ONE COMPATH
- Company typePrivate
- Founded1997
- HeadquartersTokyo, Japan
- Headcount101–250
- GTM typeB2B and B2C
- OfferingSoftware
ONE COMPATH firmographics
Firmographics- Name
- ONE COMPATH
- Legal name
- 株式会社ONE COMPATH
- Website
- https://onecompath.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
ONE COMPATH industry classification
Industry- Product category
- Location-based digital media services
- NAICS
- Web Search Portals and All Other Information Services (519290)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Local Search & Business Directories (BPAMAAAE)
- akta.pro secondary industries
- Local & City Guide Content Aggregators (MPACAKAJ), Personal Care & Wellness Booking Platforms (Beauty, Fitness, Spa) (BPAMAHAF)
Keywords
Where ONE COMPATH is headquartered
LocationHeadquarters
- HQ city
- Tokyo
- HQ country
- Japan
- HQ region
- Asia
Offices1 record
Markets served
ONE COMPATH business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Shufoo! Advertising & Promotion: Revenue from advertising placements on the Shufoo! digital flyer platform serving CPG brands, retailers, and manufacturers. Includes video ad plans, area-segmented spot delivery, and promotional campaign placements. Shufoo! reaches 160万 users and 450M monthly page views.
- Mapion Biz Enterprise Solutions: B2B subscription and license fees for map solutions including store locator, product-in-stock locator (買えるお店マップ), Google My Business sync, API delivery, and data cleaning services targeting manufacturers, retailers, auto dealers, and pharmacy chains.
- aruku& for Office: Annual subscription fees for corporate health management platform enabling employee step tracking, walking events, and corporate team challenges. Plans start at 20万円/year for SMEs with dedicated support.
- BPO Services for Housekeeping Industry: Back-office process outsourcing for housekeeping and cleaning service companies, including customer inquiry handling, staff scheduling, and operations consulting starting at 5万円/month.
- Mapion Plus Subscription: Subscription-based premium map features including Hiragana Map, Border Map, Toori-name Map, and Reach Zone Map for consumers at 250円/month.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Mapion Plus subscription (iOS app) |
| Subscription | Annual | aruku& for Office U300 SME Plan |
| Unit Pricing | Pay-as-you-go | Mapion Biz Store Data Cleaning Service |
| Subscription | Monthly | BPO Services for Housekeeping Businesses |
| Transaction based/ take rate | Pay-as-you-go | Shufoo! Video Spot Plan |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels10 records
ONE COMPATH product offering
Product offeringCore offering
ONE COMPATH operates a portfolio of location-based digital media services. Its consumer offerings include the Mapion internet map service, the Shufoo! electronic flyer platform reaching 16M monthly unique users, and the aruku& gamified walking app with 3M+ cumulative downloads. For enterprises, it sells Mapion Biz store-locator and data-cleaning solutions, the LocalONE store-to-consumer communication platform, Shufoo! advertising placements, and the aruku& for Office corporate wellness program. It is a wholly-owned subsidiary of Toppan Inc. and a registered Japanese corporation headquartered in Tokyo.
Product overview
ONE COMPATH operates a multi-product digital media portfolio centered on location-based services and retail engagement. Core products include Mapion (map search service), Shufoo! (electronic flyer platform), and aruku& (walking engagement app). B2B solutions include Mapion Biz enterprise mapping and LocalONE store communication platform. The company also runs Kajidore home services comparison and provides data cleaning services. The portfolio is unified under the 'One Mile Innovation Company' vision targeting everyday consumer services.
Differentiator
Problem solved
Functional benefit
Brands
- Shufoo!（シュフー）: Japan's leading digital flyer (electronic tachiaki) service, operated by ONE COMPATH. Approximately 4,600 major retail chains and 120,000+ stores participate, with 4.5 billion monthly PVs and 16 million monthly unique users. Provides promotional AI tools including Shufoo!AI for consumer behavior and seasonal marketing trend analysis.
- Mapion（マピオン）
- aruku&（あるくと）
- LocalONE（ローカルワン）
- カジドレ
- Mapion Biz
Products and services
- Mapion Internet map information search service operated since 1997, offering spot search, route search, weather forecasts, and tourist information. Reaches approximately 10-12 million monthly users with vector-based maps, border maps, hiragana maps, and disaster-prevention views. For general consumers.
- Shufoo! Japan's largest electronic flyer (digital tachiaki) platform with 16 million monthly unique users, 120,000+ participating stores, and 450 million monthly page views. Aggregates supermarket, drugstore, and home-center flyers nationwide. For general consumers (primarily 30-50s women) and serves as the foundation for B2B advertising revenue.
- aruku& Walking app with gamified character missions and reward systems. Surpassed 1 million cumulative downloads in March 2021 and reached 3 million by 2026. For general consumers, with corporate (aruku& for Office) and government (aruku& for Campaign) variants available as separate offerings.
