Shopping Metro Itaquera
Shopping Metrô Itaquera is a regional shopping mall in the Itaquera district of São Paulo, operated by Ancar Ivanhoe and anchored to the local metro station. It serves eastern São Paulo families and commuters with retail, dining, a cinema, entertainment attractions, parking, and the aMais+ loyalty program.
- Company typePrivate
- Founded2007
- HeadquartersItaquera, Brazil
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Shopping Metro Itaquera does
Shopping Metrô Itaquera is a regional shopping mall operated by Ancar Ivanhoe and located at Av. José Pinheiro Borges, s/n, in the Itaquera district of São Paulo, Brazil (CEP 08220-900), directly adjacent to Metrô Itaquera station on the São Paulo metro. The property functions as a one-stop retail, dining, and entertainment destination for local families and commuters in eastern São Paulo, combining traditional stores, a supermarket anchor (Extra), a multi-screen cinema with specialized sessions such as CineMaterna, and entertainment attractions including Vila Trampolim (trampoline park) and Play City (amusement park). Supporting infrastructure includes more than 2,716 parking spaces across three floors with both pay-as-you-go and monthly subscription tiers, the aMais+/aMais customer loyalty program, a mobile app for iOS and Android, an AI-powered virtual assistant named Ana, and differentiated amenities such as a Pet Friendly policy with Praça Pet dining area, Itaqueria Parque children's playground, and accessibility features including Quiet Hour and comfort corners for visitors with autism spectrum disorder.
The business is operated as a private commercial real estate asset rather than a disclosed corporate entity, with no public financials, funding history, or standalone headcount available. Its revenue mechanics span four streams: recurring rental income from retail space leased to a diversified tenant base (horizontal mix including SMB fashion like Timo Kids, entertainment operators, and an enterprise grocery anchor in Extra), subscription and usage-based parking revenue (hourly, motorcycle, overnight, and monthly tiers for external and tenant users), advertising and media commercialization across signage, event spaces, and promotional activations, and transaction-based event programming including seasonal campaigns and brand partnerships such as Panini collector events (Vem Pro Jogo). The technology stack is conventional for Brazilian regional malls: a web platform, a Mobits-branded mobile app integrated with the loyalty program and parking payments, and a basic conversational assistant. Go-to-market is direct-to-consumer via physical foot traffic from the metro catchment, supplemented by social media, email newsletter, and on-site events; there is no multi-property or geographic expansion disclosed beyond the single Itaquera asset.
Shopping Metro Itaquera firmographics
Firmographics- Name
- Shopping Metro Itaquera
- Legal name
- Shopping Metrô Itaquera
- Website
- https://shoppingitaquera.com.br
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Shopping Metrô Itaquera is a regional shopping mall in the Itaquera district of São Paulo, operated by Ancar Ivanhoe and anchored to the local metro station. It serves eastern São Paulo families and commuters with retail, dining, a cinema, entertainment attractions, parking, and the aMais+ loyalty program.
- Ownership category
- akta.pro rank
Shopping Metro Itaquera industry classification
Industry- Product category
- Shopping Mall Operations
- NAICS
- General Merchandise Retailers (455), Department Stores (4551), Amusement Parks and Arcades (7131), Grocery and Convenience Retailers (4451)
- SIC
- Retail-Misc General Merchandise Stores (5399), Retail-Department Stores (5311), Services-Amusement & Recreation Services (7900), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Regional Department Store–Anchored Multi-Category Retail (Store-in-Store) (CRAGAFAH)
Keywords
Where Shopping Metro Itaquera is headquartered
LocationHeadquarters
- HQ city
- Itaquera
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Shopping Metro Itaquera business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Infrastructure, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Retail Space Rental: Revenue generated from renting commercial space to retail stores, restaurants, and service providers throughout the shopping mall
- Parking Services: Paid parking services with over 2,700 parking spaces, including hourly rates, overnight rates, and monthly subscriptions
- Advertising and Media: Commercialization and media opportunities within the mall premises including signage, event spaces, and promotional activations
- Event Programming: Events and entertainment programming including exhibitions, seasonal activations, and partnerships with brands like Panini for collector events
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Car parking hourly rates |
| Usage-based | Pay-as-you-go | Motorcycle parking rates |
| Subscription | Monthly | Monthly parking subscriptions |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Shopping Metro Itaquera product offering
Product offeringCore offering
Shopping Metrô Itaquera operates a physical shopping mall in the Itaquera district of São Paulo, Brazil, offering retail stores, restaurants, a cinema, entertainment attractions (Vila Trampolim, Play City, Itaquerinha Parque), and supporting services such as paid parking, the aMais+ loyalty program, and pet-friendly amenities. The mall is operated by Ancar Ivanhoe and serves as a comprehensive shopping, dining, and leisure destination anchored by major tenants like Extra Supermarket. Revenue is primarily generated through leasing commercial space to retailers and food vendors, supplemented by parking fees, advertising/media placements, and event programming.
Product overview
Shopping Metro Itaquera is a shopping mall operated by Ancar Ivanhoe in São Paulo, Brazil. The mall offers a comprehensive retail ecosystem comprising physical stores (lojas), diverse dining options (alimentação), a cinema with special CineMaterna sessions for families with babies, entertainment attractions including Vila Trampolim trampoline park and Play City amusement park, children's areas like Itaquerinha Parque, pet-friendly services with dedicated Praça Pet dining area, and extensive parking facilities. The mall also operates the aMais+ loyalty program to reward customer purchases across all participating stores.
Differentiator
Problem solved
Functional benefit
Brands
- aMais+: Loyalty and benefits program that transforms purchases into experiences
- aMais
Products and services
- Shopping Metrô Itaquera Mall Physical shopping mall offering retail stores, restaurants, cinema, entertainment attractions, and services. Located at Metrô Itaquera station, the mall serves the Itaquera community and surrounding areas of eastern São Paulo with extended operating hours including weekends.
