Ecori Energia Solar

What Ecori Energia Solar does

Ecori Energia Solar Ltda. is a privately held Brazilian importer and B2B distributor of photovoltaic systems, headquartered in São José do Rio Preto, São Paulo State, with a distribution center in São Paulo State and a training academy in Mirassol. Founded in 2011, the company pivoted into solar energy in 2014 and built its proposition around MLPE (Module-Level Power Electronics) technology, distributing APsystems microinverters since 2014 (the largest APsystems distributor worldwide) and SolarEdge power optimizers since 2017 (the first and largest SolarEdge distributor in Brazil), with GoodWe string inverters added as a complementary line. Ecori monetizes primarily through hardware sales to a nationwide certified reseller network, supplemented by technical support, installer training, monitoring services via APsystems EMA, and a B2B e-commerce platform (Ecori Online).

The company serves four primary segments: residential consumers seeking energy autonomy, entrepreneurs and commercial businesses reducing operating costs, agribusiness customers requiring reliable off-grid supply, and certified reseller/integrators who purchase and install its products. Go-to-market combines multi-channel content marketing (website, YouTube, blog, articles), direct sales via WhatsApp and phone, physical B2B units across Brazil, and a sales-led inside-sales motion. The owner-operator, President Leandro Martins, leads an organization of 101-250 employees; the company holds no disclosed institutional investors and operates exclusively in the Brazilian market.

From a technical standpoint, Ecori is a value-added distributor rather than an IP originator: its differentiator is the curation, integration, certification, and support of MLPE stacks sourced from global partners (APsystems, SolarEdge, GoodWe). Key operational assets include the Mirassol Training Center, official APsystems technical support designation in Brazil, APsystems EMA monitoring integration, and the Ecorito WhatsApp-based virtual assistant. Financial scale is undisclosed; available signals — 44,000+ monitored systems since 2014, nationwide B2B units, 101-250 employees, and anchor partnerships with three global leaders — imply a mid-sized distribution business with a national footprint rather than a small niche operator.

Name

Ecori Energia Solar

Legal name

ECORI ENERGIA SOLAR LTDA.

Website

https://ecorienergiasolar.com.br

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

101–250 employees

Short description

Ecori Energia Solar is a Brazilian B2B importer and distributor of photovoltaic systems, specializing in MLPE technology from APsystems, SolarEdge, and GoodWe. It sells through certified resellers, B2B units, and its Ecori Online platform, serving residential, commercial, agribusiness, and installer customers across Brazil.

Ownership category

akta.pro rank

Product category

Photovoltaic Systems Distribution

NAICS

Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512), Solar Electric Power Generation (221114)

SIC

Electronic & Other Electrical Equipment (No Computer Equip) (3600)

akta.pro primary industry

Solar Inverters, Power Electronics & MLPE (String/Central Inverters, Optimizers, Microinverters) (EUAMABAE)

akta.pro secondary industry

Renewable Monitoring, Controls & SCADA Hardware Manufacturing (Sensors, RTUs, Meters) (EUAMAHAJ)

Keywords

• Photovoltaic systems distribution
• MLPE technology supply
• Solar energy equipment
• Microinverter distribution
• Solar installer training

Headquarters

HQ city

Oliveira

HQ country

Brazil

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Photovoltaic System Distribution: Import and distribution of complete photovoltaic systems and components including microinverters, power optimizers, and string inverters from global brands APsystems, SolarEdge, and GoodWe. Products are sold through B2B reseller network and directly to consumers.
2. Technical Support and Training Services: Provides technical support, training, and consulting services for integrators and installers. Offers free training programs for partners on MLPE technology installation and monitoring.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Ecori Energia Solar imports and distributes complete photovoltaic systems and components in Brazil, with an exclusive focus on MLPE (Module-Level Power Electronics) technology from global manufacturers APsystems, SolarEdge, and GoodWe. The company supplies microinverters, power optimizers, string inverters, modules, mounting hardware, and monitoring solutions through a network of certified resellers, complemented by installer training, official technical support, and a B2B ordering platform.

Product overview

Ecori Energia Solar operates as an importer and distributor of complete photovoltaic systems in Brazil, specializing in MLPE (Module-Level Power Electronics) technology. The product portfolio centers on three core inverter technologies: APsystems microinverters for multimodule applications, SolarEdge power optimizers with smart inverter technology, and GoodWe string inverters. These are distributed as complete photovoltaic systems including modules, mounting hardware, monitoring solutions, and associated BoS (Balance of System) components. Beyond equipment distribution, Ecori provides training services through its training center, technical support, and an online B2B ordering platform. The company targets both residential and commercial consumers through a network of registered resellers, with presence across all Brazilian states through distribution centers and regional offices.