- Mapion Biz Enterprise B2B mapping solution providing store locators, product-in-stock finders, Google Business Profile synchronization, and map API services. Adopted by more than 300 companies including Nissan (2,400 sales locations), I&H Hanshin Dispensing Group (585 pharmacies), and Suntory Food International.
- LocalONE Communication platform connecting stores and consumers, enabling centralized management of store information, promotional content, and reviews across multiple digital media. Co-developed with mov Inc. (Kuchikomi.com). For retailers and brands seeking unified digital presence.
- Kajidore Home cleaning and housekeeping service comparison platform launched in August 2020, helping users find and compare housecleaning and housekeeping service providers in their area with review and booking functionality. For general consumers searching for home services.
- aruku& for Office Annual subscription corporate health-management platform built on aruku&, enabling employee step tracking, walking events, team challenges, ranking, and reporting. Plans start at ¥200,000/year (excluding tax) for companies with fewer than 300 employees. Used by 4,558+ companies, with 14 White500-certified organizations among users.
- Housekeeping BPO Services Back-office process outsourcing for housekeeping and cleaning service companies, including customer inquiry handling, staff scheduling, and operations consulting starting at ¥50,000/month. Business improvement consulting starts at ¥20,000/month (likely ¥200,000/month per source). Targets small and mid-sized cleaning businesses.
- Mapion Plus Subscription-based premium map features for the Mapion iOS app, including Hiragana Map, Border Map, Toori-name Map, and Reach Zone Map at ¥250/month (tax included). Free 5-minute access available via video-ad viewing. For individual consumers.
- Shufoo! Video Spot Plan Video advertising option within the Shufoo! platform enabling spot plans for national, 6-region, or prefecture-level targeting. Integrated with Toppan's movring video production service starting at ¥30,000 per video. For retailers, CPG brands, and manufacturers seeking regional video-ad placements.
- Mapion Biz Store Data Cleaning Service Address standardization and geocoding service using Mapion's 5.6 million telephone database. Initial setup starts at ¥234,000, with per-record pricing based on cleaning scope. For manufacturers, retailers, auto dealers, and pharmacy chains needing accurate store data.
- aruku& for Campaign Walking-campaign and digital stamp-rally service for brand partners, prefectures, and municipalities. Notable deployments include Keihan Railway (Osaka Castle 90th anniversary), Kyoto Prefecture, Akita Prefecture, and Mizuno. For brand and government partners seeking consumer engagement via walking.
Quantifiable outcome
- 86.2% of 1day3000 participants reported the event motivated them to continue walking; 99.3% intended to continue walking after the event.
- +3 more outcomes
Companies that use ONE COMPATH
Customer profileNamed customers10 records
Segments6 records
Ideal customer profiles6 records
ONE COMPATH technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability2 records
Feature5 records
ONE COMPATH partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor and core.
- EBRIE Co., Ltd. (DELISH KITCHEN)minorContent integration between Shufoo! flyer app and DELISH KITCHEN recipe video platform. First phase enables recipe video viewing within Shufoo! app; second phase (October 2022) adds flyer content within DELISH KITCHEN, linking shopping and cooking.
- Deloitte Tohmatsu Financial Advisory LLC (デロイト トーマツ ファイナンシャルアドバイザリー)minorSROI (Social Return on Investment) analysis partnership to quantify the social value of walking, applying the framework to aruku&'s 1day3000 walking event. Analysis covered CO2 reduction, healthcare cost savings, and lifestyle disease risk reduction.
- Mizuno Corporation (ミズノ)minorCollaboration campaign between aruku& walking app and Mizuno's LD40VI walking shoes, featuring trip card missions, QR code store visits at Sports Authority, and limited-edition app icons. Targeted at active seniors aged 50+.
- Keihan Electric Railway Co., Ltd. (京阪電気鉄道)minorDigital stamp rally using aruku& for キャンペーン for the 90th anniversary of Osaka Castle tower reconstruction. Three walking courses with QR checkpoints; co-organized with Osaka Castle Park Management.
- Osaka Castle Park Management Co., Ltd. (大阪城パークマネジメント)minorCo-organized digital stamp rally event with Keihan Railway and Osaka Castle Park Management for the 90th anniversary celebration.
- mov Co., Ltd. (口コミコム)coreJoint development of LocalONE platform combining ONE COMPATH's Shufoo! and Mapion Biz assets with mov's 口コミcoms review management technology. Platform unifies store information, promotional content, and review analytics for retailers. Launched 2022.
- Toppan Printing Co., Ltd. (movring)minorShufoo! video spot plan linked to Toppan's movring video production service, enabling low-cost video ad creation from existing flyer images and text for regional retail campaigns.
- Pasona Co., Ltd. (パソナ)minorCo-hosted online health management seminar and corporate walking event (1day3000) with Pasona, targeting remote workers and corporate wellness managers.
