Reset
- Company typePrivate
- Founded2008
- HeadquartersChangning, China
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Reset does
RESET Standard is a non-profit organization that operates the world's first fully integrated, sensor-based performance standard and certification program for the built environment. Originating as a program within GIGA (Green Ideas Green Actions) in 2009 and spun out as an independent non-profit in 2025, RESET delivers a modular suite of standards covering operational performance (Air, Energy, Water, Waste) and embodied impact (Carbon, Circularity, Health). The technology stack combines accredited hardware monitors, accredited data providers, and the RESET Cloud analytics platform that streams continuous building data for benchmarking, certification audits, and ESG reporting.
The company monetizes through three primary revenue streams: (1) per-project documentation and site audit fees plus annual RESET Cloud subscriptions priced on a logarithmic scale by square meter (e.g., ~$2,010 first year and ~$670 recurring for a 1,000 m² commercial interiors project); (2) training and accreditation fees from the 603+ RESET Accredited Professionals required to guide projects; and (3) hardware and data provider accreditation testing fees. Distribution is partner-led via a global AP network, with 384+ certified projects across 3.25M+ m² and 25+ countries, including enterprise customers such as Starbucks, Louis Vuitton, HSBC, Morgan Stanley, PwC, Brookfield, Tishman Speyer, Dyson, and Vanke. RESET also maintains a strategic crosswalk partnership with the International WELL Building Institute (IWBI) for dual WELL v2 + RESET certification.
Reset firmographics
Firmographics- Name
- Reset
- Legal name
- RESET Standard
- Website
- https://reset.build
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Reset industry classification
Industry- Product category
- Building Sustainability Certification Software
- NAICS
- Environmental Consulting Services (541620)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Regulatory & Disclosure Strategy (CSRD/ESRS, ISSB/IFRS S2, SEC, TCFD) (EUABAKAH)
- akta.pro secondary industry
- Circular Economy & Waste/Materials Reporting (Zero waste, packaging) (EUAHAJAL)
Keywords
Where Reset is headquartered
LocationHeadquarters
- HQ city
- Changning
- HQ country
- China
- HQ region
- Asia
Markets served
Reset business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Others
Revenue model
- Project Certification and Audit Fees: One-time documentation audit and site audit fees per standard module, plus annual RESET Cloud service fees including data audit and certification. Pricing uses logarithmic algorithm based on project size (m²), with larger projects receiving lower per-square-meter rates.
- Annual Cloud Service Fees: Annual RESET Cloud subscription includes data audit and certification for all standard modules. Example pricing: 1,000 m² project first year ~$2,010 USD, second year onwards ~$670 USD.
- RESET AP Training and Accreditation: Professionals pay for training intensive and exam to become RESET Accredited Professionals, required for guiding projects through certification.
- Standards Documentation: RESET Standards are available for free download as lead generation for certification programs. Monitors and data providers pay for accreditation testing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Commercial Interiors - 1,000 m² |
| Subscription | Annual | Commercial Interiors - 5,000 m² |
| Subscription | Annual | Commercial Interiors - 10,000 m² |
| Subscription | Annual | Commercial Interiors - 50,000 m² |
| Subscription | Annual | Core & Shell - 1,000 m² |
| Subscription | Annual | Core & Shell - 10,000 m² |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels9 records
Reset product offering
Product offeringCore offering
RESET develops and operates a modular standard and certification framework for sustainability in the built environment, combined with a cloud-based analytics platform (RESET Cloud) for continuous monitoring of air, energy, water, and waste. The organization certifies real estate projects, accredits professionals and data providers, and publishes open standards for embodied carbon, circularity, and material health.
Product overview
RESET Standard is a non-profit organization providing a modular standards and certification framework for measurable sustainability in the built environment. The offering is organized into two main standard categories: RESET Operational Standards (Air, Energy, Water, Waste) focused on operational phase performance with continuous monitoring, and RESET Embodied Standards (Carbon, Circularity, Health) focused on materials and construction lifecycle impacts. The core offering includes free publicly-available standard documentation and a paid three-tier certification program (Documentation Audit, Site Audit, Data Audit). Supporting the standards are the RESET Cloud analytics platform, the RESET AP (Accredited Professional) program, the RESET Data Provider accreditation, and the RESET Monitor accreditation. All standards are modular, allowing projects to implement individual modules over time according to their priorities.
