Couromoda

What Couromoda does

Couromoda is a Brazilian for-profit trade exhibition organizer headquartered in São Paulo, founded in 1972, that operates a long-running B2B fair for the footwear, leather goods, and sports goods industries. The company serves as a physical marketplace connecting manufacturers and brand exhibitors with retail buyers, wholesalers, and industry decision-makers, primarily in Brazil and the broader Latin American market. With a headcount of 51-100 employees, Couromoda's core activity is the production and curation of its branded trade show, which is a recurring (typically biannual) industry event central to the São Paulo fashion and footwear calendar.

The business model is structured around the classic trade fair revenue stack: exhibitor booth rentals, sponsorship and branding rights on the show floor, attendee registration, and ancillary services for participating brands. The company's distribution is anchored by its physical show venue in São Paulo, and the company website (couromoda.com) currently displays a "Voltamos em breve" (Coming soon) landing page, indicating that its digital channel is temporarily offline or under maintenance. There is no public disclosure of pricing, exhibitor packages, sponsorship tiers, or revenue mechanics in the available source data.

There is no evidence in the input of technology platforms, digital sourcing tools, AI/ML capabilities, APIs, mobile applications, partnerships, M&A activity, funding rounds, or named management. The company appears to operate as a privately held, founder-era exhibition business with no disclosed parent company, subsidiaries, or recent corporate structural changes. The thinness of the available data limits deeper technical or financial characterization, and any assessment of expansion, product surface, or competitive positioning must be treated as provisional.

Name

Couromoda

Website

https://couromoda.com

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

11–50 employees

Short description

Couromoda is a São Paulo-based Brazilian trade exhibition organizer, founded in 1972, that operates a recurring B2B fair for the footwear, leather goods, and sports goods industries, connecting brand exhibitors with retail and wholesale buyers primarily in Latin America.

Ownership category

akta.pro rank

Product category

Footwear Trade Fair

NAICS

Convention and Trade Show Organizers (56192), Convention and Trade Show Organizers (561920)

akta.pro primary industry

Industry-Specific B2B Trade Show Organizers (THAHABAB)

Keywords

• Footwear trade fair
• Leather goods exhibition
• Sports goods expo
• Fashion trade show
• B2B industry events

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Infrastructure

Core offering

Couromoda organizes and hosts a recurring B2B trade fair in São Paulo for the footwear, leather goods, and sports goods industries. The exhibition brings together manufacturers, brands, and buyers to showcase seasonal collections, source products, and conduct wholesale business. Founded in 1972, it serves as one of the established Latin American sourcing events for shoe and accessories industries.

Differentiator

Problem solved

Functional benefit

Products and services

• Couromoda Trade Fair (Footwear, Leather Goods & Sports Goods Exhibition) A recurring B2B trade fair in São Paulo, Brazil where footwear manufacturers, leather goods brands, and sports goods companies exhibit seasonal collections to retail and wholesale buyers. Running since 1972, it serves as one of the established Latin American sourcing events for the sector.

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Expansion highlights2 records

Regional players

• Bolshoe (Brazilian footwear industry events): Brazilian footwear industry associations and fairs (such as those organized with Assintecal) cover overlapping footwear and components categories in Brazil, making them the closest in-country peers to Couromoda's domestic market.
• FFANY: FFANY hosts the FFANY New York Shoe Expo, a regional U.S. B2B footwear trade event. It overlaps with Couromoda in the footwear vertical but serves the North American market specifically.

Emerging players

• Pitti Immagine: Pitti Immagine runs multiple B2B fashion fairs including footwear and accessories segments. It is comparable to Couromoda in curating fashion-forward B2B exhibitions, though with a broader luxury positioning.

Direct peers

• FN Platform: FN Platform is a major North American footwear trade show held alongside MAGIC. It is directly comparable to Couromoda as a footwear-focused B2B sourcing event.
• Lineapelle: Lineapelle is a B2B trade fair dedicated to leather, accessories, components, and synthetics for footwear, leather goods, and fashion. It directly overlaps with Couromoda's leather goods vertical and serves similar fashion/footwear industry buyers.
• MICAM Milano: MICAM is the leading international B2B footwear trade fair held in Milan, covering finished footwear and leather goods brands. It directly competes with Couromoda for footwear exhibitors and buyers, operating at a larger international scale.
• Expo Riva Schuh: Expo Riva Schuh is an international footwear trade fair in Italy focused on volume-distribution footwear, comparable to Couromoda in serving B2B footwear buyers and importers across international markets.

Broad incumbents

• Première Vision: Première Vision is a global B2B trade fair organizer for fashion and textile materials, including leather and components. It targets overlapping fashion-industry buyers and designers served by Couromoda's exhibitors.
• APLF (Asia Pacific Leather Fair): APLF is a major Hong Kong-based B2B trade fair covering leather, materials, and fashion components. It competes in the same leather goods sourcing category that Couromoda serves, though at a global Asian anchor.
• Magic Trade Show: MAGIC is one of the largest fashion B2B trade events globally, covering footwear, apparel, and accessories. It serves overlapping buyer segments as Couromoda but at much broader scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights4 records

Customer concentration

• Facebookfacebook.com/couromoda
• LinkedInlinkedin.com/company/couromoda-feiras-comerciais-ltda.

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Couromoda