Ciel Capital

Name

Ciel Capital

Legal name

Ciel Capital Limited

Website

https://ciel-capital.com/

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Real Estate Investment & Asset Management

NAICS

Offices of Real Estate Agents and Brokers (5312), Mortgage and Nonmortgage Loan Brokers (522310), Portfolio Management and Investment Advice (523940), Miscellaneous Intermediation (52391)

SIC

Real Estate Agents & Managers (For Others) (6531), Loan Brokers (6163), Investment Advice (6282), Security Brokers, Dealers & Flotation Companies (6211)

akta.pro primary industry

Commercial Real Estate Asset Management (BPAJAMAB)

akta.pro secondary industries

Capital Markets Advisory (Equity Placement, JV & Recapitalization) (BPAJABAL), Real Estate Capital Markets Advisory (Debt/Equity Placement, Refinancing) (BPAJANAE), Real Estate Capital Markets Brokerage (Debt & Equity Placement) (FSAEAJAK)

Keywords

• Real estate investment
• Asset management services
• JV equity partnership
• Hospitality real estate
• Loan underwriting

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. JV Equity Co-Investment: Ciel co-invests its own capital alongside JV partners (e.g. Stow Projects on the Stow-Away concept, partners on the Residence Inn Manchester and IBIS Bridgwater developments) in real estate projects. Returns generated through equity participation, development profits, and asset appreciation on co-invested stakes.
2. Third-Party Asset Management: Ciel earns asset management fees as a retained third-party asset manager on behalf of banks, finance providers, HNWIs, family offices, and institutions. Services include business planning, income maximisation, refurbishment/repositioning, acquisition due diligence, and disposal advisory across commercial and residential real estate.
3. Loan Underwriting Services: Ciel provides loan underwriting, processing, and workout solutions to banks and finance providers. The firm appraises and assesses transaction risk profiles on behalf of lenders, charging fees for due diligence, credit assessment, and loan monitoring services across residential and commercial sectors.
4. Capital Raising / Advisory: Ciel assists clients in raising capital for development and investment projects, including sourcing lending partners, negotiating loan documentation, and providing valuation support. Ciel earns arrangement or success fees tied to capital raised.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Ciel Capital operates as a JV equity partner and third-party asset manager for commercial real estate, with particular expertise in the hospitality and development sectors. The firm provides equity co-investment alongside partners, full-lifecycle asset management for HNWIs, family offices, and institutions, loan underwriting services for banks and lenders, and advisory services covering business planning, capital raising, acquisition due diligence, and contract negotiation.

Product overview

Ciel Capital operates as a JV equity partner and third-party asset manager specializing in commercial real estate, with particular expertise in hospitality and development sectors. The company offers a unified platform comprising four core service areas: (1) Co-Investment/JV Equity providing equity for opportunistic and value-add projects targeting 18% IRR and 1.5x equity multiple; (2) Third Party Asset Management managing assets from pre-acquisition through exit; (3) Loan Underwriting supporting bank and finance providers; and (4) Advisory Services covering business planning, capital raising, acquisition due diligence and contract negotiation. Ciel manages £1bn of assets across sectors including hotels, office, industrial, residential, student accommodation and care homes. The company also operates the Stow-Away sub-brand (extended stay hotels built from modular units), and has executed projects including Hampton by Hilton, IBIS hotels, Residence Inn, and various residential and industrial developments across the UK.

Differentiator

Problem solved

Functional benefit

Brands

• Stow-Away: A design-led extended stay hotel concept built from shipping containers or other modular units, providing flexible, high quality urban accommodation. First asset opened in Waterloo in 2018.

Products and services

• JV Equity / Co-Investment Ciel provides equity investment via its own investment vehicle or through a pool of retained investors for commercial real estate projects, with a target return of 18% IRR and 1.5x equity multiple. The firm co-invests alongside entrepreneurial property companies on opportunistic and value-add UK real estate transactions.
• Third-Party Asset Management Ciel acts as asset manager on behalf of high net worth individuals, family offices, or institutions, providing full lifecycle management from pre-acquisition feasibility through to exit. Services include business planning, income maximisation, refurbishment/repositioning, acquisition due diligence, and disposal advisory.
• Loan Underwriting Services Ciel supports banks and finance providers with loan underwriting, processing, and workout solutions across residential and commercial sectors. The firm appraises and assesses transaction risk profiles, leveraging backgrounds in banking, private equity, venture capital, and real estate.
• Advisory Services Business planning, capital raising, acquisition due diligence, development management, and contract negotiation services (SPA / Management Agreements / JV Agreements / Franchise agreements) for developments or investments.
• Stow-Away (Apart'hotel Brand) A design-led extended stay hotel concept developed in partnership with Stow Projects, built from shipping containers or other modular units. Provides flexible, high quality urban accommodation with partnerships with local boutique F&B operators. First asset opened in Waterloo in October 2018.

