Cross Creek Hospital

What Cross Creek Hospital does

Cross Creek Hospital (legally Acadia Austin Holdings, LLC; operating as "Cross Creek Hospital Together With Ascension Seton") is a single-site psychiatric and behavioral health treatment hospital located at 8402 Cross Park Dr in Austin, Texas. The facility was founded in 2015 and operates as a subsidiary of Acadia Healthcare Company, Inc., a publicly traded national behavioral health services operator, with a co-branded partnership with Ascension Seton that embeds it within one of Central Texas's largest healthcare delivery networks. The hospital employs 51-100 staff and delivers a full continuum of behavioral health care spanning medical detoxification, adult and adolescent inpatient stabilization, partial hospitalization programs (PHP), intensive outpatient programs (IOP), electroconvulsive therapy (ECT), an Older Adults program (age 65+), and telehealth options, with multidisciplinary clinical teams of psychiatrists, licensed social workers, counselors, marriage and family therapists, and nurses.

The core product is facility-based clinical care rather than software or technology; no proprietary platform, digital product, or technology stack is disclosed. Treatment modalities are evidence-based (CBT, DBT, gestalt therapy, motivational interviewing, family therapy) combined with experiential therapies (art, music, yoga). The facility is newly renovated with patient rooms, courtyards, and a small amphitheater supporting both clinical and recreational programming.

Revenue is generated on a fee-for-service basis through per diem and unit pricing billed to commercial insurers (Aetna, Blue Cross Blue Shield, Cigna, United Healthcare), government payers (Medicare, Medicaid, Tricare), managed care plans, and self-pay patients. CMS-published gross per diem charges range roughly from $125 (PHP cash minimum) to $5,215.50 (acute adolescent psychiatric). The go-to-market motion is direct-to-consumer via 24/7 admissions (phone, walk-in, online, fax), supplemented by professional healthcare referrals and insurance-initiated pathways; no paid advertising is evident. The facility holds The Joint Commission Gold Seal of Approval and Texas CIT Association recognition as its primary regulatory and reputational credentials.

Name

Cross Creek Hospital

Legal name

Acadia Austin Holdings, LLC

Website

https://crosscreekhospital.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

51–100 employees

Short description

Cross Creek Hospital is a single-site psychiatric and behavioral health treatment hospital in Austin, Texas, operated as a subsidiary of Acadia Healthcare in partnership with Ascension Seton, serving adults, adolescents, and seniors through detox, inpatient, PHP, IOP, ECT, and telehealth programs.

Ownership category

akta.pro rank

Product category

Behavioral Health Services

NAICS

Psychiatric and Substance Abuse Hospitals (622210), Residential Mental Health and Substance Abuse Facilities (623220), Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Health Services (8000), Services-Nursing & Personal Care Facilities (8050), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Residential Substance Use Rehabilitation (Inpatient Rehab) (HLAFACAE)

Keywords

• Psychiatric treatment services
• Behavioral health care
• Addiction treatment programs
• Mental health services
• Substance abuse treatment

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Healthcare Services Revenue: Cross Creek Hospital generates revenue by providing inpatient, partial hospitalization, intensive outpatient, and detoxification behavioral health services. Services are billed to patients' insurance providers (including Medicare, Medicaid, managed care plans, and commercial insurers) or to self-pay patients directly. The hospital accepts a broad range of payers including Aetna, Blue Cross Blue Shield, Cigna, Tricare, United Healthcare, and numerous managed Medicaid and Medicare Advantage plans.
2. Self-Pay and Financial Assistance: Self-paying patients can access services with discount programs and charity care policies. The hospital offers self-pay discounts, charity care, and payment plan options for uninsured or underinsured patients.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Cross Creek Hospital Together With Ascension Seton is a psychiatric hospital and behavioral health treatment center in Austin, TX that provides a full continuum of care for mental health and substance use disorders. Offerings include medical detoxification, adult and adolescent inpatient psychiatric stabilization, partial hospitalization programs (PHP), intensive outpatient programs (IOP), electroconvulsive therapy (ECT), older adult programming, and telehealth services. Treatment integrates evidence-based therapies (CBT, DBT, motivational interviewing) with holistic modalities (art, music, yoga) for individuals ages 12 and older.

