Formation Training

What Formation Training does

Formation Training, operating as Jilin Animation College (世界杯官网), is a private Chinese higher-education institution founded in 2000 in Changchun, Jilin Province, and approved for bachelor's-degree programs in 2008. The institution specializes in animation, comics, game design, film production, VR/AR, and creative-industries education, serving approximately 13,000+ undergraduate students recruited across 30 Chinese provinces and municipalities through the national college entrance examination system. Faculty includes 143 dual-qualified teachers in the School of Animation Art alone, supplemented by 24 domestic experts and 178 international visiting professors, and the institution produces graduates for China's animation, game, film/TV, and cultural-creative industries through a 'research-education-industry integration' (学研产一体化) model.

The institution operates 17 teaching units across five academic disciplines (Art, Literature, Engineering, Economics, Management), offering 32 undergraduate programs organized in six professional clusters, including the Animation Art School (China's first animation bachelor's program and a national first-class undergraduate program construction site), Game School, Cartoon School, Film School, VR and Film Technology School, Cultural Industry Business School, and Innovation Design School. Its technology stack integrates digital animation tooling, Unity and Unreal game engines, AIGC tools (Midjourney, Stable Diffusion, Runway, Pika, ZBrush, Blender, Maya), and VR/AR systems. Proprietary technology includes the Animation Universe Platform (动画宇宙, version 3.0) — a digital collaboration and entrepreneurship environment for student works — and the Story Computing Technology (动画协同生产故事计算技术) developed at the Jilin International Joint Research Center for Digital Animation Technology. Four industry-practice bases in Beijing, Shanghai, Shenzhen, and Changchun enable students to work on real commercial projects such as the Frog Kingdom film series and Crazy Computer City.

Formation Training's revenue derives from four streams: (1) recurring tuition and academic-program fees from undergraduate enrollment, supplemented by government vocational-education subsidies; (2) original content production and IP licensing through subsidiary entities including Jilin Jidong Yushuo Film & TV, Jilin Jidong Juluo Network Technology, and Jilin Jidong Wenchuang Animation Game Industrial Park; (3) professional services and consulting in animation education and game development leveraging research platforms and expert resources; and (4) national and provincial research grants including the National Art Fund, Ministry of Education humanities and social-science projects, and the National Science and Technology Support Program. Distribution channels encompass the national college-admissions system, the annual Jilin Cultural Creative Industry Employment Fair hosting 268+ companies with 10,000+ job positions, the Animation Universe digital platform for IP management, and international theatrical/festival distribution of original films (Frog Kingdom series, Crazy Computer City) through Cannes MIPCOM/MIFA, the Annecy International Animated Film Festival, and other markets. The institution partners with 106 institutions across 27 countries and holds memberships in ASIFA, Cumulus, CILECT, IAUP, and ICoD.

Name

Formation Training

Legal name

世界杯官网

Website

https://formasitraining.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

Formation Training (operating as Jilin Animation College, 世界杯官网) is a private Chinese higher-education institution founded in 2000 in Changchun, serving 13,000+ undergraduates across 32 programs in animation, gaming, film, and creative design, with research-education-industry integration across 27 countries.

Ownership category

akta.pro rank

Product category

Professional Training Services

NAICS

Computer Training (611420), Professional and Management Development Training (611430), Technical and Trade Schools (6115)

SIC

Services-Educational Services (8200), Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Workforce Development & Continuing Education Divisions (Noncredit) (EDAHADAG)

akta.pro secondary industry

Software Development (Programming, Frameworks, Dev Tools) (EDABAFAA)

Keywords

• Soft skills training
• Professional development
• Government training programs
• Workforce training
• Capacity building

Headquarters

HQ city

Jakarta

HQ country

Indonesia

HQ region

Asia

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Tuition and academic program fees: Tuition and fees from approximately 13,000+ undergraduate students across 32 undergraduate programs. Additionally receives government subsidies for vocational education and applied talent development.
2. Original content production and IP licensing: Production and licensing of original animation films, game IP, film/TV content, and cultural creative products through group companies including Jilin Jidong Yushuo Film & TV, Jilin Jidong Juluo Network Technology, and Jilin Jidong Wenchuang Animation Game Industrial Park.
3. Professional services and consulting: Consulting, training, and project contracting services in animation education, game development, and cultural industry consulting, leveraging the institution's research platforms and expert resources.
4. Research grants and government funding: Research funding from national, provincial, and ministerial-level research grants, including the National Art Fund, Ministry of Education humanities and social sciences projects, and National Science and Technology Support Program.

