Peterson Event Lighting
Peterson Event Lighting is a founder-owned, North Hollywood-based event lighting services company providing custom lighting design for weddings, mitzvahs, corporate events, and holiday celebrations across California, serving celebrity and corporate clients including Nike, Goldman Sachs, and HBO.
- Company typePrivate
- Founded-
- HeadquartersNorth Hollywood, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Peterson Event Lighting does
Peterson Event Lighting is a privately held, founder-owned event lighting services company headquartered in North Hollywood, California, providing custom lighting design, installation, and execution for weddings, Bar/Bat Mitzvahs, corporate events, and holiday celebrations. The firm is operated by owner Brandon Peterson, who brings approximately 20 years of industry experience and provides personalized artistic direction and direct client engagement on each project. The service portfolio spans four primary event verticals, supplemented by a Before & After visual showcase that demonstrates lighting transformations and is distributed primarily via the company's Instagram presence (@petersoneventlighting). No technology platform, software product, or AI-driven component is evident in the operating model; the offering is purely a human-designed and human-executed on-site service.
Revenue is generated on a project-based, quote-driven model, with fees established through custom proposals provided directly by the owner following an appointment-only engagement process. There is no public pricing, packaged offering, or subscription structure. Distribution relies on a combination of direct outreach, professional referrals from wedding planners, designers, hotels, and venues, and social-media-led inbound interest generated through the Instagram portfolio. The business carries no institutional investment, parent entity, or subsidiary relationships, and operates as a sole proprietorship under founder Brandon Peterson.
The client base spans A-list celebrities (including Arnold Schwarzenegger, Madonna, Kylie Jenner, Beyonce, and Jay-Z) and major corporations (including Nike, Goldman Sachs, Facebook, HBO, and Coca-Cola). Operations are delivered on-site across six California markets: Los Angeles, the Bay Area, Orange County, San Diego, Napa, and Sonoma Wine Country. The asset base is small — a single North Hollywood office and warehouse operating on an appointment-only basis — and headcount is not disclosed, but the structure is consistent with a boutique, founder-led lifestyle business rather than a scaled enterprise.
Peterson Event Lighting firmographics
Firmographics- Name
- Peterson Event Lighting
- Legal name
- Peterson Event Lighting
- Website
- https://petersoneventlighting.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Peterson Event Lighting is a founder-owned, North Hollywood-based event lighting services company providing custom lighting design for weddings, mitzvahs, corporate events, and holiday celebrations across California, serving celebrity and corporate clients including Nike, Goldman Sachs, and HBO.
- Ownership category
- akta.pro rank
Peterson Event Lighting industry classification
Industry- Product category
- Event Lighting Services
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro industry
- Event Lighting Decor (Uplighting, String Lights, Effects)Lighting Design ServicesBusiness & Public Services/Professional Services (Legal, Accounting, Consulting)/Architecture, Design & Planning Services
Keywords
Where Peterson Event Lighting is headquartered
LocationHeadquarters
- HQ city
- North Hollywood
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Peterson Event Lighting business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Event Lighting Services: Full-service event lighting company providing custom lighting design, installation, and execution for events including weddings, mitzvahs, corporate events, and holidays. Revenue generated through project-based fees for event lighting services.
Go-to-market motion2 records
Distribution channels1 record
Marketing channels4 records
Peterson Event Lighting product offering
Product offeringCore offering
Peterson Event Lighting is a full-service event lighting company that designs, installs, and executes custom lighting solutions for weddings, mitzvahs, corporate events, and holiday celebrations. The company provides end-to-end service from creative design through on-site installation, with a personal artistic touch applied to each event by owner Brandon Peterson.
Product overview
Peterson Event Lighting is a full-service event lighting company that offers custom lighting design and execution services. The company provides specialized lighting for weddings, holidays, mitzvahs, and corporate events, with a Before & After showcase feature that demonstrates the visual transformation of spaces. The service portfolio is centered around custom design and professional execution, with the owner Brandon Peterson bringing 20 years of industry experience.
Differentiator
Problem solved
Functional benefit
Products and services
- Event Lighting Services Full-service event lighting company providing custom lighting design and execution for weddings, holidays, mitzvahs, and corporate events. Services range from intimate gatherings to extravagant events.
- Wedding Lighting Specialized lighting design services for wedding ceremonies and receptions, creating romantic, elegant, and customized lighting atmospheres for couples.
