Express Signs
Express Signs (operating as ODMX) is a Central Florida commercial signage fabricator offering design, fabrication, and installation of interior, exterior, vehicle wrap, and digital signs for B2B customers in the Orlando metro area.
- Company typePrivate
- Founded2001
- HeadquartersOcoee, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Express Signs does
Express Signs operates as ODMX, a full-service commercial signage fabricator headquartered in Ocoee, Florida, serving the Orlando/Central Florida metropolitan area. The company was formed through the merger of Express Signs and One Day Masterpieces, two of the region's longest-standing sign shops, and combines their design, fabrication, and installation teams under a single brand.\n\nThe product portfolio spans interior signs (dimensional letters, wayfinding, branding/communication, restaurant menu boards, vinyl lettering), exterior signs (monument, post and panel, traffic/street, golf course, graphics and decals), vehicle wraps, custom signs (wood, digital acrylic, dimensional, custom painted, specialty items), digital signage displays, and event/convention signage. Underlying capabilities rely on physical fabrication across multiple substrates (wood, acrylic, vinyl, exterior-durable materials), digital printing, custom painting, and dimensional fabrication techniques rather than on software or AI platforms; the company's digital assets are limited to a website, social profiles, and quote-request workflows.\n\nThe business model is project-based and quote-driven: revenue is generated per signage job with pricing determined by complexity, materials, and size, plus bundled consultation, design, fabrication, and installation services. Go-to-market is a consultative direct-sales motion targeting B2B customers across hospitality/entertainment (Universal Epic Universe, Disney Cruise Line, Hilton, Marriott, Ritz-Carlton, Waldorf Astoria, Four Seasons, Gaylord Palms, Loews, JW Marriott, Rosen, Visit Orlando), food and beverage (Coca-Cola, PepsiCo, Darden Restaurants), golf (Arnold Palmer Golf Management, Isleworth), real estate (Lake Nona), and education (University of Central Florida) verticals. Customer acquisition relies on website quote requests, phone contact, and community sponsorships rather than digital advertising or self-service channels.
Express Signs firmographics
Firmographics- Name
- Express Signs
- Legal name
- ODMX
- Website
- https://goexpresssigns.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Express Signs (operating as ODMX) is a Central Florida commercial signage fabricator offering design, fabrication, and installation of interior, exterior, vehicle wrap, and digital signs for B2B customers in the Orlando metro area.
- Ownership category
- akta.pro rank
Express Signs industry classification
Industry- Product category
- Custom Business Signage
- NAICS
- Sign Manufacturing (33995), Indoor and Outdoor Display Advertising (54185), Graphic Design Services (541430)
- SIC
- Commercial Printing (2750), Services-Advertising (7310)
- akta.pro primary industry
- Wayfinding, Signage & Environmental Graphic Design (BPAHAKAN)
- akta.pro secondary industries
- Digital Signage & Commercial Displays (HDACADAL), Mobile & Vehicle Wrap Advertising (Fleet Graphics, Mobile Billboards) (BPAFALAG), Event Signage, Props & Custom Installations (HSACAOAG), Large-Format & Spectaculars (Building Wraps, 3D, Landmarks) (BPAFALAH)
Keywords
Where Express Signs is headquartered
LocationHeadquarters
- HQ city
- Ocoee
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Express Signs business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Custom Signage Products: One-time purchase model for custom-designed signs including exterior signs, interior signs, dimensional letters, monument signs, vehicle wraps, and custom creations. Revenue is generated per project/job with pricing based on complexity, materials, and size.
- Professional Services: Consultation, design, fabrication, and installation services bundled with signage products. These services support the core product revenue stream.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Express Signs product offering
Product offeringCore offering
Express Signs, operating as part of ODMX, designs, fabricates, and installs custom business signage for organizations in the Orlando/Central Florida market. Its core offerings include interior signage (dimensional letters, wayfinding, branding/communication, restaurant/menu boards, vinyl lettering), exterior signage (monument, post & panel, wayfinding/identifiers, traffic control, graphics & decaling), custom fabricated signs (wood, digital acrylic, dimensional, hand-painted, unique/specialty), vehicle wraps, digital signage, and event/convention and awards products. Each engagement is delivered through an in-house consultative process covering concept, design, fabrication, and installation.
Product overview
Express Signs operates as part of ODMX, a unified signage company formed from the merger of One Day Masterpieces and Express Signs. The company offers a comprehensive suite of signage products and services including Interior Signs (dimensional letters, directional/wayfinding, branding/communication, restaurant/menu boards, vinyl lettering/graphics), Exterior Signs (wayfinding/identifiers, dimensional letters, golf course, graphics/decaling, monument, post & panel, traffic control/street), Vehicle Wraps, Custom Signs (wood, digital acrylic, dimensional, custom painted, unique/specialty), Digital Signs, and Events & Conventions services. The product portfolio ranges from standard signage offerings to fully custom solutions, serving both local Orlando businesses and global customers with design, fabrication, and installation capabilities.
Differentiator
Problem solved
Functional benefit
Products and services
- Interior Signs
- Exterior Signs Outdoor signage solutions including wayfinding & identifiers, dimensional letters, golf course signs, graphics & decaling, monument signs, post & panel signs, and traffic control & street signs, designed for durability in Florida's climate for businesses and organizations.
