the Hive Bangkok
- Company typePrivate
- Founded2012
- HeadquartersBangkok, Thailand
- Headcount51–100
- GTM typeB2C
- OfferingServices
the Hive Bangkok firmographics
Firmographics- Name
- the Hive Bangkok
- Legal name
- The Hive Bangkok Ltd.
- Website
- https://thehive.co.th
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
the Hive Bangkok industry classification
Industry- Product category
- Coworking and Flexible Workspace
- NAICS
- Office Administrative Services (5611), Facilities Support Services (561210), Food Service Contractors (722310)
- SIC
- Services-Facilities Support Management Services (8744), Services-Membership Organizations (8600), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Coworking Cafes / Work Cafes (THAFADAJ)
Keywords
Where the Hive Bangkok is headquartered
LocationHeadquarters
- HQ city
- Bangkok
- HQ country
- Thailand
- HQ region
- Asia
Offices1 record
Markets served
the Hive Bangkok business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Marketing or Sales, Others
Revenue model
- Coworking Memberships: The primary revenue stream comes from recurring monthly memberships for hot desking, dedicated desks, and private offices. Members pay a monthly fee for access to workspace, amenities, and the Hive community network across Asia Pacific locations. Pricing varies by workspace type and team size, with tiered options from individual day passes to team offices.
- Meeting Room Bookings: Revenue generated from hourly rental of meeting rooms (5-pax, 8-pax, 20-pax rooms) available to both members and non-members at different rate tiers.
- Event Venue Hire: Revenue from renting event spaces including the Lounge Area, Rooftop Café and Garden, and Rooftop. Spaces are rented hourly with different weekday and weekend rates.
- Virtual Office Services: Virtual office memberships provide business address registration in prime Thonglor location, mail handling, secretarial services, and discounted day passes. Additional revenue stream for entrepreneurs and businesses requiring a prestigious business address without physical office presence.
- Referral Program: Referral program where existing members earn cash for each successful referral of friends or business contacts across all membership types including Hot Desks, Dedicated Desks, and Private Offices.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Hot Desk (Day Pass): THB 393 for 1 day access with 1 hour meeting room credit |
| Subscription | Monthly | Dedicated Desk: THB 6,000-18,000/month depending on team size |
| Subscription | Monthly | Private Office: THB 27,000-45,000+/month for 3-5+ person teams |
| Unit Pricing | Pay-as-you-go | Meeting Room Bookings: THB 250-1,500/hour |
| Unit Pricing | Pay-as-you-go | Event Venue Hire: THB 3,500-6,500/hour |
| Subscription | Monthly | Virtual Office: Enquire for pricing |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels10 records
the Hive Bangkok product offering
Product offeringCore offering
The Hive Bangkok operates a boutique coworking and flexible workspace at Piman 49 in Thonglor, Bangkok, spanning 7 floors with hot desking, dedicated desks, private offices, meeting rooms, and a rooftop café. Members pay recurring fees for workspace access and gain reciprocal access to the Hive network of 20+ locations across 7 Asia Pacific countries. The company also generates revenue from hourly meeting room bookings, event venue hire (Lounge, Rooftop Café and Garden), and virtual office services including business address registration and mail handling.
Product overview
The Hive Bangkok is a boutique coworking and flexible workspace operator offering a multi-tiered product portfolio. The core offerings include Hot Desk Memberships (flexible pay-as-you-go shared workspaces), Dedicated Desk Memberships (fixed personal workstations in solo/pair/trio configurations), Private Office Memberships (enclosed team spaces for 3-5+ people), and Virtual Office & Corporate Flex Solutions (business registration, mail handling, and on-demand workspaces). Ancillary services include bookable Meeting Rooms (5/8/20 person capacities with video conferencing), Event Venue Hire (Lounge, Rooftop Café, Rooftop spaces), and in-house Hive Café. The brand extends beyond workspace through Hive Life (lifestyle magazine), Hive Academy (training programme), Runway Asia (fashion show), and Shorties Film Festival (film festival). Together these form a community-driven coworking ecosystem spanning 20+ locations across 7 Asia Pacific countries.
Differentiator
Problem solved
Functional benefit
Brands
- Hive Life: Lifestyle magazine for entrepreneurs across Asia Pacific featuring entrepreneurial news and stories.
- Hive Academy
- Shorties Film Festival
- Runway Asia
- Experience Series
- MakerHive
- Hive Café
- Corporate Flex Solutions (CFS)
Products and services
- Hot Desk Membership
- Dedicated Desk Membership
- Private Office Membership
- Virtual Office & Corporate Flex Solutions
- Meeting Room Bookings
- Event Venue Hire
Companies that use the Hive Bangkok
Customer profileSegments4 records
Ideal customer profiles3 records
the Hive Bangkok technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
the Hive Bangkok partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Common GroundminorCommon Ground is listed as a nearby competitor location on The Hive Bangkok's website, not a formal partnership. The website shows Common Ground CentralWorld (3.8 miles away), Common Ground Ploenchit (3.2 miles away), and Common Ground G Tower (4.4 miles away) as alternative flexible workspace options for members to consider.
