Greene's Beans Cafe
Greene's Beans Cafe is a privately held coffee roastery and cafe founded in 1994 in Hackettstown, New Jersey, serving local walk-in customers with house-roasted coffee blends and Victorian tea.
- Company typePrivate
- Founded1994
- HeadquartersHackettstown, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Greene's Beans Cafe does
Greene's Beans Cafe is a privately held coffee roastery and cafe founded in 1994 and headquartered in Hackettstown, New Jersey, United States. Its core product line consists of proprietary house blends — including House Lady Luce, House Blend, and House Victorian Tea — which are sold through its retail cafe operation. The company operates at small scale, with an employee count in the 11-50 range, and its business is concentrated at a single physical location serving local walk-in customers.
The company's commercial activity is anchored in on-premise retail sales of roasted coffee and tea, with its product identity built around named proprietary blends rather than commodity offerings. The source data does not disclose wholesale distribution, online ordering channels, subscription programs, e-commerce revenue, or commercial roasting contracts, so the revenue model cannot be fully characterized; however, the standard model for an independent cafe of this size is in-store beverage and bean sales supplemented by limited retail packaged-goods turnover.
No management team, ownership structure, funding history, partnership arrangements, technology stack, or customer segments are documented in the available source material. There is no evidence of app-based ordering, third-party delivery integration, loyalty programs, or digital marketing infrastructure. The operating status is confirmed as active via a live website, but virtually all dimensions beyond basic firmographics and product names represent data gaps that would require additional source material to assess.
Greene's Beans Cafe firmographics
Firmographics- Name
- Greene's Beans Cafe
- Website
- https://greenesbeans.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Greene's Beans Cafe is a privately held coffee roastery and cafe founded in 1994 in Hackettstown, New Jersey, serving local walk-in customers with house-roasted coffee blends and Victorian tea.
- Ownership category
- akta.pro rank
Greene's Beans Cafe industry classification
Industry- Product category
- Coffee Shop / Cafe (Specialty Coffee Roastery)
- NAICS
- Coffee and Tea Manufacturing (311920), Other Specialty Food Retailers (44529)
- SIC
- Retail-Eating & Drinking Places (5810), Beverages (2080)
- akta.pro primary industry
- Specialty Coffee Shops (Single-Origin, Third-Wave) (THAFADAA)
- akta.pro secondary industry
- Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI)
Keywords
Where Greene's Beans Cafe is headquartered
LocationHeadquarters
- HQ city
- Hackettstown
- HQ country
- United States
- HQ region
- North America
Markets served
Greene's Beans Cafe business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations
Greene's Beans Cafe product offering
Product offeringCore offering
Greene's Beans Cafe is a coffee roastery and cafe that roasts and sells proprietary house coffee blends, including House Lady Luce and House Blend, along with House Victorian tea. The company operates a physical cafe location in Hackettstown, New Jersey, serving walk-in customers and selling its house-roasted beans and tea as core offerings.
Product overview
Greene's Beans Cafe is a coffee shop/cafe business. The source data contains only the homepage URL and page title with no additional product or service details available for extraction.
Differentiator
Problem solved
Functional benefit
Products and services
- House Lady Luce A proprietary house coffee blend roasted in-house by Greene's Beans Cafe, sold to walk-in cafe customers and through the company's website for personal at-home consumption.
- House Blend A proprietary house coffee blend roasted in-house by Greene's Beans Cafe, sold to walk-in cafe customers and through the company's website for personal at-home consumption.
- House Victorian Tea A proprietary house-blend tea offered by Greene's Beans Cafe, sold to walk-in cafe customers and through the company's website for personal consumption.
Companies that use Greene's Beans Cafe
Customer profileIdeal customer profiles1 record
Greene's Beans Cafe technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Greene's Beans Cafe partnerships and signals
Strategic signalRecent moves2 records
Greene's Beans Cafe competitors and assessment
Company assessmentBroad incumbents
- Peet's Coffee: Established specialty coffee roaster with cafe retail and packaged goods. Comparable as a long-running roastery with cafe operations and proprietary blends.
- La Colombe Coffee Roasters: Specialty coffee roaster with cafe locations and retail packaged coffee. Comparable as a roastery-forward brand with house blends and cafe presence.
- Intelligentsia Coffee: Premium specialty coffee roaster with direct-trade sourcing and cafe operations. Comparable as a third-wave roaster with proprietary blends and cafe retail.
- Stumptown Coffee Roasters: Well-known specialty coffee roaster and cafe operator. Directly comparable as a third-wave roaster with proprietary blends and cafe retail, though significantly larger and multi-city.
- Blue Bottle Coffee: Specialty coffee roaster and cafe chain known for fresh, single-origin approach. Comparable as a third-wave roaster operating cafe retail, though at much larger scale.
- Counter Culture Coffee: Specialty coffee roaster with sustainability focus and cafe/training operations. Comparable as a roastery-led specialty coffee company with educational and wholesale channels.
Regional players
- Cafe Espresso Italia: Specialty coffee roaster and ecommerce brand serving Northeast US customers. Comparable as a small roastery selling house blends and operating cafe/retail in the Northeast region.
- Black River Roasters: Small-batch specialty coffee roaster focused on Northeast markets with cafe and wholesale. Comparable as a regional roastery with house blends and direct-to-consumer coffee.
Direct peers
- Coffee Holding Company: US-based coffee roaster and wholesale distributor serving private-label and branded coffee. Comparable as a small-scale US coffee roaster, though predominantly wholesale rather than cafe-led.
- Gregorys Coffee: Specialty coffee chain with multiple cafes and proprietary house blends. Comparable as a specialty coffee shop/cafe operator, though located in NYC metro rather than rural NJ.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights4 records
Customer concentration
Greene's Beans Cafe social profiles
Digital presenceGreene's Beans Cafe financial estimates
Financial estimateRevenue estimate
Valuation estimate
Greene's Beans Cafe leadership team
Management profileNumber of profiles
Greene's Beans Cafe funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Greene's Beans Cafe M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Greene's Beans Cafe
What does Greene's Beans Cafe do?
Greene's Beans Cafe is a coffee roastery and cafe that roasts and sells proprietary house coffee blends, including House Lady Luce and House Blend, along with House Victorian tea. The company operates a physical cafe location in Hackettstown, New Jersey, serving walk-in customers and selling its house-roasted beans and tea as core offerings.
When was Greene's Beans Cafe founded?
Greene's Beans Cafe was founded in 1994. It employs 11 to 50 people.
Where is Greene's Beans Cafe based?
Greene's Beans Cafe is headquartered in Hackettstown, United States, in the North America region.
Who are Greene's Beans Cafe's main competitors?
Broad incumbents on record are Peet's Coffee, La Colombe Coffee Roasters, Intelligentsia Coffee, Stumptown Coffee Roasters, Blue Bottle Coffee and Counter Culture Coffee. Regional players are Cafe Espresso Italia and Black River Roasters. Direct peers are Coffee Holding Company and Gregorys Coffee.
Does Greene's Beans Cafe have an API?
No public API is recorded for Greene's Beans Cafe.
What industry is Greene's Beans Cafe in?
Greene's Beans Cafe's product category is Coffee Shop / Cafe (Specialty Coffee Roastery). Its primary akta.pro industry code is THAFADAA, Specialty Coffee Shops (Single-Origin, Third-Wave), with a secondary code of CRAHAGAI, Specialty Coffee & Tea Retail (Beans, Leaves, Accessories). Its NAICS code is 311920 and its SIC code is 5810.