What Eastar does

Eastar GmbH is a privately held German industrial computing company founded in 1999 and headquartered in Mönchengladbach. The company designs, produces, distributes, and assembles rugged computing hardware for demanding industrial environments. Its portfolio spans five core categories: rugged tablets and PDAs (6.5 to 13.3 inches, Windows/Android/Ubuntu, IP65-IP68, MIL-STD-810H), panel PCs and HMIs (10.1 to 15.6 inches), box PCs and rackmount chassis (including fanless and DIN-rail variants), vehicle-mounted and stainless steel PCs for hygiene-critical environments, and a liquid cooling product family marketed under the Magicool sub-brand that includes all-in-one kits, GPU workstations supporting up to 8-16 liquid-cooled GPUs (RTX 4090/5090/A100/H100/H200), server chassis, and coolant distribution units (CDUs) with multi-pump redundancy and touchscreen monitoring. Notable engineering capabilities include proprietary internal-circulation CDU designs, maintenance of GPU core temperatures at 55-65°C under full load, and operating temperature ranges from -25°C to +70°C across the product range.

Eastar serves manufacturing, logistics, healthcare, food processing, construction, transportation, and automotive enterprises with an emphasis on customization for complex industrial scenarios and harsh-environment reliability. Revenue is generated primarily through direct enterprise hardware sales on a quote-based pricing model with multi-year contracts, supplemented by customization and integration services. As of June 2025, Eastar distributes Panelmate-branded HMI solutions, panel PCs, and embedded systems alongside its own products under a non-exclusive agreement with Shanghai Panelmate Electronics covering Germany, Austria, and Switzerland, with an option to convert to exclusive distribution. The company maintains a sales-led GTM motion with direct enterprise engagement, website quote requests, trade show presence at Embedded World, and a small digital footprint across Facebook, X, and YouTube.

The company is led by Managing Director Yiming Huang, employs 11-50 people, has no disclosed external funding rounds or institutional investors, and is actively launching new products including rugged tablets, teach pendants, and liquid-cooled AI workstations through 2025-2026.

Name

Eastar

Legal name

Eastar GmbH

Website

https://eastar.de

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Eastar GmbH is a German industrial computing company founded in 1999 that designs, manufactures, and distributes rugged tablets, panel PCs, box PCs, vehicle/stainless PCs, and liquid-cooled AI workstations for manufacturing, logistics, healthcare, food, transportation, and construction enterprises.

Ownership category

akta.pro rank

Product category

Industrial Computing Hardware

NAICS

Computer Terminal and Other Computer Peripheral Equipment Manufacturing (334118), Electronic Computer Manufacturing (334111)

SIC

Industrial Instruments For Measurement, Display, And Control (3823), Electronic Computers (3571)

akta.pro primary industry

Industrial Embedded Computers (Box PCs) (HDACALAF)

akta.pro secondary industry

Industrial Panel PCs & HMI Terminals (HDACALAE)

Keywords

• Industrial computing hardware
• Rugged tablet computers
• Panel PC solutions
• Liquid cooling systems
• Rackmount industrial PCs

Headquarters

HQ city

Mönchengladbach

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Industrial Computing Hardware Sales: Sale of rugged tablets, panel PCs, HMIs, box PCs, rackmount PCs, vehicle computers, stainless steel PCs, and liquid cooling systems. Products are sold with various customization options and configurations for enterprise buyers.
2. Customization and Integration Services: Customized services for complex scenarios and product stability in harsh environments, including tailored solutions for specific industrial applications.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Eastar GmbH produces, distributes, and assembles rugged industrial computing hardware, including rugged tablets, panel PCs, HMI systems, box PCs, rackmount PCs, vehicle-mounted PCs, stainless steel PCs, and computer liquid cooling systems for AI and high-performance computing applications. The company sells its products directly to enterprise customers and through channel partners, offering customization and integration services tailored to harsh industrial environments across manufacturing, logistics, medical, food, transportation, and construction sectors.

Product overview

Eastar GmbH is an industrial computing company founded in 1999, offering a comprehensive portfolio of rugged computing solutions. The product lineup centers on five core categories: (1) Rugged Tablets & PDAs in 6.5-inch to 13.3-inch sizes running Windows 10/11, Android 10-16, or Ubuntu, featuring IP65-IP68 ratings, MIL-STD-810H certification, and up to 1.2-meter drop resistance for logistics, warehousing, and field service; (2) Panel PCs & HMIs in 10.1-15.6-inch sizes with capacitive/resistive touch, IP65/IP67 ratings for industrial automation and machine control; (3) Box PCs & Rackmount PCs including fanless box PCs, DIN rail mountable units, and 4U rackmount chassis for automation and server applications; (4) Vehicle & Stainless PCs for in-vehicle and hygiene-critical environments; (5) Computer Liquid Cooling systems encompassing all-in-one kits, GPU workstations supporting 4-8 liquid-cooled GPUs with dual Intel Xeon CPUs for AI training and deep learning, server chassis for 4-16 GPU configurations, and liquid cooling central hubs (CDU) with 7-10.1-inch touchscreen monitoring displays. Notable individual products include the RT-12C rugged tablet (12-inch Windows 11 with Intel 12th Gen Core), PDA-S65 5G handheld, PM-TP2 teach pendant, 15.6-inch arm-mounted panel PCs, and the 8162-08 AI server workstation with up to 8 liquid-cooled GPUs.

