Smart Industry
Smart Industry is a B2B online media brand covering manufacturing technology, including digital transformation, IT/OT convergence, cybersecurity, IIoT, automation, and AI, serving manufacturers, IT/OT decision-makers, and technology vendors through editorial content, podcasts, newsletters, webinars, white papers, and a Cisco co-presented Industrial Transformation Awards program.
- Company typePrivate
- Founded2013
- HeadquartersSchaumburg, United States
- Headcount1–10
- GTM typeB2B
- OfferingDigital Commerce or Content
What Smart Industry does
Smart Industry is a B2B online media brand that delivers news, analysis, and educational content on manufacturing technology, covering digital transformation, IT/OT convergence, industrial cybersecurity, automation, IIoT, and AI in manufacturing. The publication operates a diversified content portfolio that includes a core website (smartindustry.com), a twice-weekly and monthly email newsletter cadence, the Great Question manufacturing podcast distributed on Apple Podcasts, Spotify, iHeartRadio, and Podbean, sponsored and editorial webinars, white papers, monthly e-handbooks, the annual Crystal Ball prediction series, and the (R)Evolutionizing Manufacturing video franchise. Its flagship branded initiative is the Industrial Transformation Awards (ITAs), co-presented with Cisco, which recognizes organizations for operational excellence and digital transformation.
The product is built on standard web-based digital media infrastructure; Smart Industry does not offer proprietary software, SaaS, APIs, or developer tooling. A site membership program provides registered users with premium content access, article bookmarking, and newsletter management. The publication was originally founded in 2013 as an annual industry conference, expanded into a print magazine (June 2015), and discontinued both the conference (after 2019, never restarted post-COVID) and the print magazine (2023), continuing exclusively as a digital property.
Monetization is anchored in advertising and sponsorship sales to manufacturing technology vendors and solution providers seeking reach into a manufacturing IT/OT audience, supplemented by membership and newsletter subscriptions. Smart Industry is operated as a brand within Endeavor Business Media, a privately held diversified B2B media company headquartered in Nashville, Tennessee, and has a stated headcount of 1-10. The company does not publicly disclose revenue, funding, or ownership structure beyond its Endeavor Business Media parent.
Smart Industry firmographics
Firmographics- Name
- Smart Industry
- Legal name
- Smart Industry
- Website
- https://smartindustry.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Smart Industry is a B2B online media brand covering manufacturing technology, including digital transformation, IT/OT convergence, cybersecurity, IIoT, automation, and AI, serving manufacturers, IT/OT decision-makers, and technology vendors through editorial content, podcasts, newsletters, webinars, white papers, and a Cisco co-presented Industrial Transformation Awards program.
- Ownership category
- akta.pro rank
Smart Industry industry classification
Industry- Product category
- B2B Manufacturing Media
- akta.pro primary industry
- Technology & B2B PR (MPAAADAC)
Keywords
Where Smart Industry is headquartered
LocationHeadquarters
- HQ city
- Schaumburg
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Smart Industry business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
Revenue model
- Advertising and Sponsorship: Primary revenue stream from advertising and sponsorship sales to manufacturing technology providers, vendors, and solution companies seeking to reach the manufacturing audience.
- Membership/Subscription: Site membership model offering premium content access, bookmarking features, and newsletter subscription management. Members gain access to articles and editorial e-books.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels9 records
Smart Industry product offering
Product offeringCore offering
Smart Industry is a B2B online media publication and content platform delivering news, editorial coverage, podcasts, webinars, white papers, e-handbooks, and awards programming focused on Industry 4.0, manufacturing technology, digital transformation, AI, cybersecurity, IIoT, and automation. It operates as a brand of Endeavor Business Media, serving manufacturing stakeholders with editorial content while providing advertising and sponsorship opportunities to manufacturing technology vendors.
Product overview
Smart Industry is a B2B online media publication that provides news, information, and resources for manufacturing professionals. The core offering is the Smart Industry website/platform delivering editorial content across multiple formats: the Great Question podcast series, twice-weekly and monthly newsletters, webinars with industry experts, white papers, monthly eHandbooks, the annual Crystal Ball prediction series, and the Industrial Transformation Awards program. The publication also offers a membership program providing premium content access. Smart Industry does not offer a SaaS platform, software product, or developer API—the company is a content and media platform covering topics such as AI in manufacturing, IIoT, IT/OT convergence, cybersecurity, digital transformation, additive manufacturing, 5G deployments, and automation.
Differentiator
Problem solved
Functional benefit
Brands
- Great Question: A Manufacturing Podcast: A manufacturing podcast delivering news and information for people who make, store and move things and those who manage facilities.
- Crystal Ball Series
- Industrial Transformation Awards (ITAs)
Products and services
- Smart Industry Website/Platform A B2B online media publication providing news, information, and resources focused on Industry 4.0, manufacturing technology, digital transformation, AI, cybersecurity, IIoT, and automation. The platform delivers articles, blogs, news items, podcasts, webinars, white papers, and e-handbooks to manufacturing professionals and technology decision-makers.
