What Attraction Distribution does

Attraction Distribution is a Montreal-based sales agent and subsidiary of the Attraction media group, specializing in the international licensing of family entertainment content. Founded in 2003 as Delphis Films and later rebranded, the company operates a commission-based distribution model focused on co-financing, promotion, all-rights distribution, and world sales of award-winning family films, branded children's programming, animation content, youth series, and prime time drama. Its catalog spans multiple feature film genres, animation films and series (including titles such as Super Furball, Pat & Mat, and Trollie), live-action youth series, documentary/non-fiction series, and original formats produced by sister companies within the Attraction ecosystem.

The company monetizes through licensing royalties and commissions on distribution rights negotiated with international broadcasters, streaming platforms, and territorial distributors. Its go-to-market is sales-led, relying on an extensive global network of producers for content acquisition and on long-standing relationships with buyers across multiple platforms. A 1-10 employee headcount indicates a lean operation that mediates a meaningful volume of content transactions without significant fixed cost infrastructure beyond the catalog itself.

The business is privately held with no disclosed funding rounds, revenue figures, or public market presence. Distribution is global in claimed scope, supported by a bilingual English/French website and dedicated social channels. The core "technology" is a content rights and relationships platform built over more than two decades, with the parent Attraction group providing strategic support, pipeline content from sister companies, and positioning as Canada's rising media powerhouse.

Name

Attraction Distribution

Legal name

Attraction Distribution

Website

https://attractiondistribution.ca

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

Attraction Distribution is a Montreal-based world sales agent and subsidiary of the Attraction media group that co-finances and globally distributes award-winning family films, children's programming, animation, youth series, and prime time drama to broadcasters, streaming platforms, and international distributors.

Ownership category

akta.pro rank

Headquarters

HQ city

Montréal

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. World Sales and Distribution: As a sales agent, the company generates revenue through commission-based sales of distribution rights for family films and children's programming to broadcasters, streaming platforms, and distributors worldwide. They also engage in co-financing arrangements where they invest in productions in exchange for distribution rights.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

Attraction Distribution is a Montreal-based world sales agent that acquires, co-finances, promotes, and distributes family entertainment content globally. The company handles all-rights distribution and worldwide sales of feature films, children's programming, animation, youth series, prime-time drama, and original formats on behalf of its own catalog, sister companies within the Attraction media group, and an external network of producers.

Product overview

Attraction Distribution operates as a world leader in quality family entertainment distribution, offering a comprehensive portfolio of content distribution services. The company specializes in co-financing, worldwide promotion, and all-rights distribution of award-winning family films, branded children's programming, animation content, and prime time drama series. Their catalog spans feature films across multiple genres, popular live action youth series, animation films and series, and original formats created by sister companies. The company handles a complete content lifecycle from production financing through global distribution across multiple platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• Feature Films Distribution World sales and all-rights distribution of feature films across multiple genres including drama, comedy, fantasy, sci-fi, thriller, and animation, licensed to broadcasters, streaming platforms, and distributors globally.
• Television Series Distribution Distribution of live-action youth series, animation series, and prime-time drama series to international broadcasters, streaming platforms, and distributors.
• Children's Programming Distribution of branded children's programming, including animated and live-action content targeted at kids and youth audiences worldwide.
• Co-Financing Services Co-financing of family entertainment productions in exchange for distribution rights, combined with promotional support and international representation for the producers.
• Original Formats Distribution Development and worldwide distribution of original television formats created by sister companies within the Attraction media group.
• Animation Films and Series Distribution of animated feature films and series for family audiences across global broadcasters and streaming platforms.
• Documentary and Non-Fiction Series Distribution of documentary and non-fiction series covering wildlife, lifestyle, history, and music topics to global buyers.

Segments1 record

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Attraction (Parent Company)coreOthersAttraction Distribution is a company of Attraction, Canada's rising media powerhouse. The parent company provides strategic support and access to a broader media ecosystem in Canada.

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Cake Entertainment: UK-based independent distributor specializing in children's and family content for global markets. Closely comparable as a smaller, niche world sales agent in the same kids/family distribution category Attraction Distribution serves.
• Studio 100: Belgian-headquartered family entertainment company producing and distributing children's brands and animated properties globally. Comparable to Attraction Distribution in the family/kids IP-and-distribution focus, with a similar world-sales approach.
• 9 Story Media Group: Toronto-based creator and global distributor of children's and family content with a strong international sales arm. Comparable to Attraction Distribution in target audience (kids/family), content types (animation, live-action youth series), and world-sales distribution model.
• WildBrain: Canadian-headquartered kids and family content owner, producer, and global distributor (formerly DHX Media). Directly comparable to Attraction Distribution because both monetize a large library of children's and family content through world sales and licensing to broadcasters and streamers.
• Cyber Group Studios: French animation production and distribution company focused on children's and family programming with international sales. Comparable to Attraction Distribution in the family/animation niche and world-sales go-to-market.
• MarVista Entertainment: US-based independent producer and global distributor of family-friendly films and television content. Comparable as a smaller, independent world-sales operation focused on family and children's programming.
• Beta Film: Germany-based leading independent distributor of TV series, films, and family content globally. Comparable as an international sales agent with multi-genre coverage including family content, although materially larger in scale.

Broad incumbents

• Entertainment One (eOne / Hasbro): Major global content distributor and studio now part of Hasbro, with a sizable family and kids content portfolio including Peppa Pig. Comparable at the family-content distribution level but operates at much broader scale and across more categories than Attraction Distribution.
• Gaumont: Historic French studio and global distributor with an animation and family content arm. Comparable at the family-content distribution category level but materially larger in scale and broader in scope than Attraction Distribution.

Emerging players

• Sinking Ship Entertainment: Toronto-based children's content production and distribution company with growing international sales. Comparable as a Canadian, kids-focused content creator with international distribution ambitions, though more production-led than Attraction Distribution.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/AttractionDistr
• Facebookfacebook.com/AttractionDistribution

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Attraction Distribution