Cord Depot

What Cord Depot does

Cord Depot is an online specialty retailer of power connection supplies, operating as a direct-to-consumer e-commerce business founded in 2013 and headquartered in Franklin, US. The company operates with 11-50 employees and maintains a catalog of 573+ active SKUs covering power cords, adapters, and wiring devices across NEMA and IEC international configurations. Its product range spans entry-level consumer extensions (pricing from $7) to high-amperage industrial and data-center power solutions (up to $1,400), with all products carrying UL and C-UL safety certifications.

Name

Cord Depot

Website

https://corddepot.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Cord Depot is an online specialty retailer of power connection supplies, including power cords, adapters, and wiring devices in NEMA/IEC configurations. The company serves data centers, marine, RV, industrial, healthcare, and consumer customers through its e-commerce platform and dealer/reseller program.

Ownership category

akta.pro rank

Product category

Power Cord and Electrical Accessories Retail

NAICS

Building Material and Garden Equipment and Supplies Dealers (444), Communication and Energy Wire and Cable Manufacturing (33592)

SIC

Wholesale-Electrical Apparatus & Equipment, Wiring Supplies (5063), Electronic Connectors (3678)

akta.pro primary industry

Flexible Cords, Portable Power & Cord Sets (IMADAMAI)

akta.pro secondary industries

Cable Assemblies & Wire Harnesses (HDAHAOAB), Power Cables & Conductors (LV/MV cables, flexible cables, bus wire, armored cable) (IMAGAEAC)

Keywords

• Power cords
• Electrical adapters
• Marine shore power
• RV power supplies
• Industrial power products

Headquarters

HQ city

Franklin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Direct Product Sales: Cord Depot generates revenue through direct e-commerce sales of power cords, adapters, extension cords, generator power products, marine/RV shore power equipment, industrial electrical components, and related wiring devices. Products range from small adapters under $10 to specialized cords exceeding $1,000. The primary revenue model is one-time product transactions with no recurring subscription component.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Cord Depot is an online retailer selling specialized electrical power cords, adapters, power strips, wiring devices, bulk wire, and custom power cord solutions across NEMA and IEC configurations from 1A to 50A and 12V to 250V. The catalog of 573+ SKUs serves diverse application verticals including generators, marine vessels, RVs, data centers, hospital-grade healthcare, industrial equipment, electric vehicles, and food trucks, sold directly via the corddepot.com e-commerce storefront.

Product overview

Cord Depot is a specialized e-commerce retailer offering a comprehensive portfolio of electrical power solutions, operating as a single unified product catalog rather than a platform-plus-modules architecture. The core offerings center on power cords (generator, RV, marine, hospital grade, IT/server, industrial, and EV applications), complemented by adapters (GFCI, pigtail, plug, Y-configurations), extension cords, power strips, and wiring devices (assembly plugs and connectors). The product range spans NEMA configurations from 15A to 50A and voltages from 125V to 250V. Additional services include custom power cord manufacturing. The company also offers bulk wire for do-it-yourself assembly and repair projects.

Differentiator

Problem solved

Functional benefit

Products and services

• Power Cords Electrical power cords in NEMA and IEC configurations spanning 15A to 50A and 125V to 250V covering generator, RV, marine, data center, hospital grade, industrial, electric vehicle, and food truck applications.
• Power Adapters Power adapters including GFCI adapters, pigtail adapters, plug adapters, and Y-adapters for converting between different NEMA configurations and power standards.
• Power Strips and Multi-Outlet Cables Power strips with multiple outlets including hospital grade power strips with C14 inlets and standard home and office power strips with circuit breakers for IT, server, and network environments.
• Wiring Devices Replacement and assembly electrical plugs and connectors including NEMA configurations (L5-20P, L5-30P, L14-20P, L14-30P, 5-20P, and others), IEC connectors (C13, C19), and CS-series connectors for industrial use.
• Extension Cords Power extension cords for indoor and outdoor use in multiple lengths and gauge ratings for home, office, and industrial applications.
• Bulk Wire Bulk electrical wire including SJT 14/3 wire in various colors for custom power cord assembly and do-it-yourself repair projects.
• Custom Power Cords Bespoke custom power cord manufacturing service allowing customers to order cords with specified configurations, lengths, and connector types for unique application requirements.

Segments8 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• FireFold: FireFold is an online retailer of cables, networking, audio/video, and power connectivity products with custom cable assembly services — comparable catalog breadth and e-commerce-plus-custom business model.
• ShowMeCables: ShowMeCables is an online retailer specializing in audio, video, data, and power cables and connectors with deep NEMA/IEC SKU breadth — highly comparable to Cord Depot's catalog structure and vertical-segment focus.
• StayOnline: StayOnline specializes in power cords, PDUs, and power connectivity products sold primarily online to enterprise and data-center customers — overlapping directly with Cord Depot's IT/server power and custom power cord offerings.
• Monoprice: Monoprice is an online-direct retailer of cables, adapters, power products, and AV connectivity at value pricing — directly comparable e-commerce distribution model and power-cord/adapter category overlap.
• CablesAndKits: CablesAndKits is an online specialty retailer of cables, power cords, transceivers, and networking connectivity products serving data center and IT buyers — directly comparable to Cord Depot's data center / IT, server & network power category and e-commerce self-serve model.

Broad incumbents

• Amazon Business: Amazon Business is the B2B arm of Amazon offering massive SKU breadth on power cords, adapters, and wiring devices with Prime delivery — represents the primary commoditization pressure on specialty retailers like Cord Depot.
• McMaster-Carr: McMaster-Carr is a dominant online industrial MRO supplier with deep electrical, wiring-device, and cord-and-plug categories — a broader incumbent serving similar industrial/maintenance customers with a far larger catalog and brand.
• Tripp Lite (Eaton): Tripp Lite (now part of Eaton) is a major manufacturer of power strips, PDUs, UPS, and connectivity products with strong IT/data-center distribution — overlaps Cord Depot's IT-server-power and power-strip segments as a branded incumbent.
• Grainger: Grainger is the largest US industrial MRO distributor with extensive electrical supplies, power cords, and wiring device categories — competes with Cord Depot in the industrial / commercial buyer segment but as part of a much broader portfolio.

Emerging players

• CyberPower Systems: CyberPower manufactures UPS systems, PDUs, and power strips sold through retail and B2B channels — overlapping with Cord Depot's IT/server power and power-strip categories from a branded-manufacturer angle.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks4 records

Key highlights6 records

Customer concentration

• Xx.com/corddepot

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cord Depot