Maharashtra Times

What Maharashtra Times does

Maharashtra Times is a Marathi-language newspaper and digital news platform serving Marathi-speaking audiences in Maharashtra, India. The publication, part of Bennett, Coleman & Co. Ltd. (Times Group), was founded in 1960 and operates from Mumbai with editorial coverage across all 36 districts of Maharashtra, including major cities such as Mumbai, Pune, Nagpur, Kolhapur, Nashik, Aurangabad, and Solapur. The product portfolio comprises the core maharashtratimes.com news portal covering politics, business, sports, entertainment, lifestyle, technology, career, and astrology; the मटा ई पेपर (Mata E-Paper) digital replica accessible via epaper.timesgroup.com; the Pregatips pregnancy and parenting platform with calculators for ovulation, due date, and contractions; a dedicated Fact Check section for viral misinformation; and city-specific weather updates for major Maharashtra cities. The outlet also maintains a US edition at maharashtratimes.com/us, serving the Marathi diaspora in North America.

The technical foundation is a standard digital news publishing platform delivering content via website, an Android mobile app on Google Play, and the group-wide e-paper system, with no disclosed proprietary AI, APIs, or SDKs. Distribution extends across physical newspaper print circulation within Maharashtra, free web access at maharashtratimes.com, mobile app downloads, and the e-paper subscription product. Marketing and discovery occur through Google News SEO, an active Facebook presence, and cross-promotion across sibling Times Group properties including Hindi, Kannada, Malayalam, Bengali, Telugu, Tamil, Gujarati, and English editions linked from the home page.

Revenue is generated through three streams: digital and print display and classified advertising, and a recurring e-paper subscription accessed through the Times Group's e-paper platform. Pricing for web content is free, with subscription revenue concentrated in the digital e-paper product. The editorial team disclosed in source material is small at the brand level (11-50 employees per firmographic data, with two named editorial contributors), reflecting shared corporate, advertising sales, and technology infrastructure across the broader Times Group conglomerate.

Name

Maharashtra Times

Legal name

Bennett, Coleman & Co. Ltd.

Website

https://maharashtratimes.com

Company type

Private

Founded year

1960

Operating status

Operating

Headcount range

11–50 employees

Short description

Maharashtra Times is a Marathi-language newspaper and digital news platform, owned by Bennett, Coleman & Co. Ltd. (Times Group), serving Marathi-speaking audiences across all 36 districts of Maharashtra and a US diaspora edition via website, mobile app, and e-paper subscriptions.

Ownership category

akta.pro rank

Product category

Regional News Media

NAICS

Newspaper Publishers (513110), Periodical Publishers (513120)

SIC

Newspapers: Publishing Or Publishing & Printing (2711), Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Online News & Magazine Publishing Platforms (CMS & Hosting) (MPAJAMAC)

akta.pro secondary industry

News, Politics & Current Affairs Magazines (MPAJAEAO)

Keywords

• Marathi news platform
• Regional journalism
• Newspaper publishing
• Digital news portal
• E-paper subscription

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Digital Advertising: Display advertising on website and mobile app pages
2. Print Advertising: Display and classified advertising in print newspaper editions
3. E-paper Subscription: Digital edition subscription through Times Group e-paper platform

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Maharashtra Times operates a Marathi-language news platform delivering content via print newspaper, digital website, mobile app, and e-paper subscription. The platform provides comprehensive coverage of Maharashtra state politics, local city news across 36 districts, national and international affairs, sports, entertainment, business, lifestyle, technology, career guidance, astrology, and weather updates for Marathi-speaking audiences.

Product overview

Maharashtra Times is a comprehensive Marathi language news portal operated by Bennett, Coleman & Co. Ltd. (Times Group). The platform offers a unified news experience across multiple content verticals including breaking news, regional Maharashtra coverage, national and international affairs, business and economy, sports, entertainment, lifestyle, technology, career guidance, astrology, and viral content. The product portfolio includes the core Maharashtra Times News Portal, the E-Paper digital newspaper edition, the Pregatips pregnancy and parenting module, a dedicated Fact Check section for misinformation verification, and city-specific weather updates. The platform also features specialized coverage through city-specific pages for 36 Maharashtra districts.

Differentiator

Problem solved

Functional benefit

Products and services

• Maharashtra Times News Portal Marathi-language digital news portal providing breaking news, headlines, and comprehensive coverage across Maharashtra politics, national affairs, international news, business, sports, entertainment, lifestyle, technology, career, astrology, and viral content for Marathi-speaking audiences.
• Maharashtra Times E-Paper (मटा ई पेपर)

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Navbharat Times: Navbharat Times is a sister Times Group Hindi-language regional newspaper with an identical multi-channel distribution model (print, web, e-paper via epaper.timesgroup.com). It is the closest functional analogue to Maharashtra Times within the same parent.
• Loksatta: Loksatta is a Marathi-language newspaper published by the Indian Express Group, directly competing with Maharashtra Times in the same language and geography. It is a near-perfect functional peer for benchmarking reader and advertiser share in Maharashtra.
• Lokmat: Lokmat is the largest-circulated Marathi-language newspaper, directly competing with Maharashtra Times for Marathi readers, advertisers, and digital audience in Maharashtra. It is the most direct comparable by language, geography, and product mix.
• Pudhari: Pudhari is a regional Marathi newspaper serving Maharashtra and parts of Karnataka. It competes with Maharashtra Times particularly in the Kolhapur and western Maharashtra catchment, sharing the same regional language and local news focus.
• Sakal: Sakal is another leading Marathi-language daily newspaper with strong presence in western Maharashtra. It competes head-to-head with Maharashtra Times for both print readers and digital news consumers across overlapping districts like Pune and Mumbai.

Regional players

• Eenadu: Eenadu is the dominant Telugu-language regional newspaper and digital platform. As a non-Marathi regional language title with a similar print-plus-digital and strong local journalism model, it offers a useful cross-regional benchmark for monetization.
• Dainik Bhaskar: Dainik Bhaskar is India's largest-circulated Hindi regional newspaper group, operated by DB Corp. While it serves a different language market, it is highly comparable as a multi-edition regional language newspaper combining print and digital advertising.
• Jagran Prakashan (Dainik Jagran): Dainik Jagran is the largest-read Hindi daily in India, published by Jagran Prakashan. It is a strong regional-player comparable for readership-driven and advertising-driven revenue models in Indian regional language news.

Broad incumbents

• HT Media (Hindustan Times): HT Media operates the Hindustan Times and Mint, a multi-language media group with print, digital, and radio assets. As a larger listed media incumbent with overlapping digital advertising revenue streams, it is a comparable broad incumbent.
• DB Corp: DB Corp is the listed parent of Dainik Bhaskar, Divya Bhaskar, and Business Bhaskar — a regional language newspaper conglomerate. It is a broad incumbent peer for valuation and unit-economic benchmarking of multi-edition regional print-plus-digital models.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/maharashtratimesonline
• Xx.com/mataonline

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maharashtra Times