Pierre 1er Gestion
Pierre 1er Gestion is an AMF-regulated French real estate investment management firm managing €840M+ across six OPPCI, FPCI, and FCPR funds, serving professional investors and wealth advisors with diversified commercial real estate vehicles.
- Company typePrivate
- Founded2016
- HeadquartersParis, France
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Pierre 1er Gestion does
Pierre 1er Gestion (PPG) is an independent French real estate investment management company (société de gestion de portefeuille) founded in 2016 and regulated by the Autorité des Marchés Financiers under number GP-15000024 since October 2015. The company operates as a 'Manufacture d'épargne immobilière,' managing six regulated investment funds (OPPCI, FPCI, and FCPR structures) totaling over €840M in assets under management and 220+ real estate assets as of 31 March 2026, investing primarily in French commercial real estate leased to resilient national tenants including Burger King (via Groupe Bertrand master franchise), Quick, Centrakor, Intersport, Basic-Fit, Electro Dépôt, and Grand Frais. Products include BK OPCI (€455M AUM, closed Dec 2025), PPG Retail (€186M, collection suspended July 2025), PPG Croissance (€116M, open), PPG Hôtel Premier (€19M, FPCI), and PPG Valeur Immo (FCPR). All vehicles target professional and qualified investors under Article 423-14 of the AMF General Regulation, with minimum subscriptions ranging from €100,000 to €2,000,000 depending on share class.
The firm was co-founded by Joseph Châtel (former 15-year head of DNCA Finance, France's second-largest independent asset manager) and Joël Vacher (creator of France's first OPPCI vehicle at Phone Capital in 2004), bringing 60 combined years of asset-management and real-estate experience. PPG earns recurring management fees (1.30%-1.73% TTC of net assets, capped at 2% TTC) plus subscription commissions (up to 5% maximum), distributed through a direct sales force targeting wealth-management advisors (CGP — Conseillers en Gestion de Patrimoine) via a national roadshow program, supplemented by Luxembourg life insurance wrappers and securities-account distribution channels. Distribution infrastructure includes a dedicated distributor portal, webinars, and earned-media appearances on BFM Business and Radio Patrimoine.
PPG was elected the 2nd most preferred OPCI provider by CGP at the 2026 Pyramides de la Gestion de Patrimoine, and its PPG Hôtel Premier fund won the 2024 'Capital développement immobilier' award from the same body. The firm is privately held (SAS, €500,000 capital, RCS Paris 813 903 390), independent of any parent holding company, and structured around a lean team of approximately 21 visible employees supported by institutional service providers (Société Générale as depositary, BPCE Expertises Immobilières as external valuer, PwC and FI Partners as auditors). Notable 2025 strategic activity includes a partnership with Groupe Players to develop indoor sports complexes through PPG Croissance, alongside the capacity-driven closure of the two largest funds.
Pierre 1er Gestion firmographics
Firmographics- Name
- Pierre 1er Gestion
- Legal name
- Pierre 1er Gestion
- Website
- https://pierrepremiergestion.fr
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Pierre 1er Gestion is an AMF-regulated French real estate investment management firm managing €840M+ across six OPPCI, FPCI, and FCPR funds, serving professional investors and wealth advisors with diversified commercial real estate vehicles.
- Ownership category
- akta.pro rank
Pierre 1er Gestion industry classification
Industry- Product category
- Real Estate Fund Management
- NAICS
- Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Real Estate Portfolio & Fund Management (Institutional/REIT/PE) (BPAJAMAJ)
- akta.pro secondary industry
- Real Estate Capital Markets Advisory (Debt/Equity Placement, Refinancing) (BPAJANAE)
Keywords
Where Pierre 1er Gestion is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Pierre 1er Gestion business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Fund Management Fees: Pierre 1er Gestion earns recurring management fees calculated as a percentage of net assets under management (ACTIF NET). Fees vary by fund: BK OPCI Part A at 1.36% TTC, PPG Retail Part A at 1.73% TTC, PPG Croissance Part A at 1.30% TTC and Part B at 1.70% TTC. All capped at 2% TTC maximum. Fees are charged annually and billed to the funds.
- Subscription Commissions: Funds charge a subscription fee on capital committed by investors. The standard maximum is 5% of subscribed capital, split between a portion acquired by the fund (up to 5%) and a portion non-acquired by the fund (up to 5% maximum). No redemption fees apply.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | BK OPCI - Part A |
| Subscription | Annual | BK OPCI - Part B |
| Subscription | Annual | PPG Croissance - Part A (ISIN: FR0013265683) |
| Subscription | Annual | PPG Croissance - Part B (ISIN: FR001400LW94) |
| Subscription | Annual | PPG Retail - Part A (ISIN: FR0013324662) |
| Subscription | Annual | PPG Retail - Part B (ISIN: FR0013324670) |
| Subscription | Annual | PPG Hôtel Premier - Part A |
| Subscription | Annual | PPG Valeur Immo - Part A |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Pierre 1er Gestion product offering
Product offeringCore offering
Pierre 1er Gestion is an AMF-regulated French portfolio management company that designs, distributes, and manages regulated real estate investment funds (OPPCI, FPCI, FCPR) for professional and qualified investors. The firm invests in commercial real estate across mainland France—primarily restaurant properties, retail parks, budget hotels, and emerging sport-leisure assets—under a co-investment model where management invests alongside investors. Funds are distributed through a network of wealth management advisors (CGP) and via Luxembourg life insurance wrappers and securities accounts.
