Shalom

What Shalom does

Shalom Collective is a Sydney-based nonprofit organization founded in 2016 that creates contemporary Jewish experiences to celebrate culture, deepen identity, and build community in Australia. The organization delivers a portfolio of nine distinct programs spanning literary events (Sydney Jewish Writers Festival, Australian Jewish Writer Awards), culinary and sustainability programming (Jewish Food Festival, Adamama urban farm), family engagement (Young Families retreats and pop-ups), performing and visual arts, financial support for creatives (Awards & Grants), and discussion resources (Conversation Starters). In 2024, Shalom Collective engaged 4,846 unique young adults — equivalent to 48% of young adults in NSW — and delivered 30,640 total engagements across 160 events and offerings, averaging 4.2 experiences per participant.

The organization's revenue model is transaction-based through ticket sales and registrations for its events and programs, supplemented as a nonprofit by donations, grants, and fundraising activities, though specific financial figures are not publicly disclosed. Distribution is direct-to-community via a self-serve website booking system and on-site venues across Sydney (Eastern Suburbs, South West Sydney), with incremental expansion into the Australian Capital Territory. Marketing is community-led, relying on organic social media (Facebook, Instagram), an email newsletter via Zoho Campaigns, and word-of-mouth referrals through the existing participant base. Shalom Collective operates with an 11–50 employee headcount and no proprietary technology platform, API, or AI/ML capability — its core asset is programming leadership and brand recognition within the Sydney Jewish community.

Name

Shalom

Legal name

Shalom Collective

Website

https://shalom.edu.au

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Shalom Collective is a Sydney-based nonprofit that creates contemporary Jewish cultural experiences — festivals, retreats, awards, and arts programs — to engage young adults and families across NSW and the ACT.

Ownership category

akta.pro rank

Product category

Community Cultural Programs

NAICS

Civic and Social Organizations (813410)

SIC

Services-Membership Organizations (8600), Services-Social Services (8300)

akta.pro primary industry

Cultural Centers & Community Cultural Organizations (BPAGAHAD)

akta.pro secondary industries

Cultural Festivals & Events Organizations (BPAGAHAG), Community Arts, Culture & Creative Placemaking Enterprises (BPAGALAO), Public Art, Arts Councils & Grantmaking Programs (BPAGAHAH)

Keywords

• Community cultural programs
• Jewish community events
• Cultural festival programming
• Family community engagement
• Arts and literary programs

Headquarters

HQ city

Sydney

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Program Revenue: Shalom Collective generates revenue through ticket sales and registration fees for their various programs and events including the Sydney Jewish Writers Festival, Jewish Food Festival, Adamama retreats, Young Families activities, Performing Arts events, and community cook-ups. As a nonprofit organization, they likely supplement program revenue with donations, grants, and fundraising activities, though specific details are not publicly disclosed.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Shalom Collective is a Sydney-based nonprofit that creates contemporary Jewish experiences through a portfolio of community programs. These include the Sydney Jewish Writers Festival, Adamama urban farm, Jewish Food Festival, Young Families activities, Performing Arts, Visual Arts, Awards & Grants, the Australian Jewish Writer Awards, and Conversation Starters. The organization engages young Jewish adults, families, writers, and artists through inclusive cultural, literary, culinary, agricultural, and artistic events.

Product overview

Shalom Collective is a Sydney-based nonprofit organization offering a diverse portfolio of community programs focused on contemporary Jewish experiences. The portfolio consists of nine distinct program areas: Sydney Jewish Writers Festival and Australian Jewish Writer Awards (literary/creative), Adamama (urban farming/sustainability), Jewish Food Festival (culinary), Young Families (parenting/family engagement), Performing Arts (theatre/comedy), Visual Arts (exhibitions), Awards & Grants (financial support for creatives), and Conversation Starters (discussion resources). These programs collectively engage young adults, families, and the broader Jewish community through cultural, literary, culinary, and artistic events.

Differentiator

Problem solved

Functional benefit

Brands

• Adamama: Urban farm program and community garden initiative in Sydney focused on Jewish sustainability and community engagement
• Sydney Jewish Writers Festival
• Jewish Food Festival
• Young Families
• Australian Jewish Writer Awards
• Performing Arts
• Awards & Grants
• Visual Arts
• Conversation Starters

Products and services

• Sydney Jewish Writers Festival

Quantifiable outcome

• Engaged 4,846 unique young adults in 2024
• +3 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Traditional Custodians of AustraliafoundationalOthersShalom Collective acknowledges Australia's First Peoples, the traditional owners and custodians of the land, as part of their organizational values and acknowledgment of country practices. This represents a foundational partnership/acknowledgment rather than a commercial partnership.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• JCC (Jewish Community Centers) Global: JCC is the global network of Jewish Community Centers offering programs across culture, education, sports, and family — a broader incumbent that Shalom's multi-program portfolio partially mirrors at smaller scale.
• B'nai B'rith Australia: B'nai B'rith is a longstanding Jewish service and advocacy organization active in Australia with programs touching culture, seniors, and community — an established incumbent operating in the same Jewish community space as Shalom.

Direct peers

• Sydney Jewish Museum: Sydney Jewish Museum is a Sydney-based Jewish cultural and educational institution delivering exhibitions, festivals, and community programs — directly overlapping Shalom's cultural programming, geography, and audience.
• JNF Australia: JNF Australia is a major Australian Jewish community organization running events, fundraising, and educational programs for the Jewish diaspora — the closest scale-comparable peer to Shalom Collective in mission and target audience.
• Limmud Australia: Limmud Australia runs volunteer-led Jewish learning festivals and cultural events across Australia; comparable to Shalom's festival-driven, inclusive community engagement model targeting young Jewish adults.

Regional players

• Maccabi Australia: Maccabi Australia runs Jewish community sports, social, and youth programming nationally; comparable as a Jewish community programming peer targeting young adults and families across Australia.
• NSW Jewish Board of Deputies: The NSW Jewish Board of Deputies represents the NSW Jewish community, runs cultural and educational programming, and overlaps with Shalom's constituency of NSW Jewish adults and families.
• Zionist Federation of Australia: The Zionist Federation of Australia convenes educational, cultural, and community events for the Australian Jewish community — an adjacent national peer operating in the same diaspora-engagement space.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ShalomCollectiveAu
• Instagraminstagram.com/shalomcollective_au

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Shalom