Southern Manufacturing & Electronics

What Southern Manufacturing & Electronics does

Southern Manufacturing & Electronics is an annual B2B trade exhibition connecting the UK manufacturing and electronics supply chains, organised by Easyfairs Group, a private events company headquartered in Twickenham, United Kingdom. The event is held at Farnborough International Exhibition & Conference Centre and is now in its 28th year following its founding in 1998. The 2026 edition was described as record-breaking, drawing 10,722 attendees and 571 exhibitors, with the 2027 edition scheduled for 2-4 February 2027 and 570+ exhibitors expected.

The core product is the three-day physical exhibition, supported by an integrated digital infrastructure including the My Easyfairs exhibitor portal, the EasyGo lead-capture and stand-management system, Smart Badges for visitor networking, a mobile Event App, an interactive floor plan, and a Digital Hub offering year-round event resources, image galleries, and newsletter sign-up. Seminar programming features senior industry and government speakers, including the UK Industry Minister and the CEO of Make UK. In 2026 the event also hosted the IPC Hand Soldering Competition and Cable & Wire Harness Competition in Europe for the first time, under a partnership with the Global Electronics Association.

Revenue is generated through three principal streams: one-time exhibitor stand bookings (the primary revenue driver across 571 paying exhibitors), sponsorship packages covering digital hub visibility, seminars, and general event sponsorship, and newsletter/mailing list services monetising the attendee registration database. Pricing is quote-based and not publicly disclosed; exhibitors submit enquiry forms or contact Easyfairs directly. Marketing and distribution rely on Easyfairs' multi-channel infrastructure spanning LinkedIn, Instagram, Twitter/X, YouTube, email newsletters, and the event website, with venue access controlled through Gate F off Aerospace Boulevard at Farnborough.

Name

Southern Manufacturing & Electronics

Legal name

Easyfairs Group

Website

https://industrysouth.co.uk

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

Southern Manufacturing & Electronics is an annual B2B trade exhibition, now in its 28th year, connecting manufacturing and electronics supply-chain exhibitors with industry buyers at Farnborough International Exhibition Centre under Easyfairs Group.

Ownership category

akta.pro rank

Product category

Trade Exhibition Services

akta.pro primary industry

Industry-Specific B2B Trade Show Organizers (THAHABAB)

akta.pro secondary industry

Industry Trade Shows & Expos (MPAGAGAA)

Keywords

• Trade exhibition services
• B2B trade show
• Event management platform
• Manufacturing industry events
• Electronics industry events

Headquarters

HQ city

Farnborough

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Marketing or Sales, Infrastructure, Personnel, Technology or R&D

Revenue model

1. Exhibitor Stand Bookings: Revenue generated from manufacturing and electronics companies purchasing exhibition space to showcase their products and services to industry professionals.
2. Sponsorship Opportunities: Companies can sponsor various aspects of the event including digital hub, seminars, and general sponsorship to gain visibility and brand placement.
3. Newsletter and Mailing List Services: Attendee and industry professional data collection through registration forms, enabling targeted marketing list services.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Southern Manufacturing & Electronics is an annual B2B trade exhibition that connects manufacturing and electronics supply chains by hosting hundreds of exhibitor booths over a three-day event. The exhibition is supported by a suite of visitor and exhibitor services including an online exhibitor directory, innovations gallery, seminar program, event app, smart badge networking system, and accommodation booking services. The event is organized by Easyfairs Group and held at Farnborough International Exhibition Centre.

Product overview

Southern Manufacturing & Electronics is a major annual trade show and exhibition event organized by Easyfairs. The event serves as a unified platform bringing together the manufacturing and electronics supply chains. The core offering is the annual exhibition itself, supported by additional visitor services and digital resources including a dedicated event app, smart badge system, seminar programs, floor plan access, and hotel booking services. The event also features an Innovations Gallery showcasing exhibitor innovations and a Jobs section for recruitment postings. The company operates primarily as an event organizer rather than a technology product company, with no separate software-as-a-service or digital product offerings beyond the event management platform.

Differentiator

Problem solved

Functional benefit

Brands

• Smart Badges: Badge technology offered at the event for visitor management and networking.
• EasyGo
• Event App

Quantifiable outcome

• 10,722 attendees at 2026 event
• +2 more outcomes

Named customers18 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Global Electronics AssociationcoreStrategic or Co-development Partner · 1 February 2026The Global Electronics Association partnered with Southern Manufacturing & Electronics 2026 to host the IPC Hand Soldering Competition and Cable & Wire Harness Competition, held for the first time in Europe. This partnership elevated the event's profile in the electronics manufacturing industry and attracted specialized professional competitors and visitors.
• Farnborough InternationalcoreOthersVenue partnership for the annual Southern Manufacturing & Electronics exhibition at Farnborough International Exhibition & Conference Centre. The venue provides Hall 1 and conference facilities for the three-day event.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Informa Markets (Industrial portfolio): Global events organiser operating major industrial and electronics exhibitions. Comparable as a broad incumbent with overlapping manufacturing and electronics event properties competing for exhibitor marketing spend.
• RX Global (Reed Exhibitions): Major global trade show organiser with industrial and electronics portfolios. Comparable as a broad incumbent competitor for multinational exhibitor relationships and shared digital event platforms.
• Hannover Messe (Deutsche Messe): World's leading industrial trade fair covering manufacturing, automation, and digital ecosystems. Global incumbent competing for premium international exhibitor budgets that might otherwise allocate to UK regional shows.
• electronica (Messe München): Leading global electronics trade fair. Competes directly for electronics exhibitor spend and IPC-community participants, and is the natural global alternative to Southern Manufacturing's electronics vertical.
• productronica (Messe München): Global trade fair for electronics manufacturing and production. Overlaps heavily on the IPC/Cable & Wire Harness Competition audience and pulls electronics manufacturing exhibitor budgets globally.

Direct peers

• Subcon (UK subcontract manufacturing show): UK-focused subcontract manufacturing trade exhibition. Competes for the same SME and enterprise manufacturing exhibitors and overlaps significantly on visitor demographics in UK industrial supply chains.
• Sensors & Instrumentation (UK): UK trade exhibition for sensors, measurement, and instrumentation. Directly comparable UK electronics and engineering exhibition competing for the same electronics-professional visitor and exhibitor base.
• MACH (Manufacturing Expo / MACH Show): Major UK manufacturing trade exhibition. Direct competitor for the same UK manufacturing exhibitor budgets and engineering/procurement visitor audience as Southern Manufacturing & Electronics.
• Advanced Engineering (Easyfairs UK): Sibling Easyfairs Industrial Portfolio event serving UK engineering and manufacturing buyers, sharing the same parent platform, marketing infrastructure, and overlapping exhibitor base. Most directly comparable due to shared organiser and adjacent vertical.

Emerging players

• Smart Industry Expo / Industry Expo: Emerging UK-focused industry and digital manufacturing exhibition. Comparable as a niche regional player targeting overlapping UK manufacturing audiences and competing for first-time exhibitors.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Industry_co_uk
• YouTubeyoutube.com/@SouthernManufacturing
• LinkedInlinkedin.com/company/about
• Instagraminstagram.com/southern_manufacturing
• Facebookfacebook.com/SouthernManufacturing

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Southern Manufacturing & Electronics