Differentiator
Problem solved
Functional benefit
Products and services
- BK OPCI Closed-end OPPCI that acquires restaurant real estate leased to Burger King franchisees (Groupe Bertrand master franchise). Min subscription €100,000 (Part A) / €2,000,000 (Part B); management fee 1.36% TTC. Fund closed to subscriptions since 31 December 2025; €455M gross assets, 162 assets.
- PPG Croissance Diversified commercial real estate OPPCI (SPPICAV) investing across resilient French retail and leisure sectors including the Groupe Players indoor sports partnership. Part A (ISIN FR0013265683) min €250,000 at 1.30% TTC; Part B (ISIN FR001400LW94) min €100,000 at 1.70% TTC. Open to subscriptions; €116M gross assets, 20 assets as of 31/03/2026.
- PPG Retail OPPCI investing in retail real estate in French commercial zones, with tenants including Centrakor, Intersport, Grand Frais, Electro Dépôt, Basic-Fit, Au Bureau, and Volfoni. Part A (ISIN FR0013324662) and Part B (ISIN FR0013324670) min €100,000 each, management fee 1.73% TTC. Collection suspended since 01/07/2025; €186M gross assets, 38 assets as of 31/03/2026.
- PPG Hôtel Premier Closed-end FPCI (fonds fermé) investing in French budget hotel real estate. Performance since inception +22.86% as of 31/12/2025. €19M gross assets. Won the 2024 Pyramides de la Gestion de Patrimoine "Capital développement immobilier: Vote des CGP" award.
- PPG Valeur Immo Closed-end FCPR (fonds fermé) covering land carry, property trading, real estate development, and private equity. Performance since inception +16.22% as of 31/12/2025. Reserved for professional and qualified investors.
Quantifiable outcome
- BK OPCI: +8.39% net performance in 2025; €455M gross assets; 162 real estate assets
- +6 more outcomes
Companies that use Pierre 1er Gestion
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Pierre 1er Gestion technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Pierre 1er Gestion partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- Groupe PlayerscorePierre 1er Gestion entered a strategic alliance with Groupe Players, a fast-growing operator of indoor sports complexes offering padel and futsal (football à 5) facilities in France. PPG will act as investor and real estate partner through its OPPCI PPG Croissance, supporting Groupe Players' ambitious expansion plan targeting 80 complexes by 2030 in France and internationally. The partnership targets alternative real estate assets combining sport-leisure dynamics, resilient business models, and territorial anchoring with social utility.
- Groupe BertrandcoreBK OPCI invests in Burger King restaurant properties in partnership with Groupe Bertrand, the dominant player in the French quick-service restaurant market and master franchisee of the Burger King brand in France since 2013. The partnership provides long-term commercial leases (minimum 9-12 years) with Burger King franchisees operating under Groupe Bertrand's master franchise. Groupe Bertrand's operational scale and brand ownership provide structural stability to the fund's rental income stream.
- Wally InvestminorCo-animation partner for PPG 2026 roadshow events in Clermont-Ferrand and Toulouse. Wally Invest is a wealth management/financial distribution partner that co-hosts educational events with PPG for local wealth advisors.
- PERGAMminorCo-animation partner for PPG 2026 roadshow events in Dijon. PERGAM co-hosts educational events with PPG for local wealth management professionals.
- France ValleyminorCo-animation partner for PPG 2026 roadshow events in Dijon, Lyon, and Besançon. France Valley co-hosts events with PPG targeting local wealth advisors.
- I-KapitalminorCo-animation partner for PPG 2026 roadshow events in Lyon and Besançon. I-Kapital is a financial distribution partner that collaborates with PPG on educational events for wealth management professionals.
- Moneta Asset ManagementminorCo-animation partner for PPG 2026 roadshow events in Avignon and Marseille. Moneta Asset Management co-hosts events with PPG for wealth management advisors.
- IRBIS FinanceminorCo-animation partner for PPG 2026 roadshow events in Orléans and Tours. IRBIS Finance collaborates with PPG on events for wealth management professionals.
- Société Générale (Depositary)coreSociété Générale serves as the depositary bank for PPG Croissance (SPPICAV structure), providing safekeeping of fund assets, oversight, and regulatory compliance services as required by AMF regulations for French alternative investment funds.
