Multi Electronics

Name

Multi Electronics

Legal name

MULTI ELECTRONICS NX LLP

Website

https://multielectronics.in

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Computer Hardware Distribution

NAICS

Computer and Peripheral Equipment Manufacturing (3341)

SIC

Wholesale-Computers & Peripheral Equipment & Software (5045)

akta.pro industry

PRIMARYCRAOACAD

Computing Devices & Peripherals Distribution

Consumer Products & Retail/Wholesale, Distribution & Category Management/Consumer Electronics & Appliances Distribution

Keywords

• Computer components distribution
• RAM and SSD distribution
• IT hardware distribution
• Computer memory products
• Electronics wholesaling

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Computer Components Distribution: Multi Electronics generates revenue by importing and distributing computer components (RAM, SSD, mobile speakers) from brands including Kingston, Crucial, and Corsair. The company acts as an authorized distributor, purchasing products from these brands and reselling them to its network of over 500 dealer partners across India.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Multi Electronics is an importer and distributor of branded computer components in India. The company distributes Kingston, Crucial, and Corsair products—including DDR4/DDR5 RAM modules, SATA solid-state drives (SSDs), and mobile speakers—through a network of over 500 dealer partners across India.

Product overview

Multi Electronics is a computer components importer and distributor based in India, operating since 2007. The company operates as a distribution partner for branded computer hardware, distributing Kingston, Crucial, and Corsair products including RAM modules, solid-state drives (SSDs), and mobile speakers through a network of over 500 partners across India. Their product portfolio centers on memory products (DDR4/DDR5 RAM) and storage solutions (SATA SSDs), with brands like Kingston Fury Beast RGB and Crucial DDR5 Pro serving the gaming and consumer markets.

Differentiator

Problem solved

Functional benefit

Products and services

• Kingston Products Kingston Technology memory products including Kingston Fury Beast DDR4 RGB, Value RAM, and other DDR4/DDR5 RAM modules distributed to dealers across India via Multi Electronics' authorized distributor relationship.
• Crucial Products Crucial (Micron) memory and storage solutions, including Crucial DDR5 Pro 6400 RAM modules and Crucial BX500 SATA SSDs, distributed to dealers across India under Multi Electronics' authorized distributor relationship.
• Corsair Products Corsair gaming peripherals, memory, and cooling products distributed to dealers across India through Multi Electronics' authorized distributor relationship.
• Mobile Speakers Mobile audio speakers distributed by Multi Electronics as part of its electronics product portfolio to dealers across India.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• KingstoncoreChannel Partner/ Reseller/ DistributorKingston is a leading brand in memory products (RAM, SSDs) that Multi Electronics distributes across their network of 500+ dealers in India. The partnership enables Multi Electronics to offer Kingston's Fury, Value RAM, and other memory product lines to the Indian market.
• CrucialcoreChannel Partner/ Reseller/ DistributorCrucial (by Micron) is a major brand in memory and storage solutions that Multi Electronics distributes. Products include Crucial DDR4/DDR5 RAM modules and BX500/SSD products distributed through the dealer network.
• CorsaircoreChannel Partner/ Reseller/ DistributorCorsair is a premium gaming and PC components brand whose products Multi Electronics distributes across India. The partnership covers Corsair's gaming peripherals, memory, and cooling solutions.

Scale indicators3 records

Recent moves4 records

Expansion highlights2 records

Broad incumbents

• Ingram Micro: Global leader in IT distribution with operations across dozens of countries including India. Comparable as a multi-brand, multi-category IT distributor reaching resellers and retailers, though at vastly larger scale and broader portfolio than Multi Electronics.
• ALSO Group: European-headquartered IT distribution group with operations across multiple geographies. Comparable as a multi-brand IT distributor serving resellers, with overlapping authorized relationships with many of the same global hardware vendors.
• TD SYNNEX: Global IT distribution major formed via the Tech Data–SYNNEX merger, distributing hardware, software, and components worldwide including in India. Comparable broad IT distributor model, but with substantially broader product portfolio and global scale.

Direct peers

• Redington: India's largest IT and mobile distribution company, distributing global brands across hardware, software, and mobility to a nationwide dealer and reseller network. Directly comparable as a multi-brand Indian IT distributor with similar channel-partner GTM and authorized relationships with global principals.
• Rashi Peripherals: One of India's largest IT distribution companies distributing components, peripherals, and consumer electronics from global brands to a large reseller base. Highly comparable business model — authorized distribution of branded PC components and peripherals through a wide Indian channel.
• Supertron Electronics: Indian IT distribution company distributing IT hardware, components, and peripherals from leading global brands across India. Comparable as an authorized distributor with multi-brand portfolio and dealer-driven channel.
• Compuage Infocom: Indian IT distribution and services company distributing computer components, peripherals, and mobility products through a national channel. Comparable authorized-distributor model with a similar channel-partner go-to-market across India.
• Savex Computers: Indian IT distribution business distributing computer hardware, components, and peripherals from global brands through an India-wide reseller network. Comparable as a multi-brand authorized distributor serving the same dealer segment.
• Best IT World (India) Infocom: Indian IT distribution company distributing IT hardware, components, peripherals, and consumer electronics through a national dealer network. Directly comparable as a multi-brand Indian distributor serving resellers and retailers.

Others

• Acer India (channel/distribution arm): While Acer is primarily a manufacturer, its authorized Indian distribution partners (which include several that overlap with Multi Electronics' principals) compete for the same dealer mindshare and shelf space in Indian IT retail. Adjacent competitor shaping the dealer channel dynamics that Multi Electronics relies on.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Multi Electronics