Thule EasyFold/EPOS/VeloCompact/VeloSpace/VeloLite/Outpace, Envio eMax), and rear-mounted (Yakima SpareRide, GateKeeper EVO) formats, including e-bike models up to 30 kg per bike.
• Camping & Caravan Equipment (Autostany, Markízy, Kempingové vybavenie) Rooftop tents (autostany), awnings (markízy), portable road showers, chemical toilets (Thetford Porta Potti), MOD power socket systems, pet transport crates, and Eurotrail camping furniture sets (tables, chairs, tent extensions, kitchenware, carpets, storage, lamps, heating/cooling, caravan covers).
• Towing Equipment (Ťažné zariadenia) Towbars and towing hitches for various vehicle makes, compatible with hitch-mounted bike carriers, with professional installation services offered at the Košice showroom.
• Sports Equipment Carriers (Nosiče pre športy) Carriers for water sports (kayaks, canoes, paddleboards, surfboards), winter sports (ski and snowboard carriers), and fishing equipment (specialized boxes for fishing rods).
• Off-road & Pick-up Accessories (Platformy, Nosiče na pick-up) Heavy-duty platform systems and pickup bed carriers from Yakima for off-road and work truck applications, with mounting accessories and platform-specific attachments for expanded cargo options.
• Replacement Parts (Náhradné diely) Spare parts catalog for Yakima, Thule, BuzzRack, and Envio brands covering bicycle carriers, roof boxes, and roof racks to support repair and maintenance of existing installations.
• Rental Service (Požičovňa Košice) Short-term rental service from the Košice showroom offering bicycle carriers, roof boxes, and rooftop tents for customers who prefer not to purchase equipment outright or want to try before buying.
• Professional Installation Services Expert assembly and installation services for towbars (ťažné zariadenia) and other products at the Košice showroom, supporting customers who purchase towing equipment and related accessories.

Named customers4 records

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators3 records

Recent moves1 record

Expansion highlights5 records

Broad incumbents

• Halfords: UK-based retailer of automotive parts, accessories, and bicycles with strong roof-rack and bike-carrier assortments across physical stores and e-commerce. Comparable to Autohaus in category focus but with substantially larger scale, broader portfolio, and different geography.
• Yakima: US-based manufacturer of premium roof racks, bike carriers, and cargo solutions with direct e-commerce. Yakima competes with Autohaus at the brand level and through its own online store, while also being one of Autohaus's primary brands.
• Decathlon: Global sporting goods retailer with strong bike, camping, water sports, and outdoor assortment including bike carriers and roof solutions. Overlaps with Autohaus on cycling, camping, and water-sports accessories and competes on price-volume across Central Europe.
• Camping World: US-based specialty retailer of RVs, camping, and outdoor accessories with a strong e-commerce platform selling roof boxes, bike carriers, tents, and awnings. Comparable assortment to Autohaus's camping/caravan and roof-box categories but at much larger scale and with a US geographic focus.
• A.T.U. Auto-Teile Unger: Germany's largest chain of automotive parts and accessories retailers with hundreds of workshops and stores. Stocks roof racks, bike carriers, and camping accessories in a broad portfolio, competing with Autohaus on premium accessory categories.
• REI (Recreational Equipment, Inc.): US-based consumer cooperative and outdoor retailer with significant e-commerce business selling bike carriers, roof boxes, tents, and camping accessories. Comparable in category focus (active outdoor + vehicle-carried gear) with substantially larger scale and different geography.
• Thule Group: Swedish manufacturer and direct-to-consumer seller of roof racks, bike carriers, roof boxes, and active outdoor accessories. Thule.com sells direct to end consumers across Europe, competing with Autohaus's premium product lines and serving as both supplier and competitor.
• Norauto: Large French-headquartered European automotive service and accessories retailer with stores across multiple countries. Sells roof racks, bike carriers, and towing equipment as part of a broader auto-service portfolio, overlapping with Autohaus's assortment at significantly larger scale.

Emerging players

• Hapro International: Dutch-headquartered European manufacturer and seller of roof boxes, bike carriers, and towing accessories under its own and private-label brands. Comparable product mix to Autohaus's roof-box and bike-carrier assortment with overlapping Central European distribution channels.

Regional players

• Fiamma: Italian manufacturer and distributor of caravan, motorhome, and outdoor accessories including awnings, bike carriers, and roof accessories. Comparable product categories to Autohaus's caravan/camping lines but with a primarily Italian and southern European footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/autohaus.sk

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Autohaus