Differentiator

Problem solved

Functional benefit

Brands

• Ecorito: Virtual assistant chatbot of Ecori Energia Solar that provides customer support and assistance via WhatsApp.

Products and services

• APsystems Microinverters Microinverters for photovoltaic systems that convert DC to AC at the module level, enabling maximum power point tracking per panel and individual monitoring, distributed in Brazil by Ecori to certified installers and resellers.
• SolarEdge Power Optimizers and Smart Inverters Power optimizers paired with smart inverters that maximize energy output through module-level MPPT and provide per-module monitoring and rapid shutdown safety compliance, distributed by Ecori in Brazil.
• GoodWe String Inverters

Quantifiable outcome

• 44,000+ systems monitored in Brazil since 2014
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered flagship, core and minor.

• SolarEdgeflagshipTechnology or Integration · 1 January 2017Líder Global em Tecnologias Inteligentes. Global leader in intelligent photovoltaic technologies with power optimizers. Present in 34+ countries with systems in 133 countries. Has sold 4M+ inverters and 94.9M optimizers globally, with 2.75M monitored systems. Ecori brought SolarEdge to Brazil in 2017 and is the first and largest distributor of SolarEdge technology in Brazil.
• APsystemsflagshipTechnology or Integration · 1 January 2014Líder Global em Microinversores Multimódulos. Founded in Silicon Valley (USA) in 2010, APsystems is the global leader in multi-module microinverters, present in 140+ countries with 130+ approved patents and 2GW+ installed capacity. Ecori has been distributing APsystems microinverters in Brazil since 2014, being the largest distributor of the brand worldwide. Ecori serves as the Official APsystems Technical Support in Brazil, with over 44,000 monitored systems in the country.
• GoodWecoreTechnology or IntegrationLíder Mundial na Tecnologia de Inversores Fotovoltaicos. Leading global manufacturer of photovoltaic inverters listed on Shanghai Stock Exchange with 35GW+ inverters installed globally. Has 4,000+ employees in 20 countries. Ranked as #1 storage inverter company by Wood Mackenzie and among top 10 inverter suppliers by IHS Markit. Ecori distributes GoodWe string inverters as part of expanded portfolio.
• Mirassol Futebol ClubeminorStrategic or Co-development PartnerPartnership for solar installation at the club's training center. Mirassol FC installed photovoltaic panels in April 2021 at their training facility. The installation demonstrated significant cost savings, reducing monthly electricity costs from R$ 17,456 to R$ 329, generating approximately R$ 205,000 in annual savings. This serves as a reference case study for Ecori.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Aldo Solar: One of Brazil's largest solar equipment distributors, selling modules, inverters, and BoS to installers nationwide. Directly competes with Ecori in the multi-brand inverter distribution category, including string and central inverter offerings from global brands.
• GloboSolar (Grupo Lumen): Brazilian distributor of photovoltaic systems and components targeting the same installer/reseller channel. Comparable multi-brand distribution model serving residential, commercial, and agribusiness segments with overlapping geographic coverage in Brazil.
• Sunne Solar: Brazilian solar energy company distributing PV equipment to installers and direct customers with a focus on rooftop residential and commercial projects. Comparable target customer base and channel partner model to Ecori.
• RT Solar (Romagnole): Brazilian solar equipment distributor with a multi-brand portfolio targeting resellers and integrators. Operates a similar B2B distribution model serving the same Brazilian installer ecosystem as Ecori.

Regional players

• Fortlev Solar: Brazilian building products manufacturer that has expanded into the solar equipment distribution segment. While broader in product scope, it competes in the same Brazilian installer channel with growing solar offerings.

Broad incumbents

• Enphase Energy: Global leader in microinverter technology and a direct competitor to APsystems — Ecori's primary partner. While Enphase sells primarily direct in North America/Europe, it represents the global MLPE category benchmark Ecori competes against via its APsystems partnership.
• JA Solar Brasil: Major Chinese solar module manufacturer with growing Brazil distribution operations. While a module rather than inverter specialist, it competes for installer shelf space and supply chain relationships in the same Brazilian channel as Ecori.
• Trina Solar Brasil: Top-tier global module manufacturer with Brazilian sales operations. Adjacent competitor for installer relationships and large-scale commercial/agribusiness projects where Ecori also operates.

Emerging players

• Solfácil: Brazilian solar financing marketplace connecting installers to end customers with embedded credit. While not a direct hardware distributor, it competes for the same installer channel and increasingly bundles equipment supply, posing a channel-overlap threat to Ecori's reseller network.

Others

• APsystems: Ecori's primary principal partner and global MLPE microinverter leader. Included as an ecosystem peer because APsystems' strategic decisions (channel model, Brazil go-to-market, pricing) directly determine Ecori's competitive position and revenue potential.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCCR8Gi692LOwRCcxJogeFZw
• Xx.com/ecorisolar

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ecori Energia Solar