- Corporate Event Lighting Professional lighting solutions for corporate events, galas, product launches, conferences, and holiday parties for major brands and enterprises.
- Mitzvah Lighting Custom lighting design services for Bar and Bat Mitzvah celebrations, creating festive and celebratory environments for Jewish coming-of-age events.
- Holiday Lighting Event lighting services for holiday-themed corporate and private events during seasonal celebration periods, providing festive and thematic lighting environments.
Companies that use Peterson Event Lighting
Customer profileNamed customers26 records
Segments5 records
Ideal customer profiles3 records
Peterson Event Lighting technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Peterson Event Lighting partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights4 records
Peterson Event Lighting competitors and assessment
Company assessmentDirect peers
- Found Rentals: Premium event furniture and décor rental company serving weddings and corporate events across California with curated, design-led inventory—directly comparable to Peterson's premium event service model and shared California geography.
- Town & Country Event Rentals: California-based event rental company providing furniture, lighting, and décor for weddings and corporate events—direct competitor in California event decor and lighting services.
- La Tavola Fine Linen Rental: Luxury event linen rental company serving high-end weddings and corporate events in California with a custom design philosophy—operates in the same premium event services space with celebrity-tier clientele.
Broad incumbents
- PRG (Production Resource Group): World's largest entertainment technology and production services provider with comprehensive lighting, audio, and video capabilities—a dominant incumbent in event and concert lighting at large scale.
- 4Wall Entertainment: Nationwide lighting, video, and rigging rental company serving entertainment and corporate events—operates at much larger scale with overlapping event lighting market and infrastructure for full event production.
- Freeman: Global event production and AV services company offering turnkey lighting, staging, and decor for trade shows and corporate events—overlaps with Peterson on event lighting services at materially larger scale.
- Classic Party Rentals: Historically one of the largest US event rental companies offering furniture, tenting, lighting, and decor for weddings and corporate events—broad incumbent in event lighting at much larger national scale.
- GES (Global Experience Specialists): Global event and expo services company delivering event design, lighting, and decor for trade shows and corporate events—overlaps with Peterson's lighting services at substantially larger national scale.
- Encore Event Technologies: Hotel-focused event AV and lighting services provider formed from PSAV and Swank—bundles lighting into enterprise AV packages serving corporate and association events nationwide.
Regional players
- Premiere Events: Texas-based event rental and décor provider serving weddings and corporate events across the Southwest with comparable premium positioning and full-service event offering in a different US geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks7 records
Key highlights7 records
Customer concentration
Peterson Event Lighting social profiles
Digital presencePeterson Event Lighting financial estimates
Financial estimateRevenue estimate
Valuation estimate
Peterson Event Lighting leadership team
Management profileNumber of profiles
Profiles1 record
Peterson Event Lighting funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Peterson Event Lighting M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Peterson Event Lighting
What does Peterson Event Lighting do?
Peterson Event Lighting is a full-service event lighting company that designs, installs, and executes custom lighting solutions for weddings, mitzvahs, corporate events, and holiday celebrations. The company provides end-to-end service from creative design through on-site installation, with a personal artistic touch applied to each event by owner Brandon Peterson.
Is Peterson Event Lighting a public or private company?
Peterson Event Lighting is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Peterson Event Lighting founded?
Peterson Event Lighting was founded in -1. It employs 1 to 10 people.
Where is Peterson Event Lighting based?
Peterson Event Lighting is headquartered in North Hollywood, United States, in the North America region.
How does Peterson Event Lighting make money?
One revenue line is on record: event Lighting Services.
Who are Peterson Event Lighting's main competitors?
Direct peers on record are Found Rentals, Town & Country Event Rentals and La Tavola Fine Linen Rental. Broad incumbents are PRG (Production Resource Group), 4Wall Entertainment, Freeman, Classic Party Rentals, GES (Global Experience Specialists) and Encore Event Technologies. Premiere Events is listed as a regional player.
Does Peterson Event Lighting have an API?
No public API is recorded for Peterson Event Lighting.
What industry is Peterson Event Lighting in?
Peterson Event Lighting's product category is Event Lighting Services. Its primary akta.pro industry code is HSACAOAE, Event Lighting Decor (Uplighting, String Lights, Effects), with a secondary code of BPAHAKAJ, Lighting Design Services. Its SIC code is 7900.