Go-to-market motion3 records

Distribution channels7 records

Marketing channels10 records

Core offering

Formation Training is a training service company that delivers soft skills development programs. Its offerings are aimed at two customer segments: government agencies seeking workforce capability building, and individual learners pursuing professional and interpersonal skill growth. The company focuses on non-technical, human-centric competencies such as communication, leadership, and related interpersonal capabilities.

Product overview

Formation Training operates as a comprehensive animation and creative industries university with a 'research-education-industry integration' (学研产一体化) model. The institution offers 17 teaching units including specialized schools in Animation Art, Game Design, Cartoon/Comics, Film Production, Virtual Reality Technology, Cultural Industry Business, and Future Intelligent Imaging. The portfolio also includes the Animation Universe digital collaboration platform and the 互创世界 (HuChuang World) online entrepreneurship platform, both enabling student project work and industry collaboration. The school integrates academic education with practical production through its industry partnerships and on-campus studios.

Differentiator

Problem solved

Functional benefit

Brands

• 动画宇宙: 数字化协同创业平台及线上动画制作平台
• 吉动文化艺术集团
• 吉林国际动漫博物馆
• 雪狼杯
• 力行杯

Products and services

• Soft Skills Development Training (Government) Soft skills training programs designed for government agencies and public sector organizations in Indonesia, covering areas such as communication, leadership, teamwork, and other interpersonal competencies. Delivered as customized curricula for workforce capacity-building.
• Soft Skills Development Training (Individual Learners) Soft skills training programs offered to individual professionals and learners seeking personal development, career advancement, or improvement in interpersonal competencies such as communication and leadership.

Quantifiable outcome

• Graduates described by employers as 'easy to use, quick to start working' (好用，上手快) — reported by People's Daily in 2025
• +2 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature3 records

Partnerships

17 partnerships are on record, tiered core and minor.

