Dasher+Fisher
Dasher + Fisher is a privately held Tasmanian craft gin distillery producing award-winning premium gins and limited-edition spirits for direct-to-consumer sales to Australian spirits enthusiasts and gift buyers via its own e-commerce site and cellar door.
- Company typePrivate
- Founded2017
- HeadquartersDevonport, Australia
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Dasher+Fisher does
Dasher + Fisher is a privately held Tasmanian craft distillery founded in 2017 and headquartered in Devonport, Australia, operating under Distillery Licence 85931 and Cellar Door Licence 86539 under the Liquor Licensing Act 1990. It produces a portfolio of premium craft gins from a single Tasmania distillery, drawing on local botanicals and pure snowmelt water from Cradle Mountain. The core range comprises seven SKUs — Ocean Gin (40% ABV, with wakame seaweed from the Tasman Sea), Meadow Gin (45% ABV, orange/sage/lavender), Mountain Gin, Sloe Gin (29.5% ABV), Raspberry Gin, Blackberry Gin, and Whisky Barrel Gin — alongside limited edition releases (Penrite 100 Years Special Edition, Kai Allen Special Edition), bundled gift packs (World Can Wait Collectors Case, Core Gin Gift Pack), and accessory items (mixers, condiments). The brand has won multiple high-credibility international awards, including Double Gold and Gold at the 2024 San Francisco World Spirits Competition, Gold at the 2024 Tokyo Whisky & Spirits Competition, and Gold at the 2023 World Gin Awards.
The company operates a direct-to-consumer go-to-market through its own e-commerce storefront (dasherandfisher.com.au) and a physical cellar door, supported by Instagram Shopping, email newsletters, and recipe content marketing. Pricing is in Australian dollars across 200ml and 500ml formats with premium positioning — core 500ml bottles range from $69 to $89 AUD, special editions reach $100 AUD, and collector cases extend to $465 AUD. GTM and marketing partnerships include a co-branded collaboration with Penrite Racing for motorsport-themed limited editions. Customer segments are horizontal across Premium Spirits Enthusiasts and Gift Buyers, all sales are domestic to Australia, and the company is led by co-founder and director Grant Hirst. No revenue, funding rounds, or institutional backing are disclosed.
Dasher+Fisher firmographics
Firmographics- Name
- Dasher+Fisher
- Legal name
- Dasher + Fisher
- Website
- https://southernwilddistillery.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Dasher + Fisher is a privately held Tasmanian craft gin distillery producing award-winning premium gins and limited-edition spirits for direct-to-consumer sales to Australian spirits enthusiasts and gift buyers via its own e-commerce site and cellar door.
- Ownership category
- akta.pro rank
Where Dasher+Fisher is headquartered
LocationHeadquarters
- HQ city
- Devonport
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Dasher+Fisher business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Revenue model
- Spirits Sales: Direct-to-consumer sales of premium craft gins, liqueurs, and whisky through their online store. Products include core range gins (Ocean, Meadow, Mountain, Sloe, Raspberry, Blackberry, Whisky Barrel) as well as special edition and limited release bottles. Revenue generated from unit sales of 200ml and 500ml bottles, gift packs, and collector's cases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Gin Bottles (500ml) |
| Unit Pricing | Pay-as-you-go | Standard Gin Bottles (200ml) |
| Unit Pricing | Pay-as-you-go | Special Edition Bottles |
| Unit Pricing | Pay-as-you-go | Gift Packs and Bundles |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Dasher+Fisher product offering
Product offeringCore offering
Dasher+Fisher is an Australian craft gin distillery that produces a portfolio of premium Tasmanian gins crafted from handpicked local botanicals and Cradle Mountain snowmelt water. The core line comprises seven landscape-themed gins (Ocean, Meadow, Mountain, Sloe, Raspberry, Blackberry, Whisky Barrel), extended with limited edition collaborations and bundled gift packs, and sold directly to consumers via an online store and cellar door.
Product overview
Dasher + Fisher is an Australian craft gin distillery offering a portfolio of award-winning Tasmanian gins. The core product line consists of seven distinct gins—Ocean Gin, Meadow Gin, Mountain Gin, Sloe Gin, Raspberry Gin, Blackberry Gin, and Whisky Barrel Gin—each capturing different aspects of Tasmania's landscapes. The portfolio also includes limited edition releases (Penrite 100 Years Special Edition, Kai Allen Special Edition), bundled gift packs (Core Gin Gift Pack, The World Can Wait Collectors Case), and accessory products (Condiments, Mixers). All products are crafted using Tasmanian botanicals and pure waters from the Cradle Mountain snowmelt.
Differentiator
Problem solved
Functional benefit
Products and services
- Ocean Gin A sophisticated and multi-faceted Tasmanian craft gin at 40% ABV, blending twelve botanicals with prominent tangy wakame seaweed sourced from the chilly Tasman Sea; sold in 200ml and 500ml formats for Australian consumers of premium craft spirits.
- Meadow Gin A modern Tasmanian craft gin at 45% ABV that captures summer essence with vibrant aromas of orange, sage, and lavender over a nuanced juniper undertone; sold in 200ml and 500ml formats for gin enthusiasts.
- Mountain Gin A Tasmanian craft gin capturing the spirit of the region's mountainous landscapes, designed for gin enthusiasts seeking a landscape-themed core-range expression.
- Sloe Gin A Tasmanian sloe gin at 29.5% ABV with rich berry characteristics, sold in 500ml format for consumers seeking berry-forward sloe gin expressions.
