Traymate Products

What Traymate Products does

Traymate Products is a sub-brand of Trojan Baths, a privately held UK bathroom manufacturer founded in 1974 and headquartered at Ramsden Mills, Britannia Road, Huddersfield, West Yorkshire. The Traymate by Trojan product line comprises seven TM25 shower tray SKUs: the Linear and Symmetry flush-to-floor ranges (both designed for accessibility in multigenerational households), the Symmetry Anti-Slip and Elementary Anti-Slip variants with proprietary non-slip coatings, the ultra-low-profile Elementary tray, the Slate Effect tray with authentic slate finish, and TM25 Riser Kits including Panels as installation accessories. The product engineering centres on safety and accessibility features — flush-to-floor entry, flat surfaces with flush-fitting waste covers to minimise trip hazards, and anti-slip surface treatments — alongside contemporary aesthetics using clean lines and quality materials.

The business operates as a hardware manufacturer and sells directly to UK customers via phone and email, with marketing and product specification conducted through the Trojan Baths website, downloadable brochures, and a News & Insights blog covering trends such as multigenerational living. Pricing is not publicly disclosed and customers are directed to contact the sales team for quotes. Trojan Baths also manufactures complementary bath, bath screen, bath panel, and fitting product lines, making Traymate one of several categories within a broader UK bathroom goods portfolio.

There is no publicly disclosed revenue, headcount, ownership detail beyond private status, funding history, M&A activity, or geographic footprint outside the United Kingdom. No AI/ML, software, or digital platform capabilities are described in the source material; the company's technology stack appears to be focused on physical manufacturing processes and material science rather than software.

Name

Traymate Products

Legal name

Trojan Baths

Website

https://www.tmuk.net

Company type

Private

Operating status

Operating

Short description

Traymate Products is a UK shower tray sub-brand of Trojan Baths, a privately held British bathroom manufacturer founded in 1974. It manufactures TM25 flush-to-floor and anti-slip shower trays for residential homeowners and property developers in the United Kingdom.

Ownership category

akta.pro rank

Headquarters

HQ city

Purfleet

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Shower Tray Sales: Sale of manufactured shower trays under the Traymate by Trojan brand, including various models (Linear, Slate Effect, Symmetry, Elementary) and accessories (riser kits, anti-slip versions)

Distribution channels1 record

Marketing channels4 records

Core offering

Traymate Products, operating as the Traymate by Trojan sub-brand of Trojan Baths, manufactures and sells a range of TM25 shower trays for UK residential bathrooms. The portfolio includes flush-to-floor entry Linear and Symmetry trays, an authentic Slate Effect range, ultra-low-profile Elementary trays, anti-slip variants of Symmetry and Elementary, and compatible Riser Kits with Panels. Products are engineered to minimise trip hazards for children and elderly users and are sold directly through the Trojan Baths website via phone and email sales.

Product overview

Traymate by Trojan is a sub-brand of Trojan Baths offering a portfolio of TM25 shower trays manufactured to high standards. The product line includes seven distinct offerings: the Linear and Symmetry ranges (both with flush-to-floor entry design for accessibility), their respective Anti-Slip variants, the Elementary ultra-low-profile range with its own Anti-Slip version, and Riser Kits including Panels as an accessory. The trays feature clean lines, quality materials, and contemporary styling designed for lasting durability. Products are positioned for multigenerational living with accessibility features for young children and older people.

Differentiator

Problem solved

Functional benefit

Brands

• Traymate by Trojan: A product line of shower trays including TM25 Linear, TM25 Slate Effect, TM25 Symmetry, TM25 Symmetry Anti-Slip, TM25 Elementary, TM25 Elementary Anti-Slip, and TM25 Riser Kits including Panels. These trays are designed for accessibility, style, and durability.

Products and services

• TM25 Linear

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Mira Showers: UK shower brand owned by Kohler Mira, selling showers, enclosures, and trays. Comparable as a broader incumbent in the UK shower category with overlapping products (including shower trays and enclosures) and similar installer/specifier customer base, though Mira's portfolio is significantly wider.
• Roca: Spanish global bathroom manufacturer producing sanitaryware, baths, and shower trays. Comparable to Traymate as a shower tray producer with similar specification in residential and developer projects, though Roca is far larger and globally distributed.
• Aqualisa: British manufacturer of electric, digital, and mixer showers plus related shower enclosures and accessories. Comparable to Trojan/Traymate as a UK-domestic shower and bathroom solutions brand targeting installers, developers, and homeowners, with overlapping category and channel.
• Bristan: UK manufacturer and distributor of taps, showers, and bathroom accessories. Comparable to Trojan/Traymate as a UK-domestic bathroom brand operating through the same merchant and installer channels, although Bristan's core is brassware rather than trays.
• Ideal Standard: Global bathroom solutions brand with significant UK presence in sanitaryware, brassware, and shower enclosures. Comparable to Trojan/Traymate as a broader bathroom fixtures incumbent targeting the same residential and developer/specifier segments, with a wider product portfolio.
• Triton Showers: UK's leading electric shower manufacturer, part of the Norcros group, selling showers and related enclosures. Comparable as a broader UK shower incumbent with overlapping residential customer base and bathroom installation channel.
• Villeroy & Boch: European premium bathroom brand offering baths, shower trays, and ceramics. Comparable to Traymate in the shower tray sub-category specifically, but Villeroy & Boch is a much larger global incumbent with broader premium positioning.

Direct peers

• Matki Showering: UK manufacturer of premium shower enclosures and shower trays. Direct peer to Traymate in the UK shower tray and enclosure category, targeting similar trade and consumer buyers with comparable product positioning and price tier.
• Roman Showers: UK-based manufacturer of shower enclosures and shower trays. Roman is a direct peer to Traymate because both are UK specialists selling trays and enclosures through trade and consumer channels with overlapping customer segments (installers, developers, homeowners).

Emerging players

• Kinedo: European shower enclosure and tray specialist brand. Comparable to Traymate as a focused shower enclosure/tray manufacturer, though Kinedo is more emerging in the UK market and brings a different (continental European) product and channel profile.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Traymate Products