Marin Supply

What Marin Supply does

Marin Supply AS is a Norwegian privately held B2B distributor of specialized industrial electrical equipment, operating under organization number NO 925 720 666 MVA. The company runs a Norwegian-language e-commerce storefront with customer-login ordering, inventory-status tracking, and downloadable product catalogs, sourcing from more than a dozen international manufacturers (E2S, steute, Sabik Marine, Peppers, Rutab, Remora, Elematic, Raychem RPG, Abtech, Hawa, Band-It, Moflash, CCG, WKK Nederland, and Lutze). Its core product categories are alarm and warning systems, marine LED lanterns, wide-area warning systems, fastening and bundling materials, cable glands (including Ex-rated variants), junction boxes, industrial lighting, and automation equipment (position switches, safety switches, wireless devices).

The portfolio is concentrated on equipment certified for hazardous areas and maritime environments, carrying ATEX, IECEx, MED, EN54-23, SIL 2, VdS, CEI EN 62275, and GOST-R certifications. Sub-brands include the GNEx and BEx explosion-proof alarm series, the L101 EN54-23 fire-alarm beacon series, and STA/STB tower signals. Product launches in 2023 and 2024 (GNEx sounders and PA loudspeakers, BEx combination devices, BExH120D-R Belltronic, BExS110-R Radial Horn, L101X Xenon beacon, STA/STB tower signals) indicate active SKU expansion. The company is currently headquartered in Horten and is relocating to Tønsberg effective 15 December 2025.

The business model is direct B2B hardware sales through the company's own online store, with account-based ordering for established customers and no publicly disclosed pricing. Revenue derives from reselling certified industrial and marine components; no subscription, platform, or service-revenue streams are indicated. The company operates exclusively in Norway, with no disclosed international expansion, no parent or subsidiary entities, no institutional funding, and no disclosed headcount or revenue figures.

Name

Marin Supply

Legal name

Marin Supply AS

Website

https://marinsupply.no

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

1–10 employees

Short description

Marin Supply is a Norwegian B2B e-commerce distributor of certified explosion-proof, marine, and industrial electrical equipment — including alarms, cable glands, junction boxes, and marine lanterns — serving industrial, marine/offshore, and aviation infrastructure customers across Norway.

Ownership category

akta.pro rank

Product category

Industrial Electrical Equipment Distribution

SIC

Wholesale-Electronic Parts & Equipment, Nec (5065), Wholesale-Durable Goods, Nec (5099)

akta.pro primary industry

Marine MRO Parts & Consumables Distribution (TLAKAOAJ)

akta.pro secondary industries

Life-Saving Appliances & Safety Equipment (Davit Systems, Lifeboats, Firefighting) (IMAJAIAG), Fasteners & Joining Consumables (Bolts, Rivets, Welding Wire/Rods, Flux) (IMAJAKAI)

Keywords

• Industrial equipment supply
• Explosion-proof equipment
• Marine signal equipment
• Cable management accessories
• Alarm warning systems

Headquarters

HQ city

Horten

HQ country

Norway

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Product Sales: Revenue generated from selling industrial equipment and components through B2B e-commerce transactions. Products include cable glands, alarm systems, junction boxes, fastening materials, automation equipment, and accessories. The company stocks items for rapid delivery and also sources from supplier warehouses for non-stock items.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Marin Supply AS is a Norwegian B2B distributor of industrial and marine electrical equipment, specializing in explosion-proof (Ex) rated products for hazardous areas. The company sells alarm and warning systems, cable glands, junction boxes, industrial lighting, automation components, and fastening materials sourced from manufacturers such as E2S, steute, Sabik Marine, Peppers, Abtech, and others, primarily serving Norwegian industrial companies, marine/offshore operators, and aviation/infrastructure clients through its e-commerce web store with stock for rapid delivery.

Product overview

Marin Supply is a Norwegian B2B industrial and marine supply company offering a diversified portfolio of electrical and mechanical components. The core offering centers on Alarm & Varsling (alarm and warning systems) comprising audible alarms, visual alarms, combination alarms, and alarm towers, including explosion-proof (Ex) variants certified for hazardous areas. Supporting product lines include Sabik Marine LED lanterns for maritime applications, cable management solutions (fastening, bundling materials, cable glands), junction boxes, industrial lighting, and automation equipment (position switches, safety switches, wireless equipment). Key sub-brands include the GNEx and BEx explosion-proof alarm series for hazardous environments, the L101 beacon series with EN54-23 fire alarm certification, and tower signal products. Marin Supply serves industrial and marine sectors with a comprehensive range of mechanical and electrical installation materials.

Differentiator

Problem solved

Functional benefit

Products and services

• Alarm & Warning Systems (Alarm & Varsling) Comprehensive range of audible alarms, visual alarms, combination alarms, and alarm towers for industrial applications, including explosion-proof (Ex) versions certified for hazardous areas (ATEX/IECEx, MED, SIL 2, EN54-23). For industrial, marine, and offshore buyers needing signaling and alarm compliance.
• Sabik Marine LED Lanterns Marine LED lanterns (e.g., Sabik LED 155) for navigation and signaling on vessels, buoys, and maritime markers, with modular configurations (Simplex, Duplex, Triplex) and configurable divergence angles. For ship builders, port authorities, and maritime operators.
• Wide Area Warning Systems
• Fastening and Bundling Materials (Feste- og buntemateriell)
• Cable Glands and Accessories (Kabelnipler)
• Junction Boxes and Enclosures (Koblingsbokser)
• Industrial Lighting (Belysning)
• Automation Equipment (Automasjonsutstyr)
• Miscellaneous Industrial Equipment (Diverse Annet)

Quantifiable outcome

• Stock availability for most common Ex equipment items - can often deliver directly from own warehouse in Horten
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Eight partnerships are on record, tiered core.

