Savvy Event

What Savvy Event does

A Savvy Event (ASE) is a private, founder-owned luxury event planning and design firm headquartered in Napa Valley, California with a second operational home base in Nashville, Tennessee. Founded by Kelly McLeskey-Dolata in 2009, the company delivers three professional-services lines: luxury wedding and social event planning, corporate event planning (conferences, retreats, product launches), and venue consulting for hotels, wineries, and private estates. The firm runs on a deliberately selective intake model, accepting only a limited number of events per year, with quote-based bespoke pricing that is not publicly disclosed.

The core operating model is high-touch and labor-driven rather than technology-driven. A 4-person team — Owner/Creative Director Kelly McLeskey, Senior Event Producer Kimberly Rosen, Event Planner Jamie Fields, and Production Manager Danny Reyes — carries the entire delivery function, with the team's collective experience at Ritz-Carlton, Fairmont, and Napa Valley 5-star venues serving as the central value proposition. There is no proprietary software platform, no integrations, and no AI tooling disclosed; the technology footprint consists of a WordPress-based website, a contact form, email, and social channels (Instagram, Pinterest, Facebook) used for portfolio-driven demand generation.

Go-to-market is event-driven and direct: prospective clients reach ASE through the website and social-media visual storytelling of completed weddings and corporate events at high-end Napa Valley venues. Customer mix spans affluent individuals and couples seeking destination weddings, mid-market and enterprise corporate clients, and venue operators seeking consulting engagements. No institutional investment, M&A, or public listing is disclosed, and the company is not accredited, certified, or award-titled beyond client testimonials.

Name

Savvy Event

Legal name

A Savvy Event

Website

https://asavvyevent.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

A Savvy Event is a boutique, founder-owned luxury event planning and design firm based in Napa Valley and Nashville, serving affluent couples, corporate clients, and venue operators with bespoke weddings, corporate events, and venue consulting on a selective, quote-based professional-services model.

Ownership category

akta.pro rank

Product category

Luxury Event Planning Services

NAICS

Convention and Trade Show Organizers (56192), Convention and Trade Show Organizers (561920), Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Destination Wedding Planning (HSACABAD)

akta.pro secondary industries

Vendor Sourcing & Management (Venues, Catering, Photo/Video, Music) (HSACABAG), Reception Planning & Guest Experience (Seating, Favors, Hospitality) (HSACABAM), Incentive Travel Programs & Retreat Events (Offsites) (MPAGAHAH), Gala Dinners & Fundraising Events (Nonprofit/CSR) (MPAGAHAE)

Keywords

• Luxury event planning
• Wedding design services
• Corporate event management
• Venue consulting services
• Destination event coordination

Headquarters

HQ city

Sonoma

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Luxury Wedding Planning & Design: Full-service luxury wedding planning and design services for destination events in Napa Valley and Nashville. Provides bespoke packages tailored to client requirements including invitation sourcing, linen sampling, cocktail crafting, and cohesive event design.
2. Corporate Event Planning: Corporate event planning and execution services including conferences, company retreats, and product launches. Customized to meet corporate client needs with venue selection, logistics coordination, and vendor management.
3. Venue Consulting: Consulting services for event venues (hotels, wineries, private estates) including sales & marketing consultation, hands-on operational help, and property audit packages. Helps venues build events departments, improve online presence, and increase sales revenue.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

A Savvy Event is a full-service luxury event-planning and design company that curates destination weddings, social celebrations, and corporate events primarily in Napa Valley, CA and Nashville, TN, and other US destinations. The firm delivers three service lines: bespoke wedding and social event planning and design, corporate event planning (conferences, retreats, product launches), and venue consulting (sales/marketing advisory, operational support, and property audits for hotels, wineries, and private estates). It operates on a selective, limited-volume boutique model with a four-person team.

Product overview

A Savvy Event is a full-service luxury event-planning and design company operating as a unified service offering rather than a platform-based architecture. The company delivers four interconnected service lines: Wedding & Social Events provides comprehensive bespoke wedding planning and design; Corporate Event Planning handles business events from conferences to product launches; Venue Consulting offers operational and marketing advisory services for venue owners; and Video Gallery showcases completed work. The core value proposition centers on personalized, high-touch planning services with a design-focused approach, supported by a team of experienced event producers.

Differentiator

Problem solved

Functional benefit

Products and services

• Wedding & Social Events Comprehensive event planning and design services providing bespoke wedding packages with tailored experiences, from invitation sourcing to linen sampling to cocktail crafting, for affluent couples and families seeking luxury destination weddings and milestone social celebrations.
• Corporate Event Planning
• Venue Consulting

Quantifiable outcome

• One of the top wedding planners in Wine Country (Napa Valley)
• +1 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Mindy Weiss Party Consultants: One of the most recognized luxury wedding and event planners in the U.S., founded in 1993. Comparable to ASE as a high-end, full-service event design firm serving affluent clientele with bespoke weddings and corporate events.
• Lisa Vorce Event and Design: California-based luxury event and wedding planner specializing in destination events across wine country and beyond. Closely mirrors ASE's Napa Valley heritage, destination wedding focus, and high-touch bespoke design service.
• Marcy Blum Associates: New York-based luxury wedding and event planner known for destination weddings and high-profile social events. Directly comparable to ASE on luxury positioning, destination wedding expertise, and selective client intake.
• Rafanelli Events: Boston-based luxury wedding and event planner serving destination events nationally. Comparable as a boutique, design-forward firm serving affluent couples with full-service planning and bespoke execution.
• Bash Please: Design-forward event and wedding planning firm known for creative destination events. Comparable to ASE on design-led approach, destination wedding expertise, and high-end boutique positioning.
• Engaging Events: Boutique event planning and design firm focused on luxury weddings and social events. Comparable to ASE on boutique scale, bespoke design services, and affluent target market.
• Easton Events: Luxury destination wedding and event planning firm with offices in multiple U.S. markets. Comparable to ASE on dual-market presence, luxury clientele, and selective, design-led event production.
• Colin Cowie Lifestyle: Globally recognized luxury event planner and lifestyle brand. Comparable to ASE on premium positioning, destination event expertise, and serving high-net-worth social and corporate clients.

Broad incumbents

• The Knot: Largest U.S. wedding marketplace and planning platform. Not a direct planner, but competes for the wedding planning customer journey; comparable industry vertical with mass-market scale rather than ASE's boutique luxury niche.
• Zola: Wedding planning platform offering registry, vendor marketplace, and planning tools. Operates in the same wedding services industry as ASE but as a tech-enabled marketplace rather than a luxury planner.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/asavvyevent
• Instagraminstagram.com/asavvyevent
• Pinterestpinterest.com/asavvyevent
• LinkedInlinkedin.com/company/a-savvy-event

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Savvy Event