Product overview

Cross Creek Hospital Together With Ascension Seton is a psychiatric hospital and behavioral health treatment center offering a comprehensive continuum of care for mental health and substance use disorders. The facility operates as a multi-program treatment center providing Detox, Adult Inpatient, Adult Partial Hospitalization Program (PHP), Adult Intensive Outpatient Program (IOP), Adolescent Inpatient, Adolescent PHP, Adolescent IOP, Electroconvulsive Therapy (ECT), Older Adults programming, and Telehealth Options. Programs are designed for adolescents (ages 12-17), adults (18+), and seniors (65+), incorporating evidence-based therapeutic interventions alongside holistic therapies. The treatment approach combines individual therapy, group therapy, family therapy, and medication management services within a newly renovated facility featuring indoor and outdoor recreational spaces, courtyards, and a small amphitheater.

Differentiator

Problem solved

Functional benefit

Products and services

• Detox Program On-site medical detoxification program for adolescents (ages 12-17), adults (ages 18-64), and seniors (age 65+) designed to safely rid the body of addictive substances and achieve stabilization for therapeutic care. Average length of stay is approximately 7 days.
• Adult Inpatient Program
• Adult Partial Hospitalization Program (PHP)
• Adult Intensive Outpatient Program (IOP)
• Adolescent Inpatient Program
• Adolescent Partial Hospitalization Program (PHP)
• Adolescent Intensive Outpatient Program (IOP)
• Electroconvulsive Therapy (ECT)
• Older Adults Program
• Telehealth Options

Quantifiable outcome

• Average length of stay in detox program is approximately 7 days
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Ascension SetoncoreStrategic or Co-development PartnerCross Creek Hospital operates as 'Cross Creek Hospital Together With Ascension Seton,' indicating a strategic partnership with Ascension Seton, part of the Ascension healthcare system. Ascension Seton is one of the largest healthcare providers in the Central Texas region. This partnership enables integrated care coordination, professional referrals, and alignment with Ascension's broader behavioral health service network.
• Acadia HealthcarecoreOthersCross Creek Hospital is operated as a subsidiary of Acadia Healthcare Company, Inc., a national behavioral health services provider. Acadia Healthcare provides corporate compliance oversight, shared infrastructure, and operational support across its network of behavioral health facilities. Acadia's Compliance Program and Code of Conduct apply to all affiliates including Cross Creek Hospital.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Geode Health: Outpatient psychiatry and mental health platform expanding in-person and virtual services across multiple U.S. markets including Texas. Comparable as a competitor in the outpatient layer (PHP/IOP/telehealth) where patient overlap is highest.
• BrightView Health: Outpatient addiction treatment provider with locations across multiple states including Texas. Comparable in the SUD outpatient and telehealth layer Cross Creek offers through its IOP program.

Direct peers

• Springstone Behavioral Health: Multi-site psychiatric hospital operator providing inpatient, PHP, IOP, and detox services under the UHS umbrella. Comparable as a multi-program behavioral health chain with similar payer mix and program structure.
• Menninger Clinic: Texas-based psychiatric hospital offering inpatient and outpatient behavioral health care for adolescents and adults, including mood disorders and co-occurring conditions. Directly comparable as a multi-program psychiatric hospital anchored in Texas serving similar acuity levels.
• Pine Grove Behavioral Health: Multi-modality psychiatric and addiction treatment provider offering inpatient, outpatient, and aftercare programs. Comparable to Cross Creek's continuum-of-care approach and condition breadth across mental health and SUD.
• Rogers Behavioral Health: National multi-system psychiatric provider operating residential, partial hospitalization, and intensive outpatient programs across age groups for mental health and substance use. Closely mirrors Cross Creek's full-continuum model and demographic coverage.
• Ascension Seton Shoal Creek: Inpatient behavioral health hospital operated by Ascension Seton in Austin, offering acute psychiatric services for adults. Directly competes for the same Ascension-affiliated referrals within the same metro and patient population.

Broad incumbents

• Universal Health Services (UHS) Behavioral Health Division: Major acute care and behavioral health hospital operator with a sizable behavioral health portfolio, including Springstone. Comparable as a larger, diversified incumbent competing for the same referral and payer relationships at scale.
• Acadia Healthcare Company (other facilities): National behavioral health hospital operator and Cross Creek's parent company. Other Acadia facilities (e.g., Brentwood Hospital, Cedar Crest) share the same operating playbook, payer contracts, and corporate compliance structure, making them the most operationally comparable set of peers.

Regional players

• Texas Behavioral Health (Texas Health Resources): Behavioral health services line of Texas Health Resources serving North Texas with inpatient and outpatient psychiatric care. Comparable regional competitor for adult and adolescent psychiatric admissions in Texas.

Market position

Strengths6 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/crosscreekhospital
• LinkedInlinkedin.com/company/cross-creek-hospital

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cross Creek Hospital