PUSH

What PUSH does

Lisbon-based PUSH Visual Effects is a creative studio and visual effects house founded in 2014, operating with 11-50 employees as part of a broader PUSH group that includes PUSH Films and PUSH Production Service. The studio specializes in VFX and motion design for global consumer brands (Samsung, McLaren, M&M's, Clinique, Jordans, Kraken Rum, Google Cloud, Tonomus), advertising agencies (Havas London, Wieden+Kennedy), production companies (Moirai Films, Longshot Productions), and institutional clients (EU SatCen, GAVI Vaccine Alliance). Feature film work includes God's Kingdom, Labirinto da Saudade, and The Pendragon Cycle: Rise of the Merlin. The studio also serves adjacent verticals including gaming (Rainbow Six Siege, Bet.pt/Bwin) and life sciences (Cytiva).

Name

PUSH

Legal name

PUSH VFX

Website

https://pushvfx.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Visual Effects Services

NAICS

Motion Picture and Video Production (51211), Postproduction Services and Other Motion Picture and Video Industries (51219)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Allied To Motion Picture Production (7819)

akta.pro primary industry

VFX & Motion Graphics (CGI, Compositing, 2D/3D) (MPAAAMAC)

akta.pro secondary industries

Animation Services for VFX (Creature/Character, Crowd, Simulation Support) (MPADAHAF), Content Production (Video, Design, Copy, Studio) (BPAFAAAF)

Keywords

• Visual effects services
• Motion design
• 3D animation
• Post-production
• Creative studio

Headquarters

HQ city

Lisbon

HQ country

Portugal

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. VFX and Motion Design Services: Project-based fees for visual effects and motion design services on commercials, feature films, and institutional content. Revenue is generated through project contracts with agencies, production companies, and direct brand engagements. Projects vary in scope from short commercials to feature-length films with nearly 100 VFX shots.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

PUSH is a creative studio offering visual effects (VFX) and motion design services for commercials, feature films, and institutional content. The studio delivers end-to-end production including R&D, 3D animation, compositing, color grading, on-set supervision, and online finishing, using Houdini, Redshift, and Nuke pipelines for global brands, agencies, and production companies.

Product overview

PUSH is a multi-disciplinary creative studio and visual effects house specializing in visual storytelling. The company operates two core service lines: Visual Effects (VFX) and Motion Design, supported by integrated production capabilities including 3D animation, compositing, color grading, on-set supervision, and VR experiences. PUSH serves global brands and production companies across advertising, film, gaming, and institutional sectors, offering end-to-end production from concept development through final delivery.

Differentiator

Problem solved

Functional benefit

Brands

• PUSH Films: Related production company under the PUSH group
• PUSH Production Service

Products and services

• Visual Effects (VFX)
• Motion Design
• Full Post-Production Pipeline
• On Set Supervision
• VR Experiences

Quantifiable outcome

• Created virtual stadium with approximately 45,000 virtual people for Bet.pt Euro campaign
• +2 more outcomes

Named customers19 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Wieden+KennedycoreStrategic or Co-development PartnerCollaborated with Wieden+Kennedy on Samsung Epic Worlds project. PUSH VFX developed Visual Effects while Wieden+Kennedy provided creative direction as the advertising agency. The partnership successfully delivered a film featuring Emma Myers shot with Galaxy S23 Ultra.
• Havas LondoncoreStrategic or Co-development PartnerPartnership with Havas London on Gaviscon 7 symptoms campaign. Havas provided creative strategy while PUSH delivered production and post-production including 2D and 3D techniques. Also collaborated on Jordans Bursting with Bite campaign.
• Moirai FilmscoreStrategic or Co-development PartnerOngoing partnership with Moirai Films on multiple campaigns including Samsung Epic Worlds and Kraken Gold Tale of Gold. Moirai handles production while PUSH delivers all VFX post-production including full CGI shots and color grading.
• Longshot ProductionscoreStrategic or Co-development PartnerWorked with Longshot Productions on Labirinto da Saudade feature film, the production company's first feature. PUSH delivered nearly 100 VFX shots with O2 in Brasil for this adaptation of Eduardo Lourenço's book.
• O2 BrasilminorStrategic or Co-development PartnerCollaboration partner on Labirinto da Saudade feature film. VFX shots were divided between PUSH VFX and O2 in Brasil for the approximately 100 shots required.
• nicomminorStrategic or Co-development PartnerPartnered with nicom on Bet.pt/Bwin virtual stadium project creating a crowd of approximately 45,000 virtual people for Euro betting campaign.
• PUSH FilmscoreOthersRelated entity under the PUSH group. PUSH Films and PUSH VFX collaborate on projects including The Pendragon Cycle: Rise of Merlin title sequence. PUSH Films handles film production while PUSH VFX provides visual effects.
• PUSH Production ServicecoreOthersRelated entity under the PUSH group providing production services. Part of the multi-disciplinary PUSH group of companies offering comprehensive creative and production services.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• The Mill: Globally integrated VFX and creative content studio for advertising, with end-to-end production and post capabilities serving the same brand and agency clients PUSH targets (Samsung, McLaren-style premium brands).
• Psyop: Creative-driven VFX and motion design studio specializing in commercials and branded content; mirrors PUSH's boutique positioning and similar agency-led go-to-market motion.
• Buck: Design and motion graphics studio producing animation, motion design, and visual content for global brands; comparable in scale, craft focus, and agency-channel delivery model.
• Rising Sun Pictures: Mid-sized VFX studio known for film and commercial work with a similar one-stop production/post model; comparable in headcount scale and capability stack to PUSH.
• Timber: Independent creative studio focused on design, animation, and motion content for advertising; similar boutique scale and brand-driven project mix as PUSH.
• Sarofsky: Boutique design and VFX studio for advertising and entertainment with end-to-end production; closely comparable headcount tier and premium-brand client mix to PUSH.
• Aardman Nathan Love: Animation and motion design studio combining character animation with advertising CGI; overlaps with PUSH on CGI character work (e.g., Kraken, M&M's-style characters) for brand campaigns.

Broad incumbents

• Digital Domain: Established VFX and immersive content house spanning film, advertising, and experiential work; broader portfolio than PUSH but directly overlapping on commercial VFX and CGI integration.
• Framestore: Major global VFX and immersive content house with a sizable advertising division; competes with PUSH for premium commercial briefs while also serving film, episodic, and immersive work beyond PUSH's scope.
• MPC (Moving Picture Company): Global VFX and post-production incumbent with dedicated advertising capabilities; competes with PUSH for commercial briefs at scale, with a far larger artist base and multi-hub footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubevimeo.com/pushvfx
• Facebookfacebook.com/pushvfx
• Instagraminstagram.com/push.vfx
• Xx.com/pushvfx

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PUSH