- Raspberry Gin A Tasmanian craft gin infused with fresh raspberries, offering a fruity profile for consumers seeking berry-forward gin expressions.
- Blackberry Gin A Tasmanian craft gin with blackberry infusion offering a berry-forward profile suited to modern takes on classic cocktails such as a berry-forward Negroni riff.
- Whisky Barrel Gin A Tasmanian craft gin aged or finished in whisky barrels, offering a complex interplay of gin and whisky characteristics for spirits enthusiasts.
- Penrite 100 Years Special Edition Ocean Gin A limited edition 500ml bottle of Ocean Gin at 40% ABV and $100 AUD, celebrating a century of Australian innovation and serving as a tribute to the Penrite lubricant brand in partnership with Penrite Racing.
- Kai Allen Special Edition Sloe Gin A special edition 500ml Sloe Gin at 29.5% ABV and $89 AUD, commemorating Supercars racing driver Kai Allen's maiden race victory with Penrite Racing.
- The World Can Wait Collectors Case A curated bundle of Dasher+Fisher gins at 40% ABV for the avid gin enthusiast, sold as a collector's case at $465 AUD (discounted from $350 AUD introductory pricing).
- Core Gin Gift Pack A gift set featuring 3 x 200ml bottles of Ocean, Meadow, and Mountain gin at 45% ABV, priced at $109 AUD (discounted from $95 AUD), designed to showcase Tasmania's coastal, floral, and mountainous landscapes.
- Condiments Food condiments designed to complement the Dasher+Fisher gin product line, sold through the online store.
- Mixers Mixer beverages designed to accompany and serve with the Dasher+Fisher gin range, sold through the online store.
Companies that use Dasher+Fisher
Customer profileSegments2 records
Ideal customer profiles2 records
Dasher+Fisher technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Dasher+Fisher partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Penrite RacingminorCollaboration with Penrite Racing for special edition products. The Penrite 100 Years Special Edition Ocean Gin celebrates a century of Australian innovation by Penrite, one of Australia's most iconic lubricant brands. The Kai Allen Special Edition Sloe Gin features the racing driver who secured his maiden Supercars race victory with Penrite Racing.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
Dasher+Fisher competitors and assessment
Company assessmentDirect peers
- Hobart Whiskey / Nant Distillery: Tasmanian craft distillery producing single malt whisky and gin from local ingredients. Highly comparable given shared Tasmania location, Tasmanian provenance narrative, and multi-spirit distillation model.
- Four Pillars Gin: Yarra Valley-based Australian craft gin distillery producing botanically-driven gins with strong DTC and cellar door presence. Directly comparable in product category (craft gin), geography (Australia), and GTM (DTC-led with on-site tastings).
- Archie Rose Distilling Co: Sydney-based Australian craft distiller producing gin, whisky, vodka, and rum. Comparable as another multi-category Australian craft distillery with a DTC-led model and emphasis on provenance and ingredient transparency.
- Never Never Distilling Co: South Australian craft distillery known for its triple juniper gin and award-winning range. Operates a similar boutique distillery model with Australian-provenance storytelling and DTC/cellar door focus.
- West Winds Gin (Edmon Distillery): Western Australian craft gin producer using native Australian botanicals (wattle seed, bush tomato) with a strong provenance story. Directly comparable in being an Australian craft gin brand differentiated by regional/local ingredients.
Emerging players
- Sipsmith London Dry Gin: UK-based pioneer craft gin distillery built around copper stills, provenance storytelling, and DTC/chef partnerships. Comparable in craft-gin brand-led model, though geographically distinct.
- McHenry Hohnen Vortex Spirits: Australian craft distillery focused on single-shot spirits including gin. Comparable as a smaller Australian premium gin producer overlapping on craft distillation and Australian botanicals.
Broad incumbents
- Hendrick's Gin: Major premium gin brand under William Grant & Sons known for unusual botanical profiles (cucumber, rose) and distinctive brand storytelling. Comparable in the premium/quirky craft-gin positioning D+F occupies, though at vastly larger scale and broader distribution.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Dasher+Fisher social profiles
Digital presenceDasher+Fisher compliance and trust
Trust signalCompliance1 record
Dasher+Fisher financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dasher+Fisher leadership team
Management profileNumber of profiles
Profiles1 record
Dasher+Fisher funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dasher+Fisher M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dasher+Fisher
What does Dasher+Fisher do?
Dasher+Fisher is an Australian craft gin distillery that produces a portfolio of premium Tasmanian gins crafted from handpicked local botanicals and Cradle Mountain snowmelt water. The core line comprises seven landscape-themed gins (Ocean, Meadow, Mountain, Sloe, Raspberry, Blackberry, Whisky Barrel), extended with limited edition collaborations and bundled gift packs, and sold directly to consumers via an online store and cellar door.
Is Dasher+Fisher a public or private company?
Dasher+Fisher is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Dasher+Fisher founded?
Dasher+Fisher was founded in 2017. It employs 11 to 50 people.
Where is Dasher+Fisher based?
Dasher+Fisher is headquartered in Devonport, Australia, in the Oceania region.
How does Dasher+Fisher make money?
One revenue line is on record: spirits Sales.
Who are Dasher+Fisher's main competitors?
Direct peers on record are Hobart Whiskey / Nant Distillery, Four Pillars Gin, Archie Rose Distilling Co, Never Never Distilling Co and West Winds Gin (Edmon Distillery). Emerging players are Sipsmith London Dry Gin and McHenry Hohnen Vortex Spirits. Hendrick's Gin is listed as a broad incumbent.
Does Dasher+Fisher have an API?
No public API is recorded for Dasher+Fisher.