What HELP does

POMOCA is a Swiss manufacturer of ski touring skins, attachment systems, and related accessories, founded in 1933 and headquartered in Chavornay, Switzerland, where the company inaugurated a new production and headquarters facility in November 2024. The company organizes its product portfolio into four segments — Race (for competitive ski mountaineering), Tour (recreational touring from beginner to expert), Free (freeride and backcountry), and Splitboard — and sells a range of climbing skins including Race Pro Grip, Race Pro Vertical, Race Pro Slide, Race Pro Sprint, Race Explore, and Tour Pro Expedition, alongside accessories such as the Top Fix Race, Click Lock, Powerhook, and Ready2climb attachment systems.

The company's underlying technology is rooted in proprietary materials engineering rather than software or data systems. Documented technologies include the SSL (Safer Skin Light), SSV (Safer Skin Vertical), and SSUL (Safer Skin Ultra Light) membranes with quantified weight reductions (12% and 60–75g per pair), the EVER DRY 3.0 PFC-Free waterproofing treatment, Formula POMOCA composite for glide performance, GRIP and Edge Grip bi-component weaving techniques, and GLIDE PRO surface treatment. Performance metrics are published across products, including grip (44 g/cm² on Race Pro Grip), glide (171 kcal/h on Race Pro Slide), and weight (81g per skin on Race Pro Vertical; 5g for the Top Fix Race attachment).

POMOCA operates a multi-channel go-to-market model combining direct-to-consumer e-commerce through a 7-language website (English, French, Italian, German, Spanish, Norwegian, Catalan), a global network of retailers, distributors, and authorized service centers, an OEM program supplying skins to other ski manufacturers, and community-led marketing through ISMF World Cup sponsorship and a professional athlete team. Revenue is generated through hardware sales of skins and accessories; specific pricing is not publicly disclosed and is set by retail partners. The company is privately held and operates under the Oberalp Group's GDPR policies, though the precise ownership structure is not detailed in source materials.

Name

HELP

Legal name

POMOCA

Website

https://pomoca.com

Company type

Private

Founded year

1933

Operating status

Operating

Headcount range

11–50 employees

Short description

POMOCA is a Swiss manufacturer founded in 1933 that designs and produces ski touring climbing skins, attachment systems, and accessories for competitive racers, recreational tourers, freeriders, and splitboarders, distributed globally through retailers, distributors, OEMs, and direct e-commerce.

Ownership category

akta.pro rank

Product category

Outdoor Sports Equipment — Ski Touring Skins

NAICS

Sporting Goods Retailers (45911)

SIC

Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Ski Touring / Backcountry & Avalanche Safety Retail (AT Gear, Skins, Beacons, Probes, Shovels, Airbags) (CRAMAJAD)

akta.pro secondary industries

Ski & Snowboard Equipment Retail (Skis, Boards, Boots, Bindings, Poles) (CRAMAJAA), Climbing & Mountaineering Gear Retail (CRAMAMAB)

Keywords

• Ski touring skins
• Climbing skins
• Ski mountaineering equipment
• Splitboard skins
• Outdoor sports manufacturing

Headquarters

HQ city

Vaud

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Ski Touring Skins Sales: Primary revenue from manufacturing and selling ski touring climbing skins to consumers and through retail channels. Products include Race, Tour, Free, and Splitboard segments.
2. Accessories Sales: Revenue from complementary products including attachment systems (Top Fix Race, Click Lock, Powerhook), skin bags, cutters, and replacement parts.
3. OEM Market: B2B sales of POMOCA skins to other ski manufacturers who integrate them into their ski products.

Go-to-market motion3 records

Distribution channels5 records

Marketing channels8 records

Core offering

POMOCA manufactures and sells ski touring climbing skins, attachment systems, and related accessories used for uphill travel on skis during ski mountaineering, racing, freeriding, and splitboarding. Founded in 1933 in Switzerland, the company operates across four product segments — Race, Tour, Free, and Splitboard — and also supplies skins to ski manufacturers through an OEM (white-label) channel.

Product overview

POMOCA is a ski touring skins manufacturer offering four product segments: Race (for competitive ski mountaineering with Formula POMOCA technology), Tour (for all levels from beginners to experts, with 100% mohair, mixed, and bi-composition options), Free (for freeriders emphasizing lightweight construction), and Splitboard (for splitboard enthusiasts). Core products include Race Pro Grip, Race Pro Vertical, Race Pro Slide, Race Pro, Race Pro Sprint, Race Explore, and Tour Pro Expedition climbing skins. Attachment systems include Top Fix Race, Ready2climb, Click Lock, and Powerhook. Key technologies include Formula POMOCA, SSL, SSV, SSUL, GRIP, EVER DRY 3.0, GLIDE PRO, and Edge Grip.