• Tencent Technology (Shenzhen) Ltd.coreStrategic or Co-development PartnerSigned strategic cooperation agreement in October 2025. Tencent joined as an employment and entrepreneurship mentor employer, providing industry mentorship and potential talent pipeline collaboration.
• Shanghai Oriental Dreamworks Film & Television Technology Co.coreStrategic or Co-development PartnerSigned strategic cooperation agreement in October 2025 as an employment and entrepreneurship mentor employer, providing industry mentorship for students.
• Zu Long Entertainment (祖龙娱乐)coreStrategic or Co-development PartnerLong-term partnership since 2015 for joint game industry academy and collaborative projects. 10-year anniversary of school-enterprise collaboration celebrated in June 2025.
• Changying Group (长影集团有限责任公司)coreStrategic or Co-development PartnerSigned strategic cooperation framework agreement in August 2025 to collaborate on film and television education, creative production, and industry development.
• 106 Overseas Universities across 27 CountriescoreStrategic or Co-development PartnerEstablished institutional partnerships with 106 universities in 27 countries and regions. Partnerships include student exchange programs, joint research projects, faculty visits, and dual-degree programs. Notable partners include institutions in South Korea, France, Japan, Canada, New Zealand, Singapore, Malaysia, Thailand, Russia, Mexico, Indonesia, Brazil, and others.
• New Zealand Media Design SchoolcoreStrategic or Co-development PartnerJoint animation program established with Chinese Ministry of Education approval. Annual joint student works exhibitions held (7th edition in 2025). Regular faculty and student exchanges.
• Jilin Provincial University Innovation & Entrepreneurship (Cultural Creative) AlliancecoreStrategic or Co-development PartnerLed the establishment of a provincial alliance of 60 universities for shared innovation and entrepreneurship resources, joint activities, and collaborative talent development in cultural creative industries.
• International Animation Association (ASIFA)coreStrategic or Co-development PartnerInstitutional member of ASIFA, participating in international animation conferences, exchanges, and industry events.
• Cumulus (International Association of Universities and Colleges of Art, Design and Media)coreStrategic or Co-development PartnerMember of Cumulus international association, enabling participation in global design education networks and collaborative projects.
• CILECT (International Association of Film and Television Schools)coreStrategic or Co-development PartnerFull member of CILECT and its Asia-Pacific CAPA committee since November 2023. Enables participation in international film and television education conferences and joint projects.
• IAUP (International Association of University Presidents)coreStrategic or Co-development PartnerJoined IAUP in August 2025. Participated in the 60th anniversary celebration and semi-annual meeting, signing cooperation agreements with 5 universities in South Korea, Mexico, Philippines, and Bangladesh.
• Korea Dongseo UniversitycoreStrategic or Co-development PartnerLong-standing partnership including annual joint student animation workshops, faculty exchanges, and collaborative project creation. Signed renewal agreements in October 2024 and August 2025.
• Changchun University of Science and TechnologycoreStrategic or Co-development PartnerJoint graduate programs (since 2015) in animation art design direction. Annual joint thesis defenses and student enrollment. Also collaborates on academic conferences and faculty development.
• Korea Han Yang UniversitycoreStrategic or Co-development PartnerSigned master's-through doctoral joint training program agreement in April 2025. Collaborative academic week organized annually.
• ICoD (International Council of Design)minorStrategic or Co-development PartnerMember of ICoD international design organization.
• MIPCOM / MIFA (Cannes Film & TV Market / Animation Market)coreChannel Partner/ Reseller/ DistributorAnnual participant at Cannes MIPCOM and MIFA, showcasing original IP (Frog Kingdom series, Crazy Computer City, etc.) and conducting business development with international buyers.
• France昂西国际动画电影节 (Annecy International Animated Film Festival)coreChannel Partner/ Reseller/ DistributorParticipated in the France昂西国际动画电影节, hosting a dedicated China-EU animation education dialogue event. Co-hosted with China Communication University and EU Film Union.

Scale indicators13 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• Communication University of China: Major Chinese public university with strong animation, broadcasting, and digital media programs. Direct domestic peer competing for Chinese students and faculty in creative industries education.
• Rubika (Supinfocom): French animation/game/VFX school with multiple specialized programs. Direct peer as a specialized animation/game higher education institution with strong industry integration and award-winning student productions.
• Gobelins, l'école de l'image: French animation school widely regarded as a global leader in animation education. Direct peer as a specialized animation school producing award-winning student work and feeding the global animation industry with industry-integrated training programs.
• Beijing Film Academy: China's most prestigious film and animation higher education institution. Direct domestic peer competing for top Chinese animation talent and producing graduates who lead the Chinese film/animation industry.
• Sheridan College (Animation): Canadian college consistently ranked among the top global animation programs. Direct peer given comparable focus on animation excellence, industry-recognition, and consistent placement in Animation Career Review global rankings ahead of most competitors.
• Ringling College of Art and Design: US-based specialized art and design college with a top-ranked Computer Animation program. Direct peer as a specialized creative education institution producing talent for the global animation/games industry with strong industry partnerships.

Broad incumbents

• Savannah College of Art and Design (SCAD): Large private US art and design university with strong animation, film, and game design programs. Comparable as a leading private creative education institution with international footprint and high tuition model.
• Royal College of Art: UK postgraduate-only university for art and design with programs in animation and visual effects. Comparable as an elite creative education institution with strong international reputation and industry connections.
• California Institute of the Arts (CalArts): Long-established US-based animation and film school with globally recognized Character Animation program. Comparable as a specialized higher education institution focused on animation/film, with similarly strong industry reputation and alumni placement in entertainment.

Regional players

• Zhejiang University of Media and Communications: Major Chinese public university specialized in media and communications education with animation programs. Domestic Chinese peer in creative industry higher education, competing for students and faculty in the same talent market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/formasitraining
• LinkedInlinkedin.com/company/forbaz-group

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Formation Training