Differentiator

Problem solved

Functional benefit

Brands

• Magicool: Liquid cooling product line including radiators, all-in-one cooling kits, and liquid cooling workstations
• Panelmate

Products and services

• RT-12C 12-inch Windows Rugged Tablet 12-inch Windows 11 rugged tablet with Intel 12th Gen Core i5/i7 processors, IP67 protection, 1.2-meter drop resistance, Corning Gorilla Glass III, -25C to 60C operating range, and 10000mAh battery, designed for enterprise mobility in extreme environments.
• PDA-S65 5G Rugged PDA 6.5-inch Android 14 rugged handheld with MTK6833 Octa-core CPU, 5G connectivity, IP67 protection, 5000mAh removable battery, and optional NFC/RFID and barcode scanner, designed for professional field use in harsh environments.
• 8 GPU Liquid Cooling Workstation (8162-08) AI workstation with dual Intel Xeon CPUs and up to 8 liquid-cooled GPUs, built-in CDU with multi-pump redundancy and 7-inch touchscreen monitoring, designed for AI training, deep learning, HPC, big data, and rendering.
• 4 GPU Liquid Cooling Workstation (8157-04) Compact AI workstation supporting up to 4 liquid-cooled GPUs with built-in independent CDU, 7-inch touchscreen monitoring, multi-pump redundancy, and dual-water-channel full liquid cooling for CPU and GPU.
• PM-TP2 10.1-inch Teach Pendant 10.1-inch operator interface with WXGA capacitive multi-touch display, IP65 front bezel, e-stop button, three-position enabling switch, and shortcut keys, designed for CNC machining, industrial robotics, and pick-and-place operations.
• 15.6-inch Arm-Mounted Operation Panel PC (IDD5x156) Industrial panel PC with 15.6-inch WXGA TFT display, Intel Celeron J6412 to Core i7 processors, IP65 front protection, cantilever-arm design with 320-degree rotation, and -20C to 60C operating range, built for heavy-duty industries.
• PC-15 15-inch Industrial Panel PC 15-inch industrial panel PC with Intel Celeron J4125/J6412 or 8th-11th Gen Core i5/i7 processors, capacitive or resistive touch options, full IP65/IP67 rating, 9-36V DC wide power range, optional aluminum or stainless steel housing.
• P5156-HY 15.6-inch Fanless Panel PC Fanless industrial panel PC with 15.6-inch 1920x1080 TFT LCD, capacitive touch, Intel Celeron/Atom/Core processors up to 13th gen, aluminum alloy design, IP65 front-panel waterproof rating, -20C to 60C operating temperature.
• Fanless Windows 10/11 Box PC Compact fanless industrial PC supporting Intel 6th-9th Gen Core i3/i5/i7 processors for automation and industrial applications.

Quantifiable outcome

• Operating temperature range from -20°C to +70°C depending on product
• +3 more outcomes

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Shanghai Panelmate Electronics Co., Ltd.coreChannel Partner/ Reseller/ Distributor · 16 June 2025Eastar GmbH entered into a cooperation agreement with Shanghai Panelmate Electronics Co., Ltd. to promote and distribute Panelmate's product portfolio including HMI solutions, panel PCs, and embedded systems across Germany, Austria, and Switzerland (the German-speaking region). The partnership is non-exclusive with option to become exclusive at a later stage. Cooperation includes joint trade fair appearances, targeted marketing activities, and technical support from Panelmate. Panelmate is a leading manufacturer of industrial computer technology supplying OEM and ODM solutions for demanding industrial applications, known for reliability, long-term availability, and strong price-performance ratio. The first Panelmate products became available through Eastar starting summer 2025.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Advantech: Global leader in industrial PCs, panel PCs, fanless box PCs, and embedded platforms, serving manufacturing, logistics, and transportation — directly overlapping Eastar's core categories.
• Kontron: German-headquartered industrial computing specialist offering embedded boards, box PCs, panel PCs, and rugged systems — the closest geographic and product-line peer to Eastar's industrial-IT stack.
• Winmate: Specialist in rugged tablets, panel PCs, and vehicle-mounted computers with MIL-STD and IP ratings — a direct competitor in the rugged-tablet/rugged-HMI subcategories.
• DFI: Industrial motherboards, embedded systems, and rugged computing vendor whose box-PC and embedded lines overlap Eastar's Box PC / Rackmount PC categories.
• AAEON: Industrial and embedded computing company with a portfolio of box PCs, panel PCs, and rugged systems that competes head-to-head with Eastar's fanless and panel-PC offerings.
• Nexcom: Industrial PC and IoT solutions vendor offering rugged panel PCs, fanless systems, and transportation/vehicle computers — strong product overlap with Eastar's Box/PC and Vehicle PC lines.

Broad incumbents

• Beckhoff Automation: German industrial automation major with industrial PCs, panel PCs, and control hardware deeply integrated with its automation platform — broader but overlapping with Eastar's automation selling motion.
• Phoenix Contact: German industrial automation and interface specialist with industrial PCs and HMI panels — broader portfolio but competes directly for industrial panel-PC and automation-controller budgets.
• Siemens (Industrial PCs / SIMATIC): Dominant industrial-automation vendor whose SIMATIC industrial PCs, panel PCs, and HMI systems compete across almost all of Eastar's verticals — much larger scale but adjacent category.

Emerging players

• OnLogic: Specialist rugged and industrial computing vendor (formerly Logic Supply) focused on fanless and rugged edge systems — similar scale and product philosophy to Eastar.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Eastar_IPC
• YouTubeyoutube.com/channel/UCcpbZcX3K2DudZtOjVJkXKQ
• Facebookfacebook.com/eastarmanufacturing
• LinkedInlinkedin.com/company/eastar-gmbh

Compliance12 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eastar