Scale indicators3 records
Recent moves7 records
Expansion highlights5 records
the Hive Bangkok competitors and assessment
Company assessmentBroad incumbents
- IWG (Regus / Spaces / HQ): World's largest flexible workspace operator with a multi-brand portfolio (Regus, Spaces, HQ, Signature) operating in Bangkok and across APAC. Competes in the same flexible-workspace category but with a much broader, less boutique value proposition.
- WeWork: Global coworking leader with a major Bangkok presence (WeWork Asia Center, T-One Building, etc.). Competes for the same flexible-workspace demand in Bangkok and APAC, but at significantly larger scale and broader (less boutique) positioning.
- Servcorp: Premium serviced office and virtual office provider with a major Bangkok presence (e.g., Exchange Tower, All Seasons Place). Directly competes for the Hive's virtual office, private office, and meeting room segments at the high end of the market.
Direct peers
- The Cluster: Melbourne-based boutique coworking network that was actually added to the Hive's network in 2021. Comparable boutique design, community programming, and tiered membership model, though at smaller scale and Australia-only.
- JustCo: Largest homegrown APAC coworking operator with a pan-regional network across Singapore, Bangkok, Jakarta, Tokyo, Shanghai, and more. Directly comparable in offering tiered memberships and event/community programming to enterprise and SMB clients across the same geographies as the Hive.
- Garage Society: Boutique coworking operator headquartered in Hong Kong with locations across APAC (HK, Singapore, Bangkok). Closely comparable in boutique design-led positioning, community events, and tiered memberships targeting entrepreneurs and creatives in the same APAC markets as the Hive.
- The Work Project: Premium coworking and event space operator in Hong Kong and Singapore with award-winning design. Targets the same design-conscious, premium-tier entrepreneur and SME segment as the Hive across overlapping APAC markets.
- Common Ground: Major Bangkok and APAC coworking operator; Common Ground is explicitly cross-referenced on the Hive Bangkok's own website as a nearby alternative, with three Bangkok locations (CentralWorld, Ploenchit, G Tower). Directly competes for the same Bangkok SMB and entrepreneur segment with overlapping tiered membership offerings.
Emerging players
- Knock Knock: Singapore-headquartered boutique coworking brand with a Bangkok location, targeting a similar SMB and creative-entrepreneur segment with design-led workspaces and community programming.
Regional players
- Hubud: Pioneer boutique coworking space in Bali, Indonesia, with a strong community and digital-nomad focus. Comparable boutique positioning and community-led GTM, but primarily serves a different geographic market than the Hive's Bangkok/APAC hub focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
the Hive Bangkok social profiles
Digital presencethe Hive Bangkok financial estimates
Financial estimateRevenue estimate
Valuation estimate
the Hive Bangkok leadership team
Management profileNumber of profiles
Profiles2 records
the Hive Bangkok funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
the Hive Bangkok M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about the Hive Bangkok
What does the Hive Bangkok do?
The Hive Bangkok operates a boutique coworking and flexible workspace at Piman 49 in Thonglor, Bangkok, spanning 7 floors with hot desking, dedicated desks, private offices, meeting rooms, and a rooftop café. Members pay recurring fees for workspace access and gain reciprocal access to the Hive network of 20+ locations across 7 Asia Pacific countries. The company also generates revenue from hourly meeting room bookings, event venue hire (Lounge, Rooftop Café and Garden), and virtual office services including business address registration and mail handling.
Is the Hive Bangkok a public or private company?
the Hive Bangkok is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was the Hive Bangkok founded?
the Hive Bangkok was founded in 2012. It employs 51 to 100 people.
Where is the Hive Bangkok based?
the Hive Bangkok is headquartered in Bangkok, Thailand, in the Asia region.
How does the Hive Bangkok make money?
Five revenue lines are on record. Coworking Memberships are the primary driver. The others are meeting Room Bookings, event Venue Hire, virtual Office Services and referral Program.
Who are the Hive Bangkok's main competitors?
Broad incumbents on record are IWG (Regus / Spaces / HQ), WeWork and Servcorp. Direct peers are The Cluster, JustCo, Garage Society, The Work Project and Common Ground. Knock Knock is listed as an emerging player. Hubud is listed as a regional player.
Does the Hive Bangkok have an API?
No public API is recorded for the Hive Bangkok.
What industry is the Hive Bangkok in?
the Hive Bangkok's product category is Coworking and Flexible Workspace. Its primary akta.pro industry code is THAFADAJ, Coworking Cafes / Work Cafes. Its NAICS code is 5611 and its SIC code is 8744.