What Jasminesoft does

Jasminesoft (株式会社ジャスミンソフト) is a privately held Japanese software vendor founded in March 2001 and headquartered in Ginowan City, Okinawa, with a Tokyo office in Chuo-ku. The company develops and sells two distinct products: Wagby, a domestic no-code/low-code development platform for rapidly building Web-based enterprise applications, and the Address Normalization Converter (住所正規化コンバータ), a tool that recognizes and normalizes variations in Japanese address notation and can attach address codes and latitude/longitude coordinates. Wagby is built on the Spring framework and auto-generates business rules, screens, and database schemas from design data, supporting both PC and smartphone application generation; later releases added cloud development/operations (Wagby 10, November 2020) and public-cloud auto-scaling (R8.3.0, July 2019). Jasminesoft was recognized by Gartner as a Cool Vendor in Application Development in 2016.

Jasminesoft operates with a deliberately small team of 12 staff (1 representative director, 9 technical development, 2 general affairs) and pursues a 100% channel-partner go-to-market. Wagby is sold exclusively through Premium Partners (Abeil Solutions, Arise Innovation, Palsys), Solution Partners, and Resale Partners — over 20 in total across Japan — while the Address Normalization Converter is distributed via International Kogyo as primary contact. The Wagby installed base reached 300+ enterprise customers by March 2016, and the Address Normalization Converter is reported as the de facto standard for Japanese address processing, deployed by over 500 domestic companies. The company has won regional innovation awards (Okinawa IT Business Award 2010, 17th SME Excellent New Technology Award 2005) and a TOHOKU DX Award in 2022 via customer Plus Engineering.

The company is funded primarily through strategic and corporate investors rather than institutional VC: Okinawa Development Finance Corporation invested ¥20M in October 2004, followed by a ¥40M third-party share allocation completed in January 2017 with Arise Innovation, Tokyo System House, and Japan Paper-Pulp Trading. Registered capital was reduced from ¥90M to ¥50M in January 2022, then further to ¥20M in October 2024 as Tokyo System House and Japan Paper-Pulp Trading exited their positions; Arise Innovation remains the major institutional shareholder. The founder, Yoshinori NIE (贄良則), continues as Representative Director and CEO, with Makoto Shimizu (President & CEO of Arise Innovation) as a part-time director. The 2025 Wagby Developer Day was themed 'Generative AI x Low-code', suggesting the next product pivot.

Name

Jasminesoft

Legal name

株式会社ジャスミンソフト

Website

https://jasminesoft.co.jp

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

JasmineSoft is a Japanese software vendor that develops Wagby, a domestic no-code/low-code platform for building enterprise web applications, and an Address Normalization Converter used by 500+ Japanese companies. The 12-person firm sells through a 20+ partner channel network to Japanese enterprises.

Ownership category

akta.pro rank

Product category

Low-Code/No-Code Development Platform

NAICS

Software Publishers (5132), Custom Computer Programming Services (541511)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming Services (7371)

akta.pro primary industry

Low-Code/No-Code Application Platforms (HDAEAKAA)

akta.pro secondary industry

Workflow Automation & No-Code Collaboration (BPAMAMAK)

Keywords

• No-code development platform
• Low-code application platform
• Enterprise software
• Address normalization
• Web application development

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Wagby Software Sales: Sales of Wagby no-code/low-code development platform through partner network. The company operates with a small team and sells primarily through premium partners and resellers across Japan.
2. Address Normalization Converter: Sales of Japanese address normalization tool with over 500 domestic corporate customers.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Jasminesoft develops and sells Wagby (ワグビィ), a no-code/low-code web application development platform that auto-generates full Java source code from Excel-based design sheets, enabling rapid enterprise system development. The company also offers the 住所正規化コンバータ (Address Normalization Converter), a tool for standardizing Japanese postal addresses, used by 500+ companies.

Product overview

Jasminesoft offers two main products: (1) Wagby - a domestic Japanese no-code/low-code development platform for rapidly building enterprise web applications without programming, and (2) 住所正規化コンバータ - an address normalization tool that standardizes address variations and can assign address codes and geolocation data. These are two distinct products serving different market needs: Wagby for application development and 住所正規化コンバータ for address data management.

Differentiator

Problem solved

Functional benefit

Brands

• Wagby (ワグビィ): Domestic no-code/low-code development platform for rapidly building enterprise web applications.
• 住所正規化コンバータ

Quantifiable outcome

• Dramatically reduces man-hours from detailed design to unit testing
• +2 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Tropical Techno Center (株式会社トロピカルテクノセンター)coreStrategic or Co-development Partner · 1 April 2001Parent company from which Jasminesoft was spun off. Jasminesoft's staff worked at Tropical Techno Center's Information Development Department until 2000, developing systems and conducting research for national, prefectural, and research institutions. Jasminesoft utilized their incubation program to establish itself in April 2001.
• Abeil Solutions (アベールソリューションズ)coreChannel Partner/ Reseller/ DistributorPremium Partner for Wagby sales. Direct contract partner of Jasminesoft.
• Palsys (株式会社パルシス)coreChannel Partner/ Reseller/ DistributorPremium Partner for Wagby sales. Direct contract partner of Jasminesoft.
• International Kogyo (国際航業)coreChannel Partner/ Reseller/ DistributorPrimary sales contact for the Address Normalization Converter. Provides address master data used in the product (R5 release).
• Ultra-Rapid Development Community (超高速開発コミュニティ)minorStrategic or Co-development PartnerCommunity established in August 2013 by 13 software development tool vendors to promote ultra-rapid development in Japan. Jasminesoft was one of the founding member companies.

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Appian: Global low-code / process automation platform with active enterprise sales in Japan, overlapping with Wagby on mission-critical internal-system development.
• Mendix (Siemens): Enterprise low-code platform owned by Siemens; competes with Wagby for mission-critical Japanese enterprise app development opportunities, particularly in manufacturing and large accounts.
• OutSystems: Global low-code platform leader with established Japanese operations, competing head-to-head with Wagby for enterprise application development deals in Japan.
• Cybozu (kintone): Japanese SaaS vendor behind kintone, a no-code business application platform widely used by Japanese enterprises for rapid internal app development — directly overlapping with Wagby's core use case and domestic customer base.
• Questetra: Japanese vendor of a cloud-based workflow/業務システム platform built on BPMN, targeting the same 'ultra-rapid development' / 内製 segment that Wagby serves in Japanese mid-market and enterprise accounts.
• Magic Software Enterprises: Long-running low-code/app-generation platform vendor with established Japanese subsidiary; competes with Wagby in rapid enterprise application development use cases.
• ASTERIA (Platio / ASTERIA Warp): Japanese vendor of no-code data integration and mobile app development tools (ASTERIA Warp, Platio) — overlapping domestic low-code peer with similar channel-led GTM in Japan.
• intra-mart (NTT DATA): Long-standing Japanese rapid-development platform vendor under NTT DATA, competing with Wagby for mission-critical enterprise application and core-system development projects.

Others

• Basho / X-RAD (Ultra-Rapid Development Community co-founders): Fellow founding members of the Ultra-Rapid Development Community (超高速開発コミュニティ) alongside JasmineSoft — ecosystem peers advancing the same category narrative in Japan rather than direct product competitors.

Broad incumbents

• Microsoft Power Apps: Microsoft's low-code offering embedded in the Microsoft 365 / Azure stack — a broad incumbent whose enterprise reach and bundling pose the dominant competitive threat to Wagby in Japan.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/jasminesoft

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jasminesoft