Scale indicators9 records
Recent moves7 records
Expansion highlights6 records
ONE COMPATH competitors and assessment
Company assessmentDirect peers
- NAVITIME JAPAN: Japanese map, navigation, and transit routing platform serving consumers and enterprises. Comparable to ONE COMPATH's Mapion in core mapping/navigation and to Mapion Biz in B2B transit/POI data services, with significant overlap in Japanese local search and location data.
- Allied Architects: Japanese location-data and local-services platform operator (e.g., Ikoze, kakaku.com–adjacent local discovery). Directly comparable to ONE COMPATH's local search, store locator, and POI dataset products.
- Increment P (MapFan): Provider of MapFan and related Japanese map data, navigation, and location services. Directly comparable to Mapion and Mapion Biz — both sell geocoded POI databases and map APIs to enterprise customers in Japan.
- LIFULL: Japanese vertical search and local directory operator (LIFULL HOME'S, etc.) with extensive POI and local business data. Comparable to ONE COMPATH's local search/directory and Mapion Biz store locator offerings, particularly in B2B local data services.
- Zenrin: Leading Japanese map data and digital mapping company providing maps, navigation, and geospatial content. Comparable to ONE COMPATH's Mapion map database (5.6M entries) and Mapion Biz enterprise data services, competing in the same Japanese geocoded-data and map-licensing market.
Emerging players
- Cookpad: Japanese recipe and food content platform with adjacent grocery shopping and ad products. Comparable to Shufoo!'s recipe/shopping integration (DELISH KITCHEN partnership) and to consumer food-discovery monetization in the Japanese market.
- FiNC Technologies: Japanese health/wellness app offering walking, diet, and corporate wellness programs. Directly comparable to aruku& and aruku& for Office in the gamified walking and corporate health-management space in Japan.
Broad incumbents
- Rakuten Group: Diversified Japanese internet/e-commerce conglomerate with Rakuten Coupon, Rakuten Pay, Rakuten Travel, and ad products. Comparable to Shufoo! (digital flyer / coupon / retail media) and broadly to ONE COMPATH's local services B2B offerings.
- Yahoo Japan / LY Corporation (Z Holdings): Major Japanese internet platform operating Yahoo! MAP, Yahoo! Shopping, Yahoo! Search, and local services. Comparable to Mapion (consumer maps/search), Shufoo! (shopping discovery), and broader B2B local advertising — a much larger incumbent with overlapping capabilities.
- Recruit Holdings: Japanese information services giant operating lifestyle, real estate, beauty, and dining platforms (Hot Pepper, SUUMO, etc.) with strong local advertising and B2B local business solutions. Overlaps with Shufoo! B2B advertising, LocalONE, and Kajidore home-services comparison.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
ONE COMPATH social profiles
Digital presenceONE COMPATH compliance and trust
Trust signalCompliance8 records
ONE COMPATH financial estimates
Financial estimateRevenue estimate
Valuation estimate
ONE COMPATH leadership team
Management profileNumber of profiles
Profiles6 records
ONE COMPATH subsidiaries and ownership
Company hierarchySubsidiaries1 record
ONE COMPATH funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ONE COMPATH M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ONE COMPATH
What does ONE COMPATH do?
ONE COMPATH operates a portfolio of location-based digital media services. Its consumer offerings include the Mapion internet map service, the Shufoo! electronic flyer platform reaching 16M monthly unique users, and the aruku& gamified walking app with 3M+ cumulative downloads. For enterprises, it sells Mapion Biz store-locator and data-cleaning solutions, the LocalONE store-to-consumer communication platform, Shufoo! advertising placements, and the aruku& for Office corporate wellness program. It is a wholly-owned subsidiary of Toppan Inc. and a registered Japanese corporation headquartered in Tokyo.
Is ONE COMPATH a public or private company?
ONE COMPATH is a private company. It is classified as corporate owned and is currently operating.
When was ONE COMPATH founded?
ONE COMPATH was founded in 1997. It employs 101 to 250 people.
Where is ONE COMPATH based?
ONE COMPATH is headquartered in Tokyo, Japan, in the Asia region.
How does ONE COMPATH make money?
Five revenue lines are on record. Shufoo! Advertising & Promotion is the primary driver. The others are mapion Biz Enterprise Solutions, aruku& for Office, BPO Services for Housekeeping Industry and mapion Plus Subscription.
Who are ONE COMPATH's main competitors?
Direct peers on record are NAVITIME JAPAN, Allied Architects, Increment P (MapFan), LIFULL and Zenrin. Emerging players are Cookpad and FiNC Technologies. Broad incumbents are Rakuten Group, Yahoo Japan / LY Corporation (Z Holdings) and Recruit Holdings.
Does ONE COMPATH have an API?
No public API is recorded for ONE COMPATH.
What industry is ONE COMPATH in?
ONE COMPATH's product category is Location-based digital media services. Its primary akta.pro industry code is BPAMAAAE, Local Search & Business Directories, with a secondary code of MPACAKAJ, Local & City Guide Content Aggregators. Its NAICS code is 519290 and its SIC code is 7900.