Differentiator
Problem solved
Functional benefit
Products and services
- RESET Air Standard Performance-based indoor air quality standard that requires continuous monitoring with calibrated sensors. Target users are real estate owners, consultants, and building operators.
- RESET Energy Standard Continuous energy monitoring standard for built environments, requiring ongoing data collection from energy meters. Target users are real estate owners and operators.
- RESET Water Standard Continuous water monitoring standard covering water quality and consumption. Target users are real estate owners and building operators.
- RESET Waste Standard Continuous waste monitoring standard for built environments, tracking waste streams and diversion rates. Target users are real estate owners and operators.
- RESET Embodied Standard Umbrella standard for assessing building products and materials across carbon, circularity, and chemical-of-concern dimensions. Target users are product manufacturers and the building industry supply chain.
- RESET Cloud Cloud-based analytics and data validation platform that ingests sensor and meter data, runs RESET analytics (e.g., RESET Air Index, Viral Index, Days of Life Gained), and serves as the certification engine. Target users are certified projects, Accredited Professionals, and Accredited Data Providers.
- RESET Project Certification Program Three-level project certification program (Core, Core+Shell, Communities) verifying that a building or community continuously meets RESET performance standards. Target users are real estate owners, developers, and tenants.
- RESET Accredited Professional (AP) Program Training, accreditation, and certification program for professionals who implement RESET on projects. Target users are consultants, engineers, and sustainability professionals.
- RESET Accredited Data Provider Program Accreditation program for third-party data platforms whose sensors, meters, and monitoring software integrate with RESET Cloud. Target users are IoT and building analytics vendors.
- RESET Accredited Monitor Program Accreditation program for sensor hardware that meets RESET Air calibration and performance specifications. Target users are sensor manufacturers.
Quantifiable outcome
- 384+ RESET Projects completed globally across 25+ countries
- +4 more outcomes
Companies that use Reset
Customer profileNamed customers14 records
Segments7 records
Ideal customer profiles3 records
Reset technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Reset partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and flagship.
- GIGA (Green Ideas Green Actions)coreGIGA is the original parent organization that launched RESET in 2009. Originally born as a program within GIGA, RESET Standard evolved from GIGA's social enterprise focus on environmental sustainability. In 2025, RESET transitioned to an independent non-profit while maintaining close ties with GIGA's research and development initiatives.
- International WELL Building Institute (IWBI)flagshipPartnership to create crosswalk between RESET Air 2.0 Certification and WELL v2, making dual certification more achievable. RESET certification can contribute to WELL certification requirements, enabling projects to pursue both standards simultaneously.
- QLEARcoreQLEAR is an accredited data provider connected to RESET Cloud for data collection and analytics. Projects use QLEAR platform to retrieve and store monitor data for RESET certification.
- KaiterracoreKaiterra is a RESET Accredited Data Provider and monitor manufacturer (Sensedge Mini). Provides complete solution for RESET projects with certified air quality monitoring hardware and data platform integration.
- TongdycoreTongdy is a RESET Accredited Monitor manufacturer (PMD-18 Induct Air Detector). Chinese monitor brand providing hardware for RESET certified projects.
- DST SEEDBYTEcoreDST SEEDBYTE IEQ-Series is the 7th accredited monitor from DST to join RESET's growing list of Air Accredited Monitors.
- AirvedacoreAirveda AV-DUCT is an Indian monitor brand joining the growing list of RESET Air Accredited Monitors for project certification.
Scale indicators7 records
Recent moves8 records
Expansion highlights5 records
Reset competitors and assessment
Company assessmentEmerging players
- International Living Future Institute (Living Building Challenge): ILFI operates the Living Building Challenge and other regenerative building standards with strong overlap to RESET's regeneration mission. Both push beyond conventional green building toward net-positive and health-focused outcomes, competing for the most ambitious developer projects.
Direct peers
- WiredScore: WiredScore certifies digital connectivity and smart building technology in commercial real estate. While focused on connectivity rather than air/energy, it competes in the same building certification sales motion targeting landlords, developers, and tenants seeking third-party verification of building performance.