- Smart Industry Membership
Quantifiable outcome
- 3,224+ content pieces available across articles, blogs, news, podcasts, videos, and webinars
Companies that use Smart Industry
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles2 records
Smart Industry technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Smart Industry partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- CiscoflagshipCisco co-presents the Industrial Transformation Awards (ITAs) with Smart Industry, recognizing organizations for operational excellence and digital transformation. The partnership provides sponsorship for the awards program and video interviews with winners featured on Smart Industry's platform.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Smart Industry competitors and assessment
Company assessmentDirect peers
- Plant Engineering: CFE Media brand covering plant-floor operations, maintenance, reliability, and digital transformation. Highly comparable to Smart Industry on persona (plant engineers and operations leaders), multi-format content mix, and B2B advertising/sponsorship model.
- IndustryWeek: A leading B2B media brand covering manufacturing operations, technology, and digital transformation. Directly comparable to Smart Industry in audience (manufacturing executives and plant leaders), editorial focus (Industry 4.0, automation, AI), and revenue model (digital advertising, sponsored content, webinars, awards/events).
- Manufacturing.net: B2B digital publication serving manufacturing professionals with news, feature articles, and multimedia content on industrial technology. Directly overlaps Smart Industry in audience (manufacturing decision-makers), editorial topics, and advertiser base.
- IMPO (Industrial Maintenance & Plant Operations): B2B publication covering plant maintenance, reliability, and industrial operations. Directly comparable to Smart Industry on persona (plant operations leaders), editorial topics (digital transformation of plant operations), and digital advertising/sponsorship revenue model.
- ASSEMBLY Magazine: B2B media brand covering automated assembly, robotics, and discrete manufacturing technology. Comparable to Smart Industry in advertising-led business model and in covering adjacent automation/robotics topics that overlap with Smart Industry's IIoT and automation editorial.
- Control Engineering: CFE Media title focused on industrial control, instrumentation, and automation. Direct competitor to Smart Industry for advertising spend from automation vendors and for the IT/OT convergence, cybersecurity, and AI audience overlap.
- Design World: B2B engineering media brand covering motion control, machine design, automation, and digital manufacturing. Overlaps with Smart Industry on automation and digital transformation coverage and competes for the same engineering audience and vendor advertising budgets.
- Automation World: B2B media publication covering industrial automation, control systems, and manufacturing technology. Closely comparable to Smart Industry on target buyer (engineers, plant managers, automation professionals), content formats (articles, podcasts, webinars), and advertiser base (automation and control vendors).
Emerging players
- ARC Advisory Group: Industrial software and automation research/advisory firm producing syndicated research, analyst reports, and advisory services for manufacturing technology buyers. Comparable as a competing source of authority and lead-generation content for the same IIoT and manufacturing-tech vendor ecosystem.
Broad incumbents
- Thomas Publishing: Long-established B2B industrial sourcing platform and media publisher serving manufacturers and industrial buyers. Comparable in audience reach (manufacturers and industrial buyers) and content-led monetization, though operates at significantly larger scale and broader scope.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Smart Industry social profiles
Digital presenceSmart Industry financial estimates
Financial estimateRevenue estimate
Valuation estimate
Smart Industry leadership team
Management profileNumber of profiles
Profiles4 records
Smart Industry funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Smart Industry M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Smart Industry
What does Smart Industry do?
Smart Industry is a B2B online media publication and content platform delivering news, editorial coverage, podcasts, webinars, white papers, e-handbooks, and awards programming focused on Industry 4.0, manufacturing technology, digital transformation, AI, cybersecurity, IIoT, and automation. It operates as a brand of Endeavor Business Media, serving manufacturing stakeholders with editorial content while providing advertising and sponsorship opportunities to manufacturing technology vendors.
Is Smart Industry a public or private company?
Smart Industry is a private company. It is classified as corporate owned and is currently operating.
When was Smart Industry founded?
Smart Industry was founded in 2013. It employs 1 to 10 people.
Where is Smart Industry based?
Smart Industry is headquartered in Schaumburg, United States, in the North America region.
How does Smart Industry make money?
Two revenue lines are on record. Advertising and Sponsorship is the primary driver. The others are membership/Subscription.
Who are Smart Industry's main competitors?
Direct peers on record are Plant Engineering, IndustryWeek, Manufacturing.net, IMPO (Industrial Maintenance & Plant Operations), ASSEMBLY Magazine, Control Engineering, Design World and Automation World. ARC Advisory Group is listed as an emerging player. Thomas Publishing is listed as a broad incumbent.
Does Smart Industry have an API?
No public API is recorded for Smart Industry.
What industry is Smart Industry in?
Smart Industry's product category is B2B Manufacturing Media. Its primary akta.pro industry code is MPAAADAC, Technology & B2B PR.