Quantifiable outcome

• £1bn in assets under management across a wide range of sectors and projects.
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core, major and minor.

• Stow ProjectscoreStrategic or Co-development PartnerStow Projects and Ciel Capital co-developed Stow-Away, a design-led extended stay hotel concept built from shipping containers or modular units. Ciel is actively involved in underwriting, design, construction, planning, brand creation, and concept development. The first Stow-Away opened in Waterloo in October 2018. The JV is working on expanding the brand across London and regional UK locations.
• StarboardcoreStrategic or Co-development PartnerStarboard has been working with Ciel since its inception. Ciel has supported Starboard in all aspects of acquisition and development funding, and was instrumental in helping Starboard achieve its ambition of owning and operating 20 hotels by 2020. Starboard considers Ciel's team an extension of the Starboard family.
• Hilton (Hampton by Hilton)majorChannel Partner/ Reseller/ DistributorCiel Capital has entered into franchise agreements with Hilton under the Hampton by Hilton brand for hotels it is asset managing or co-investing in, including the Hampton by Hilton Canterbury and Hampton by Hilton Park Royal. Franchise agreements are finalised and managed as part of Ciel's asset management mandate.
• Marriott International (Residence Inn)majorChannel Partner/ Reseller/ DistributorCiel Capital and its JV partners agreed a franchise agreement with Marriott to open a Residence Inn (extended stay hotel) in Manchester — the first such Marriott-branded extended stay hotel in the north of England. Ciel is managing the site acquisition, planning, and development process under this franchise agreement.
• Unwined (Boutique Wine Bar)minorOthersUnwined is a boutique wine bar and kitchen operator that Ciel Capital secured for the ground floor of the Stow-Away Apart'hotel in Waterloo. Unwined provides an unpretentious wine experience as an amenity for hotel guests and local patrons. This is a local F&B partnership rather than a strategic alliance.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• JLL: Global real estate services firm with significant UK capital markets, debt placement and asset management operations — competes with Ciel for institutional mandates, lender underwriting work and hotel transaction advisory.
• Cushman & Wakefield: Global commercial real estate services firm providing investment sales, capital markets and asset management — comparable to Ciel's services but at significantly larger scale and broader geographic footprint.
• Savills: Global real estate services firm with a strong UK investment, capital markets and asset management practice — overlaps with Ciel's JV equity placement, capital raising and asset management offerings but at much larger scale and broader sector coverage.
• Colliers International: Global professional services firm with UK investment, capital markets and asset management capability — directly competes with Ciel for JV advisory, asset management and capital raising mandates in UK hospitality and commercial real estate.
• CBRE: World's largest commercial real estate services firm with deep UK capital markets, debt advisory and asset management capability — competes with Ciel for lender underwriting mandates and institutional asset management, particularly on hospitality and hotel transactions.

Direct peers

• Gerald Eve: UK commercial real estate consultancy providing investment, agency, advisory and asset management services — closely comparable in size and service mix to Ciel, particularly for capital markets and JV advisory mandates in UK regional markets.
• Knight Frank: UK-headquartered commercial real estate advisory and capital markets firm offering investment sales, asset management and development advisory — directly comparable to Ciel's third-party asset management and capital raising mandates across hotels and commercial property.
• Clearbell Capital: UK-based real estate investment manager focused on value-add commercial real estate with JV equity and asset management offerings — closely comparable scale and strategy to Ciel's opportunistic/value-add UK mandate.
• Lambert Smith Hampton: UK-focused commercial real estate advisory offering investment, agency, valuation and asset management — comparable boutique-style competitor for Ciel's capital markets, asset management and JV advisory work with institutional and private clients.
• M7 Real Estate: Multi-jurisdictional real estate investment and asset manager with active UK presence in commercial and hospitality sectors — directly comparable to Ciel's JV equity co-investment and third-party asset management model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/ciel-capital-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ciel Capital