- Fitwel: Fitwel is a building certification focused on occupant health and wellbeing, operated by the Center for Active Design. It overlaps with RESET Air on indoor environmental quality and competes for the same commercial interiors and tenant engagement use cases.
- Arc Skoru / Arc Performance Platform: Arc is a performance-based building certification and benchmarking platform tied to LEED, providing continuous performance scoring. Arc and RESET Cloud both deliver ongoing performance benchmarking rather than point-in-time certification, making them directly comparable in approach and customer base.
- GRESB: GRESB is the leading ESG benchmark for real estate and infrastructure portfolios, used by institutional investors to assess sustainability performance. RESET explicitly supports GRESB reporting via its benchmarking data, and both serve real estate owners and investors seeking verified ESG performance metrics.
- International WELL Building Institute (IWBI) / WELL: IWBI administers the WELL Building Standard, the closest direct competitor to RESET's Air standard. Both target indoor environmental quality and occupant health in built environments and have an official crosswalk enabling dual certification, making them direct peers with overlapping customer bases and methodologies.
Regional players
- Green Building Council of Australia (GBCA) / Green Star: GBCA operates the Green Star rating system, dominant in Australia and active across the Asia-Pacific. While regionally focused, it competes for the same Asia-Pacific real estate certification projects that RESET targets, including projects in Singapore, Australia, and surrounding markets where RESET has a foothold.
Broad incumbents
- U.S. Green Building Council (USGBC) / LEED: USGBC administers LEED, the dominant global green building rating system. LEED covers broader sustainability categories (energy, water, materials, sites) with a more prescriptive approach, while RESET focuses on performance-based continuous monitoring. They compete for the same real estate developer and owner budgets.
- UL Solutions (UL Healthy Building / SPOT): UL offers indoor air quality and building performance verification services (UL SPOT, Healthy Building Mark), competing with RESET Air in third-party verified IAQ certification. UL's broader testing and certification portfolio gives it incumbency advantages in the same enterprise and real estate customer base.
- BRE Group / BREEAM: BRE operates BREEAM, one of the world's longest-established building certification schemes with strong European and emerging-market penetration. BREEAM competes with RESET across commercial real estate certifications and is frequently specified alongside or in place of performance-based standards.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Reset social profiles
Digital presenceReset financial estimates
Financial estimateRevenue estimate
Valuation estimate
Reset leadership team
Management profileNumber of profiles
Profiles2 records
Reset funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Reset M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Reset
What does Reset do?
RESET develops and operates a modular standard and certification framework for sustainability in the built environment, combined with a cloud-based analytics platform (RESET Cloud) for continuous monitoring of air, energy, water, and waste. The organization certifies real estate projects, accredits professionals and data providers, and publishes open standards for embodied carbon, circularity, and material health.
Is Reset a public or private company?
Reset is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Reset founded?
Reset was founded in 2008. It employs 11 to 50 people.
Where is Reset based?
Reset is headquartered in Changning, China, in the Asia region.
How does Reset make money?
Four revenue lines are on record. Project Certification and Audit Fees are the primary driver. The others are annual Cloud Service Fees, RESET AP Training and Accreditation and standards Documentation.
Who are Reset's main competitors?
International Living Future Institute (Living Building Challenge) is listed as an emerging player. Direct peers are WiredScore, Fitwel, Arc Skoru / Arc Performance Platform, GRESB and International WELL Building Institute (IWBI) / WELL. Green Building Council of Australia (GBCA) / Green Star is listed as a regional player. Broad incumbents are U.S. Green Building Council (USGBC) / LEED, UL Solutions (UL Healthy Building / SPOT) and BRE Group / BREEAM.
Does Reset have an API?
No public API is recorded for Reset.
What industry is Reset in?
Reset's product category is Building Sustainability Certification Software. Its primary akta.pro industry code is EUABAKAH, Regulatory & Disclosure Strategy (CSRD/ESRS, ISSB/IFRS S2, SEC, TCFD), with a secondary code of EUAHAJAL, Circular Economy & Waste/Materials Reporting (Zero waste, packaging). Its NAICS code is 541620 and its SIC code is 7372.