Differentiator

Problem solved

Functional benefit

Brands

• Race: Product segment for ski mountaineering competitors featuring Formula POMOCA technology and velvet composition for unbeatable glide
• Tour
• Free
• Splitboard

Products and services

• Race Pro Grip Climbing skin engineered for competitive ski mountaineering with the highest grip (44 g/cm²) in the Race range, featuring Formula POMOCA composition with GRIP, EVER DRY 3.0, and GLIDE PRO technology.
• Race Pro Vertical Ultralight climbing skin engineered for vertical ski mountaineering racing, weighing 950 g/m² with SSV and GLIDE PRO technology.
• Race Pro Slide Climbing skin for flat-course racing with maximum glide at 171 kcal/h and an ultra-narrow 55 mm width to minimize drag.
• Race Pro Championship-grade climbing skin with Formula POMOCA composition delivering maximum glide at 94 g per skin, featuring EVER DRY 3.0 and GLIDE PRO technology.
• Race Pro Sprint Climbing skin built for sprint racing formats, ultralight at 1000 g/m² and 86 g per skin with explosive glide at 180 kcal/h, featuring EVER DRY 3.0, GLIDE PRO, and SSUL technology.
• Race Explore Entry-level racing climbing skin with excellent glide at 195 kcal/h and reliable grip, featuring EVER DRY 3.0 technology for athletes entering competitive ski touring.
• Tour Pro Expedition Dual-composition skin designed for challenging mountain expeditions with Glide Pro and Edge Grip technologies for controlled grip and exceptional glide.
• Top Fix Race Attachment system designed for competitors, featuring a solid 3.5 mm elastic cord, elliptical ring with two eccentric holes, and fast skin removal; weighs only 5 g.
• Click Lock Universal attachment system that enables easy replacement without special tools, simplifying maintenance and repairs of POMOCA skins.
• Powerhook Metal hook attachment integrated into all POMOCA skins for 2024, providing superior durability and stability compared to previous designs.
• Ready2climb Universal, light, and easy-to-apply skin system that can be cut to fit specific skis in about two minutes without special tools.

Quantifiable outcome

• Race Pro Vertical: 950g/m² weight, 81g per skin (59mm x 145cm)
• +4 more outcomes

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature12 records

Partnerships

One partnership is on record.

• Oberalp GroupcoreOthersParent company managing POMOCA along with other outdoor brands. Referenced in GDPR policies and corporate governance pages.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Contour (ski skins): Scandinavian climbing skin specialist with Race, Tour and splitboard offerings marketed to the same Nordic and Alpine ski touring communities POMOCA addresses. Comparable as a regional specialist competing on similar price points and grip/glide engineering.
• G3 (Genuine Guide Gear): G3 is a Canadian ski touring and backcountry brand with a flagship line of climbing skins positioned in the same Race/Tour consumer segments as POMOCA. Both compete directly on mohair vs. synthetic skin composition, grip/glide performance, and attachment-system innovation.
• CollTex: German-made climbing skins manufacturer offering Race, Tour, and Splitboard product lines with proprietary glue and attachment systems. Directly comparable to POMOCA in product segmentation, target customer (ski tourers and racers), and European specialty-retail channel.
• Black Diamond Equipment: Black Diamond sells climbing skins (Glide/Ascension lines) across touring and race formats, bundled with its broader backcountry ski hardware catalog. Overlaps POMOCA directly on skin technology, attachment systems, and pro-athlete marketing.
• Kohla: Austrian specialist manufacturer of climbing skins and ski touring accessories positioned in the same Race/Tour/Free split as POMOCA. Highly comparable niche operator competing on similar mohair blends and proprietary attachment clips in the Alpine market.

Broad incumbents

• Dynafit: Dynafit is a broader ski mountaineering hardware brand (bindings, boots, skis, skins) that — under the same Oberalp Group umbrella as POMOCA — sells its own climbing skins and competes at the integrated-system level. Comparable as a broader incumbent also offering touring skins, with cross-portfolio brand reach POMOCA lacks.
• Atomic (skis): Atomic (Amer Sports) is a global ski brand selling skis, boots, and backcountry accessories including touring skins. Acts as both a competitor and a potential OEM customer for POMOCA's skin technology.
• Salomon: Salomon (Amer Sports) is a major ski and outdoor brand with a ski touring line that includes climbing skins among broader backcountry hardware. Relevant incumbent benchmark on scale, distribution, and athlete marketing, even though skins are a smaller part of its portfolio.
• Fischer (skis): Fischer is a major ski equipment manufacturer with touring and backcountry product lines that include climbing skins. A relevant incumbent competitor at the integrated ski system level, especially in the European Alpine market POMOCA dominates.

Emerging players

• Hagan Ski Touring: Austrian ski touring brand making skis, bindings and accessories for the backcountry market including climbing skins. Comparable as a regional emerging player with overlapping touring-skin offering in the European Alps.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCpbAVWzUViu9wT1yMCy3_iw
• Facebookfacebook.com/pomoca
• LinkedInlinkedin.com/company/pomoca
• Instagraminstagram.com/pomocaskins
• TikToktiktok.com/@pomoca_skins
• Xx.com/Pomoca_skins

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

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