- Cinema Movie theater within the mall showing current film releases with multiple screenings daily. Includes specialized sessions such as CineMaterna for parents with babies.
- Parking Services (Estacionamento) Paid parking facility with more than 2,700 spaces across multiple floors, including preferential parking, self-service payment machines, and acceptance of cash, PIX, and debit/credit cards. Offers hourly, overnight, and monthly subscription pricing for cars and motorcycles.
- aMais+ Loyalty Program Customer benefits program that converts shopper purchases into points redeemable for special gifts, rewards, and experiences across participating mall stores. Integrated with the mobile app for coupon redemption.
- Itaquerinha Parque Children's playground attraction featuring educational toys, free to use by redeeming a coupon through the shopping mall's mobile app. Located at Piso Campanela near Kalunga.
- Event Programming and Commercialization Programming and commercialization of seasonal events, exhibitions, and themed activities, including partnerships with brands like Panini for collector events. Also offers advertising and media placement opportunities within the mall premises including signage, event spaces, and promotional activations.
Companies that use Shopping Metro Itaquera
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles2 records
Shopping Metro Itaquera technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Shopping Metro Itaquera partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Ancar IvanhoeflagshipAncar Ivanhoe is the operator and developer of Shopping Metrô Itaquera. They manage and operate multiple shopping centers across Brazil including Shopping Boulevard, Madureira Shopping, Botafogo Praia Shopping, Shopping Downtown, Shopping Nova América, and many others.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Shopping Metro Itaquera competitors and assessment
Company assessmentDirect peers
- Shopping Aricanduva: Large regional mall in São Paulo's east side with broad retail mix, entertainment, and family-oriented amenities. Directly comparable in catchment, anchor tenant strategy, and entertainment-led positioning.
- Shopping Pátio Paulista: São Paulo mid-size regional shopping center combining retail, dining, and entertainment in a transit-accessible location. Comparable format and operating approach.
- Shopping Center Norte: Major São Paulo regional shopping center with multi-category retail, dining, and entertainment. Same operating model and target market as Shopping Metrô Itaquera, making it a benchmark for tenant mix and traffic.
- Tietê Plaza Shopping: Regional shopping center in northern São Paulo with multi-category retail and entertainment attractions. Comparable size, suburban location, and tenant profile.
- Shopping SP Market: Regional São Paulo shopping mall with broad retail and entertainment offerings; comparable multi-category positioning and suburban catchment profile.
- Shopping Anália Franco: Regional shopping mall in São Paulo's eastern zone serving a similar suburban middle-class catchment with multi-category retail, dining, and entertainment. Comparable scale, format, and target demographic to Itaquera.
Broad incumbents
- Multiplan: One of Brazil's largest shopping mall operators (NYSE: MULT3). Comparable business model in retail space rental, parking, and mall media, with broader portfolio for benchmarking.
- Shopping Morumbi: One of São Paulo's largest and most established shopping malls. Larger and more upscale but operates the same anchor-driven, multi-tenant, multi-revenue-stream mall model with entertainment components.
- BR Malls: Brazilian mall operator with national portfolio of regional shopping centers. Comparable anchor-tenant-driven, multi-revenue-stream operating model.
- Iguatemi S.A. Brazilian shopping mall operator running a portfolio of premium and regional malls across the country. Relevant benchmark for tenant economics, parking monetization, and loyalty/CRM strategy at scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Shopping Metro Itaquera social profiles
Digital presenceShopping Metro Itaquera financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shopping Metro Itaquera leadership team
Management profileNumber of profiles
Shopping Metro Itaquera funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shopping Metro Itaquera M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shopping Metro Itaquera
What does Shopping Metro Itaquera do?
Shopping Metrô Itaquera operates a physical shopping mall in the Itaquera district of São Paulo, Brazil, offering retail stores, restaurants, a cinema, entertainment attractions (Vila Trampolim, Play City, Itaquerinha Parque), and supporting services such as paid parking, the aMais+ loyalty program, and pet-friendly amenities. The mall is operated by Ancar Ivanhoe and serves as a comprehensive shopping, dining, and leisure destination anchored by major tenants like Extra Supermarket. Revenue is primarily generated through leasing commercial space to retailers and food vendors, supplemented by parking fees, advertising/media placements, and event programming.
Is Shopping Metro Itaquera a public or private company?
Shopping Metro Itaquera is a private company. It is classified as corporate owned and is currently operating.
When was Shopping Metro Itaquera founded?
Shopping Metro Itaquera was founded in 2007. It employs 251 to 500 people.
Where is Shopping Metro Itaquera based?
Shopping Metro Itaquera is headquartered in Itaquera, Brazil, in the Latin America region.
How does Shopping Metro Itaquera make money?
Four revenue lines are on record. Retail Space Rental is the primary driver. The others are parking Services, advertising and Media and event Programming.
Who are Shopping Metro Itaquera's main competitors?
Direct peers on record are Shopping Aricanduva, Shopping Pátio Paulista, Shopping Center Norte, Tietê Plaza Shopping, Shopping SP Market and Shopping Anália Franco. Broad incumbents are Multiplan, Shopping Morumbi, BR Malls and Iguatemi S.A..
Does Shopping Metro Itaquera have an API?
No public API is recorded for Shopping Metro Itaquera.
What industry is Shopping Metro Itaquera in?
Shopping Metro Itaquera's product category is Shopping Mall Operations. Its primary akta.pro industry code is CRAGAFAH, Regional Department Store–Anchored Multi-Category Retail (Store-in-Store). Its NAICS code is 455 and its SIC code is 5399.