- Vehicle Wraps Expert vehicle wrap services that turn vehicles into mobile advertisements, extending brand reach across Orlando and beyond for businesses seeking mobile brand visibility.
- Custom Signs Bespoke custom sign solutions including custom wood signs & frames, digital acrylic, dimensional signs, custom painted signs, and unique & specialty items, fabricated to client specifications.
- Digital Signs Cutting-edge digital signage solutions that keep messaging fresh and engaging through dynamic digital displays for businesses seeking dynamic customer-facing messaging.
- Events & Conventions Signage Signage and graphics services for events and conventions, supporting event organizers and venues with custom event branding and on-site graphics.
- Awards & Recognition Custom awards and recognition products for corporate employee recognition, events, and achievements, designed and fabricated to client specifications.
Companies that use Express Signs
Customer profileNamed customers20 records
Segments3 records
Ideal customer profiles2 records
Express Signs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Express Signs partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Orlando MagiccoreOfficial partner and sponsor of Orlando Magic, including partnership with Orlando Magic Youth Foundation. Provides visibility at NBA games and community engagement through sports marketing.
- Quest Inc.minorProud sponsor of Quest Inc., a Central Florida nonprofit organization.
- United Way of Central FloridaminorProud sponsor of United Way of Central Florida, supporting community charitable initiatives.
- Give Kids The WorldminorProud sponsor of Give Kids The World, a nonprofit resort for children with critical illnesses.
- Visit OrlandocoreOfficial partner of Visit Orlando, the official tourism marketing organization for the Orlando destination.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
Express Signs competitors and assessment
Company assessmentOthers
- Allegra (Marketing Mailbox / print franchise): Franchised marketing print and signage network providing design, print, signage, and promotional products to SMBs. Adjacent rather than direct because signage is one of several service lines rather than the core focus.
Direct peers
- FASTSIGNS: Largest franchised sign and visual graphics company in North America, offering consultation, design, fabrication, and installation across interior, exterior, vehicle wraps, and digital signage. Directly comparable to ODMX in service mix and B2B project model, but operating at national scale.
- Poblocki Sign Company: Long-standing U.S. sign fabrication and installation company serving retail, hospitality, healthcare, and corporate clients. Closely mirrors ODMX's full-service B2B signage model.
- National Signs: Custom sign manufacturer and installer serving commercial, hospitality, and entertainment clients. Comparable in product breadth (interior, exterior, digital) and consultative sales approach.
- Image360: Franchised network providing custom signs, graphics, vehicle wraps, and display solutions to businesses. Direct comparable on consultative sale and full-service sign fabrication.
- Signarama: International franchised sign company providing custom signage, vehicle wraps, banners, and digital displays to B2B customers. Closely matches ODMX's end-to-end sign fabrication and installation model.
- Blair Sign Company: Multi-location U.S. sign fabricator offering design, manufacturing, and installation of architectural, digital, and custom signage. Directly comparable end-to-end service offering for B2B clients.
- SpeedPro Imaging: National franchise specializing in large-format printing, vehicle wraps, and commercial signage for B2B clients. Overlaps with ODMX's vehicle wrap and exterior graphics capabilities.
Broad incumbents
- Lamar Advertising: Public outdoor advertising company operating billboards, digital displays, and transit advertising across the U.S. Adjacent because it competes in outdoor display and digital signage media, though primarily an OOH media owner rather than a fabricator.
- YESCO (Young Electric Sign Company): Large, established U.S. sign manufacturer specializing in large-format, spectacular, and electric signage. Operates at much greater scale than ODMX but in the same core custom sign fabrication space.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Express Signs social profiles
Digital presenceExpress Signs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Express Signs leadership team
Management profileNumber of profiles
Express Signs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Express Signs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Express Signs
What does Express Signs do?
Express Signs, operating as part of ODMX, designs, fabricates, and installs custom business signage for organizations in the Orlando/Central Florida market. Its core offerings include interior signage (dimensional letters, wayfinding, branding/communication, restaurant/menu boards, vinyl lettering), exterior signage (monument, post & panel, wayfinding/identifiers, traffic control, graphics & decaling), custom fabricated signs (wood, digital acrylic, dimensional, hand-painted, unique/specialty), vehicle wraps, digital signage, and event/convention and awards products. Each engagement is delivered through an in-house consultative process covering concept, design, fabrication, and installation.
Is Express Signs a public or private company?
Express Signs is a private company. It is classified as unknown and is currently operating.
When was Express Signs founded?
Express Signs was founded in 2001. It employs 11 to 50 people.
Where is Express Signs based?
Express Signs is headquartered in Ocoee, United States, in the North America region.
How does Express Signs make money?
Two revenue lines are on record. Custom Signage Products are the primary driver. The others are professional Services.
Who are Express Signs's main competitors?
Allegra (Marketing Mailbox / print franchise) is listed as an others. Direct peers are FASTSIGNS, Poblocki Sign Company, National Signs, Image360, Signarama, Blair Sign Company and SpeedPro Imaging. Broad incumbents are Lamar Advertising and YESCO (Young Electric Sign Company).
Does Express Signs have an API?
No public API is recorded for Express Signs.
What industry is Express Signs in?
Express Signs's product category is Custom Business Signage. Its primary akta.pro industry code is BPAHAKAN, Wayfinding, Signage & Environmental Graphic Design, with a secondary code of HDACADAL, Digital Signage & Commercial Displays. Its NAICS code is 33995 and its SIC code is 2750.