ATC Audio Video Lighting

What ATC Audio Video Lighting does

ATC Audio Video Lighting is a privately held commercial audio, video, and lighting (AVL) services company headquartered at 89 Myron St, West Springfield, Massachusetts. Founded circa 1980, the company operates with an employee base in the 11-50 range and has provided AVL services for over 40 years to clients across the New England region. Its operations are organized around three interconnected revenue streams: commercial equipment sales, event equipment rental with engineering and technical support, and turnkey installation services covering intelligent design, equipment procurement, and integration.

The company serves six primary vertical segments: corporate and enterprise (conference rooms, meeting and training facilities), education (classrooms and lecture halls), healthcare (facility communications and medical presentations), house of worship, entertainment and sporting venues, and bar, restaurant, and hospitality establishments. Its go-to-market is sales-led and direct, with customers initiating engagement through the company website contact forms or by phone; it also operates an eBay storefront (atcaudiostore) for secondary equipment sales to consumer and SMB buyers. Pricing is not publicly disclosed and is handled through project-based quotations.

ATC does not offer software products, proprietary AI/ML capabilities, or technology platform services; its competitive positioning rests on its large rental inventory, experienced in-house engineers and technicians, long-standing regional reputation, and ability to support productions ranging from corporate meetings to Grammy award-winning artists. The company has no disclosed funding rounds, acquisitions, partnerships, or subsidiaries and operates as an independent single-entity business with no public market presence.

Name

ATC Audio Video Lighting

Legal name

ATC Audio Video Lighting

Website

https://atcav.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

11–50 employees

Short description

ATC Audio Video Lighting is a privately held commercial audio, video, and lighting services company in West Springfield, MA, offering equipment sales, event rental, and turnkey installation to corporate, education, healthcare, worship, entertainment, and hospitality clients across New England.

Ownership category

akta.pro rank

Product category

Commercial AVL Integration & Event Production

NAICS

Audio and Video Equipment Manufacturing (33431)

SIC

Misc Industrial & Commercial Machinery & Equipment (3590)

akta.pro primary industry

Corporate Event Production & AV Services (HSACADAB)

akta.pro secondary industries

Audio-Visual Equipment Rentals (Sound, Projection, Screens) (HSACAFAF), Backline & Musical Instrument Rentals (Concert/Performance Support) (THAHAEAL)

Keywords

• Commercial AV installation
• Audio video integration
• AV equipment rental
• Event lighting design
• Production rental services

Headquarters

HQ city

West Springfield

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Equipment Sales: Sale of commercial audio, video, and lighting equipment for installations in corporate, educational, healthcare, house of worship, and entertainment facilities.
2. Equipment Rental: Rental of audio, video, and lighting equipment for events and productions. Large inventory available with engineers and technical support.
3. Installation Services: Commercial installation services including intelligent design, equipment procurement, and integration for end users.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

ATC Audio Video Lighting designs, procures, and installs commercial audio, video, and lighting systems for corporate, education, healthcare, house of worship, entertainment, and hospitality venues, and rents AVL equipment with on-site engineers and technicians for events ranging from corporate meetings to Grammy award-winning artist performances. The company operates a retail/showroom facility in West Springfield, MA, and a secondary eBay sales channel.

Product overview

ATC Audio Video Lighting is a services company offering two interconnected service lines: Commercial Audio & Video Installation (design and installation of AV systems for corporate, education, healthcare, house of worship, entertainment venues, and hospitality spaces) and Production/Rental Services (audio, video, and lighting equipment rental with engineering and technical support for events of all sizes). The company does not offer distinct software products; rather, it provides integrated service solutions combining equipment, design expertise, and technical labor.

Differentiator

Problem solved

Functional benefit

Products and services

• Commercial Audio & Video Installation Intelligent design, equipment procurement, and integration of commercial audio, video, and lighting systems for venues including conference rooms, meeting and training facilities, houses of worship, theatres, healthcare facilities, educational spaces, entertainment venues, and hospitality properties. The service targets commercial clients seeking reliable, easy-to-integrate AVL systems and is sold via direct project-based quotations through the West Springfield, MA office.
• Audio, Video & Lighting Production / Rental Rental of audio, video, and lighting equipment supported by in-house engineers and technicians for events ranging from corporate meetings to live performances with Grammy award-winning artists and local musicians. The service leverages ATC's large equipment inventory and is quoted based on specific event requirements.

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Direct peers

• Spinitar: AV integrator and event production company serving corporate, education, government, and worship markets. Comparable as a hybrid install-and-rent AVL provider with a regional footprint.
• Ford Audio-Video Systems: Privately held regional AV integrator and rental provider serving corporate, education, and worship markets across multiple U.S. regions. Highly comparable to ATC in offering design, installation, and rental services from a single mid-sized team.
• HB Communications: Connecticut-based AV integrator with installation and unified communications services for corporate, education, and healthcare clients. Comparable as a Northeast-focused commercial AVL systems provider of similar scale.
• Conference Technologies, Inc. Mid-sized AV integrator providing design, installation, and managed services to corporate, healthcare, and education clients in the Midwest and Mid-Atlantic. Comparable in scope, customer verticals, and direct commercial model.
• CCS Presentation Systems: National AV integrator serving corporate, education, and government clients with design-build installation and service contracts. Directly comparable model: commercial AV installation and service, with regional offices producing similar scope of work.

Broad incumbents

• AVI-SPL: Largest global AV integrator, offering installation, managed services, and collaboration solutions to enterprise clients. Overlaps with ATC in commercial AV installation but operates at vastly larger scale and national reach.
• PRG (Production Resource Group): Global production services company supplying audio, video, and lighting equipment and crew for live entertainment and corporate events. Competitor in the high-end rental and production space ATC serves for Grammy-tier artists.
• Encore Global (formerly PSAV): Industry-leading provider of event technology, production, and venue AV services for hotels, conventions, and corporate events. Comparable in the rentals and event production line, but at a much larger national scale.
• Clair Global: Large-scale live event audio, lighting, and video rental provider with touring and broadcast clients. Comparable to ATC's concert/event production division, but operates nationally and serves far larger productions.

Regional players

• Raw Audio Visual: Massachusetts-based AV rental and event production company serving corporate and entertainment clients in New England. Comparable regional competitor with overlapping equipment rental and event production services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ATCAudioVideoLighting
• LinkedInlinkedin.com/company/atc-audio

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ATC Audio Video Lighting