- BPCE Expertises Immobilières (External Valuer)coreBPCE Expertises Immobilières serves as the external independent property valuer for PPG Croissance, providing quarterly valuation reports of the fund's real estate assets as required for SPPPICAV regulatory compliance and investor reporting.
- PwC (Auditor)corePricewaterhouseCoopers (PwC) serves as the statutory auditor for PPG Retail, providing independent audit and assurance services as required for the regulated OPPCI structure.
- FI Partners (Auditor)coreFI Partners serves as the statutory auditor for PPG Croissance (SPPICAV), providing independent audit and assurance services for the fund's financial statements and regulatory compliance.
Scale indicators8 records
Recent moves7 records
Expansion highlights6 records
Pierre 1er Gestion competitors and assessment
Company assessmentDirect peers
- France Valley: French asset manager specializing in private equity, real estate and forestry investment vehicles distributed to private investors via CGPs; overlapping distribution model and product mix with Pierre 1er Gestion.
- Primonial REIM: One of France's largest real estate investment managers, offering a broad range of OPPCI/SCPI products distributed through the same CGP wealth-advisor channel that Pierre 1er Gestion targets.
- Paref Gestion: Independent French REIT manager (SIIC) operating SCPI, OPPCI and club deals; comparable to PPG in size, regulated product mix, and reliance on the French CGP distribution network.
- Perial Asset Management: Independent French real estate asset manager running SCPI, OPPCI and club-deal vehicles distributed via wealth advisors; comparable to PPG in target investor base and regulated product range.
- Unofi Gestion: Independent French asset manager with real estate and OPPCI offerings distributed primarily through wealth advisors; comparable to PPG in target investor segments and product vehicle types.
- Sofidy: Leading French real estate asset manager (SCPI/OPCI) with strong CGP distribution; directly competes with Pierre 1er Gestion for the same wealth-advisor shelf space and French retail/professional investor pool.
- La Française Real Estate Managers: French real estate investment manager (part of La Française Group) offering SCPI/OPCI products to private and institutional investors via wealth advisors; competes with PPG for CGP mandates and institutional capital.
- OFI Real Estate: Real estate arm of OFI Asset Management offering OPPCI/SCPI vehicles to French private investors; directly comparable to PPG in regulated product structure and CGP-led distribution.
Broad incumbents
- AXA IM Alts: Global alternative asset manager with a large European real estate platform; competes with PPG in French regulated real estate vehicles while serving a much broader institutional and cross-border mandate universe.
- BlackRock Real Estate: Global real estate investment manager with European and French exposure through REITs, debt, and core/core-plus strategies; an indirect competitor for institutional capital that might otherwise flow to French boutique managers like PPG.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Pierre 1er Gestion social profiles
Digital presencePierre 1er Gestion financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pierre 1er Gestion leadership team
Management profileNumber of profiles
Profiles18 records
Pierre 1er Gestion funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pierre 1er Gestion M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pierre 1er Gestion
What does Pierre 1er Gestion do?
Pierre 1er Gestion is an AMF-regulated French portfolio management company that designs, distributes, and manages regulated real estate investment funds (OPPCI, FPCI, FCPR) for professional and qualified investors. The firm invests in commercial real estate across mainland France—primarily restaurant properties, retail parks, budget hotels, and emerging sport-leisure assets—under a co-investment model where management invests alongside investors. Funds are distributed through a network of wealth management advisors (CGP) and via Luxembourg life insurance wrappers and securities accounts.
Is Pierre 1er Gestion a public or private company?
Pierre 1er Gestion is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Pierre 1er Gestion founded?
Pierre 1er Gestion was founded in 2016. It employs 11 to 50 people.
Where is Pierre 1er Gestion based?
Pierre 1er Gestion is headquartered in Paris, France, in the Europe region.
How does Pierre 1er Gestion make money?
Two revenue lines are on record. Fund Management Fees are the primary driver. The others are subscription Commissions.
Who are Pierre 1er Gestion's main competitors?
Direct peers on record are France Valley, Primonial REIM, Paref Gestion, Perial Asset Management, Unofi Gestion, Sofidy, La Française Real Estate Managers and OFI Real Estate. Broad incumbents are AXA IM Alts and BlackRock Real Estate.
Does Pierre 1er Gestion have an API?
No public API is recorded for Pierre 1er Gestion.
What industry is Pierre 1er Gestion in?
Pierre 1er Gestion's product category is Real Estate Fund Management. Its primary akta.pro industry code is BPAJAMAJ, Real Estate Portfolio & Fund Management (Institutional/REIT/PE), with a secondary code of BPAJANAE, Real Estate Capital Markets Advisory (Debt/Equity Placement, Refinancing). Its NAICS code is 523940 and its SIC code is 6282.