• steutecoreTechnology or Integrationsteute supplies wireless position switches and automation equipment. Marin Supply offers steute's RF-98 wireless position switches featuring 'Energy Harvesting' technology that eliminates need for cables and batteries. steute also provides Ex wireless versions for hazardous areas.
• E2ScoreTechnology or IntegrationE2S is a leading manufacturer of audible and visual warning signals. Marin Supply stocks E2S products including alarm sounders, beacons, signal towers, and combination alarm devices. E2S products carry MED (Marine Equipment Directive) approval, ATEX and IECEx certifications.
• Sabik MarinecoreTechnology or IntegrationSabik Marine provides LED marine lanterns for buoys and maritime markers. Marin Supply offers Sabik LED 155 marine lanterns with modular design configurable for different divergence angles and light configurations (Simplex, Duplex, or Triplex).
• PepperscoreTechnology or IntegrationPeppers supplies cable glands and accessories. Marin Supply stocks 635+ Peppers products including Ex-rated cable glands, serrated washers, silicone seals, and O-rings. Products include A2LBF (brass), A3LBF (nickel-plated brass), A2LSF (stainless steel 316), and A3LSF variants.
• ElematiccoreTechnology or IntegrationElematic supplies fastening and cable management products including cable ties, tensioning tools, and crimping tools. Marin Supply stocks a wide range of Elematic nylon cable ties in polyamide 6.6, tensioning tools, and manual crimping tools for non-insulated terminals.
• Raychem RPGcoreTechnology or IntegrationRaychem RPG supplies stainless steel fastening and bundling materials. Marin Supply stocks coated and uncoated ball lock ties, band coils, and buckles in stainless steel 304 and 316 for industrial bundling applications.
• AbtechcoreTechnology or IntegrationAbtech supplies industrial enclosures including SSX stainless steel enclosures, submersible enclosures rated IP68, and Eco Exe series. Products carry ATEX and Ex-e certifications for hazardous area use.
• HawacoreTechnology or IntegrationHawa supplies hydraulic punching tools and accessories including hand pumps, hydraulic cylinders, spare parts, and accessories. Products include H80 electronics, various lock tools, hand pumps, and power tools for cable duct work.

Scale indicators2 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Ahlsell: Largest Nordic MRO and industrial supply distributor serving B2B customers with electrical equipment, tools, lighting, and installation materials. Directly comparable B2B distribution model and customer base in Norway/Sweden, though with a much broader and less Ex-specialized catalog.
• Solar A/S: Danish-headquartered industrial and electrical distributor with significant Norwegian operations. Closely comparable B2B distribution of electrical components, lighting, and industrial supplies to professional buyers in the Nordics.
• Rexel: Global B2B electrical equipment distributor with Nordic subsidiaries. Same fundamental business of distributing electrical installation materials, automation, and cabling products to industrial and contractor customers; much larger scale but same model.
• TESS: Norwegian industrial supplier with broad MRO and industrial product range serving industrial customers in Norway. Geographic peer with overlapping B2B distribution focus, though broader and less Ex-specialized.

Broad incumbents

• Pepperl+Fuchs: Global manufacturer of intrinsic safety equipment, Ex-rated sensors, and explosion-proof industrial automation. Directly comparable product focus on hazardous-area electrical and automation equipment, but operates at much larger scale and as an OEM rather than distributor.
• Bartec: German specialist in explosion-proof and explosion-protected equipment, including Ex control panels, signaling, and connection technology. Comparable hazardous-area product focus, but as a vertically integrated manufacturer rather than multi-brand distributor.
• R. Stahl: German-headquartered manufacturer and supplier specializing in explosion-proof (Ex) electrical equipment, lighting, and automation for hazardous areas. Direct product overlap with Marin Supply's core Ex-rated offering; differs as a manufacturer rather than a multi-brand distributor.
• Eaton: Global industrial electrical manufacturer whose Crouse-Hinds and MTL product lines cover explosion-proof enclosures, signaling, and intrinsic safety. Overlaps with Marin Supply's Ex-rated offering as part of a much broader portfolio; not a distributor but competes for the same end-customer specifications.

Emerging players

• Marechal Electric: French specialist in explosion-proof plugs, sockets, and decontactors for hazardous-area electrical connections. Niche product overlap with Marin Supply's Ex electrical portfolio; smaller scale and more product-specialized than Marin Supply.

Others

• Weidmüller: German industrial electrical connectivity specialist whose products (terminal blocks, automation, Ex-rated components) overlap with Marin Supply's automation and connection-product range. Functions as a potential upstream supplier and adjacent competitor in industrial electrical.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marin Supply